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Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum

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Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum February 8, 2011 Presented by: Barry J. Falcon. What’s Important?. Top Priority:. ZEE PROFITABILITY 30-30-11. 3 Critical KPI’s for Profitability. Cost Per Lead - PowerPoint PPT Presentation

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Unit Economics – The Franchisee’s Road to Proﬁtability Presented to: Southeast Franchise Forum February 8, 2011 Presented by: Barry J. Falcon

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Page 1: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum

Unit Economics –The Franchisee’s Road to

ProfitabilityPresented to: Southeast Franchise

Forum February 8, 2011

Presented by:Barry J. Falcon

Page 2: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum

Page 3: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum

What’s Important?

Page 4: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum

Top Priority:

ZEEPROFITABILITY

30-30-11

Page 5: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum

3 Critical KPI’s for Profitability

Cost Per LeadClose Rate in the HomeAverage Order

Page 6: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum

TeamworkTask ForcesRegional MeetingsRegional CallsLeadership Calls

ShelfGenie Culture

Leadership SummitSharing Best PracticesGroup Volume IncentivesNational Media Buying

Page 7: Unit Economics – The Franchisee’s Road to Profitability Presented to: Southeast Franchise Forum

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