Unisys Case Study: Best Practices in Socially-enabling A Global Workforce
APQC Knowledge Management Conference Houston – May 2-3,2013
© 2013 Unisys Corporation. All rights reserved. 2
We are pleased to share our Unisys Case Study with you today
Gloria is director of Knowledge and Collaboration Strategy and Governance
at Unisys. She is responsible for development of the company’s Enterprise
Social Business Strategy and its supporting Knowledge and Culture
transformation Initiatives, which focus on exploiting social computing
technologies to improve employee connection, collaboration and knowledge
sharing practices across the enterprise.
In addition, Gloria also directs the evolution of “Inside Unisys”, the
company’s intranet environment that hosts its authoritative knowledge base
and collaborative work spaces. She chairs the company’s Knowledge &
Collaboration Advisory Council, as well as its Intranet Steering Committee.
Gloria is a subject matter expert in the areas of Social Business Strategy,
Enterprise Collaboration, Intranet Design and Culture Transformation. Prior
to joining Unisys in 2009, she spent 14 years at Booz Allen Hamilton as its
global knowledge and collaboration manager. She has authored numerous
blogs on social computing and culture transformation which have been
featured on Unisys.com and in Social Media Today. She is a featured
conference presenter on these topics.
Recently Gloria was named by Information Week Magazine’s BrainYard as
one of its Seven Social Business Leaders of 2012.
Gloria Burke Director,
Knowledge and Collaboration
Strategy and Governance
Follow Gloria on Twitter: https://twitter.com/GloriaBurke
© 2013 Unisys Corporation. All rights reserved. 3
About Unisys
Unisys is a worldwide information technology company with a rich history than spans 140 years.
We provide a portfolio of IT services, software, and technology that solves critical problems for our clients, focused on:
securing their operations
increasing the efficiency and utilization of their data centers
enhancing support to their end users and constituents
modernizing their enterprise applications.
With approximately 23,000 employees, Unisys serves commercial organizations and government agencies throughout the world.
© 2013 Unisys Corporation. All rights reserved. 4
Social Business Trends
Value Propositions
1 - Analysts Discuss Key Issues Facing the IT Industry, Gartner, October 2012; 2 – Information Week, March 2012
Emerging Requirements
Avoidance of social silos as socially-enabled applications
proliferate
Social computing part of enterprise architecture
Extending social capabilities to mobile applications
Establishing a common enterprise social platform
“Social computing is moving from being just on the
outside and into the core of business operations.” 1
“The enterprise social platforms market is expected to
reach $4.5 billion by 2016, representing growth of 43
percent over the next four years.” 1
“Social networking services will replace email as the
primary vehicle for interpersonal communications for
20% of business users by 2014.” 2
Establishing new and highly
effective human connections
across a geographically dispersed
and mobile workforce
Providing more personalized,
interactive and transparent
engagement, overt participation,
and better service and support
Optimizing business processes and
transactions and modernizing
applications to meet new workforce
demands
Knowledge &
Collaboration
Customer
Engagement
Enabling
Enterprise
Applications
Business Trends
© 2013 Unisys Corporation. All rights reserved. 5
Social Business Evolution – What’s your current state?
The use of social tools and technologies has grown from “limited experimentation” within the business enterprise to what’s now considered “mainstream”.
However, the Digital Workplace -- Social, Mobile and Cloud -- is far from the tipping point.
At the end of 2012, most organizations were leveraging social between the maturity stages of “Engaged” and “Structured”
Unisys is approaching an “Optimized” maturity level and has developed a “Unified Social Business Strategy”
Unisys Current State
Statistics according to study performed by The Dachis Group
© 2013 Unisys Corporation. All rights reserved. 6
To evolve their Social Business, Companies will focus on Eight Key Areas
© 2013 Unisys Corporation. All rights reserved. 7
Only 17% of companies with a social business enterprise model
have achieved an adoption rate of more than 75%.
Unisys is one of those companies
© 2013 Unisys Corporation. All rights reserved. 8
Unisys Case Snapshot
Benefits and Results:
The results -- 91% of the Unisys targeted employee base, and 77% of its total global workforce adopted social tools within an initial 18 month period. This rapid adoption of social technologies has fueled the innovative culture at Unisys, increased workplace efficiency, facilitated employee development and improved market agility and customer service.
Business Issue:
Unisys wanted to enhance the ability of its employees to connect with subject matter experts and collaborate more efficiently and share knowledge in a more transparent and effective manner across the enterprise.
Unisys launched a global initiative to make knowledge sharing and social collaboration an integral part of its culture based on Microsoft SharePoint 2010 and NewsGator to engrain social collaboration to the daily workflow of its employees.
Unisys Solution:
© 2013 Unisys Corporation. All rights reserved. 9
Our Case Situation
Disconnect between Ideas and Innovation
Inconsistent Knowledge Capture &
Reuse
Cultural Mindset to “hoard” knowledge
Social Media Learning & Use Curve
Silo’d Knowledge
Inability to Find and
Connect with SME’s
Lack of Social Collaboration
Platform
Inefficient New Hire Onboarding
Knowledge silos were prevalent and a lack of a common social platform were preventing transparent sharing of knowledge and ideas across the enterprise.
Employees could not easily identify or connect with subject matter experts
© 2013 Unisys Corporation. All rights reserved. 11
Our Future State Vision
To make knowledge sharing and social collaboration an intrinsic
and integrated part of the Unisys workplace experience by:
Employee Presence
&Connection
Enabling employees to build a professional presence and quickly develop a strong
and valuable network of colleagues
Levering social tools to streamline employee access to people and knowledge
and to easily identify and connect with Subject Matter Experts at the time of need.
Establishing and evolving Communities of Excellence as the hub of social
collaboration, to share knowledge, promote best practices and to provide and
ecosystem to develop ideas that contribute to new and refined innovations.
Integrating social collaboration tools and activities into existing business
processes and daily work flow practices to maximize efficiency and productivity.
Transforming the Unisys Knowledge Sharing Culture, using a “leadership down”
model, and institutionalizing employee behavior patterns to support and sustain a
successful environment.
Encouraging employees to seek and share knowledge in order to evolve
expertise and career development for their benefit and that of their colleagues.
Communities of
Excellence
Integration with People
and Business
Processes
Culture
Transformation
© 2013 Unisys Corporation. All rights reserved. 12
We conducted leadership interviews
We performed and external benchmarking
We engaged cross-organization stakeholders
to identify common issues and eliminate potential barriers
We developed a three-year strategy objectives and goals
Our Strategic Approach
© 2013 Unisys Corporation. All rights reserved. 13
We created a enterprise-wide Knowledge & Collaboration Initiative focused on five key program areas
Social Connection
& Collaboration
Knowledge Capture
Repurposing & Reuse
Knowledge Access,
Management &
Governance
Culture
Transformation
Infrastructure
& Applications
• Employee Presence & Networks
• Communities of Excellence
• Socially-enabled Client Bid/Delivery Team Rooms
• Social Media Policy and Governance
• Proposal Development
• Contracts and Records Retention
• Client Engagement Artifacts Repositories
• Tacit IP (Wikis, Blogs…)
• Multi-language Intranet
• Enterprise Content Management System
• Authoritative Content Sources
• UniPedia (Unisys version of Wikipedia)
• Unisys Blog Center / Unisys Video Center
• SharePoint & Social Technology Environment
• FAST Search Enhancements
• Extranet Environment Upgrades
• End-User Support
• Awareness & Communications / Value Case Socialization
• Knowledge & Collaboration Center Community
• Education & Training
• Effectiveness & Value Measurement
Key Elements Program Areas
© 2013 Unisys Corporation. All rights reserved. 14
Yammer
replacement solution
“My Newsfeed”
(NewsGator) Deployed
Archival
Solution
Deployed
Redesigned
Intranet
“Inside Unisys”
cutover to
SharePoint 2010
2010 Jun
My Site
Replaces Corporate
Directory
SharePoint 2010
Search & My
Sites Launched
NewsGator Social
Sites 2010 installed
on SharePoint 2010
Strategic
Communities
Socially-Enabled
2012
Strategic
“Areas of
Strength”
Communities
Launched MS 2010 Unified
Communications
Deployed
“Organic”
Communities
Enablement
Process
Deployed
Proposed
(Video,
Spotlighting
and Badging
Solutions
Proposed
Extranet
Collaborative
Team Rooms
Socially Enhanced Proposed
Mobile Apps
Developed &
Deployed
(in flight)
We deployed SharePoint 2010, FAST Search and Unified Communications to improve our collaborative platform
Deployment Time Line
2011
BYOD
Program
Enhancement
Industry-focused
Communities
Launched
My Site
“Employee
Skills” and
“SME” ID
Integration
Sales Force
iPad & Chatter
Tools
Deployed
“Inside Unisys”
Intranet BU/Orgs
Socially-enabled
Unisys.com
Socially-enhanced
(in flight)
FAST
Search
Deployed
2013
SP 2013
Planning
(in flight)
© 2013 Unisys Corporation. All rights reserved. 15
We redesigned our Intranet “Inside Unisys” to streamline access to knowledge and to showcase social capabilities
My Site Elements and
Enterprise Search are part of
an action bar that is persistent
across the company’s intranet.
Global Company News is
featured in main display
screen and allows for social
commenting.
Audienced “Regional” and
“organization” news
improves end user relevancy.
Leadership use of social
tools is evident in rotating
featured blogs at across
bottom of the site.
Video pod casts showcase
the latest news and activities
My Newsfeed roll-up will be
added in next release
1
2
3
4
5
1
2
3
4
5
6 6
© 2013 Unisys Corporation. All rights reserved. 16
We added NewsGator social engine on top of SharePoint to increase social functionality of My Site Profile …
My Profile
1
2 3
4
“My Profile” makes it easy for
employees to build an individual
company presence and to
“follow” colleagues to quickly
develop a valuable social
network.
About Me This section provides a description
of “who I am and what I do” in my
role at Unisys
Ask Me About This section showcases my areas
of expertise and is linked to search.
When colleagues ask question and
#hashtag the topic, I am notified.
My Organization This section provides a view of
my peer colleagues, those to whom I
report and employees who report up
to me.
In Common With You This section provides a view of
managers, colleagues and
community memberships that the
person viewing my profile has in
common with me.
1
2
3
4
© 2013 Unisys Corporation. All rights reserved. 17
Transparent Newsfeeds and Blogs improve the flow of knowledge sharing across the enterprise
My Newsfeed
The integration of “My
Newsfeed” and “My Blog”
posts provides a simple and
more transparent way for
employees to share and learn
• Post Questions & Answers Employees can pose and answer
questions within the newsfeed with
greater transparency and reach.
The use of hash tags directs
questions to experts who can then
respond with the right answer in a
real time environment.
• Filtered Newsfeed Viewing This allows employees to view
global posts, or post made by
colleagues whom they are following
or by communities to which they
are subscribed.
• Add/Follow Colleagues Enables employees to quickly build
a valuable network by following
colleagues and the information they
share in the newsfeed.
• Search & Join Communities Employees can search by topic to
find communities of interest or view
a list of recommended communities
to join.
My Blog
1
2
3
4
1
2 3
4
© 2013 Unisys Corporation. All rights reserved. 18
We integrated Skills from PeopleSoft into “My Profile” and
added SME “badging” in Search to improve discovery
SME and Skills feed from HR System, which is the single source of record
Skills reflect official company skill sets
Expertise and Skill levels validated by business and organization leadership
Skills update feed to My Profiles daily
Skills review integrated with annual performance process
SME’s designated with “star” badge in Search returns
Users can search for SME’s related to specific Areas of Expertise or by key word(s)
© 2013 Unisys Corporation. All rights reserved. 19
Areas of Strength “Know What” to sell and deliver
Understanding and leveraging
Unisys Portfolio Solutions
and Innovations
Industry/Vertical “Know Who” to sell solutions and
deliver services to.
Better understand market trends
and opportunities
Role-Based “Know How” Develop and grow
expertise in sales and delivery
Business Unit, Organization
and Offices Be “In The Know” about
organization news, alerts,
announcements and events
Organic “Know More” and develop
expertise about topics of interest
through interaction with like-minded
colleagues.
Areas of Strength
Communities
Industry / Vertical Communities
Role-Based Communities
Business Unit, Organization and Office
Communities
Organic Communities
We launched strategic communities and positioned them as the “hub” for social collaboration
Employee-owned
“Business related”
Organic Communities
Unisys-sponsored, Authoritative
Communities of Excellence
Supporting Key Solution Offerings
and Innovations
Unisys-sponsored
Communities of Excellence
Unisys Communities Model & Key Attributes
© 2013 Unisys Corporation. All rights reserved. 20
We created a Communities Center to promote awareness, drive membership and provide education and support
Community Center
Features Search Existing
Communities/Topics
Join a Community
Create a New Community
Community Evolution &
Management Community Manager Kit Training
Member Activity Metrics
Activity Type
Share & Learn from other
Community Managers
Unisys Communities are the place where employees go to find subject matter expertise, share and leverage best practices to grow and contribute
to their profession
© 2013 Unisys Corporation. All rights reserved. 21
We created a Community Enablement and Evolution Framework to ensure effectiveness and sustainability
Our Framework is guided by Community Leaders and nurtured by Subject-Matter Experts. We apply proven methodologies for successful growth and maturity and capture metrics to ensure effectiveness and value to the business as well as to the community.
Sources: APQC, Community Roundtable
© 2013 Unisys Corporation. All rights reserved. 22
This integrated Community environment enables:
Faster access to focused, relevant information
Richer knowledge exchange with leadership, subject matter experts and field
practitioners enabled through advanced social collaboration tools
Creation of relevant new information tagged and
harvested to repositories for re-use
Closer integration with knowledge repositories,
filtered through smart search, subscriptions and alerts
Idea channelling to refine and develop innovations
We linked authoritative content into communities to maximize efficient access to relevant knowledge assets
© 2013 Unisys Corporation. All rights reserved. 23
We implemented an ideation model into communities to crowd-source ideas that contribute to innovations
© 2013 Unisys Corporation. All rights reserved. 24
We empowered employees to manage their Community memberships and Newsfeeds to increase relevancy
Role Based
Sales Center
Project Managers
World-class Architects
Portfolio (Areas of Strength)
AMOS
DCTO
Security
Organic “Topic”
Getting Things Done!
Social Computing
LIFE! Learning In A Fast Environment
BU or Org
Global Managed Services
Federal Systems
Finance
Industry
Financial
Public Sector
Telecommuni-cations
Transportation
Employees are “hard aligned” to their Business Unit or Organization Community and to their Office and Country Newsfeed. This allows for Corporate and Organization and Geographic push of important news and information.
Employees “self-subscribe” to other communities and newsfeeds based on what is of interest and what matters to them in their Unisys role. This helps to avoid information overload.
Newsfeeds Filters
Country or Office
Blue Bell
London
Reston
What is of Interest
and matters most
to me
© 2013 Unisys Corporation. All rights reserved. 25
To avoid “social silos”, we enabled an enterprise model for transparent community and global newsfeed sharing
Unisys My Site “Global Community”
“Specific” Interactions & Conversations
COMMUNITY NEWSFEED - Default is to contribute and consume knowledge by sharing within a Specific Community, but end-users can target posts directly to other specific communities environments or individuals or elect to post globally
GLOBAL NEWSFEED - Default is to contribute and consume knowledge by sharing globally, but end users can target posts directly to specific Community-based, Country, Offices, Business Units Organization environments or individuals
Industry Based
Financial
Public Sector
Tele-communi-cations
Trans-portation
Role Based
Sales Center
Project Managers
World-class Architects
Portfolio (Areas of Strength)
AMOS
DCTO
Security
Organic
Getting Things Done!
Social Computing
LIFE! Learning In A Fast Environment
Organization Based
GMS
TCIS
Finance
Posting via Chatter within Community
Posting via My Site Newsfeed
for global or targeted posts
Newsfeed
Chatter Environ-
ment SF.com
© 2013 Unisys Corporation. All rights reserved. 27
We recognized that our success would be dependent on People – their willingness to adopt new behaviors
Implementing social tools with the business enterprise is not just about technology -- it’s also about
“transforming company culture”
and influencing employee behavior patterns.
© 2013 Unisys Corporation. All rights reserved. 28
Our Senior Leadership “leads-by-example” to drive employee adoption and reinforce accepted practices
Our CEO actively reinforces the importance of social connection and collaboration
© 2013 Unisys Corporation. All rights reserved. 29
A Global Awareness & Communications Campaign supports our Knowledge Initiative
Monthly theme posters are strategically placed throughout our global offices help to build awareness, to socialize
value case scenarios and to promote employee involvement. (E-posters are emailed to remote workers.)
Annual Global Knowledge & Collaboration Awareness Campaign socializes tools, processes and desired behaviors
Contests for Best Practices Profiles, Sites and Communities encourages participation
Knowledge Scavenger Hunts at Regional, Town Hall and Organization All-Hands Meetings put social tools to use in
real time
© 2013 Unisys Corporation. All rights reserved. 30
We integrated social into new hire orientation to enable employees to more quickly onboard and engage
© 2013 Unisys Corporation. All rights reserved. 31
We influence Employee Behavior Patterns through Role-based value case socialization and peer testimonials
Targeted,
Role-based
Communications,
Education &
Training
Behavior Pattern
Transformation
Successful
Adoption and Use
of Social Tools
© 2013 Unisys Corporation. All rights reserved. 32
We identified and socialized repeatable behaviors and actions that would transform how employees work
Lead by Example to Promote Engagement
Build an Individual Company Profile
Presence
Establish a Strong
and Valuable
Colleague Network
Form a Daily Routine of Sharing and
Learning
Subscribe to Relevant Content and Newsfeeds
Engage in Community to Evolve Expertise
© 2013 Unisys Corporation. All rights reserved. 33
We provide self-enabled education, training and support through our Knowledge & Collaboration Center
The Knowledge & Collaboration Center provides a variety of “click and learn” education and training materials, as well as community crowdsourcing and support services to help employees excel in their work
Employees can easily access
the Knowledge &
Collaboration Center from the
“Support” tab in the pull down
menu located in the persistent
action bar or from the main
“Navigation Menu” of the
“Inside Unisys” home page.
The Knowledge &
Collaboration Center
community-based. Employees
can connect with subject matter
experts and colleagues to learn
about knowledge sharing and
collaboration best practices and
access a variety of self-enabled
educational and support tools to
hone their skills.
© 2013 Unisys Corporation. All rights reserved. 34
A cross-organization Knowledge & Collaboration Advisory Council provides stewardship and governance
Business Units
Information Technology
Human Resources
Legal & Risk Management
Finance Global
Operations
Marketing & Comms
Learning & Development
World-wide Strategic
Svcs
Unisys Knowledge & Collaboration
Advisory Council
The purpose of the Unisys Knowledge & Collaboration Advisory Council is to:
Guide and evolve the company’s knowledge & collaboration strategic vision and implementation road map
Review and guide initiative progress to ensure success and value delivery to the business
provide counsel and governance to preserve the integrity, effectiveness and sustainability of the knowledge and collaboration environment
“People support what they help to build – and then they have an ongoing stake in its success”
© 2013 Unisys Corporation. All rights reserved. 35
We made Social Media a shared responsibility and socialize key policy tenets and proper use through video
© 2012 Unisys Corporation. All rights reserved.
From Gloria Burke, director, Knowledge & Collaboration Strategy & Governance:
Oct. 17, 2012
We are two years into our commitment of building a knowledge sharing culture that capitalizes on our collective intelligence and uses social tools to make us more nimble, creative and successful.
With 78 percent of Unisys employees participating on My Site, it's a good time for a refresh on the key tenets of our Social Media Policy:
Be respectful
Maintain confidentiality
Protect privacy
Ensure accuracy
Watch our new Social Media video, "The Way We Connect" (click on image at right), to ensure you understand the guidelines.
To Unisys employees:
Knowledge & Collaboration Resources:
Social Media Policy
My Site Ov erv iew
My Site Prof ile Content Posting
Guidelines
Knowledge & Collaboration Center
© 2013 Unisys Corporation. All rights reserved. 37
We mapped the progress of employee adoption of My Site and Newsfeed against established Industry standards
Page 37
Definitions:
• Innovators: Brave people, pushing change. Innovators are very important in communications.
• Early Adopters: Respectable people, opinion leaders. Try out new ideas, but in a careful way.
• Early Majority: Thoughtful people. Careful, but accepting change more quickly than the average.
• Late Majority: Skeptic people. Will use new ideas or products only when the majority is using it.
• Laggards: Traditional people. Caring for the “old ways” and are often critical toward new ideas and
will only accept it if it has become mainstream or even tradition.
Adoption Phase Time Table 1.5 Years:
1. Innovators: June 21 – July 30, 2010
2. Early Adopters: August – September 30
3. Early Majority: October – December 31
4. Late Majority: January – June 30, 2011
5. Laggards: July – December 31, 2011
Adoption Curve Progression
Phases 1 & 2 – 16% Goal + 2.5% “Innovators
+ 13.5% “Early Adopters”
Phase 3 – 50% Goal + 34% - Early Majority “
Phase 4 – 84% Goal + 34% - “Late Majority”
Final Phase 100% Goal +16% - “Laggards”
© 2013 Unisys Corporation. All rights reserved. 38
Within the scope of our 18 month adoption campaign we achieved excellent results
91% of our targeted employee user group (apprx.16,000) activated and populated their My Site Profiles
78% of the 20,000 in scope Unisys Global Employee population enabled My Site social tools.
100% of Senior Leadership have active My Sites and use and promote social collaboration within their organizations
91%
77%
100%
June 2010 – December 2011
* Unisys total global employee headcount is 23,000. The figure of 20,000 represents in scope employee-only headcount during Initiative 2010-2011, which excludes employees who work in classified or restricted environments with limited or no access behind Unisys firewall.
© 2013 Unisys Corporation. All rights reserved. 39
Today, our Communities are well-subscribed and flourishing
3894
5802
6528 6065
6148 6501
0
1000
2000
3000
4000
5000
6000
7000
4Q2011
1Q2012
2Q2012
3Q2012
4Q2012
1Q2013
Employees
Unique Employee Membership Subscriptions
11311
17739
20853 19314
20920
23283
0
5000
10000
15000
20000
25000
4Q2011
1Q2012
2Q2012
3Q2012
4Q2012
1Q2013
4Q 2011
1Q 2012
2Q 2012
3Q 2012
4Q 2012
1Q 2013
Non-Unique Membership Subscriptions
13 Company-sponsored Strategic Communities of Excellence with 33 underlying special
interest groups have been launched
70 Employee-owned Organic Communities have been formed
6,500 Unique employee memberships have been enabled
23,200 Non-unique subscribed memberships have been enabled across all Communities
460 Company-designated subject matter experts support our Strategic Communities
© 2013 Unisys Corporation. All rights reserved. 40
Higher Value Content quickly emerged as the “norm” as employee confidence in Newsfeed use increased
Social exchanges, which initially dominated the newsfeed, are now dwarfed by more valuable, useable content
© 2013 Unisys Corporation. All rights reserved. 41
The end results are delivering value to our business in the following key areas
Enhanced Employee Skill Sets and
Expertise
Enhanced Employee Onboarding & Development
Greater Marketplace Agility
Improved Quality of
Customer Service
More Effective Workplace
Collaboration
Ideas Fueling Innovations
© 2013 Unisys Corporation. All rights reserved. 42
Social tools and processes are transforming the way our employees work
I am a remote, home-based company director
The majority of my 30+ member, global team is also remote and home-based
Together, we drive the success of the Unisys K&C Initiative
as a virtual team
My Team “lives in” the social business model we created and implemented:
© 2013 Unisys Corporation. All rights reserved. 43
Our success as a social business enterprise is recognized externally
© 2013 Unisys Corporation. All rights reserved. 44
There are several key take-aways from our Unisys Case experience that we want to emphasize
You Can’t Get there unless you
“know where you are going”
Create an end-state Vision
Develop a Strategic Plan and an Implementation Road Map to get there
Utilize metrics to measure progress and to identify potential barriers
Create a Culture Transformation strategy that influences employee behaviors
and helps socialize how social collaboration can add value in their daily work.
Encourage employees to develop a company presence (profile), build a
valuable network of colleagues, and join communities to more effectively
collaborate, share and learn from experts.
Engage Leadership and key organizational stakeholders early on as
champions to “lead by example” and to be “visible” agents of change.
“People support what they help to build and have an on-going stake it is
success”.
Utilize Technology “out-of-the-box” -- avoid customizations that add
complexity.
Provide self-enabled “click and learn” education and training.
Focus On Culture:
“People Drive Success”,
Technology is just
an enabler
Adopt a “Leadership top-down” model
to drive change
Keep Tools and Processes
“intuitive and simple to use”
© 2013 Unisys Corporation. All rights reserved. 45
Reference Materials
Published Articles & Blogs:
Harvard Business Review Blog: Increase Your Company’s Productivity with Social Media (Unisys Case reference) by Jeanne Meister, author “The 2020 Workplace”. CIO Magazine (Australia): Corp Social Networks Driving Sales Through Better Information (Unisys Case referenced) by Andrew Birmingham Forbes Magazine Blog: Social Media Training is Now Mandatory—Five Ways to Make Sure Your Company Does It – Collaborative blog with Jeanne Meister, author of “The 2020 Workplace”.
Information Week: Unisys Lets Employees Drive Face of Social Business – by David Carr, Editor of the BrainYard
Social Media Today: Communities: The Hub of Social Collaboration – by Gloria Burke, Director Knowledge & Collaboration Strategy – Unisys
Unisys.com: Social Computing Trends in 2013: Integration – A Key to Maximizing Value by Gloria Burke and Nicholas Evans
Case Studies & White Papers
Microsoft Unisys Case Study: Unisys Uses Social Collaboration to Increase Agility and Competitive Advantage
Unisys White Paper: Leveraging Social Collaboration to Increase Agility and Competitive Advantage
Recognition:
Information Week: The BrainYard's 7 Social Business Leaders Of 2012: Gloria Burke
The Social Media Marketing Blog Infographic: Unisys, One of 5 Companies Rocking Social Media
© 2013 Unisys Corporation. All rights reserved. 46
Thank you for allowing me to share our case study with you.
For additional information:
Gloria Burke Director, Knowledge & Collaboration Strategy and Governance Unisys Information Technology Department
Contact me: [email protected]
Read my Unisys Blogs: Social Computing Trends in 2013: Integration – A Key to Maximizing Value http://blogs.unisys.com/index.php/2013/01/18/social-computing-trends-in-2013-integration-a-key-to-maximizing-value/
Communities: The Hub of Social Collaboration http://blogs.unisys.com/index.php/2012/03/13/communities-the-hub-of-social-collaboration-3/
Follow me:
https://twitter.com/GloriaBurke