VELIB’’ METROPOLE

The world’s largest eco-friendly bike-sharing system

Velocittà conference – 16 November 2017

Catherine Baratti-Elbaz

Mayor of th 12th borough of Paris

President of Autolib Velib Metropole

How to handle environnemental issues ?

Since early 2000, the City of

Paris entend to decrease

the individual and thermic

car traffic by:

Promoting alternative

means of transport:

tramway, bus, bike… and

their combination

Extending pedestrians

space and bike lanes

Acting in the perimeter of

the metropolitan area

(urban dense zone of the

Greater Paris )

Velib in Paris since 2007

Vélib’ is a public

self-service bike

sharing system

by Mairie de

Paris and

Cyclocity

(JCDecaux)

In Paris and 30

cities around

How to use Velib1

• Available 24 hours a day, all year round.

• To access the service, buy a 1-day or a 7-day ticket

• online or at any Vélib’ station or sign-up for a long-term subscription!

• The first 30 minutes of each trip are always free of charge.

• There’s no booking. Just turn up and go!

• Return your bike to any Velib’ station.

Key Facts & Figures of Velib 1

Velib today:

20, 000 bikes and 1, 230 stations

For one way trips

Accessible to everyone (insurance coverage included) over 14 years old

A team of 320 people

Pay on use only and attractively priced (29€/year) first 30 minutes free of charge

Close to 309 Million trips since 2007 => 38,1 Million trips in 2016

104, 000 bike rentals every day / a steady increase year on year

Each Vélib’ is used close to 6 times an day on average / 75 Vélib’ rentals every minute

Focus on users

300, 000 annual subscribers 60% male, 20% under 26 years

old, 75% parisians citizens

Average duration of each trip : 16 minutes

92% of users within the first 30 minutes of free use

A very high level of satisfaction A certified in-house customer service : 500, 000 incoming

calls/year : elected best customer service of the year 2016

91% overall satisfaction with the service

94% of subscribers would recommend Vélib’ to a friend

Most critical challenges

• Vandalism : awareness campaign aimed at users

to use Vélib’ carefully

• Regulation of stations : Individual time bonus system to park

Vélib’ in drops stations.

• The end of the contract and of

the financement by

advertising

A new Velib in 2018

The future with the new « Vélib’ Metropole »

Photo credit @Alain Longeaud / MIEUX

2018:Paris+ 68 cities

2009: Paris+30 cities

The area of Velib: from Paris to the Greater Paris

2007

Paris

Vélib’ perimeter : Paris+30 to 68 municipalities

The future with the new « Vélib’ Metropole »

This integrated service is a concentrated

technology, consisting of a smart, ultra-secure

bike station facility with new options for users

and city boroughs who choose to install it.

A 15 years public contract from the cities

renewed by Autolib’ & Vélib’ Métropole

A new public service available from the 1st

january 2018

Multiples innovations : electric bikes,

overflow, access modes, …

A new operator / new infrastructureFrom

JCDecaux to SMOOVENGO :

The mains benefits of the new Vélib’

A City-scale service, to suit city-dwellers’

lifestyle.

30 % electrically-assisted bikes, to easily

cope with gradients.

Lighter, tougher bikes.

A “fork lock” to improve security.

An overflow system ensuring guaranteed

return.

Bikes with greater connectivity, carrying

on-board electronics. Photo credit @Alain Longeaud / MIEUX

New prices in 2018

First half-hour free.

Reduced prices for young and social

users

The use of Electrically assisted bikes

for all

No cash of the deposit

Our challenges now: moving from Velib1 to Velib2

• Stations:

transforming the 1200 « old » ones and

creating the 200 new ones

• Bikes:

removing the 20,000 old bikes and

delivering the new ones with 30% of

Electric ones at the beginning

• Users:

keeping old ones and conversing new

ones, in the new cities

• A short transition period:

6months from october 2017 to mars

2018

See you in Paris in january 2018?

THANK YOU

Photo credit @Alain Longeaud / MIEUX

The future with « the Bike plan/Plan vélo »

Develop cycle touring

3 veloroutes crossing Paris :

Cycle Route London-Paris

Cycle Route Paris-Mont Saint-

Michel

European Cycle Route 3 –

Trondheim-Saint-Jacques de

Compostelle

3 new parisian cycling tours

Role of bike sharing

« Bike sharing will make Paris a cycle capital city »

Aim : to triple cycling use and reach a 15% modal share by 2020

A previously unseen (in Paris) 150 M€ budget

Doubling the total lenght of bicycle lanes (from 700km to 1.400km)

Create a cycling express network to cross Paris from N. to S. and from E. to W.

Offering a cycling continuity between Paris/closed suburb (Paris’s gateways)

Other policy measures : bike parking, suporting cycling citizen associations, cycle touring, financial support to acquire a bike…

• The development of bicycle in Paris City aims at improving global living conditions by tackling several issues: improvement of Air quality, reduction of noise nuisance, reduction of car traffic and reduction of congestion in public transport, way to improve Public Health by providing an easy physical activity to practice

• Biking offers a freedom of movement but it’s also the most relevant way to commute for journey under 5km in city. Thus, bicycle has an important potential of development: half of current motorised commutes could be made by bike. Finally, Paris enjoys several assets for bicycle: a quite flat terrain, a mild climate, dense city with short distances, and beautiful urban landscapes

The future with « the Bike plan/Plan

vélo »

The future with « the Bike plan/Plan vélo »

Reinforce the existing bike parking

offer :

+ 10 000 bike parking spaces by removing car

parking spaces.

Mandatory Bike parking spaces in car parks

under public service delegation contracts.

Financial incitations to create parking facilities in

shared housing

Create new secured offers for bike parking

: Vélo-boxes

More cyclist-friendly circulation rules

Share road zones

to be developed

30 speed limit zones and against the flow

of traffic cycle lanes for all the city

Right to go through a red light in some cases

in order to turn right or go straight

The future with « the Bike plan/Plan vélo »

+ 7 000 advanced stop lines

for bicycles (“sas vélo”)

The future with « the Bike plan/Plan vélo »

Stimulate the emergence of a « bike culture » in Paris:

Vélo-écoles – Schools to learn how to ride a bike

P’tit Vélib’ – Shared bike service for children offered along the river Seine

Repair Workshops

Maison du vélo – House of bicycle

Financial support for inhabitants to acquire electric bikes and cargo bikes.

Géovélo : travel planning application experimenting new services

How Vélib’ is financed ?

The high quality service is financed through out of home inventory on public space, benefitting both brand communication an city of Paris campaigns

1 280 small format + 350 medium format scrolling City information panels combining 50% advertising faces and 50% City information and communication faces

The city information and communication faces have enabled to promote over 300 campaigns in 2016, in all areas (culture, events, awareness campaigns…)

For example, a City communication network (776 faces) reaches 64% of the population (11 y.o.+) an audience of 5.6 million people, with 99 million contacts delivered over a week

The advertising faces have welcomed many campaigns in 2016 among which major national and international brands