Date post: | 24-Dec-2014 |
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Using Technology:An Introduction to Content Tools
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Scott BradburyAmerican Academy of Pediatrics
Jeremy LundbergDLC Solutions LLC
Ben ClarkAmerican Society of Clinical Oncology
Olivier PetinauxAmerican College of Surgeons
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Scott BradburyNothing to disclose
Jeremy LundbergSells technology to CE providers
Ben ClarkNothing to disclose
Olivier PetinauxNothing to disclose
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Disclosures
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Using WordPress to Tie Together Content and Integrate an LMS and Assessments (Jeremy Lundberg)
Integrating Multimedia (YouTube)(Ben Clark)
Using QR Codes(Olivier Petinaux)
Integrating Wikis and Blogs(Scott Bradbury)
Using SlideShare(Ben Clark)
Our topics
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Using Technology: An introduction to content tools-QR Codes
Olivier Petinaux, MSSenior Manager, Distance Education and E-
LearningAmerican College of Surgeons
Using Technology: An introduction to content tools-QR Codes
Nothing to disclose
Using Technology: An introduction to content tools
QR Code
Stands for
Quick Response Code
It’s a matrix barcode-up to 7,089 charactersIt’s faster to read
Has greater storage capacityFree of any licensing
Originated at Toyota for inventory tracking system back in 1994
Using Technology: An introduction to content tools-QR Codes
What you need:
a QR code to publishFree or fee services online
a QR reader to scan itMobile apps in Google Play or App store
Using Technology: An introduction to content tools-QR Codes
Uses of QR codes:Retail
Advertisement
Uses of encrypted QR codes:Governments
Banking
Using Technology: An introduction to content tools-QR Codes
Common Sense applies:
Do not scan QR code that you are not familiar with its provider
Using Technology: An introduction to content tools-QR Codes
Uses of QR code in Continuing Medical Education
• Advertisements of CME programs and products• Contact Information• ePosters• Links to resources of society
And more…
Using Technology: An introduction to content tools-QR Codes
An example of QR code use:
Link to registration site for Annual MeetingAnnual Meeting to link to educational content
Using Technology: An introduction to content tools-QR Codes
What do I need to know before using QR codes:
• Look at your target audience• Plan what content you want to link QR code to• Setup to track usage• Generate QR code to that link/information• Make list of places QR code gets published at• Do not flood your audience with QR codes• Start small and free…or…outsource
Using Technology: An introduction to content tools-QR Codes
Resources:
Google “QR code generator”
Go to mobile device’s app storeSearch “QR code reader”
Using Technology: An introduction to content tools-QR Codes
Facts at our fingertips:
More smartphonesMore information
More linkages
QR codes can facilitate reach:Ease of useWidely used
Secure (if needed)
{
Integrating Wikis and Blogs
Scott BradburyDirector of E-LearningAmerican Academy of [email protected]
Twitter: @elearningCME
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Why Blog?
Become Recognized Expert
Reach New Audience
Promote Products/Services
Branding
Communicate
Search Engine Rankings
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• No technical knowledge required• Content published in a chronological
fashion• You can allow readers to leave comments• Instant distribution of information
(pingbacks and RSS)• Internal and external links• Permalinks – every post has its individual
web address• Wordpress, Typepad, Squarespace,
Blogger
Blogs
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Wikis
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• Centered around user-generated content
• Lot’s of free standalone sites you can use…PBWorks, Wikispaces, Wikia, etc.
• Also can develop inside your LMS
• Revision history very important
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SlideShare
• Free-access slide hosting website
• Similar to YouTube but for slideshows, not videos
• Files can be uploaded privately or publicly (PowerPoint, PDF, Keynote, or OpenOffice)
• Users can follow others to “like”, “favor” and download content, creating a network of users with similar interests
SlideShare
• Sidebar shows presentations that are similar to what is being viewed
• Each presentation upload accompanied by HTML code that can be embedded on any webpage
• Ability to link presentations to LinkedIn profile
• “GoPro” option allows for enhanced customization and analytics of content (fee-based)