V.05312008 |© OverDrive, Inc. 2008 | Page 1 Track circulation and make informed purchases using the...

V.05312008 |© OverDrive, Inc. 2008 | Page 1

Track circulation and make informed purchases using the Reports feature in Content Reserve.

Contact: [email protected].

Welcome to Reports!


Objective

In this presentation you will learn how to: Use real-time reports to track site performance and

collection statistics. Use results to inform decisions related to purchasing and

promotion.

For each report, we'll review how to enter the criteria, and then take a look at the results.


1. Login to Content Reserve: www.contentreserve.com.

2. Click on the 'Login' tab.

3. Enter your Content Reserve 'Login ID' and 'Password'.This is the same Login ID / Password used to order titles.

Getting Started


Reports Page

Once logged in, click on the 'Reports' tab.


Tips for Reports

1.Share or print a report: Report results can be exported to an Excel spreadsheet. Click on 'Create Worksheet' from any results page.

2.Select multiple items: Control-click to select multiple items in a drop-down box.

3.Consortia members: Member libraries have the option to run many reports by library.


Reports: A Closer Look


Table of Contents

Purchase Order History. Maximum Access Orders. Download Standing Orders. Download Standing Order Estimates. Activity Charts. Purchased Title Report. OverDrive Community Reserve Title Repo

rt.

OverDrive Community Reserve Title Sharing Report.

Turnover Rates Chart.

New Patron Registrations. Title Statistics. Patron Activity Chart. Current Waiting List. Waiting List History. Search Checkouts. Digital Library Statistics. Website Traffic Report. Patron Interest Report. Page Request Report.


Purchase Order History


Purchase Order History

1. From the 'Reports' tab, select 'View Purchase Order History'.

2. All columns on the results table can be sorted.

3. Click an Order ID to view all titles in that order. Each title then links to its detail page.

Purpose: View all purchase orders, including details.


Maximum Access Orders


Maximum Access Orders

1. From the 'Reports' tab, select 'View Maximum Access Orders'.


3. Click an Order ID to view all titles on that order. Each title on the order then links to its detail page.

Purpose: View all Maximum Access orders, including details.


Download Standing Orders


1. From the 'Reports' tab, select 'View Download Standing Orders'.


3. Click a plan to view that month's titles. Each title on the order then links to its 'Details' page.

Download Standing Orders

Purpose: View all download standing orders placed for your library


Download Standing

Order Estimates


1. From the 'Reports' tab, select 'View Download Standing Order Estimates'.


3. Click a plan to view that month's expected titles. Each title on the order then links to its 'Details' page. You can also edit your plan from this page.

Purpose: View all download standing order plans, and associated titles that are not yet processed.

Download Standing Order Estimates


Activity Charts


Activity Charts

1. From the 'Reports' tab, select 'View Activity Charts'.

2. Click the select box for 'Chart'. Then select which data to view. View Checkouts by Day, Month,

Publisher, Format, Title, Subject. Consortia may also select

'Checkouts by Branch'.

3. Select 'Title Type': Titles Owned. Maximum Access. Titles Owned + Maximum Access

4. Consortia: Select Branches to include.

5. Select Formats to include.

6. Select a Start Date and End Date. Use the Calendar to select, or enter a date in m/d/yyyy format.

7. Select a Sort Order.

Purpose: View checkout activity.


Activity ChartsCirculation Activity by Month

Example

Chart = Checkouts by Month.

Title Type = Maximum Access + Owned.

Formats = All Formats.

Details: Click on any date header to view all titles downloaded for that month.

Analysis: The highest rate of checkouts to date occurred in March.

Your Library Branches


Purchased Title Report


Purchased Title Report

1. From the 'Reports' tab, select 'View Purchased Title Report'.

2. Click the select box for 'Reports'. Then select which data to view. Titles = All purchased titles. Titles by Format = All

purchased titles organized by format.



Purpose: View all titles owned and number of checkouts for each.


Purchased Title ReportPurchased Titles and Checkout Details

Example

Report = Titles.

Filter results by:1. Number of checkouts.2. Format (Must run 'Titles by Format').


OverDrive Community Reserve

Title Report


1. From the 'Reports' tab, select 'View OverDrive Community Reserve Title Report'.

2. This will display Community Reserve titles currently included in your library / consortium's inventory.

Purpose: View details about OverDrive Community Reserve titles that have been accepted into your collection

OverDrive Community Reserve - Title Report


OverDrive Community Reserve

Title Sharing Report


1. Select 'View OverDrive Community Reserve Title Sharing Report'.

2. This will display Community Reserve titles currently included in your library / consortium's inventory and how many libraries have selected the titles.

3. Click on a title to display which libraries have selected that title.

Purpose: View OverDrive Community Reserve titles from your local collection and which libraries have accepted them.

OverDrive Community Reserve - Title Sharing Report


Turnover Rate Chart


Turnover Rate Chart

1. From the 'Reports' tab, select 'View Turnover Rate Charts'.

2. Click the select box for 'Chart'. Then select which data to view. Turnover Rates By Publisher. Turnover Rates By Format. Turnover Rates By Title. Turnover Rates By Subject.

3. Consortia: Select which branches to include.




Purpose: View turnover rates for your content.


Turnover Rate ChartTurnover Rates by Format

Example

Chart = Turnover Rates By Format.



Higher percentages indicate a faster turnover rate.


New Patron Registrations


New Patron Registrations

1. From the 'Reports' tab, select 'View New Patron Registrations'.

2. Click the select box for 'Chart'. Then select which data to view. View New Patrons by Day or

Month.3. Consortia: Select which branches

to include.4. Select a Start Date and End Date.

Use the Calendar to select, or enter a date in m/d/yyyy format.


Purpose: Track number of patrons new to your service. View by the date each first logged into your OverDrive Digital Library.


New Patron Registrations New Patrons By Day

Example

Chart = New Patrons By Day.

14 new patrons logged in on 2/1/2007 and 2/12/2007.



New Patron Registrations New Patrons By Month

Example

Chart = New Patrons By Month.

Best Practice: Boost promotion when numbers of new patrons begin to decline.

• Press releases.

• Events.

• Give-aways.

• Print materials.

• Web graphics.

• Training.



Title Statistics


Title Statistics

1. From the 'Reports' tab, select 'View Title Statistics'.

2. Click the select box for 'Chart'. Then select which data to view. View Checkouts by Title,

Format, or Subject. View Waiting List by Title,

Format, or Subject.

3. Enter 'Number of results' desired. For example, enter '10' to view the top ten circulating titles.


Purpose: View statistics for top checkouts and waitlisted titles, formats, and subjects.


Title Statistics Top Checkouts by Subject

Example

Chart = Checkouts by Subject.

Number of results = 100.

Analysis: Top five subject areas for this library include Fiction, Romance, Nonfiction, Mystery, and Suspense.


Title Statistics Waiting List by Subject

Example

Chart = Waiting List by Subject.

Number of results = 100.

Analysis: Top waitlisted subject areas for this library include Fiction, Romance, Nonfiction, Mystery, Suspense, and Historical Fiction.

Best practices:

1. Purchase additional titles in popular subject areas.

2. Boost promotion for less popular subject areas.


Patron Activity Chart


Patron Activity Chart

1. From the 'Reports' tab, select 'View Patron Activity Charts'.

2. Click the select box for 'Chart'. Then select which data to view. View Checkouts by Day or

Month. View Waiting List by Title,

Format, or Subject.




Purpose: View patron download and borrowing activity.


Patron Activity ChartCheckouts by Month

Example

Chart = Checkouts by Month.

Analysis: These results display the number of unique (or individual) patrons downloading titles each month over a six month period.


Current Waiting List



1. From the 'Reports' tab, select 'View Current Waiting List'.



Purpose: View titles currently on your patrons' waiting lists.




Analysis: This chart is sorted on 'Holds' so that titles with the most holds appear at the top.

1. With 10 holds on a title and a 21 day lending period patrons could be waiting 7 months for a hold.

2. Consider purchasing additional copies of these titles.

3. You may also want to run 'View Waiting List History'.

Example

Current Waiting List. Your Library Branches


Waiting List History


Waiting List History

1. From the 'Reports' tab, select 'View Waiting List History'.

2. Click the select box for 'Chart'. Then select which data to view. View Waiting List by Day,

Month, Publisher, Format, Title, or Subject.

Consortia may also select 'View Waiting List by Branch'.

3. Consortia: Select branches to include.




Purpose: View titles that have been on your patrons' waiting lists during a specific time period.


Waiting List HistoryWaiting List By Title

Analysis: This chart is sorted on the 'Holds' column so that the titles with the most holds over time appear at the top.

Best Practice: Consider purchasing additional copies of waitlisted titles which are popular over a period of months.

Example

Chart = Waiting List by Title.




Search Checkouts


Search Checkouts

1. From the 'Reports' tab, select 'Search Checkouts'.

2. Enter information to search on: Library Card Number. Title. Checkout ID.

Purpose: Search and view active patron checkouts by library card number, title, or checkout ID.


Search CheckoutsSearch by Library Card

Example

Chart = Search by Library Card Number (NO SPACES).

This chart from 'Search Checkouts' shows all titles currently checked out to a particular library card.

Click 'View' to open a detail page for any record.


Search Checkouts'How to reactivate a download link'


Reactivate a Download

A borrower might report:

A missing download button.

A download error.

Why does this happen?

Adobe eBooks: A license can be downloaded one time during a single lending period.

OverDrive Video: A license can be downloaded two times during a single lending period.

OverDrive Audio Titles: A license can be downloaded three times during a single lending period.

A license for a checked out title is downloaded when a borrower clicks the download button.


Reactivate a DownloadUse Content Reserve to reactivate a download:

1. You will need the borrower's library card number and title.

2. Login to Content Reserve: Reports Tab > Search Checkouts.

3. Enter the library card number. The 'Checkout Details' page appears.

4. Click 'View' next to the title you wish to reactivate.

5. Under 'Reactivate Checkout', enter a reason (required for Adobe eBooks).

6. Click 'Reactivate'.

7. The title can now be downloaded.


Digital Library Statistics


Digital Library Statistics

1. From the 'Reports' tab, select 'View Digital Library Statistics'.

2. The report is automatically generated.

3. Date Range: The default date range is 'From inception to now'. To select a new date range click 'Select a date range'.

Purpose: View a profile of your collection including number of titles, checkouts, holds, patrons, and subscriptions.


Website Traffic Report



1. From the 'Reports' tab, select 'View Traffic Reports'.

2. Select or enter a date range within the last 3 months.

Purpose: View total number page requests, patron sessions, and top 50 referral sites for the past 3 calendar months.



Information includes: Summary. Page Request Breakdown:

Number of page requests per day.

Patron Session Breakdown: Number of patron sessions per day.

Patron Referral Breakdown: Top 50 sites which refer patrons to your site.

Example

Website Traffic Report.

Best Practice: Add a web icon to your main library sites to drive patron traffic to your OverDrive Digital Library. Track results under 'Patron Referral Breakdown'.


Patron Interest Report



1. From the 'Reports' tab, select 'View Patron Interest Reports'.


Purpose: View a list of the most frequently viewed titles for the past 3 calendar months.



Information includes: Summary: Total detail

pages viewed. Breakdown (top 50 titles):

Titles where the detail page is most frequently viewed.

Example

Patron Interest Report.

The 'Breakdown' includes titles where the detail page is most frequently viewed. These may be different from the most circulated titles.


Page Request Report


Page Requests Report

1. From the 'Reports' tab, select 'View Page Request Reports'.


Purpose: View a list of the most frequently viewed pages for the past 3 calendar months.


Page Requests Report

Information includes:

1. Summary: Total page requests.

2. Breakdown:Pages most frequently viewed.

Example

Website Page Requests Report.

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