What’s all the fuss about Nutrilite Night?

• Understand how IBO’s are profitable-WIN categories

• You need to understand the times….

Why an Optimal Health Business?

• There is a Wellness Revolution taking place in America

“$1 trillion of the US Economy will be devoted to the yet-unnamed Wellness Business”

• How do we tap into this market today?

Information taken from The Wellness Revolution by Paul Zane Pilsner.

NUTRILITE® owned by Amway

• No. 1 in Health and Beauty on the internet for 8 consecutive years.

• Largest global vitamin and mineral supplement company in the world based on global retail sales.

• Our farms, scientists, manufacturing facilities, and sponsorships position us to take and strong percentage of the market share.

Understand the Wellness Revolution

• Sickness – is a Reactive business• Wellness – is a Proactive

businessPeople voluntarily become customers to feel healthier, to reduce the effects of aging, and to avoid becoming a customer of the sickness business

“$1 trillion of the US Economy will be devoted to the yet-unnamed Wellness Business”

The Wellness Revolution

by Paul Zane Pilsner.

• Intellectual Distribution - process of educating customers about products and services that will improve their lives

• Physical Distribution- process of helping customers physically obtain products and services they already know they want.

• Education can be the first step in distribution!!!

Wellness Distribution

Information taken from The Wellness Revolution by Paul Zane Pilsner.

“Thus teaching customers about such products and services, intellectual distribution is the greatest entrepreneurial opportunity now and the foreseeable future.” The Wellness Revolution by Paul Zane Pilsner

How Does NUTRILITE® Night Fit?

When we educate the consumer about Optimal Health we gain the customers trust! If you don’t do it, the local health food store will!

Understand How Important This is for IBO’s

Information taken from The Wellness Revolution by Paul Zane Pilsner.

Direct selling distributors need to

•understand the difference between selling and education, •and between physical and intellectual distribution, in order to fully exploit the high-touch advantage they have over traditional retailers.

Educate and Keep in Touch

– If they don’t purchase, KEEP IN TOUCH. They will!

– You may reap the sale on the first appointment because they were ready- opportunity and preparedness meet.

– It takes several exposures to the product or service to get 3 of the affirmative decisions that lead to the purchase.”

“Consumers purchase a new product when – They made the decision twice before

and forgot to do so.

Information taken from The Wellness Revolution by Paul Zane Pilsner.

• “As you go each day to market your wellness products and services,

• you carry a message more important than the actual product or service you are trying to sell

• Underlying the pitch for each wellness product is the notion that your customers can take control of their lives and begin a road to wellness.” p.199

• Empower people and invite them to join the path to Optimal Health supported by NUTRILITE®.

You Make an Impact Not Just a Profit

Information taken from The Wellness Revolution by Paul Zane Pilsner.

Another Benefit of NUTRILITE® Night

• It helps IBO’s and customers love the brand.

• Insights are taken from

How to Become a Marketing Superstar

by Jeffery Fox

What Loving Your Brand Looks Like

• You must be publically and privately proud to sell you brand.- personal use

• You must love the brand and live the brand- making the brand part of you.• The blood of the brand must flow through your veins.

Loving Your Brand Continued

• You must understand the value delivered by your brand so well that you are never shy about its price.• You must be able to articulate the quantified, dollarized value of every benefit and every point of difference of your brand.

• Loving your brand is not a guarantee of personal success. But not loving your brand is a guarantee of lackluster performance, if not outright, dismal failure.

• People-Centered- do you actively look to improve products, results or situations.

• Paradigm Breaking- Have the courage to defend your new better approach and expect resistance.

• Partnership- combined result is greater than individual results

• Passion – passion in the presentation

Frank Luntz9 P’s of Winning

• Persuasion- 3 types of persuaders- • Educators are winners because they know

the power of bringing others in the conversation –

Education is the most effective form of persuasion, because it promotes knowledge, wisdom, and ultimately empowerment….

• I address many objections before they come up & equip the IBO to address them as they arise.

Frank Luntz9 P’s of Winning

What is Optimal Health?“Optimal Health is the best health possible given your

genetic heritage, personal health history, and environment.”

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Center of

Optimal Health

Exercise

Healthy Environment

Good Medical Care

RestReduce

Risk Factors

Mindset

Supplementation

Healthy Diet

Did you know there are 8 pillars to Optimal Health?

Happy Birthday!

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This presentation will cover some steps to help ensure your body stays healthy.

Our bodies are our vehicles!

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Today…Put Health Puzzle Pieces Together

Why are Fruits & Vegetables so

important?

Lead people to phytonutrients, farms, plants at Nutrilite

Helps IBO’s put pieces together On the Amway site.

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Phytonutrients as Antioxidants help fight free radicals.

Free RadicalsTake my electronHealthy & Happy Cells

I need an electron

Slows down oxidative damage caused by free radicals!

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Today…Put Health Puzzle Pieces Together

Why Supplement?Why are Fruits & Vegetables so

important?

Phytonutrients, farms, plants

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You may have said or heard, “I eat healthy, therefore, I don’t

need to supplement.”

How Many Fruits & Vegetables did You eat today?

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Question #4

Image: m_bartosch / FreeDigitalPhotos.net

Is there a gap?

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Today…Put Health Puzzle Pieces Together

Why Supplement?Why are Fruits & Vegetables so

important?

Why Nutrilite Supplements?

Phytonutrients, farms, plants

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You may have heard this before…

It doesn’t matter what you take. Vitamins aren’t

regulated. So just buy the buy 1 get 1 free.

Supplements are not created equal.

There is a clear quality difference

with Nutrilite!

Image: photostock / FreeDigitalPhotos.net

Nutrilite Supplements are Color …

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Clear benefit – Contains antioxidants, free radical fighters to help negate the effects of stress on the

body.

Why NUTRILITE?

Quality matters for food supplements!

Certified Organic

Plant Concentrates-Phytonutrients

GMP - Harvested at peak nutrients &

Guaranteed Potency

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If could have the best for your body,

wouldn’t you?

It is NUTRILITE’s attention to detail that sets it apart from all the rest!

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What experts say we need….

A multivitamin with minerals is the foundation of

healthy supplementation,

without it, the rest of the pyramid has

nothing to stand on

Start Here…… and work your

way up to Optimal Health!

VITA

MIN

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THE PERFECT PACKfills in the most gaps

=

Multivitamin 20 plant concentrates Antioxidants Omega 3s

For Only $4.73/day

1. Use the product- you are your first & best customer.2. Learn- about the products and the role of nutrition &

supplements in achieving & maintaining optimal health.3. Be a Product of the Product- your hearty appearance, your

high energy, and your healthy outlook wil tell the Nutrilite story for you!

4. Be a friend- You will earn the trust of your potential customers and be able to make a stronger impact helping them achieve optimal health.

5. Share the Product & the Plan- this is the most important step. Help your customer answer these questions

1. Why do I need to supplement? 2. What supplements do I need? 3. Why are Nutrilite supplements the best?

6. Service, Service, Service!

Taken from The Nutrilite Story by Dr. Sam Rehnborg, son of the founder of Nutrilite.

Did you know by Dr. Sam Rehnborg

• Just the beginning of the journey supported by NUTRILITE®.

• You are building a long-term relationship with your IBO’s and customers.

• This is long-term sustainable volume• Let’s see how we can continue with

the customer.

The Optimal Health Class / NUTRILITE® Night is

Good Medical

Care

HealthyEnvironment

Healthy Diet

Supplementation

Positive Attitude

Reduce Risk Factors

Exercise

Rest

8 Pillars of Optimal Health

Supported by NUTRILITE ®

Optimal Health Revolution by Dr. Duke Johnson

• It is a major factor in our health, but it is not our absolute fate. Need to know 2 words- genotype & phenotype.– There may be things that you can do to offset the

increased risk indicated by your family history.• Genotype is your genetic makeup, which you inherited

from your parents.• Phenotype is the expression of your genes as influenced

by many environmental factors and life experience. – Optimal Health Revolution, Dr. Duke Johnson

• The overall aim of this knowledge (of your DNA) is to empower individuals to understand how dietary components interact with their genes to achieve lasting optimal health….By making the right nutritional choices you will change your genetic destiny. (What is Nutritional Genomics, Dr. Margaret Smith)

• How can we help?

Why Your DNA?

Here is how Inherent Health personally helps you on the path to Optimal Health by knowing your personal gene risk factors and following through with lifestyle & supplementationNUTRITIONAL NEEDS

BONE HEALTH

HEART HEALTH

WEIGHT MANAGEMENT

DNA Tests by Interleukin Genetics

NUTRILITE Supplements and how they work in the supplement pyramid

Sneak peak and more to come….