Qualitative 360 Europe 2014

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Any customer can have a car painted any color that he wants so long as it is black....

SMART CUSTOMIZATION

Is there a way to eliminate the agenda impact?

News as a commodity due to internet?

How to manage the perception?

Paid content

Price sensivity

Competition analysis...

How to find the best design?

Emotional engagement?

Define the needs...

SPEED

THANK YOU

Qualitative 360 Europe 2014

Silver Sponsor Gold Sponsor

Supported by

Organised by