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USAGE OF INTERNET & E-COMMERCE BY CYPRUS ENTERPRISES 2011

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    STATISTICAL SERVICE OF CYPRUS

    INFORMATION AND COMMUNICATION

    TECHNOLOGIES (ICT) USAGE AND E-COMMERCE

    SURVEY IN ENTERPRISES

    2011

    SUMMARY RESULTS

    Nicosia, November 2011

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    ICT11_ENT CY-Summary Results 1

    C O N T E N T S

    INFORMATION AND COMMUNICATION TECHNOLOGIES (ICT) USAGE

    AND E-COMMERCE SURVEY IN ENTERPRISES 2011

    Page

    Preface .............................................................................................................................. 2

    . Survey Methodology ................................................................................................... 3

    . Main Findings

    Use of Computers and Computer Networks .............................................................. 4

    Access and Use of the Internet ................................................................................... 5

    Automated Data Exchange ......................................................................................... 8

    Automatic share of information within the enterprise....................... 9

    e-Commerce............................................... 10

    ICT and Environmental Impact.................................................................................. 12

    Annex: Description of nace codes included in the survey Nace Rev.2 ......................... 13

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    ICT11_ENT CY-Summary Results 2

    PREFACE

    This report presents the results of the survey on ICT Usage and e-Commerce in Enterprises 2011.The aim of the annual survey is to collect data on ICT usage, on Internet usage and on electronic

    commerce in enterprises. These data are necessary for the implementation of policy programs of

    both the Government and the Private Sector.

    The survey, which is cofounded by the European Community, conforms to the regulation

    (EC) No. 808/2004 of the European Parliament and of the Council of 21 April 2004 concerning

    Community statistics on the information society. The objective of this Regulation is to establisha common framework for the systematic production of Community statistics on the information

    society.

    The report was prepared by Ms. Ch. Charalambous, under the supervision of Mr. C. Diamantides,Senior Statistics Officer, Head of the Statistical Dissemination and ICT Surveys Section.

    G. Chr. Georgiou

    Director

    Statistical Service

    November 2011

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    ICT11_ENT CY-Summary Results 3

    . SURVEY METHODOLOGY

    The survey covers enterprises with 10 or more employees in the following statistical codes of

    economic activities NACE Rev.2 (Detailed description in annex):

    C Manufacturing

    D Electricity, Gas, Steam and Air Conditioning Supply

    E Water Supply; Sewerage, Waste Management and Remediation Activities

    F Construction

    G Wholesale and Retail Trade. Repair of motor vehicles, motorcycles

    and personal and household goods

    Transport and Storage

    I Accommodation and Food Service Activities

    J Information and Communication

    L Real Estate Activities

    M Professional, Scientific and Technical Activities

    N Administrative and Support Service Activities

    S Other Service Activities

    The sampling method used was stratified random sampling. Two variables were used forstratification, NACE group and size of the enterprise. There were 14 NACE groups and 3 size

    groups.

    The 14 NACE groups (of economic activities) were the following: 10-18, 19-23, 24-25, 26-33,

    35-39, 41- 43, 45-47, 49-53, 55, 58- 63, 68, 69- 74, 77-82 and 95. The 3 size groups were: Smallenterprises (10-49 employees), Medium enterprises (50-249 employees) and Large enterprises(250+ employees).

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    ICT11_ENT CY-Summary Results 4

    B. MAIN FINDINGS

    Use of Computers and Computer Networks

    In January 2011, computers were used in almost all enterprises in Cyprus with 50 or more

    employees (i.e. medium and large enterprises). The percentage of small enterprises (10 49

    employees) using computers increased to 91,8% compared to 90,8% in 2010.

    92.492.8

    93.6 93.593.3

    94.6

    90.8

    91.8

    99.7 99.6 100 100100 99.7

    99.2

    99.8100 100 100 100100 100 100 100

    93.5 93.994.5 94.5 94.4

    95.5

    92.2 93.1

    90

    92

    94

    96

    98

    100

    2004 2005 2006 2007 2008 2009 2010 2011

    %

    Use of Computers

    Small Medium Large Total

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    ICT11_ENT CY-Summary Results 5

    Access and Use of the Internet

    Unlike computer usage, that remain stable over the last years, Internet usage in enterprises wassteadily increasing. 97,2% of enterprises (employing 10 or more persons) had access to the

    Internet in 2011. The same percentage was 82,3% in 2004. The Internet was used in all large and

    almost all medium enterprises. Internet usage in small enterprises kept increasing to go over 90%

    (79,4% in 2004, 82,1% in 2005, 83,7% in 2006, 85,9% in 2007, 87,0% in 2008, 90,7% in 2009,94,7% in 2010 and 96,9% in 2011).

    79.482.1

    83.785.9

    87.0

    90.7

    94.796.9

    98.4 98.699.7 99.2 99.8 99.7 99.1 98.7

    100 100 100 100 100 100 100 100

    82.384.6 86.1

    87.9 89.092.2

    95.5 97.2

    70

    75

    80

    85

    90

    95

    100

    2004 2005 2006 2007 2008 2009 2010 2011

    %

    Interent Usage

    Small Medium Large Total

    In the last five years there was a significant increase in broadband connections to the Internet.

    The modem used to be the most popular type of access to the Internet by enterprises in 2004.

    Over the years the use of a modem to connect to the Internet was decreasing, giving rise tobroadband connections, and thus making DSL the most popular type of Internet access from

    2006 onwards. In 2011, 94,6% of the enterprises with access to the Internet had a DSLconnection. A significant increase was observed in mobile connection in 2011(38,6%) compared

    to the previous years.

    75.568.8

    51.0

    34.618.1

    9.05.9

    5.6

    38.144.2

    59.6

    74.5

    85.190.0 92.6 94.6

    7.6 7.310.9 14.0 12.3

    9.57.7

    13.9

    4.0 4.78.0 8.5 11.4

    10.413.1

    38.6

    0

    20

    40

    60

    80

    100

    2004 2005 2006 2007 2008 2009 2010 2011%o

    nenterprisesusin

    gtheInternet

    Type of Internet Connection

    Modem or ISDN DSL

    Other broadband Mobile connection

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    ICT11_ENT CY-Summary Results 6

    Enterprises use the Internet more and more to interact with public authorities. They can obtaininformation, forms, or return filled in forms via the Internet. 89,3% of the enterprises (employing

    10 or more persons) that had access to the Internet in 2011, used the Internet to interact withpublic authorities during the previous year. Most of these enterprises used the Internet for

    obtaining information from public authorities websites (87,0%).

    42.946.7

    51.4

    61.1

    72.178.0

    83.789.3

    42.245.9

    50.9

    59.9

    68.9

    76.382.4

    87.0

    29.5 27.4

    39.0

    49.2

    60.3

    67.0 70.0

    82.3

    13.310.7 9.6

    16.0 20.2 16.1

    19.1

    44.7

    0

    20

    40

    60

    80

    100

    2004 2005 2006 2007 2008 2009 2010 2011

    %o

    ne

    nterprisesusingtheInternet

    e_Government

    Interacting with public authorities Obtaining information

    Obtaining forms Returning filled in forms

    More than half of the enterprises that used computers connected to the Internet, in 2011, also had

    a website (61, 6%). Almost all large enterprises (95,0%) had a website.

    49.9

    46.444.5

    47.7 48.450.3

    53.856.3

    71.5 72.9 73.376.6 77.1

    79.477.7

    85.5

    93.295.7

    94.2 92.995.2 93.8 95.7 95.0

    54.3 51.6 50.053.0 53.8 55.9

    58.7 61.6

    40

    50

    60

    70

    80

    90

    100

    2004 2005 2006 2007 2008 2009 2010 2011

    %o

    nenterpr

    isesusingtheInternet

    Website

    Small Medium Large Total

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    ICT11_ENT CY-Summary Results 7

    Among the facilities provided by enterprises through their website, the most predominant wasthe access to product catalogues and price lists (provided by 92,2% of enterprises having a

    website). 15,5% of the enterprises that had a website, provided the possibility of online orderingor reservation to their customers, while only 11,4% the possibility of personalized content for

    repeated visitors. 19,5% of the enterprises that had a website, had a privacy policy statement, a

    privacy seal or certification. This percentage is much higher for large enterprises (50,8% of the

    enterprises that had a website). Advertisement of open job positions on a website was a commonfacility among enterprises that had a website with a significant percentage in large enterprises

    (70,9%).

    15.512.3

    24.3

    31.5

    19.517.2

    22.2

    50.8

    92.2 92.5 91.194.0

    2.0 1.13.0

    13.4

    2.6 2.1 3.4

    8.611.4 10.312.3

    28.127.8

    21.6

    42.1

    70.9

    0

    20

    40

    60

    80

    100

    Total Small Medium Large

    %o

    nenterpriseshavingawebsi

    te

    Website Facilities

    Online ordering or reservation

    Privacy policy statement, a privacy seal or certification

    Access to product catalogues and price lists

    Possibility to customise or design products

    Other tracking available online

    Personalised content for repeated visitors

    Advertisement of open job positions

    Automated Data Exchange

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    ICT11_ENT CY-Summary Results 8

    Automated Data Exchange (ADE) between an enterprise and other ICT systems outside theenterprise is the exchange of messages via the internet or other computer networks in an agreed

    format which allows its automatic processing without the individual message being manuallytyped. In January 2011, the percentage of enterprises using such a data exchange increased to

    21,3% compared to 2010 when the same percentage was 15,1%.

    11.8

    14.015.1

    21.3

    0

    10

    20

    30

    2008 2009 2010 2011

    %o

    nenterprisesusing

    computers

    Automated Data Exchange

    More than half of the large enterprise that using computers were exchanged messages suitablefor automatic processing to/from systems outside the enterprise.

    21.317.8

    35.1

    54.4

    0

    10

    20

    30

    40

    50

    60

    Total Small Medium Large

    %o

    nenterprisesusing

    computers

    Use of Automated Data Exchange

    Most of the enterprises using ADE were exchanging information on products via ADE (73,5%).

    60.2

    73.5

    50.7

    35.1

    20 30 40 50 60 70 80

    Sending payment instructions to

    financial institutions

    Sending or receiving product

    information

    Sending or receiving transport

    documents

    Sending or receiving data to/f rom

    public authorities

    % on enterprises using ADE

    Purposes for using ADE

    Automatic share of information within the enterprise

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    ICT11_ENT CY-Summary Results 9

    Sharing information electronically and automatically between different functions of theenterprise means any of the following: using one single software application to support different

    functions of the enterprise, data linking between the software applications that support thedifferent functions of the enterprise, using a common database or data warehouse accessed by

    the software applications that support different functions of the enterprise; within this enterprise,

    sending or receiving electronically information that can processed automatically.

    29.8

    54.9

    78.5

    34.7

    44.1

    67.0

    87.8

    48.5

    24.6

    48.0

    68.7

    29.1

    15.4

    39.6

    62.2

    20.1

    0

    20

    40

    60

    80

    100

    Small Medium Large Total

    %o

    nenterprisesusingcomputers

    Share electronically information on sales

    With the ma nagement

    of inventory

    With the accounting

    With the product ion or

    services management

    With the distribution

    management

    In January 2011, automatic share of information within enterprise was most common in largeenterprises that receive a sales order or sent a purchase order. Approximately half of the

    enterprises that were using computer, when they receive a sales order (48,5%) or sent a purchase

    order (46,6%) , the relevant information about it shares electronically and automatically with the

    software used for the accounting.

    26.5

    50.2

    73.7

    31.1

    43.0

    61.1

    82.2

    46.6

    0

    20

    40

    60

    80

    100

    Small Medium Large Total

    %o

    nenterprisesusingcomputers

    Share electronically information on purchases

    With the

    management of

    inventory

    With the

    accounting

    e-Commerce

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    ICT11_ENT CY-Summary Results 10

    E-Commerce was not very popular among enterprises in Cyprus. Only 8,1% of enterprises using

    computers had received orders via computer networks (excluding manually typed e-mails),during 2010. Enterprises receiving online orders in Cyprus seemed to be mostly the ones that

    belong in NACE Rev.2 group G, H, I, J, L, M, N, S with percentage 11,5% which was much

    higher than in other economic activity (C, D, E, F: 2,2%). It is worth mentioning that large

    enterprises received more orders via computer networks.

    8.16.1

    16.5

    23.1

    2.2

    11.5

    0

    20

    40

    %o

    nenterp

    risesusingcomputers

    * Description of NACE codes provided in Annex1

    e-Commerce

    Sales via the Internet

    In relation to the total sales (in monetary terms, excluding VAT) sales via Websites representedonly a small percentage in many of the enterprises. Only in 9,4% of the enterprises that received

    electronic orders, the value of the turnover resulted from those orders represented more than50% of their total turnover and in 38,3% of the enterprises that received electronics orders, thevalue of the turnover resulted from those orders represented less than 5% of their total turnover.

    Orders received via Websites

    as a percentage to total turnover

    7.4%

    23.5%

    7.4%

    13.5%

    24.0%

    14.8%

    9.4%

    < 1%

    1% and < 2%

    2% and < 5%

    5% and < 10%

    10% and < 25%

    25% and < 50%

    50%

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    ICT11_ENT CY-Summary Results 11

    On the other hand, 26,1% of the enterprises that received electronic orders via EDI-typedmessages, the value of the turnover resulted from those orders represented more than 50% of

    their total turnover.

    Only 28,4% of enterprises with 10 or more employees using computers made orders of products

    or services via computer networks during 2010. In large enterprises the percentage of orderingvia computer networks was 50,6%.

    28.4 25.3

    41.7

    50.6

    26.929.3

    0

    20

    40

    60

    %on

    enterprisesusingcomputers

    * Description of NACE codes provided in Annex1

    e-CommercePurchases via the Internet

    Orders received via EDI-typed messagesas a percentage to total turnover

    4.5% 0.0%

    8.8%

    5.6%

    38.2%

    16.7%

    26.1%< 1%

    1% and < 2%

    2% and < 5%

    5% and < 10%

    10% and < 25%

    25% and < 50%

    50%

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    ICT11_ENT CY-Summary Results 12

    As with sales via computer networks, purchases via computer networks (in monetary terms,excluding VAT) represented only a small percentage in most of the enterprises. In the majority

    of enterprises that made electronic orders (77,7%) these orders represented less than 5% of thetotal value of orders of the enterprise. However, there were 7,1% of enterprises for which their

    online orders value was more than 25% of their total value of orders.

    ICT and Environmental Impact

    During 2011, more than half of the enterprises with 10 or more employees have in place policies

    related to saving energy, e.g. policies design to reduce the amount of paper used in printing or

    copying (55,9%), policies design to reduce the energy consumption of ICT equipment (56,7%)and policies for using telephone, web or video conferencing instead of physical travel (50,0%).

    55.

    9

    52.

    8

    70.

    1

    73.

    0

    43.

    6

    62.

    4

    50.

    6

    61.

    365.

    1

    47.

    7

    70.

    5

    56.

    7

    54.

    1

    68.

    5

    56.

    7

    50.

    1

    62.

    4

    51.

    5

    63.

    0

    56.

    4

    46.

    4

    67.

    8

    50.

    0

    46.

    9

    63.

    0

    78.

    9

    38.

    1

    60.

    8

    3

    9.

    2

    58.

    5

    55.

    8

    42.

    4

    64.

    9

    0

    20

    40

    60

    80

    100

    %o

    nenterpris

    esusingcomputers

    * Description of NACE codes provided in Annex1

    ICT and Environmental Impact

    Policies designed to

    reduce the amount of

    paper used in printing

    or copying

    Policies designed to

    reduce the energy

    consumption of ICTequipment

    Policies for using

    telephone, web or video

    conferencing instead of

    physical travel

    Orders placed via the Internet

    as a percentage to total purchases

    56.3%

    21.4%

    8.6%

    6.3%

    1.4%

    1.1% 5.0%

    < 1%

    1% and < 5%

    5% and < 10%

    10% and < 25%

    25% and < 50%

    50% and < 75%

    75%

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    ICT11_ENT CY-Summary Results 13

    Annex

    Description of nace codes included in the survey

    NACE Rev.2

    C MANUFACTURING

    C10 MANUFACTURE OF FOOD PRODUCTSC11 MANUFACTURE OF BEVERAGES

    C12 MANUFACTURE OF TOBACCO PRODUCTS

    C13 MANUFACTURE OF TEXTILES

    C14 MANUFACTURE OF WEARING APPAREL

    C15 MANUFACTURE OF LEATHER AND RELATED PRODUCTS

    C16 MANUFACTURE OF WOOD AND OF PRODUCTS OF WOOD AND CORK, EXCEPT

    FURNITURE; MANUFACTURE OF ARTICLES OF STRAW AND PLAITING

    MATERIALS

    C17 MANUFACTURE OF PAPER AND PAPER PRODUCTS

    C18 PRINTING AND REPRODUCTION OF RECORDED MEDIAC19 MANUFACTURE OF COKE AND REFINED PETROLEUM PRODUCTS

    C20 MANUFACTURE OF CHEMICALS AND CHEMICAL PRODUCTSC21 MANUFACTURE OF BASIC PHARMACEUTICAL PRODUCTS AND

    PHARMACEUTICAL PREPARATIONS

    C22 MANUFACTURE OF RUBBER AND PLASTIC PRODUCTSC23 MANUFACTURE OF OTHER NON- METALLIC MINERAL PRODUCTS

    C24 MANUFACTURE OF BASIC METALS

    C25 MANUFACTURE OF FABRICATED METAL PRODUCTS, EXCEPT MACHINERY AND

    EQUIPMENT

    C26 MANUFACTURE OF COMPUTER, ELECTRONIC AND OPTICAL PRODUCTS

    C27 MANUFACTURE OF ELECTRICAL EQUIPMENT

    C28 MANUFACTURE OF MACHINERY AND EQUIPMENT N.E.C.

    C29 MANUFACTURE OF MOTOR VEHICLES, TRAILERS AND SEMI-TRAILERS

    C30 MANUFACTURE OF OTHER TRANSPORT EQUIPMENTC31 MANUFACTURE OF FURNITURE

    C32 OTHER MANUFACTURING

    C33 REPAIR AND INSTALLATION OF MACHINERY AND EQUIPMENT

    D ELECTRICITY, GAS, STEAM AND AIR CONDITIONING SUPPLY

    E WATER SUPPLY; SEWERAGE, WASTE MANAGEMENT AND REMEDATION

    ACTIVITIESE36 WATER COLLECTION, TREATMENT AND SUPPLY

    E37 SEWERAGEE38 WASTE COLLECTION, TREATMENT AND DISPOSAL ACTIVITIES; MATERIALS

    RECOVERY

    E39 REMEDATION ACTIVITIES AND OTHER WASTE MANAGEMENT SERVICES

    F CONSTRUCTIONF41 CONSTRUCTION OF BUILDINGS

    F42 CIVIL ENGINEERING

    F43 SPECIALIZED CONSTRUCTION ACTIVITIES

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    ICT11_ENT CY-Summary Results 14

    G WHOLSALE AND RETAIL TRADE; REPAIR OF MOTOR VEHICLES AND

    MOTORCYCLESG45 WHOLESALE AND RETAIL TRADE AND REPAIR OF MOTOR VEHICLES AND

    MOTORCYCLES

    G46 WHOLESALE TRADE, EXCEPT OF MOTOR VEHICLES AND MOTORCYCLES

    G47 RETAIL TRADE, EXCEPT OF MOTOR VEHICLES AND MOTORCYCLES

    H TRANSPORT, STORAGE AND COMMUNICATIONH49 LAND TRANSPORT AND TRANSPORT VIA PIPELINES

    H50 WATER TRANSPORT

    H51 AIR TRANSPORT

    H52 WAREHOUSING AND SUPPORT ACTIVITIES FOR TRANSPORTATION

    H53 POSTAL AND COURIER ACTIVITIES

    I ACCOMODATION AND FOOD SERVICE ACTIVITIESI55 ACCOMODATION

    I56 FOOD AND BEVERAGE SERVICE ACTIVITIES

    J INFORMATION AND COMMUNICATIONJ58 PUBLISHING ACTIVITIES

    J59 MOTION PICTURE, VIDEO AND TELEVISION PROGRAMME PRODUCTION, SOUND

    RECORDING AND MUSIC PUBLISHING

    J60 PROGRAMMING AND BROADCASTING ACTIVITIES

    J61 TELECOMMUNICATIONS

    J62 COMPUTER PROGRAMMING, CONSULTANCY AND RELATED ACTIVITIES

    J63 INFORMATION SERVICE ACTIVITIES

    L REAL ESTATE ACTIVITIES

    M PROFESSIONAL, SCIENTIFIC AND TECHNICAL ACTIVITIESM69 LEGAL AND ACCOUNTING ACTIVITIESM70 ACTIVITIES OF HEAD OFFICES; MANAGEMENT CONSULTANCY ACTIVITIES

    M71 ARCHITECTURAL AND ENGINEERING ACTIVITIES; TECHNICAL TESTING AND

    ANALYSIS

    M72 SCIENTIFIC RESEARCH AND DEVELOPMENT

    M73 ADVERTISING AND MARKET RESEARCH

    M74 OTHER PROFESSIONAL, SCIENTIFIC AND TECHNICAL ACTIVITIES

    N ADMINISTRATIVE ABD SUPPORT SERVICE ACTIVITIESN77 RENTAL AND LEASING ACTIVITIES

    N78 EMPLOYMENT ACTIVITIES

    N79 TRAVEL AGENCY, TOUR OPERATOR RESERVATION SERVICE AND RELATED

    ACTIVITIES

    N80 SECURITY AND INVESTIGATION ACTIVITIES

    N81 SERVICES TO BUILDINGS AND LANDSCAPE ACTIVITIES

    N82 OFFICE ADMINISTRATIVE, OFFICE SUPPORT AND OTHER BUSINESS SUPPORT

    ACTIVITIES

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    S OTHER SERVICE ACTIVITIESS951 REPAIR OF COMPUTERS AND PERSONAL AND HOUSEHOLD GOODS


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