EDGART HARTONO

SELF INTRODUCTION

Edgart Hartono• 10 years digital Strategy experience• Google Adwords Advanced Search

Individual Certified• Google Adwords Basic Fundamental

Certified• Mobile Apps Marketing (IOS &Android)

Adnetwork, AdExchange, RTB, DSP• Analytics

WORKING EXPERIENCE

Indolinux Nusantara July 2002 – January 2006(COO)• IT Solution based on Linux Platform and provide a web hosting

under name www.neocyber.net

PT Dunia Virtual Online September 2009 – December 2011(COO, Co Founder)• Execute and analyze the website and web user experience, the

net marketplaces, and mobile strategies, PPC, SEO, display ads, social media and other web based marketing programs.

• Developing and executing an effective awareness and traffic-building strategy

WORKING EXPERIENCECloudnesiaJanuary 2013 – December 2014(Operation Manager)

• Evaluate division performance and recommend new strategies for performance improvements

• Develop and enforce best practices to ensure operational efficiency• Develop new business programs to meet productivity and revenue

goals

SLAGUJanuary 2012 – April 2015(Founder + Managing Director)

• Execute and analyze the website and web user experience, the net marketplaces, and mobile strategies, PPC, SEO, display ads, social media and other web based marketing programs.

• Developing and executing an effective awareness and traffic-building strategy

• Online Marketing Education

UpToPromo IndonesiaMay 2015 – Present(Country Manager for Indonesia)

• Managing UpToPromo, an International Russian Based SEO Company www.seopult.ru

• Create an Effective Strategic Team for Indonesia and Create Strategy to gather Publisher from Indonesia Blogger/Webmaster and Reaching Goal for Optimizer (SEO's Client)

WORKING EXPERIENCE

PROJECT

Generate Instant Backlink

01 | WHAT IS SEO Need to show Website with it’s products\services and the fact of that potential customers to not directlygo on website at least because do not know it’s domain name —- also need to show Customers and thatthey need to find provider\seller

Conclusion: Google is the biggestcommercial trafficsupplier in Indonesia

02 |TRADITIONAL SEO

2 the most important factors traditionally consider as main ones:• ONSITE optimisation and OFFSITE optimisation.• All others are very little importance or hard to influence on them (such as domain name age)

WE CONSIDERSOME COMPETITIVEKEYWORDS FOR SURE

Google’s target is to showwebsitesin top-10

Onsite optimisationand Offsite optimisationis not enough to gettop

Google’s target is to show websites in top-10, which “ANSWER” on the “issue” which is in searching keyword and which gives some good “value” to Google’s user. And website which has the lack of off or on-site optimisation can’t be considered as good value enough

02 |TRADITIONAL SEO

Webpage:Hosting – IP, Region, speed of loading.

Others: Robots.txt settings, duplicates within website, URL structure and other factors.Websites content – presents in WEB as HTML page.

Different parts of the HTML page structure having different value for Google.Recommendations: Title, meta tags, headings, important keywords in the start of content.

Clue: Write good articles which cover from different sides and touch different aspects of the keyword. More is here: https://en.wikipedia.org/wiki/Latent_semantic_analysis

04 |OFF PAGE / OFFSITE

Back links in WEB is the analog of recommendation –from one website to another. (such as in real life people mention some shop and give some opinion about it “good services”, “cheap costs”, “fast delivery”).

Backlink gives weight and “link text” - something like “link text” multiply to weight - it is relevance score from this backlink by keyword in link text.

External HTML backlinks – from one website to another one – are recommendations in the web from one page to another. Counting back links Google assesses website reputation as well. Also backlink from good website increase trustrank

Matt Cutts: “Backlinks still have many-many years left in them”

Good back links profile: - Indonesian good quality websites, preferably from similar industry- Social networks- Natural, not spammy link texts

Bad back links: Splogs networks, english websites, forums and spammed blogs, hacked websites.

05 | COMPARISON OF FACTORSBY INFLUENCE, DIFFICULTY OF IMPROVING

OnPage OffPage

Influence Necessary some minimum, Strong Strong

Complication Medium High

Importance Allows to get top-100 Necessary for competitive keywords

Time Average Much

make byown hands Need in knowledge Necessary to pay

for back links

06 | RIGHT APPROACH

Secret sauce:Simple Onpage optimisation gives to webpage at least medium level of relevance but Offpage gives extra relevance, which allows to get top-10 even without perfect Onpage one.

07 | UPTOPROMO SOLUTION Pult holding business in Russia, ex-ussr, Poland, US, Thailand, Hong Kong and next project Brazil.Experience in online marketing automation from 2008th, IPO in 2017, 700000 businesses use over world

In Indonesia from 2015 as Saas solution Uptopromo.com

Getting Started is Easy

08 | UPTOPROMO SOLUTION Bifacial service, in fact we connect websites owners who monetise websites and optimisers who promote websites as SEO for Google Indonesia.

Websites monetisation : lease ad slots for backlinks, which system automatically install. Only install php-code, pass moderation and negotiate monthly revenue rate for website and request withdrawal on Indonesian bank account.

SEO promotion for Google Indonesia : UpToPromo automates all important steps. No need in any special knowledge of professional skills. Billing s daily and based on backlinks total cost, which system create and install automatically on web masters websites. No any long-term prepayments.Automation of:- Keywords research

(multifactorial and multi source data)

- Promotion budget recommendations

- Backlinks texts generation (with anti-Penguin protection)

- Finding of the most relevant page with it website for promotion

- Multifactorial content optimisation recommendations generation

- HTTP statuses and pages indexation daily checkers;

- Post-analysis periodical features with email-reposts and insite notifications

- Backlinks creation and delivery with installation on Indonesian high-quality websites, automatic supervision on existing and change of dead\disappearing backlinks

09 | KEYWORDS RESEARCH AND SELECTION

10 | BUDGET AUTOMATED ESTIMATION UpToPromo pricing : from Rp 30,000,- only per month for website promotion by each keywordPromotional budget calculates automatically by UpToPromo based on monthly frequency, it’s competitiveness and predicted complexity of promotion in Google Indonesia TOP - 10. Takes 5-15 seconds

11 | SELECTION OF THE MOST RELEVANT WEBSITE’S PAGES FOR EACH KEYWORD PROMOTIONdaily check for each promoting keyword with in-site notification

12 | ADS TEXTS (INCLUDING BACKLINKS) GENERATION*PROTECTION FROM GOOGLE PENGUINAutomatic Backlinks text generator 100-999 different ads text –– link text and textual description text generation for each keyword by multifactorial algorithm

13 | CONTENT OPTIMISATION RECOMMENDATIONS *HOW IT WORKS

automatic recommendation generation Google SERP TOP-20 analysis by few metric and recommendations on promoting webpage content improvement

14 | DAILY POSITIONS COLLECTION ANDAUTOMATED POST ANALYSISDaily Check of website ranking in google indonesia by promoting keywords: current and historical data Daily post-analysis by important metrics

15 | BACK LINKS CREATION  – FULLY AUTOMATED

16 | SYSTEM REPORTS

ADVANTAGES AS PUBLISHER

Permanent additional income up to 3 million per month

Withdrawal which done every single week, with a minimun balance of Rp. 50.000,-

We do not see from Total Click, Page Visitor but we appraise based on the quality of the website with a fixed income

5% additional income with Affiliation program for every user who joins from yout refferal code

UPTOPROMO PUBLISHER EVALUATION

Our system not based on Click or Number of VisitorsSeveral factors that we consider:1. Page Rank2. Total Pages3. Alexa Rank Indexation4. The age of the domain5. History of the website6. SeoMoz Indexation7. Number of externak backlinks on websites

and pages8. The size of textual contennt pages9. Level domain (sub.domain.com – third level),

pages level (minimal number of clicks to reach the first page)

10. Appearting on DMOZ from Google catalog11. And several other factors

WITHDRAWAL PUBLISHER PER WEEK

Withdrawal dari Mandiri Bisnis

AFFILIATION PROGRAM

Get 5% comission for every User who managed to register and do Monetizing

5% from New User’s Income as a Publisher

5% from New User’s Top Up as an Optimizer

WITHDRAWAL FROM OUR SYSTEMFOR AFFILIATION PROGRAM

Start up Magic BONUSTop Up min 100.000 get 50% bonus balance

How to Claim :Email to : Support@uptopromo.com

Subject : StartupMagic BonusInfo your user name and we will give 50% Bonus!

For Any Question info@uptopromo.comSkype :uptopromo.id