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Unbranded fuel and confusing product naming

Date post: 13-Mar-2022
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Unbranded fuel and confusing product naming

How confused can we make our customers?

Branded fuel and simplified product naming

DIRECT CORRELATION BETWEEN INFRASTRUCTURE DEVELOPMENT AND GALLONS SOLD

In celebration of the 150th Nebraska State Fair, Pump and Pantry is giving away free fuel. Fair attendees will receive a coupon good for Super Unleaded 88 (E15) fuel at a discounted rate. The more you spend, the more free fuel you get!

Presenter
Presentation Notes
REACH: 100,000 coupons printed 40,000 unique adults 10,000 redemptions 130,000 gallons of E15 � COMMUNICATION PLAN: NSF Press Release NSF on-premise signage NSF event schedule (online) NSF on-premise broadcast NSF gate volunteer t-shirts P&P NSF store associate t-shirts P&P social media (paid) P&P broadcast media (paid)� DISTRIBUTION: NSF gate volunteers will distribute coupons  to every adult from 8/23-25. Pump & Pantry NSF store will distribute  remaining coupons from 8/26-9/1.� REDEMPTION PERIOD: Coupon valid 8/23 through 9/2� PARTICIPATING LOCATIONS: Pump & Pantry has thirteen E15 locations statewide and three locations in Grand Island, NE.

BOSS FUEL INC.

Management of fuel deliveries, dispensers & UST’s for retail locations

RIN / BTC Management Sell BOSSFUEL branded retail products (DEF, diesel additive, etc.) Splash blending facilities Railcar Inbound / Outbound

VALUE PROPOSITION

In-house technical expertise to provide a custom fuel solution for ANY customer

Experts in the art & science of petroleum and renewable fuels Transparent & trustworthy Proven technologies We manage the “scary stuff” (ethanol/biodiesel RINs and Blender Credits) Industry leading relationships ranging throughout the complete supply chain

RETAIL LOCATION MANAGMENT

C-Store / Travel Center Operators

NE Fuel Retailer List – 1,385 locations 67% are “Mom-and-Pop” entities

Management of Dispensers and UST’s Dispatching fuel efficiently RIN/BTC Management Value proposition in cents per gallon BOSSFUEL branded retail products

(DEF, diesel additive, etc.) We are trustworthy and transparent

RINS

Promote the common business interest of those engaged in the retail fuel business in the state of Nebraska

Aurora COOP

Kum & Go

Bosselman Enterprises

Looking for more

Looking for more members to work together on retail initiatives that put our industry at risk or at a disadvantage

Contact:

Randy Gard

Dawn Caldwell

Jason Bassett

THANK YOU


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