Date post: | 06-Apr-2017 |
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•Morethan290millionAmericanswatchsports(90%ofthepopulation)- 72%(18-29yearsold),64%(20-49yearsold),58%(50+)
•Over3.4billionpeopleontheplanetwatchedthelastFIFAWorldCup•Americansspendover$35billionayearonsportsrelatedmerchandise•Americansspendover$25billionayearonprofessionalsports•Americansspendover$8billionayearonbrandedsportsmerchandise•Over$100billionisspenteachyearonsports“gaming”likefantasysports•Over$800billionisspenteachyearonsports“gambling”
Let’sTalkMainstreamSports
• Averagecustomerretentionof9.7years
• Abilliondollarcompanywithlessthan4%payingcustomers
• Customerssharewith7othercustomers
• Affiliatescangeneratecommissions
• Unbelievable…right?
Youwillseeagiantisemerging…
“There’sanappforthat”TheAppWorldisHuge…
CurrentTrends(2015)
ProjectedGrowth
•100Billionappsdownloaded
•$45Billioninrevenue
•268Billionappsdownloaded(2017)
•$200Billioninrevenue(2020)
•96%ofplayersareFREE•Quarterlyrevenueof$500Million
•Nearly$1M/dailyfromFREEMIUMplay
FREEMIUM&In-appPurchasing:CandyCrush
Fantasyappsarealsobig…..
• 56.8 millionpeopleplayintheU.S.andCanada
•AveragetimespentconsumingFantasysports:8.67hr/week
•Morethan290millionAmericanswatchsports(90%ofthepopulation)• 72%(18-29yearsold),64%(30-49yearsold),58%(50+)
•Americansspendover…•$35billionayearonsportsandsportsrelatedandbrandedmerchandise•$100billionisspenteachyearonsports“gaming”likefantasysports•$800billionisspenteachyearonsports“gambling”
•Averagetimespentconsumingsports:17.89hr/week
But…SPORTSfansarewherethenumbersare
1. Theoddsarestackedagainstnewplayers 2. It’seasytolosemoney,veryhardtowin 3. ItchangesthewayIusedtowatchagame 4. Game-watchingwithmyfriendsisaffected 5. Iteffectshowyouchoosewhichgametowatch 6. Toomuchaboutstats,andnotenoughfun 7. Iamcompelledtoplaywithotherteam’splayers 8. Takestoomuchtimetogetgood 9. Requiresextrasoftware$$toolstobeapro10.A‘spreadsheet’interactiveexperience
Top10ReasonsNOTtoPlayFantasy
`CapitalizingontheBIGGERGLOBALmarket•Mostfantasysportssitesfocusonfootballandbasketball
•Soccer,Cricket,andHockeyaretheLARGESTinternationalsports(3.4billionwatchedWorldCup)
•NASCARaverageattendanceis98,000NBAaverages17,000pergame
•GlobalEventssuchas:TheOlympics,TourDeFrance,WorldChampionships,etc.
It’stimetotakebackoursportsfromthegamblers!,,
“
Introducing:Thebetterwaytoplay!BuiltbyinteractivesportsandmobilerewardsveteransFREEAppwithIn-app
advertisingandin-apppurchases
Freemiumgamemodel
Rewardsplayersforachievements
Rankingsatthecity,state,nationallevels
Amatureframeworkofleaguemanagers,sportpromotersandplayers
Thebetterwaytoplayalonglivewithyourteam
Feelslikeagame,notaspreadsheet
Eliminatesfantasysportsnegatives,likegamblinganddifficultylevels
StrongSocialelementslikelivechatswithfriendsduringliveevents
Fantasyvs.Thebetterwaytoplay
•Playmultiplegamesacrossasport•Playwitha“global”baseofplayers/users•Playthesame“stats”everygame•Very“stat”heavy• Competitivepositioning-“proveit”•Bigjackpots-keepgettingbigger•Onlythetop11%ofplayersEVERwin
•Playasinglegame,withtheteamyoulove•Playbyyourselforwithyourfriends•Choosethe“stats”youwanttoplay•Gameheavy,withstatsinvolved• Socialpositioning-“Doyouwanttoplay?”• Earnpointsandachievementawards•EVERYONEwins
ThebetterwaytoplayFantasy
•Putcashin,smallchancetowinBIG•Peopleusealgorithmstowin•Top1%takeover90%ofwinnings•Legalissues-tooclosetogambling
•Paysmallamounts,orplayforFREE•Eachgameisunique,algorithmsdon’twin•Everyonewins•Therearenolegalissueswithourmodel
ThebetterwaytoplayFantasy
Fantasyvs.Thebetterwaytoplay
1. Downloadtheappandbecomeaplayer2. Chooseagametoplay3. PlayforFREEorPlaywithTokens
• Buytokens• GettokensFREEwithmemberships• GetFREEMIUMtokenswithadclicks
4.Playbyyourselforwithothers5.Earnpoints6.Earnrewards
HowitWorks
Sportsbringpeopleofalltypestogetherinauniqueway.Ourgamewillbeaplacewhereyouwillmeetnewfriendsandcreateanewsocialoutletwithlike-mindedpeople.•Theaveragepersonwillspend:
- $8.61formovietickets - $5.00forhighschoolsportingevents - $50-$150forticketstoprofessionalsportingevents - $2.25admissionplustokensforanarcade
•Withthebetterwaytoplay,youcanplayforfree,orpay$1.00-$1.50andeveryonegetsrewarded!
•Playingalongwithyourteambringsthegametolifeandmakesthegameexperiencethatmuchbetter.
• It’sjustfun!
WhyplayThebetterway?
•Affiliatenetwork
•$29.99affiliateregistration
•$10/month
•Socialsharing
•Consumersharing(In-appbenefits)
•TopRankingAppintheAppStore
LaunchStrategy