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C Who and What: Johnston Meier Insurance Agencies Group

Partner Sponsor of VGT since 2008

Objectives: Support BCs elite golf professionals and

amateurs to have a high level of competition ina PGA Tour environment and at the same timefulfill business objectives of increasing sales

B2B Tie-Ins: Created an insurance golf package for golfcourse properties

Extensive networking throughout entire year

to promote various insurance products to

players, attendees and golf pros

Hosted clients at various golf events

Promotions: Provided Hole In One Insurance for Majorevents to receive additional exposure andbranding

Results: Secured twelve new golf course clients as adirect result of partnership

Received referral and recommendation letters from VGT CommissionerFraser Mulholland

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