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Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs

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Unraveling the success of small-sized independent Belgian fashion designers Sofie Jacobs March 28, 2017
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Page 1: Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs

Unravelingthesuccessofsmall-sizedindependentBelgianfashiondesigners

SofieJacobsMarch28,2017

Page 2: Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs

NINAFashiondesigner 50% Designerandbarmaid

Webshop+Flagshipstore

Designsandsellssince2years.Nogrowthatthismoment.

Happytoaccomplishherdream

Page 3: Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs
Page 4: Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs
Page 5: Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs

Study1

Balancebetweenexplorationandexploitation

Dominantbusinesslogic

Page 6: Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs

Study2

Personalvalue:conservation

Jobrate

=

#

Page 7: Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs

Study3

Exploration

Exploitation

Businessfocus

Productfocus

Page 8: Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs

Result1:Abalancingact

Exploitation=exploration

Businessfocus

ProductfocusExploitation><exploration

Page 9: Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs

Result2:Thefulltimeentrepreneurialdesigner

Fulltimedesigner

Entrepreneurialorientation

Page 10: Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs

Result3:Toconformornottoconform?

Conformingtoadominantbusinesslogic

Alowfocusonconservation

Page 11: Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs

Sowhat?CollaboratingShareinformation/exploitation

Core=exploration

EnhanceentrepreneurialskillsDaretotakerisks(andfail)

100% Jump!Andstartasafulltimedesigner

Page 12: Unraveling the success of small-sized independent Belgian fashion designers - Sofie Jacobs

Thankyou!

[email protected]

@sofiejacobs


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