University of Wisconsin-StoutUniversity Housing Department
By: Tom Harvey, Jen Parker & Tina Velasquez
Outline
Program OverviewProgram HistoryMethodologyChallengesInnovation strategy
Program Overview
Mission statement: University Housing is committed to providing affordable, clean, well-maintained, comfortable living environments and enhancing the education of students through opportunities for personal growth, social development, and diversity awareness.
Program Overview continued:
Location: 170 Price CommonsWebsite: www.uwstout.edu/housingResidence Halls (N=20) Antrim, Froggatt, McCalmont, Curran, Kranzusch, Fleming, Hansen, Keith, Hovlid, Jeter, Tainter, Callahan, Milnes, Chinnock, North, Red Cedar, South, Tustison, Oetting and Wigen.
Houses: 3,184 students in multiple living environments
Program History
Campus growth1960’s -1,700 students to 5,000 studentsAdapting to growth
Hall directors balance of facilities & student developmentRules and regulations
Organizational Structure
University Housing Charthttp://www3.uwstout.edu/housing/organizational_chart.cfm
ASLS Charthttp://www.uwstout.edu/asls/orgcharts/asls.pdf
Interviewed Scott Griesbach, Director of Stout Housing
Pre-Meeting Assessment QuestionnaireExamples of questions:
Give a brief overview of your organization (size, history, etc).Do you biggest challenges come from within your organization or outside of your organization?
The Interview
Interview continued:
Pre-interview:Organizational Culture Assessment Instrument
Wanted to assess cultural dimensionsInterview Style
CasualSemi-structured
Discussed strengths, weaknesses and challengesThe “Master Plan”
The Challenges
TechnologyToo much technology
5 programs this year aloneTraining needs for new techIncrease in workload
Utilizing assessment dataDissolve ineffective programsKeep effective programsIdentify areas for improvement
Organizational Cultural Assessment Instrument
Offers insight into organizationMeasures cultural dimensionsConducted independently
Inte
rnal
Foc
us &
Inte
grati
on
Cameron & Quinn’s Organizational Culture Assessment Instrument
Housing Director Hall DirectorNow Future
Stability & Control
10
20
30
50
10
40
20
30
40
50
Hierarchy Market
AdhocracyClan
Flexibility & Discretion
External Focus & D
ifferentiation
Innovation: Strategic Planning
The process of:Defining strategy or “game plan”Making informed decisionsAllocating resources efficientlyFollowing a structured timeline
“If you fail to plan then you plan to fail.” – Author unknown
Why is Strategic Planning a good fit?
Adapt Strategic Planning to Stout HousingStout Housing is ready for changePlethora of informationLack time and resources: Unable to maximize utilization of assessment dataWay of organizing the “game plan” for all members of the organization
Strategic Planning Success
Strategic Planning met with frequent success campus-wide
Example: Malcolm Baldrige National Quality Award
Strategic Planning & Stout HousingFocus Area 1
Challenge: Survey utilizationMust cut low priority programs
Org. has the tools Need utilization process in order to take actionEvidence based practice
Steps in Implementation
Gather the data of the existing assessmentsAnalyze the dataLearn about the Organization: Understand the OrganizationFacilitate Strategic Planning ProcessMake recommendations based upon the strategic goals of the organization
Focus Area 2: Interfacing with Technology
Challenge: Multiple new technology systems to be implemented immediately which is greatly increasing the workload
Focus Area 2 : Interfacing with Technology continued
Information systems theoryHow users come to accept and use technologyMany things influence how & when technology is used
Perceived usefulness (PU)Perceived ease of use (PEOU)
TECHNOLOGY ACCEPTANCE MODEL
Technology Acceptance Model
External Variables
Perceive Usefulness
Perceived
Ease
of Use
Attitude
Toward
Using
Behavioral Intervention Actual Use
Based on Davis et al. 1989
Technology Acceptance Model (TAM)
Diffusion of Innovation Theory
Change is processed at different levelsTechnology used to different extentsImportant factors to consider:
Compatibility with the “game plan”Ease of useChance to “reinvent” on the technologies employed
Diffusion of Innovations Theory
Success with Technology Innovation
University of Wisconsin-Stout & Technology Learn at UW-Stout (D2L)
Strategic Plan to integrate technology Plan is now a realityFully functioningSuccessfulPlenty of tools and resources right at your fingertips
For all different stages of knowledge and diffusion
Steps in Implementation
Understanding of the Technology Acceptance ModelCreate an organizational process for accepting, training, utilization and evaluation of technology use
Write manuals specific to job level or classification – Deduction= from the BIG manual to easy to read specific levelMore effective training Practice before roll-outEvaluation of technology usage after 6 monthsOpportunity to “reinvent” the technology
Measurable Results
How will we know if we are moving in the right direction?Survey employees for job satisfaction
After a few monthsYearly
Implementation of a new technology systemEvaluate the timeObserve the difference
Conclusion
• University housing will greatly benefit from this innovation.
• Our consulting firm is dedicated to the success of UW-Stout University Housing’s change process
• Strategic Planning: The right direction
Resources:
Cameron, K. & Quinn, R. (1999) Diagnosing and changing organizational culture. New York : Addison-Wesley
Dillion, A. & Morris, M. (1997) The influence of users perceptions on software utilization: Application and evaluation of a theoretical model of technology acceptance. IEEE Software, vol. 14 issue 4 58-65
Evans, M. (Producer) (2009) Workshop on the strategic planning model. Available from: www.exinfm.com/workshop_files/strategic_planning_model.ppt
French, F. L. & Bell C. H. (1999). Organization development: Behavioral science interventions for organization improvement. Upper Saddle River, New Jersey: Prentice-Hall International
Resources continued:
Griesbach, S. (Interview, November 12, 2009) Director of University Housing, University of Wisconsin-Stout..
Hopwood, S. (1999, January) Long range planning and funding for innovation. Computers in Libraries, p. 22-27
Martin, V. (2004) Improving student and organizational learning through innovative strategic planning process. Community College Journal of Research and Practice, (28) p. 78-79
Scott, J. (2008, November) Technology acceptance and erp documentation usability. Communication of the ACM, Vol. 51 no. 11
Resources continued:Quaddus, M. & Xu, J. (2007) Exploring the factors influencing end user’s
acceptance of knowledge management systems: Development of a research model of adoption and continued use. Journal of Organizational and End User Computing, Vol. 19. issue 4
University of Wisconsin-Stout. (2009). Learn @UWStout. Retrieved November 8, 2009, from website: http://www3.uwstout.edu/lit/lts/learn/
University of Wisconsin-Stout. (2009). University of Wisconsin-Stout Administrative and Student Life Services Organization Chart. Retrieved November 8, 2009, from website: http://www.uwstout.edu/asls/orgcharts/asls.pdf
University of Wisconsin-Stout. (2009). University of Wisconsin-Stout history. Retrieved November 8, 2009, from website: http://www.uwstout.edu/lib/arc/stouthistory/index5.html
Resources continued:
University of Wisconsin-Stout. (2009). University of Wisconsin-Stout University Housing Organization Chart. Retrieved November 8, 2009, from website: http://www3.uwstout.edu/housing/organizational_chart.cfm
University of Wisconsin-Stout. (2009). University of Wisconsin-Stout Mission and Strategy Plan. Retrieved November 8, 2009, from website: http://www3.uwstout.edu/geninfo/stratplan.cfm
York University (2009) Technology acceptance model. Retrieved from: http://www.fsc.yorku.ca/york/istheory/wiki/index.php/Technology_acceptance_model