Planning Guide

Reach traveling consumers using our Airport and Hotel Advertising. Airport Media consists of large-format, full-color wraps on private airport shuttles at America’s busiest airports. Hotel Media includes branded Door Hangers, Key Cards and In-Room Advertising. Great for targeting Conferences and Trade Shows as well as traveling families.

Bring your brand to life with experiential platforms, eye-catching branding tools, and face-to-face Ambassador campaigns via Interactive Light Projections, Powerwash Stencils, Beach Branding, Digital Street Teams, Brand Ambassador campaigns, and much more. Efforts will be targeted towards strategic, high-traffic locations around the market and surely get the town buzzing.

Take your marketing message on the road with national and regional mobile tours and large-scale event marketing. We handle everything from start to finish including branding the vehicles, securing venues, sourcing premiums, choosing staff, mapping routing plans and general program logistics. Also turn to us for Mobile Billboards, Scooters and Pedicabs.

Target women throughout their daily routine with female-focused media networks including our exclusive Gloss TV – Salon Digital Network, our Beauty Salon Media Network, Regal Salons in Walmart, Dry Cleaner Bag Advertising, Daycare Centers, Yoga & Pilates Studios, Women’s Restrooms, Social Networks, and Sponsored Events. We offer an array of branding platforms such as Interior Signage, Counter/Product Displays, Sampling, Couponing and Brandables.

Bring your message directly to the consumer’s home and community with Door Hangers, Newspaper Polybags, and Branded Pharmacy Bags as well as media in Barbershops, Laundromats, Bars/Restaurants, Coffee Shops, Ice Cream Shops, Convenience Stores, Malls, and Independent Retailers. We have the ability to target by radial distance, ethnicity and household income.

Reach the influential Hispanic and African American market where they live, work and play with advertising Via Lunch Trucks, Convenience Stores and Check Cashing Venues, as well as ethnically-targeted Salons, Barbershops and Dry Cleaners.

Varoom

Neighborhood MediaTravel Media

Diverse MediaMetropolis Media

Gloss Media

a division ofIf it’s Everywhere, it must be Ubiquitous!

Salon Media NetworkGloss TV – Salon Digital NetworkDry Cleaning Ad BagsDaycare CentersYoga StudiosCooking Social NetworksBranded Photo Inserts and EnvelopesFemale Targeted Events and Venue Sponsorships

Reaching Women

www.glossmedia.com

a division of

Gloss TV – Salon Digital NetworkEngage the female consumer in a relaxed atmosphere with Salon television advertising spots in the midst of content such as Fashion and Beauty, Home and Garden and more!

Opportunities Include: Digital Advertising (full audio & video), Window/Entrance Clings, Counter Displays, Product Sampling, Couponing, Branded Mani/Pedi Mats, Emery Boards, Slippers and more.

Program Availability: Top 20 DMAsCPU: $100 per venue. Includes :15 spots - :30 and :60 spots also availableLead time: 2 weeks

Salon Media NetworkTargeting captive women in a receptive state of mind.

Opportunities Include: Window/Entrance Clings, Counter Displays, Product Sampling, Couponing, Branded Mani/Pedi Mats, Emery Boards, Slippers and more.

Program Availability: National, by market, zip code, ethnicity, HHI and radial distance.CPU: $250 per venue. Includes Cling Signage and Counter DisplayLead time: 4-6 weeks

* Extensive AA and Hispanic Salons Networks available.

Regal Nail Salons in Walmartalso Available

Opportunities Include: Branding, Product Sampling, Coupon Hang-Tags, Process Printing, and Eco-friendly Biodegradable garment bags.

Program Availability: National, by market, zip code, ethnicity, HHI and radial distance.CPU: $0.09 - $0.14, Minimum 55,000 unitsLead time: 4-6 weeks*12 impressions per unit

Dry Cleaning Ad BagsReaching affluent, white-collar professionals and household decision-makers. Dry Cleaner Ad Bags are carried into the consumer’s home to serve as reminders and incentives for purchase.

a division of

Opportunities Include: Counter Displays, Entrance Clings, Branded Pilates/Yoga Mats, Branded Water Bottles

Program Availability: National, by marketCPU: $250-$350 per venueLead time: 4-6 weeks

Yoga/Pilates StudiosReach active and health-conscious women in a relevant and intimate setting within our Yoga/Pilates network.

Opportunities Include: Counter Displays, Product Sampling, Entrance Clings, Facility Sponsorship

Program Availability: National, by market, ethnically-targetedCPU: $250-$350 per venueLead time: 6 weeks

Daycare Centers Reach busy moms and their children within independent daycare facilities across the nation.

Opportunities Include: Recipe Inclusion, Product Sampling, Couponing, Signage, Weblinks and more!

Program Availability: National or by market. Franchises include: Dream Dinner, Dinners by Design, Super Suppers and Let’s Dish.CPU: $350 per monthLead time: 8-12 weeks*95% female audience

Cooking Social NetworksReach the busy, family-oriented female at Meal Preparation Venues and Cooking Schools.

a division of

Opportunities Include: Product Sampling, Branded Exhibitor Tent, Banner Signage, Logo Placement on Program, T-shirts, Website and more!

Program Availability: Single or multi-market eventsCPU: Please ask for more details as Sponsorship packages are custom designed to promote your brand.Lead time: 1-3 months

- Events include Revlon Run/Walk, Avon Walk for Breast Cancer ; other events can be researched upon request.

Female Targeted Events and Venue SponsorshipsEvent Sponsorships are a great way to have extensive branding opportunities at high-traffic, high-profile events.

Branded Photo Inserts and EnvelopesBrand Photo Inserts and Envelopes, to be distributed within developed photo packages across the county.

Opportunities Include: 4” X 6” insert and Branded Envelopes

Program Availability: Top 25 markets, independent photoshops.CPU: $0.50 - $0.75Lead time: 6 weeks

If it’s Everywhere, it must be Ubiquitous! a division of

Branded Airport Shuttles • Hotel Media • Conferences • Trade Shows

Targeting Travelers

Hotel MediaTarget consumers in their hotel – from industry conference attendees to the tired tourist, reach your consumer from check-in and throughout their stay.

Opportunities Include: Branded Key Cards and Do Not Disturb Signs, Room Drops, Table Tents, and TV/Mirror Clings

Program Availability: National, by market, by conference or event.Program Duration: 1 conference weekend – 3 monthsCPU: Programs start at $2500Lead time: 4 weeks

Branded Airport ShuttlesWrap a shuttle bus and target travelers to and from the airport.

Opportunities Include: Airport “Meet & Greets”, Airport Shuttle Wraps, Conference Shuttle Wraps, Product Sampling, Digital Video Options

Program Availabilities: NationwideProgram Duration: 1-3 monthsCPU: Customized-Priced upon request.Lead time: 4 weeks

a division of

Have us look into specific Conferences &

Trade Shows you’d like to target!

If it’s Everywhere, it must be Ubiquitous! a division of

Neighborhood Door HangersPharmacy MediaBarbershopsNewspaper PolybagsIce Cream Cone Jacket AdvertisingMallTalent ToursBar & Restaurant Advertising

Penetrating the Community

a division of

Pharmacy MediaA great way to promote health-related brands and consumer products with an implied endorsement from a trusted local pharmacist.

Opportunities Include: Branded Pharmacy Bags, Counter Displays, Take-ones, Product Sampling, Floor Decals, Entrance Decals.

Program Availability: National, by market, zip code. Big chains available nationally.CPU: $0.10 -$0.15 (Rx Bags)Lead time: 4-6 weeks*Delivers a point-of-purchase opportunity.

Opportunities Include: Standard 5½”x11”, Custom Die-Cut, Sample Distribution, Coupon Perforation, Audio/Illumination.

Program Distribution: National, by market, zip code, ethnicity, HHI and radial distance.CPU: $0.35-$0.75Lead time: 4 weeks*High redemption rates (15%+) incumbent on incentive.

Neighborhood Door HangersBreak out of direct mail clutter and greet consumers as they walk in their front door.

a division of

Opportunities Include: Entrance & Restroom Clings, Branded Coasters, Bar Napkins, Matchbooks and other bar premiums

Program Distribution: Bars, Pubs, Clubs, Sports Bars, and RestaurantsProgram Availability: Nationally, by market. CPU: $350-$500/venue/month. Includes Static Cling.Lead time: 4 weeks* Ability to target by demographic and genre such as upscale, Hispanic, blue-collar, lifestyle, etc.

Bar & Restaurant AdvertisingTarget consumers as they socialize with friends and family.

Ice Cream Cone Jacket AdvertisingBrand New Media Format!Target families with this brand new and unforgettable media format! Recession-proof as even in a bad economy parents still take their families out for ice cream at the local shop!

Opportunities Include: Branded Ice Cream Cone Jackets at Ice Cream ShopsProgram Availability: Nationwide or regionalCPU: $.166 – 525,000-Minimum BuyLead Time: 2 Months

Opportunities Include: Branded Polybag, Product Sampling, Product/Coupon Inserts

Program Availability: Nationally, by market, by county, by newspaper zoneCPU: $0.26 - $0.57 per bagLead time: 6-8 weeks

Newspaper PolybagsBe the first to greet your target with their preferred morning paper!

BarbershopsIdeal for targeting urban males who utilize the barbershop environment for social networking and cultural connection.

Opportunities Include: Window/Entrance Clings, Counter Displays, Floor Decals, Product Sampling, and enhancements such as branded smocks, capes, combs and more!

Program Availability: National, by marketCPU: $250 net per venue. Includes static cling.Lead time: 4-6 weeks*Extensive AA and Hispanic Market Networks.

a division ofIf it’s Everywhere, it must be Ubiquitous!

Light ProjectionsStreet Stencils & DecalsStreet TeamsWireless Brand AmbassadorsBeach Branding

Guerilla Marketing

a division of

Opportunities Include: 2’ X 2’ Powerwash Stencils, Chalk Stencils, Street Decals, Parking Lot Decals.Program Availability: All marketsCPU: $200-$500Lead time: 3-4 weeks

Street Stencils & DecalsIdeal for directional copy for store openings, promotional sales orsimply increasing traffic.

Program Availability: Nationally, by market.CPU: $6000-$8500 per nightLead time: 4 weeks

Light ProjectionsEngage your audience with billboard-sized vibrant images or full-motion video projected onto buildings and walls in high-traffic areas, typically targeting night-life in high-vehicular areas.

Opportunities Include: 3-Dimensional Sand Art Sculptures, Sampling, Branded Beach Gear (Towels, Flip-Flops, Water Bottles, Beach Balls, Can Coolers and more), Target Volleyball & Surfing Tournaments, Brand Ambassadors and more.

Program Availability: All U.S. beach marketsCPU: Rates are variable depending on the medium and quantity - available upon request.Lead time: 4-6 weeks

Beach BrandingCaptivate beach revelers as they enjoy their day in the sand with high-impact, custom beach branding.

a division of

Opportunities Include: Ambassadors can be supplemented with samples, branded collateral and wearables, beverage packs, video screens and much more.Program Availability: Nationally, by marketCPU: $45 per ambassador/hour, minimum 4 hoursLead time: 1-2 weeks

*Ideal for new product launches, grand openings, promotional sales or simply driving consumer traffic and awareness.

Street TeamsConnect with your audience on a one-to-one level with our national team of attractive, articulate and experienced Brand Ambassadors.

Wireless Brand AmbassadorsWearable digital screens provide the ability to interact and engage with targeted consumers in dynamic ways.

Opportunities Include: Capture consumer data, distribute printed collateral, dispense coupons, and other customized technological applications.

Program Availability: Nationally, by market.CPU: $6,000/one Wireless BA, 4 hours/dayLead time: 4-8 weeks

If it’s Everywhere, it must be Ubiquitous! a division of

Mobile Billboards & ToursIce Cream/Coffee TrucksBranded Vehicles, Scooters and Pedicabs

Marketing on Wheels

Opportunities Include: Fully wrapped and branded Ice Cream/Coffee Trucks, fully branded Ice Cream/Coffee Carts, Brand Ambassadors, Coffee Commandos, customized beverages and snacks, branded napkins, cups and quality premiums

Program Availability: Nationally, by market, targeted to specific events or by neighborhood.CPU: Beginning at $15,000Lead time: 4 weeks

Opportunities Include: Full or Half Wrap, Hummer, SUV, VW and more

Program Availability: Nationally, by market; can be targeted to specific events, by customized route.CPU: $5000 net per vehicle, incumbent on make/modelLead time: 4 weeks

Branded VehiclesCreate a big impact by sending out a fleet of branded vehicles in high-traffic areas!

Ice Cream/Coffee TrucksHand your target audience a special treat with our fully wrapped Coffee and Ice Cream Trucks!

a division of

Opportunities Include: Mobile Billboards, Wrapped Box Trucks/SUV/Car, Mobile Tour, Mobile Parties, Product sampling, Showcasing and Demonstration

Program Availability: Nationally, by market, fully customized routing included.CPU: $15,000/ Mobile Billboard, $120,000/Mobile Bus ToursLead time: 8-12 weeks*All pricing incumbent on program components.

Mobile Billboards & ToursMobile Tours bring your brand across the country and into the nation’s communities in interactive and experiential ways. Our Mobile Billboards offer high-impact, large-scale ad space - particularly in markets with no traditional billboards.

Branded Scooters and Pedicabsalso available!

If it’s Everywhere, it must be Ubiquitous! a division of

Lunch Trucks Check CashingConvenience StoresSalonsBarbershopsDry Cleaners

Lunch TrucksReach the hard-working male consumer with your very own branded Lunch Trucks!

Opportunities Include: Full Wrap, Side Panel Ads, sponsorship of breakfast or lunch catering, clings, branded cups, napkins, deli paper and take ones.

Program Availability: Most major US Markets, Standardized and custom routes available to target specific sites, locales, and neighborhoods.CPU: $15,000, Full Wrap; $250, Side Panel Ad (10 truck minimum)Lead time: 4 weeks.*On average each truck reaches 500-900 customers every working day. **Lunch Truck stops include: manufacturing and assembly plants, construction sites, light industry, machine shops, automotive repair, warehouses, office buildings, schools. business and industrial parks, cosmopolitan centers, transit stations and residential areas.

Check Cashing & C-Store MediaReach your target ethnic audience in Check Cashing & Convenience Store locations across the country.

Opportunities Include: Window/Entrance Clings, Exterior Wall Space, Floor Displays, Take Ones and product sampling.

Program Availability: Nationally, by marketCPU: $200, Includes 16” x 20” posterLead time: 4 weeks.* Other Ethnic Networks available.

If it’s Everywhere, it must be Ubiquitous! a division of

Dry CleanersBeauty SalonsFor more information, see Gloss Media

BarbershopsFor more information, see Neighborhood Media

Ethnic Targeting also includes:

Our Cl ients

If it’s Everywhere, it must be Ubiquitous!

For more information on any of these options please contact us at:

UBIQUITOUS MEDIA

27 Union Square West, Suite 204 NYC 10003

P: 212.386.7070 F: 212.533.0538

www.ubimedia.com

www.glossmedia.com