Social Media for Small Businesses

COMPETING WITH THE BIG DOGS

Small = Big Advantages

AUTHENTICITY

FLEXIBILITY

YOU’RE THE EXPERT

Social Media = Big Advantages

COST SAVINGS

WIDER REACH

MUCH MORE EXPOSURE

DOESN’T REPLACE ANYTHING

Social Media...

THIS IS BUSINESS TODAY

STRATEGY INTEGRATION

SM strategy needs to be fully integrated with all areas of your business

Blog, Linkedin, Twitter, Email, SMS, Google Alerts

TOOLS INTEGRATION

IS NOT A ONE WAY STREET

Social Media...

• No Sock Puppets

• No DudeWare

• Show your personality

• Admit your mistakes — publicly

• Ask for help

• Offer help

Twitter: @juliegomollLinkedin: juliegomollFacebook: juliegomoll

blog: blog.launchpadcoworking.comemail: julie@launchpadcoworking.com