© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Unleash the Power of Big Data Manage, Understand & Act on 100% of Information
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 2
Accelerating Innovation & Change
The Internet Client/Server
Mobile, Social, Big Data & The Cloud
Database
ERP
CRM
SCM
HCM
HCM
PLM
MRM
Amazon Web Services
OpSource
IBM
GoGrid
Rackspace
Joyent
Hosting.com
Tata Communications
Datapipe
PPM
Alterian
Hyland
LimeLight
NetDocuments
NetReach
OpenText
PaperHost
Xerox
HP
Microsoft SLI Systems
EMC
IntraLinks
Jive Software
Qvidian
Sage
salesforce.com
SugarCRM
Volusion
Xactly
Zoho
Adobe
Avid
Corel
Microsoft
Paint.NET
Serif
Yahoo CyberShift
Saba
Softscape
Sonar6
Ariba
Yahoo!
Quadrem
Elemica
Kinaxis
CCC
DCC
SCM
Cost Management
Order Entry
Product Configurator
Bills of Material Engineering
Claim Processing
Inventory
Manufacturing Projects
Quality Control
Business
Education
Entertainment
Games
Lifestyle
Music
Navigation
News
Photo & Video
Productivity
Reference
Social Networking
Sport
Travel
Utilities
every 60 seconds
400,710 ads requests
2000 lyrics played on Tunewiki
1,500 pings sent on PingMe
34,597 people are using Zinio
208,333 minutes Angry Birds played
23,148 apps downloaded
Unisys
Burroughs
Hitachi
NEC Bull
Fijitsu
ADP VirtualEdge
Cornerstone onDemand
CyberShift
Workbrain
Kenexa Saba
Softscape
Sonar6
SuccessFactors
Taleo
Workday
Workscape
Exact Online
FinancialForce.com
Intacct NetSuite
SAP
NetSuite
Plex Systems
Cash Management
Accounts Receivable
Fixed Assets Costing
Billing
Time and Expense
Activity Management
Payroll
Training
Time & Attendance
Rostering Sales tracking & Marketing
Commissions Service
Data Warehousing
98,000 tweets
Finance
box.net
TripIt
Zynga
Zynga
Baidu
Twitter Yammer
Atlassian
Atlassian
MobilieIron SmugMug
SmugMug
Atlassian
Amazon
Amazon iHandy
PingMe
PingMe
Associatedcontent
Flickr
Snapfish
YouTube
Answers.com
Tumblr.
Urban
Scribd.
Pandora
MobileFrame.com
Mixi
CYworld
Qzone
Renren
Yandex
Yandex
Heroku
RightScale
New Relic
AppFog
Bromium
Splunk
CloudSigma
cloudability
kaggle
nebula
Parse
ScaleXtreme
SolidFire
Zillabyte
dotCloud
BeyondCore
Mozy
Viber
Fring Toggl
MailChimp
Quickbooks
Hootsuite
Foursquare
buzzd
Dragon Diction eBay
SuperCam
UPS Mobile
Fed Ex Mobile
Scanner Pro
DocuSign
HP ePrint
iSchedule
Khan Academy
BrainPOP
myHomework
Cookie Doodle
Ah! Fasion Girl
Mainframe
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 3
Volume, Variety, Velocity, Complexity
The Challenges of Big Data
59% Worldwide information volume is growing at a minimum rate of 59% annually
70% 70% to 85% of data is "complex mixed data types."
85% of currently deployed data warehouses will not scale sufficiently to meet new information
volume and complexity of demands by 2014
2% of corporations can deliver the right information, at right time to support enterprise outcomes all of the time
* Source: Gartner, Coleman Parkes, October 2011
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 4
Meaningful Insight Requires Unified Analysis of all Data
Desktop
Social XML Voice/Audio
Email Server Relational Database
Tacit Knowledge Video Mobile/ PDA
Internet/ Web Pages
Document Management
File System
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 5
Manage, Understand and Act on 100% of Information
HP is Uniquely Positioned to Unleash the Power of Big Data
Manage • Leading technology to manage at data level
• Turnkey solutions & engineered systems
• Cloud or On Premise
Understand • Understand 100% of information – structured,
machine, and Human information in real time
Act • Real-time data driven decisions
• Complete services portfolio from strategy to run
• Industry and Line of Business solutions
an HP Company
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Unleash the Power of Big Data Paul Miller VP, Solutions & Strategic Alliances
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 7
World’s fastest Hadoop performance - 3.8 x faster than competition
HP AppSystem for ApacheTM HadoopTM
NDA until June 5, 2012, 11:00 am PT
New Offering/Description • Turnkey Converged Infrastructure
of HW, SW and management delivered from HP factory
• Unique Cluster Manager with Push-button deployment and 3-D performance visualization tools
• Integration with Vertica Analytics Platform
• Open approach with support for - Cloudera, Hortonworks, MapR
Problem it Solves Hadoop is
• Difficult to deploy and manage
• Understood by few
• Difficult to extract value and generate insight
• Not enterprise ready
Benefits • Simplify and speed deployment:
>800 nodes in 30 minutes
• See and optimize performance in real-time
• Scale seamlessly to 1000’s nodes with built in resiliency and fault tolerance
• Real-Time Analytics with Vertica 6.0
• 3.8x faster than competition
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 8
HP Big Data Strategy Workshop & HP Roadmap Service for Hadoop
New Offering/Description
• HP Big Data Strategy Workshop
• HP Roadmap Service for Hadoop™
Problem it Solves
• Lack of understanding the Big Data landscape and ability to build a long term strategy
• Determine when and how Big Data needs to be protected, archived, and secured
• Avoid false starts due to limited Hadoop expertise
Benefits
• Proven experience
• Executable Roadmap with recommended investments, timeline, & risk mitigation
• Accelerate strategies to produce meaning and understanding with Vertica and Autonomy
Variety
Value Velocity
Volume
NDA until June 5, 2012, 11:00 am PT
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Unleash the Power of Big Data Colin Mahony VP and GM, HP Vertica
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 10
FlexStore- Analyze any information, located anywhere, in any way
HP Vertica 6 Enterprise Edition
New Offering/Description • New parallel analytics computing
framework
• Simple and flexible data integration or federation with Hadoop, Autonomy, RDBMS and more
• Better mixed workload management
• Enhanced support for Converged Cloud/SaaS
Problem it Solves • Challenge gaining insights
spanning disparate data channels
• Tradeoff between robust analytics and scale
• Unpredictable workload effects on performance
• Big Data analytics in the Cloud
Benefits
• Low-cost parallel analytics
package
• Big Data scale with real-time
performance
• More questions, more data, more
users - faster answers
• Data driven decisions in real-time
NDA until June 5, 2012, 11:00 am PT
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Unleash the Power of Big Data Rafiq Mohammadi CEO, Autonomy Promote, an HP Company
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 12
Get More Value From Your Hadoop Deployment
IDOL 10 for Hadoop
Problem it Solves
• Enterprises need to understand
and analyze vast amounts of data
in real time in order to drive key
business decisions
• Developing from scratch using
MapReduce is costly and time-
consuming, skills are often not
available
New Offering/Description
• IDOL 10 for Hadoop allows you to
embed IDOL engine in Hadoop
clusters to understand meaning,
sentiment and patterns in data
• Combine Hadoop data with other
enterprise and external data
leveraging IDOL’s 400 connectors
Benefits
• Leverage 500+ functions out of the box to understand and analyze data stored in Hadoop e.g. categorization, clustering, eduction, and hyperlinking
• Support and augment the Hadoop ecosystem, instead of reinventing the Map Reduce wheel
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 13
Big Data for Marketers, Powered by IDOL 10
Optimost Clickstream Analytics
Problem it Solves
• Enables marketers to analyze vast
amounts of granular clickstream data,
enabling them to aggregate, combine,
and analyze the information any way
they choose
• Provides a single, consistent view of
visits, conversions, and customer
engagement
New Offering/Description
• Optimost Clickstream Analytics
• Integrated with Autonomy
Promote suite for end-to-end
revenue optimization (Testing,
Segmentation, Targeting, Ad/
Keyword optimization)
Benefits
• Drive increased revenue and improve customer engagement by gaining a more complete and actionable understanding of customer interests, sentiments, and buying patterns
• Gain deeper insights by being able to analyze all data in site of large volumes
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
Demo
© Copyright 2012 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice. 15
HP Information Optimization Portfolio Manage • HP 3PAR Storage Systems • HP StoreOnce Backup Systems • HP IBRIX File Storage • HP Data Protector • HP AppSystem for Apache Hadoop • HP AppSystem for HANA • HP AppSystem for MSFT SQL • Autonomy Digital Safe • Autonomy Consolidated Archive • Autonomy Records Manager • Autonomy Data Protector and LiveVault • Autonomy Connected Backup
Understand • Vertica 6 Enterprise Edition • IDOL Powered Hadoop • Autonomy Virage MediaBin • Autonomy Explore • Autonomy IDOL Universal Search • Autonomy SPE • Autonomy Qfiniti
Act • Autonomy Optimost Clickstream
Analytics • Autonomy Optimost Campaign • Autonomy Optimost Segment • Autonomy Teamsite • Autonomy ControlPoint • Autonomy Introspect • Autonomy Worksite • Autonomy Legal Hold • Autonomy Investigator and Early
Case Assessment
• HP Big Data Strategy Workshop • HP Roadmap Service for HadoopTM
• Advanced Information Services for: - HP (Vertica and Autonomy)
- Microsoft (Sharepoint BI)
- SAP (HANA)
an HP Company
• Business Analytics and Information Delivery Services • Business Solutions – Social Intelligence • Information Management and Architecture Services • Information Strategy and Organization Services • Hosted Delivery – Managed Services, Cloud, Hybrid
(Data Warehouse on Demand)
Services – Information Management and Analytics
