Using Blogs & X-Rays

to Source Talent

E.G. “Revenue Management”DIRK SPENCER

CORPORATE RECRUITER

This Sample: Revenue Management

Expected Results: Revenue Managers, Directors, VPs, EVPs

Collateral Keywords: Hotel, Motel, Hospitality

Caution: Hospitality RMs are different from financial analyst, audit and treasury

Pick Your Search Engine

This works inside of Google

Use this After Your low-hanging fruit:

Previous Interviews

Current ATS Applicants

Employee Referrals

Hiring Manager Contacts

LinkedIn -

Indeed – Monster – CareerBuilder

Niche Job boards

Associations

Certification Sites

Technically Speaking

Blog Sources: These should all be positive matches

Type of Search: Natural Language Search

We have to think in terms of how people speak

E.G.: “Top 25 Revenue Management Blogs”

Use asterisks as a place holder for the number “25”

Search String: “Top *** Revenue Management Blogs”

Enter inGoogle…

ScrollResults!

Pick & ClickSomebody1!

Landing Page

Scroll

Next Page

Scroll

NEXT STEP:

XRAY SEARCHE.G. REVENUE MANAGEMENT

Site: (Site Colon Command)

Using the Data from the Clipboard

(AKA: X-Ray Search)Targeting LinkedIn.Com

Type This into Google – Press Enter

Results

ClickSome!

Leverage “Their” Network

There is usually a Pop-Up Profile

Review the“People

Also Viewed”Options

ConnectCalling

Search Others…

ClickAlso

ViewedProfile

Net Result: 10 More Highly

Targeted leads!

Stop Here if that is Enough!

Extras

This was going to be about the use of Blogs & the X-Ray Search only.

BUT – in recruiting we have rabbit holes to search, too.

The extras are how a search may evolve.

This led to additional sourcing ideas.

If you think the Extra’s need to be a separate deck – let me know!

Otherwise – thanks for going forward…

Go After Other Blogs

By Excluding the Current Result

Highlight URL & Copy to Clip Board

Repeat the Last Search and…

Use the “Minus” Sign to Exclude the original results

New Results…

New Options!

ClickSome!

Landing Page

SendIntroductory

Email…Cross Reference

Other Sites

Scroll

“

”

Go Back & Scroll Results

for More Options

ClickSome

Others!

LandingPage &Scroll…

Find the Faces…

Follow the Click!

Connect on FacebookOR

Do an Image SearchOn the photo

Google Image Search

Image Loads…

20 ResultUnder a

Half-Second

Scroll & Troll

We have a NAME…

Might Not Be in Revenue Management?

& Email!

LinkedIn Profile

Connect or Research Related Connections(?)

One More?

Click More!

Land & Troll…

Check the Case Studies…

Case Study Leads…

Use the Vendor as You CommonalityFor Networking with the people…

Company Leads from Case Studies

- Cross reference candidates from here…

Search Google for URL…

Troll Results

Cannot Win Them All …

Next Web Site…

Nothing!

More Vendors…

Happy Hunting

.

Call or Email Or Connect on LinkedIn!

Dirk Spencer - Corporate / Contract Recruiter

DirkPMP@Yahoo.Com

214-295-8687

@DirkInDallas on www.Twitter.Com

http://www.resumepsychologythebook.com/

WWW.Slideshare.Net/Dirk Spencer

http://www.linkedin.com/in/dirkindallas

Author Resume Psychology © Resume Hacks & Traps Revealed

Beat the Machine. Be Seen. Get Hired! Available on Amazon.Com.

http://www.amazon.com/-/dp/0692525602/ - Paperback

http://www.amazon.com/dp/B0169AR34A - Kindle