UpchimeEmail marketing in one click.
Nathaniel Adams - Front End Engineer
- Berkeley SETI Research CenterUndergraduate Data Science Researcher - D3.js
- Stanford UIFFellow
Aaron Hartigan - Full Stack Engineer
- Screen Solutions Intl.Front End Developer - React/Redux/Mocha
- FLC Data ScienceLead Developer - CordovaJS/AWS Lambda+S3
Small businesses have two bad
options with email marketing.
Complicated web tools Hiring email marketer
• Cheap, but time consuming
• High skill barrier
• Often ineffective without
marketing experience
• Easy, but very expensive
• Low transparency
• Hard to evaluate marketer’s
skills & insights
Small businesses simply don’t
do email marketing.
The Solution
Automate the user experience by
doing email marketing in one click.
Market Overview
$38 : $166%40x Customer
Acquisition
SMBs not using email
marketing
Customer acquisition via
email marketing vs. social
media
Average ROI for email
campaigns
Business Strategy
Revenue Model: Free with tiered subscriptions for
additional features (e.x. Slack, Asana, Drift)
Target customer: Small businesses, independent
workers, email marketers
Customer Acquisition: Targeted advertising, social
media strategy, email marketing blog
Competitors and us
Quickly and easily delivers small,
digestible email campaigns.
Focuses on a suite of tools to build
campaigns encompassing a brand.
Utilizes POS data to automate the
delivery of relevant email campaigns.
Streamlines the UX by curating
campaigns based on user/industry data.
Today Beginning 2018 End of 2018
• Grow to 50 users
• Integrate content from
social media and
blogs
• 2000 users
• Integrate machine
learning to improve
campaign generation &
analytics
• Launching beta
• Customer development
Future
• Launch integrations
platform
• Leverage data to create
additional revenue
sources
• Automate additional
marketing channels
Milestones