Wanna Grow Your Business

Pick Up The Phone

2013 Year of the Phone!

And WHY The Phone?Too much unsolicited email

Too much focus on digital

Too few opportunities for interpersonal contact (aka connection!)

When To Use The PhoneUs the phone when responding to a “cyber-

introduction” rather than sending an email. Prospects appreciate the personal touch You won’t get lost in spam You’ll stand apart from the competition

When To Use The PhoneMake it a point to go through your database

and reach out and call 5-10 people per week. Even if you cannot make contact, a well crafted

voice mail message can create/continue your relationship

When To Use The PhoneUse the phone to give GOOD news. A call has

so much more impact.

Use the phone to give BAD news. You have the ability to soften the blow and to better gauge the recipient’s response.

Fear of Phone

I Don’t Wanna CallA phone call starts a conversation between 2

individuals, not unlike sitting down and having a beer. The difference:

No eye contact No body language No visual cues No beer

Get Past The FearPractice what you plan to say (at least in your

head)

Prepare what you want to communicate

Position a mirror by the phone

Smile

Pay attention to tone, manner & inflection

Tape record your end of the conversation. (Play it back. How do you sound?)

Next StepsSelect 5 networking contacts to call.

Develop your prospecting list for the upcoming month. Schedule time to reach out by telephone. (If you don’t calendar the time it will NEVER happen.)

Record your results and progress.

Ask for feedback and assistance if you are having difficulties.

Thank you!

If You Have A Question

Adrian Miller

www.adrianmiller.com

amiller@adrianmiller.com

516-445-1135