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UNLEASHED -2017 , 28th January 2017

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Page 1: UNLEASHED -2017 , 28th January 2017

\

28 January 2017

Page 2: UNLEASHED -2017 , 28th January 2017
Page 3: UNLEASHED -2017 , 28th January 2017
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Page 5: UNLEASHED -2017 , 28th January 2017

OTHER ARTIST

DJ MINAZ BHAT

Internationally Known , She is One of the

most innovative and talented DJs in India

today. She has played at some of the biggest

and most respected nights and clubs like

FAHRENHEIT (Doha)

B BAR , COCAINE , BROMFY , RAIN

(Hyderabad),

ALPHA Q (Chandigarh) , CAPITOL,

MARTINI, FREEZE LOUNGE , VELOCITY

, D MARKS POOL PARTY , FARZI CAFE

(CYBER HUB GGN)

AQUA (The Park) Pool Party ,

UMRAO(Private Party ) ,Club Pink Room,

Club Paraiso Raipur,Club Third eye, Club

Keeva, Club Hangover, ENIGMA, Camino,

Cinema, Blue lounge Indore and many more

..

Page 6: UNLEASHED -2017 , 28th January 2017

Uniqueness & Social Message Of Show

Bharat Swabhiman Sangh” is associated with

this show which is creating an IMPACT &

committed to provide below mentioned social

messages to society through this platform.

Show will be Full of entertainment & Glamour

with a Social message to society for three main

perspectives:

• Human Equality & No Discrimination with

north east people living in Delhi/NCR..Show will

download awareness among people to give

respect & care to north eastern people living in

society.

• Protection of Environment in the form of

Water , Forest and Land , i.e., Jal , Jangal and

Zameen

• Upliftment of the every sections of the

Society to bring a fruitful change in the

procedural development of the country

Page 7: UNLEASHED -2017 , 28th January 2017

Cause to be Focussed :

1. Putting the Cork on Discrimination Abuse towards

North East Indian Community by LAUNCHING A MOBILE APP – AATMMNM ( आ्मनम )

2. Pollution Free Environment by arresting all

environmental degrading factors.

3. ARMY GALLANTRY Award program to be held for

the DEFENCE and NE Community having a

prominent work in their respective Field.

Page 8: UNLEASHED -2017 , 28th January 2017

Our Commitment

* * With the Association of Bharat Swabhiman Sangh

, La Forza Entertainment has decided to donate 10%

of the total Revenue of Show to the Army .

* * Plantation will be sponsored by the attendees of

the show and it will be executed and organized at a

specific provided land and schedule by the

Government and Concerned Authorities.

Page 9: UNLEASHED -2017 , 28th January 2017

NORTHEASTERN COMMUNITY

HELPLINE MOBILE APP ( VOICE OF

THE VOICELESS ) VOV : Helpline

Number

• Will help North Eastern Community

Group against the HATE CRIMES.

• A Specified APP where any victim of

Hate Crime or Hate abuse can be

registered with the location and pic.

• Will Increase the interaction of North

Eastern Community with the

GOVERNMENT DIRECTLY.

• Will be helpful in locating the NE people

with their accurate Databases.

Page 10: UNLEASHED -2017 , 28th January 2017

SEPARATE COMPLAINT FORUM

A Proper and significant Complaint Forum will be

established with the Association of Delhi

Government and “Bharat Swabhiman Sangh” to Facilitiate the Structure in a very prominent Way.

An Organized forum and Group is being

structured on Facebook where all the NE

community will assemble for any kind of activities,

solutions, complaints etc.

It will create a huge trust factor of north eastern

people and will automatically make them more

connected towards the Authorities.

Page 11: UNLEASHED -2017 , 28th January 2017

EXCELLENCE AWARDS

“Bharat Swabhiman Sangh” in Collaboration with Local

Government want to honor those

people who have genuinely

contributed towards society in there

respective field through

“EXCELLENCE AWARDS” which will be given on the stage between

the programme.

The award will be given to few

genuine & Hardworking people

working for & under Local

Governement and Authorities.

Page 12: UNLEASHED -2017 , 28th January 2017

YOUTH ASSOCIATION

INTERACTIVE MASS

AWARDEES ASSOCIATION

NORTH EAST INDIAN

COMMUNITY

DELHI NCR YOUTH

Page 13: UNLEASHED -2017 , 28th January 2017

AGGRESSIVE ADVERTISEMENT PLAN

Show

On show Branding

Stage Backdrop

Ground Flexes

Logo on passes

Digital

Video presentation

Anchor acknowledgement

Posters,banners

Personalize Dedicated Space

Page 14: UNLEASHED -2017 , 28th January 2017

AGGRESSIVE ADVERTISEMENT PLAN

Press Conference to be Conducted on 1 Dec 2016 :

•Will announce the All the supporting sponsors.

• Will be published in different Newspapers with the

logo and brand of the sponsors.

• Will be promoted through all media partners and

channels .

Page 15: UNLEASHED -2017 , 28th January 2017

UNIQUE FEATURES OF THIS SHOW

1. Launching of the Nationwide

APP “AATMNMM” for North East Indian Community to help

them with Discrimination

Abuse.

2. Award Function for Five

Eminent personalities having

Significant work in different

fields sponsored by different

sponsors .

3. Plantation with the

Environment awareness to be

focussed and with the help of

the Government , a proper

schedule and place will be

decided for the plantation.

Page 16: UNLEASHED -2017 , 28th January 2017
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Marketing Plan

1. Hoardings

2. Standees

3. Posters

4. Radio Ads

5. SMS Blasts

6. Canter Activities

7. Multiplex Activations

8. Mall Activities

9. Newspaper Ads

10. Online

11. APP Instilled LOGO

Page 20: UNLEASHED -2017 , 28th January 2017

Hoardings Across Delhi / NCR

1. MG Road

2. Sector 18 Noida

3. Great India Place

4. Mall of India

5. Lazpat Nagar Central Market

6. Sikanderpur Chowk

7. Cyber City , Gurgaon

8. Ambience Mall , NH8 Gurgaon

9. Akshardham Flyover

10. AIIMS

Page 21: UNLEASHED -2017 , 28th January 2017

1. Standees

25 Standees will be placed at promotional partner outlets

across Delhi/ NCR

2. Posters

10,000 posters will be put up across the city

3. Radio Ads

20 Second spots x 15 days x 10 ads per day + 5 RJ

mentions + Contests

Standees , Posters , Radio Ads

Page 22: UNLEASHED -2017 , 28th January 2017

1. SMS Blasts

Professionally hired focused database of 50,00,000

filtered numbers

2. Canter Activity

2 Canters x 10 days across Delhi/ NCR

3. Multiplex Activity

10 Standees + 20 Second ad before every show x 15

days

SMS Blasts , Canter Activity , Mutiplex Activity

Page 23: UNLEASHED -2017 , 28th January 2017

1. Mall Activity

4 Standees per mall + Activity over 3 weekends in each

mall

2. Newspaper Ads

5 Ads in TOI , 3 Ads in HT , 3 Ads in Dainik Jagran

3. Online

Facebook Ads + Event page + Twitter + Instagram

Mall Activity, Newspaper Ads, Online

Page 24: UNLEASHED -2017 , 28th January 2017

1. Main Backdrop

2. Visual Projections

3. Outdoor Media

4. Product Displays

5. Social Media

6. Print Media

7. Entrance Arch

8. Radio Mentions

9. Event Video Ad

10. APP Instilled LOGO

Branding Opportunities

11. “ignage’s 12. Stalls

13. Barricades

14. VVIP Elevated Section

15. Speaker Scaffold

16. Entry Bands

17. Parking

18. Ticket Counter

19. Post Event Videos

20. Plantation Activities

Page 25: UNLEASHED -2017 , 28th January 2017

Ticket Categories ( in INR )

SILVER

GOLD

PLATINUM

VIP

VVIP

RED CARPET

3000

5000

8000

10000

25000

COUPLE

CLASSIC 800

1500

2000

Page 26: UNLEASHED -2017 , 28th January 2017

ies FLOOR PLAN

Page 27: UNLEASHED -2017 , 28th January 2017

Sponsorship Categories

1. Title Sponsor (1) – 50 Lakhs

2. Lighting Sponsor (1)

3. Presenting Sponsors (2) – 25 Lakhs

4. Co- Sponsor (3) – 20 Lakhs

5. Powered by Sponsor (5) – 15 Lakhs

6. Associate Sponsor (10) – 10 Lakhs

7. Co Associates ( Unlimited ) – 5 Lakhs

ABC UNLEASHED Music Concert

ABC present “Fashion with

Celebration 2017 LIGHTNING

PARTNER”). Presented by ABC

Co Sponsored by ABC

Powered by ABC

In Association with ABC

Co Associates – ABC

Page 28: UNLEASHED -2017 , 28th January 2017

STALLS / CANOPIES

SIZE OF STALLS :

8 FT x 8 FT : 30,000 Rs.

15 FT x 15 FT : 50,000 Rs.

Page 29: UNLEASHED -2017 , 28th January 2017

PRODUCT LAUNCH :

General Product Launch:

5,00,000 Rs.

Product Launch along with the Artists:

10,00,00 Rs.

Product Launch with the Fashion Show :

8,00,000 Rs.

Product Launch with a New Innovative theme

: 10,00,000 Rs.

Page 30: UNLEASHED -2017 , 28th January 2017

Additional Opportunities for Branding

DECORATIVE ENTRY GATES

FOOD STALLS ENTRY GATE : 25,000 Rs.

MAIN GROUND ENTRY GATE ( RIGHT ) : 35,000 Rs.

MAIN GROUND ENTRY GATE (LEFT ) : 35,000 Rs.

MAIN GROUND ENTRY GATE ( BOTH ) : 60,000 Rs.

Page 31: UNLEASHED -2017 , 28th January 2017

Additional Opportunities for DISPLAY

BANNERS & STANDEES

BANNERS ( 10 x 5 Ft ) : 6,500 Rs.

BANNERS ( 10 x 10 Ft ) : 10,000 Rs.

FREE STANDEES ON SIDE WALKS : 6,500 Rs.

Page 32: UNLEASHED -2017 , 28th January 2017

Additional Opportunities for Promotions & Brandings

OUTER BLACK MASKING ( Boundary ) : 25,000 Rs. PER WALL

T SHIRTS : 80,000 Rs. PER 100 Nos.

WRIST BAND ( COTTON / RUBBER / NYLON ) : 50,000 Rs. PER 100 Nos.

LOGO TATTOO

( FOR EVERY ATTENDEES DISTRIBUTED : 50,000 Rs.

AT THE ENTRY GATE )

WATER BOTTLE : 20,000 Rs. PER 100 Nos.

Page 33: UNLEASHED -2017 , 28th January 2017

* Naming of the event. (You present

UNLEASHED 2017 LIGHTING

PARTNER ).

•In script Integration for your brand.

•EXCLUSIVE one liner through out all

campaigns of show for lightning.

•Priority space for the logo on

backdrop.

•Mention on promotion campaign.

•Logo presence on online promotion

and blogs

LIGHTING SPONSOR

Page 34: UNLEASHED -2017 , 28th January 2017

* Priority space of the outdoor banner

surface for UNLEASHED 2016”

•Title space for the logo in all print and

media communication.

•Special time in screens for running of

commercials of light products.

•Facilitation of a company by government

dignitaries.

•Special counter for sales in show premises.

•Priority space for the brand in boundaries.

•EXCLUSIVE presence of Lightning product

branding in show

LIGHTING SPONSOR

Page 35: UNLEASHED -2017 , 28th January 2017

Category Benefits

Benefits Title Presenting Co-Sponsor Powered

by

Associate

AV at the Venue (10 Times) 10

Times

5 times 3 times 3 times X

AATMMNM APP LOGO X X X

Logo on all Print Media

Mention in Radio Ad X X X X

Stall Space at the Venue X X X X

Social Media Presence

Online Advertising

Mention in Video Ad X

Artist Meet & Greet X X X X

Tickets 50

VIP

30 VIP 20 VIP 20 VIP 10 VIP

Page 36: UNLEASHED -2017 , 28th January 2017

Title Sponsorship Naming of the Event ( Sponsored By ******** )

Inscript Integration of the Brand

Title space promotion on the backdrop on LED Screen Every 30 Seconds

Prominent Logo on Backdrop , Main gate , Inner Gate , Parkling area , exit gate , Food Court , VIP

Invitations and Tickets

Logo Promotion In Print Media , Electronic Media , Social Media etc.

Branding on Tickets

Branding and Advertisement on Hoardings , Banners , Flyers , Pamphlets

Branding and Advertisements on Radio by our Radio partner ( RED FM ) till the event.

Branding and Promotions on Outer Black Masking which covers the event and venue.

Logo and Company name on the Main Hoarding at event in a very prominent way

Branding and promotion through bulk SMS

Inscript promotion through Artists Like Neha Kakkar , JSTAR , Anurag Dixit and Anchors.

Video promotions at the Event

Branding and Promotions in after the Party Event

Logo and Branding on the Entry Bands.

Special Logo in a Key Ring which will be given to every attendees.

Special treatment at the event

Special engagements with the Artists and performers

After Event Party with top and selected eminent sponsors and celebrities like Politicians etc.

Stall Space for the Promotional Activity ( 20 x 15ft )

Surprise Ad on and Value added services on the day of event ! ;)

Page 37: UNLEASHED -2017 , 28th January 2017

Presenting Sponsorship Naming of the Event ( Presented By ******** )

Inscript Integration of the Brand

Co Sponsor space promotion on the backdrop on LED Screen Every 45 Seconds

Logo Promotion In Print Media , Electronic Media , Social Media etc.

Branding and Advertisement on Hoardings , Banners , Flyers , Pamphlets

Branding and Advertisements on Radio by our Radio partner till the event.

Branding and Promotions on Outer Black Masking which covers the event and venue.

Logo and Company name on the Main Hoarding at event in a very prominent way

Inscript promotion through Artists Like Neha Kakkar , JSTAR , Anurag Dixit and Anchors on a secondary mode.

Video promotions at the Event

Branding and Promotions in after the Party Event

Stall Space of 10 x 10Ft for the promotional Activities .

After Event party engagements

Page 38: UNLEASHED -2017 , 28th January 2017
Page 39: UNLEASHED -2017 , 28th January 2017

OUR SPONSORS TILL NOW OUR SUPPORTING PARTNERS

Page 40: UNLEASHED -2017 , 28th January 2017

FOR SPONSORSHIPS & QUERIES

CONTACT :


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