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Prepared by Investor Relations DepartmentVGI Global Media Plc
VGI Global Media PCL
VGI Group General PresentationFebruary 2018
TRANSIT
OUTDOOR
AVIATIONOFFICE
RABBIT
ACTIVATION
VGI O2O SOLUTIONS
Prepared by Investor Relations DepartmentVGI Global Media Plc
Investment involves risk. Prospective should understand the characteristics of Securities and study information about VGI Global Media Public CompanyLimited (“VGI” or the “Company”) before making a decision to invest in Securities.
This Presentation is not intended to provide the basis for any investment decision, nor to substitute your own analysis and investigation, and should not beconsidered as a recommendation to any recipient of this Presentation. Some statements made in this presentation are forward-looking statements, whichare subject to various risks and uncertainties. These include statements with respect to the Company’s corporate plans, strategies and beliefs and otherstatement that are not historical facts. These statement can be identified by the use of forward-looking terminology such as “may”, “will”, “expect” ,“intend”, “estimate”, “continue”, “plan” or other similar words.
The statements are based on the assumptions and beliefs of the Company’s management in light of the information currently available to the Company.These assumptions involve risks and uncertainties which may cause the actual results, performance or achievements to be materially different from anyfuture results, performance or achievements expressed or implied by such forward-looking statements. Nothing in this Presentation is, or should be, reliedon as promise or representation of the Company as to the future.
Disclaimer
2
Prepared by Investor Relations DepartmentVGI Global Media Plc
Agenda
Section 1 Company at a Glance 4
Section 2 3 Years Strategy: O2O Solutions 10
Section 3 VGI #1 in OOH and Expanding Our Business Around Data-driven Sector 13
Section 4 Business Profile by Segment and Potential Upsides
Section 4.1 Transit Media
BTS-related Media 16
SBK-related Media, Malaysia 20
Section 4.2 Outdoor Media 21
Section 4.3 Office Building and Residential Media 23
Section 4.4 Aviation Media 25
Section 4.5 Activation Media 26
Section 4.6 Digital Services Business 27
Section 5 2017/18 Target 31
Section 6 2016/17 Financial Performance 33
Section 7 3Q 2017/18 Financial in More Detail & Business Update 35
Appendices
3
Prepared by Investor Relations DepartmentVGI Global Media Plc
Company at a GlanceKey investment features
Section 1: Company at a Glance 4
Exclusive long-term mass transit contracts with consistent growth• Unique, long-term contract portfolio. High barriers to entry from
exclusive mass transit contracts with parent company “BTS” in coreCBD areas.
• More than 80% of VGI’s current profit is secured by a mass transitconcession with more than 12 years remaining
• Ongoing, resilient mass transit ridership growth of 9% per annumsince inception
A unique play on the most attractive advertising media segments• Possesses differentiated and market-leading assets (THB 6.2bn of
cross-media capacity)• Daily audience reach of over 3mn people nationwide• Focus on the fastest growing media segments. OOH and Online
have grown on average 10% and 28%, respectively in the past 5years
The largest, the most profitable OOH media company in Thailand andamong the top 5 most profitable OOH media companies in Asia• No. 1 listed OOH media company on SET by market capitalisation of
THB 51,871mn (USD 1,656mn)1 with approximately 45% marketshare in 20172
• Long-term contracts allow capital investment and superiormargins. VGI recorded EBITDA margin of 45% and net profit marginof 27% in 2016/17 .
Unlocking future growth catalysts• Future growth underpinned by relationship with BTS and its
preeminent role in mass transit development in Thailand. 4-5Xexpected increase in transit media capacity by 2021/22.
• Upside potential from increased digitisation of our media platformand M&A opportunities
• Synergies with Rabbit Group. The only media company in Thailandto offer measureable and targeted multimedia advertising throughdata analytics.
• Poised to benefit from growth multipliers when media spendingrecovers
1Exchange rate at THB 31.328 per USD as of February 2018
2The Stock Exchange of Thailand (SET)
3Company’s source, press releases and Bloomberg
Prepared by Investor Relations DepartmentVGI Global Media Plc
Company at a GlanceKey milestone
2009:• BTSC becomes major
shareholder of VGI• VGI acquired POV, whose
business is providing advertising service across premiere office building in Bangkok CBD
2010:• VGI granted the right to
manage advertising area on the BRT for 7 years
• VGI granted initial “Advertising Display Concession Agreement” in “Sales floor” from Tesco Lotus and Big C
1995 - 1999
1995:• Established under the
name Global Technologies and Telecom Co.,Ltd .and changed its name to VGI Global Media Co.,Ltd. in December 1998
1999:• Commencement of
advertising management and operations of 23 BTS core network stations and all trains under and exclusive license by BTSC which will be expired in December 2029
2003 - 2005
• VGI granted initial “Advertising Display Concession Agreement” from;2003: Watsons2004: Tesco Lotus
(non-Sales fl.)2005: Big C
(non-Sales fl.)
2009-2011
Jul 2013:• VGI was included as a
constituent member of SET 100 Index
Jan 2014:• VGI was included as a
constituent member of SET 50 Index
2013/14
May 2015:• Received right to manage
advertising space on 7 extensions (On-nut –Bearing and KrungthonBuri- Wongwan Yai from 2015-2029)
• Entered into aviation media by investing in Aero Media 20% of its total shares
• Terminated Modern Trade media business
Nov 2015:• Granted right to manage
advertising for Artista Media across 219 residential buildings
2015/16
May 2012:• Amended “License to
Manage Marketing Services Agreement” with BTSC
• BSS was established to operate Rabbit Card business with exclusive rights from BTS sky train network and BRT
Oct 2012:• VGI was successfully listed
on SET
2012/13
May 2014:• Entered into outdoor
media by investing in MACO 24.96% of its total shares
July 2014:• Selected to be the “Best
under a Billion” of small and midsize listed companies by Forbes 2014
Mar 2015:• Announced our intention
to evolve in “Nationwide Integrated Media Platform”
2014/15
May 2016:• Increased stake in MACO to 37.42%Aug 2016:• VGI propelled itself to become
a ”Data Centric Media Hypermarket” by announcing to acquire 90% in BSS and BSSH
• Increased stake in Aero Media to 30%
Sep 2016:• Entered into Malaysian market
through a 19% investment in Titanium Compass
Nov 2016:• Expand to Activation media by
acquiring 40% in Demo Power (Thailand)
March 2017:• Successfully acquired 90% in BSS
and BSSH.
2016/17
Section 1: Company at a Glance 5
Prepared by Investor Relations DepartmentVGI Global Media Plc
Company at a GlanceShareholding structure, historical dividend payment and share price movement
1,0
33
75
5 41
2
2.7% 2.7%1.2%
2014/15 2015/16 2016/17
Dividend (THB mn) Dividend Yield (%)
(THB) (THB mn)
SHAREHOLDING STRUCTURE (as of February 2018) DIVIDEND INFORMATION
Note:• Dividend yield is calculated using VGI closing share price one day before the date of BOD meeting approving the relevant dividend.• 2014/15 interim dividend included stock dividend (at par value) of 1:1
Dividend Policy:
Not less than 50% of net profit.
SHARE PRICE MOVEMENT (as of February 2018)SHARE INFORMATION (as of February 2018)
Payout Ratio
16/17
62%
14/15
123%
15/16
85%
Section 1: Company at a Glance
Stock code VGI
Outstanding shares (mn shares) 7,204.3
Market capitalisation (THB mn) 48,629.2
Market capitalisation (USD mn) 1,544.3
Average daily traded value (THB mn)* 61.1
Average daily traded value (USD mn)* 1.9
*Last 12 months average daily traded value
6
Kanjanapas
FamilyBTSG’s Minorities
BTSG
BTSC PublicKanjanapas
Family
48.6% 0.5%22.8% 28.1%
0.1%
41.3% 58.7%
97.5%
Note: The Company issued new ordinary shares of 340mn shares in December 2017 as a result the Company’s total shares increased to 7,204.3mn share.
6.75
-
500.0
1,000.0
1,500.0
2,000.0
2,500.0
-
1.00
2.00
3.00
4.00
5.00
6.00
7.00
8.00
12-Oct-12 12-Oct-13 12-Oct-14 12-Oct-15 12-Oct-16 12-Oct-17
VGI TURNOVER (RHS) SET Index (rebased) VGI TB
ADTV = THB 115mn
Prepared by Investor Relations DepartmentVGI Global Media Plc
Well Diversified Segment Portfolio
Section 1: Company at a Glance 7
VGI GROUP
BKK, ThailandKL, Malaysia
BKK, Thailand Nationwide, ThailandKL, Malaysia
Nationwide, Thailand
Nationwide, Thailand
Nationwide, Thailand
Nationwide, Thailand
>770,000, BKK>150,000, KL
>500,000 >1,200,000 >330,000 >500,000 >20mn >100,000
OOH Media Platform Digital Services
THB 2,681mn THB 371mn
30.7% 30.0% 40.0% 90.0% 90.0%100.0%
TRANSIT OFFICE OUTDOOR AVIATION ACTIVATION PAYMENT SERVICES
MACO AERO MEDIA DEMO POWER BSS & BSSHVGI COMPANYSEGMENT
GEOGRAPHICAL ACTIVITY
MARKET SHARE1 & NETWORK
AUDIENCE REACH PER DAY
KEY GROWTH AREA
SEGMENT
2016/17REVENUE2
60% market share
31.0km, BKK51.0km, Malaysia
80% market share
172 office building262 condominium
30%market share
>2,000 billboards
20% market share
14 airports
70% market share
>1,000 stores
8.5mn cardholders3.2mn active holders45mn LINE users
2.6mn LINE pay users
>1,300mn outstanding loan
Additional inventory from BTS’s new line extensions
Grade B&C and upcountry market
To convert 10% of static billboards to digital screens
Expand to airports inSouth East Asia
Potential expansion in BTS stations and office buildings
Expand Rabbit card & Rabbit Line Pay network
Rabbit’s data
Expand insurance and micro loan network
1 Based on 30% discount from Nielsen advertising spending2 Excluding revenue from Titanium Compass, Aero Media and Demo Power of which are recognised as equity method
Prepared by Investor Relations DepartmentVGI Global Media Plc
Our Media Capacity reach 6.8bn from our Diversified Media Segments
8
VGI Group’s media capacity of THB 6.8bn (as of December 2017)
• 172 office buildings• 242 residential buildings• 200,000 sq.m. in chamchuri square
• 996 static billboards• 240 PTT posters• 35 LED screens and 250 LCD screens• 494 street furniture panels
THB 0.5bn
THB 3.0bn
• 30 BTS stations• 208 carriages• >4,000 static displays• 2,029 digital screens• 8,800 sq.m. merchandising space
THB 1.0bn
• 3,000 salespeople• 360 exclusive stores• 275 brand clients• 77 provinces nationwide
THB 0.3bn
TRANSIT
THB 0.6bn THB 1.4bn
• 14 airports (342 LCDs)• 2,500 trolleys• 57 jetbridges• sale agent for 80 aircrafts
• Banner Advertising• Direct Targeted Marketing
OFFICE OUTDOOR
AVIATION ACTIVATION DIGITAL SERVICES
Section 1: Company at a Glance
Note: Media capacity of VGI’s standalone basis was THB 3.3bn comprising of Transit media of THB 3.0bn and Office media of THB 0.3bn.
Prepared by Investor Relations DepartmentVGI Global Media Plc
Agenda
Section 1 Company at a Glance 4
Section 2 3 Years Strategy: O2O Solutions 10
Section 3 VGI #1 in OOH and Expanding Our Business Around Data-driven Sector 13
Section 4 Business Profile by Segment and Potential Upsides
Section 4.1 Transit Media
BTS-related Media 16
SBK-related Media, Malaysia 20
Section 4.2 Outdoor Media 21
Section 4.3 Office Building and Residential Media 23
Section 4.4 Aviation Media 25
Section 4.5 Activation Media 26
Section 4.6 Digital Services Business 27
Section 5 2017/18 Target 31
Section 6 2016/17 Financial Performance 33
Section 7 3Q 2017/18 Financial in More Detail & Business Update 35
Appendices
9
Prepared by Investor Relations DepartmentVGI Global Media Plc
One-Stop Shop SolutionsCombining offline out-of-home (OOH) media with online and data
Section 2: 3 Years Strategy: O2O Solutions
ONE-STOP SHOP SOLUTIONS
OFFLINE/ OOH
• No. 1 Transit media in Bangkok
• No. 1 Office media in CBD Bangkok
• No. 2 Outdoor media nationwide
• No. 2 Aviation media
• No. 1 Activation media
Transit Office Outdoor
Aviation Activation
Full service OOH media platform
O2O SOLUTIONS
• Creating awareness through offline OOH platform
• Bridging with our database, creating engagement opportunity for targeted audience
• Activating conversion at last mile touch point
• Completing the customer journey
Integrating Offline and Online world
ONLINE/ DATA
• Partnership with No. 1 market leaders
>1mn BTS daily commuters
>45mn LINE users
>40mn AIS users
>5mn Kerry customers
Over 40mn data points
10
Prepared by Investor Relations DepartmentVGI Global Media Plc
VGI: O2O SolutionsReaching every point of customer journey
Media Measurement
R&F
• Static Reach
• Multi Frequency
• Online
OOH to Online
CONVERSION
• Lead Gen
• Line Gift Shop
Quality traffic
IMPACT
• Static Reach
• Multi Frequency
• Online
Station Sponsor
LOYALTY
• Rabbit Rewards
• LINE Ang Pao
Repeat Conversion
PAYMENT
• Rabbit Card
• Rabbit Line Pay
Cashless Payment
ENGAGEMENT
• Demo Power
• Kerry Delivery
• Line Beacon
• Rabbit Daily
Direct to Customer
O2O SOLUTIONS
We develop O2O Solutions to fit client’s business objectives using our database and media/ online services backbone. With offline and online platform, we now reach every point of the customer journey.
11Section 2: 3 Years Strategy: O2O Solutions
Prepared by Investor Relations DepartmentVGI Global Media Plc
Agenda
Section 1 Company at a Glance 4
Section 2 3 Years Strategy: O2O Solutions 10
Section 3 VGI #1 in OOH and Expanding Our Business Around Data-driven Sector 13
Section 4 Business Profile by Segment and Potential Upsides
Section 4.1 Transit Media
BTS-related Media 16
SBK-related Media, Malaysia 20
Section 4.2 Outdoor Media 21
Section 4.3 Office Building and Residential Media 23
Section 4.4 Aviation Media 25
Section 4.5 Activation Media 26
Section 4.6 Digital Services Business 27
Section 5 2017/18 Target 31
Section 6 2016/17 Financial Performance 33
Section 7 3Q 2017/18 Financial in More Detail & Business Update 35
Appendices
12
Prepared by Investor Relations DepartmentVGI Global Media Plc
VGI Focus on Highest Growth Segments
Section 3: VGI #1 in OOH and Expanding Our Business Around Data-driven Sector 13
Rising in infrastructure, urbanisation and increasing number of people who spend time outdoor were driven the growth of Thailand OOH Media.
VGI GROUP’S FOCUS
• Our focus has proven to be the fastest growth media sector OOH (Out-of-Home)
• Thailand’s no. 1 transit media with 60% of market share
• The sole player in office building media with 170 Grade A&B buildings under management
• Strong nationwide footprint in outdoor media with >2,200 billboards
• Thailand’s no. 2 aviation media with 20% market share Online
• Thailand’s no. 1 activation operator with 70% market share
• The first mover in Thailand who established the integrated online and offline media platform
OOH MARKET SHARE: VGI GROUP VS PEERS
VGI controls almost half of the OOH media market share. Thanks to our continuing organic growth and participating in M&A.
1 terminated Modern Trade businessNote: VGI’s market share is based on 35% nominal market discount rateSource: The Nielsen (Thailand) Co., Ltd
-14.8%
-8.3%
-6.0%
-4.2%
0.2%
10.1%
27.5%
36.4%
In-store
Traditional media**
Analogue TV
Cinema
Total industry
OOH
Online
Digital*
ADVERTISING MARKET 5 YRS CAGR (2011/12 – 2016/17)
The accelerated growth of online, digital and OOH media fueled by migration to mobile devices and increased consumer media exposure as people spend more time out of home.
* Digital adspend based on December year-end reported by DAAT** traditional media includes Radio, Newspapers, Magazines
VGI’s Focus
* Online adspend includes banner ad on 50 websites and 10 mobile sites ** based on December year-endSource: The Nielsen (Thailand) Co., Ltd. and Digital Advertising Association Thailand (DAAT)
5 YRS HISTORICAL ADVERTISING SPENDING (THB bn)
2012/13 2013/14 2014/15 2015/16 2016/17
TV Traditional media OOH media Cinema Online* Digital adspend (DAAT)**
Coupd’etat
ShutdownBKK
114bn
60.3%
23.7%
9.2%6.3%0.6%
113bn
62.3%
23.3%
9.0%4.7%0.8%
2,838 3,149 3,678 3,021 3,537
3,352 4,082 2,715
3,223
4,297
6,189
7,231 6,393 6,244
7,834
2012/13 2013/14 2014/15 2015/16 2016/17
VGI Group Revenue Peers
45.8% 43.6% 57.5% 48.4%
1
54.2%56.4% 42.5%
51.6%
107bn
65.7%
16.0%
11.3%5.5%1.6%
120bn
1.0%
68.5%
18.0%8.0%4.4%
121bn0.8%
68.0%
19.4%
3.7%8.1%
Mourning effect
45.2%
54.8%
3bn 4bn6bn 8bn 9bn
Prepared by Investor Relations DepartmentVGI Global Media Plc
Expanding Our Business Around Data-driven Segment
TECHNOLOGY AMPLIFIES E-PAYMENT LANDSCAPE 70% OF THAI E-COMMERCE PAYMENTS MADE IN CASH
Rapid growth in the number of smartphones, internet and innovative payment products, has driven the e-money market to evolve and experience high growth.
THAILAND HAS A LOW E-PAYMENT USAGE PER CAPITA 150 E-PAYMENT TRANSACTIONS PER CAPITA IN 2020
70% = CASH
30% = ALL OTHER PAYMENT TYPES
Opportunity to convert cash on deliver to e-payment method.
17 21 26 31 3550
150
2010 2011 2012 2013 2014 2016E 2020E
9x increased
United Kingdom313
Singapore698
Malaysia71
South Korea369Thailand
39
18 24 36
48 56
68
91
221 348
512 669
788 883
1,076
2010 2011 2012 2013 2014 2015 2016
Value of e-money transaction (bn) Volume of e-money transaction (mn txn)
Source: Payment Systems Report, Bank of Thailand
Section 3: VGI #1 in OOH and Expanding Our Business Around Data-driven Sector
Source: Payment systems statistics, Bank of Thailand
Source: Payment Systems Report (2015), Bank of Thailand
Source: Ecommerce IQ
VALUE & VOLUME CAGR (5 YRS): 30%
14
Sweden397
Prepared by Investor Relations DepartmentVGI Global Media Plc
Agenda
Section 1 Company at a Glance 4
Section 2 3 Years Strategy: O2O Solutions 10
Section 3 VGI #1 in OOH and Expanding Our Business Around Data-driven Sector 13
Section 4 Business Profile by Segment and Potential Upsides
Section 4.1 Transit Media
BTS-related Media 16
SBK-related Media, Malaysia 20
Section 4.2 Outdoor Media 21
Section 4.3 Office Building and Residential Media 23
Section 4.4 Aviation Media 25
Section 4.5 Activation Media 26
Section 4.6 Digital Services Business 27
Section 5 2017/18 Target 31
Section 6 2016/17 Financial Performance 33
Section 7 3Q 2017/18 Financial in More Detail & Business Update 35
Appendices
15
Prepared by Investor Relations DepartmentVGI Global Media Plc
Transit MediaNo.1 in Transit Media
No. of location 30 stations/208 carriages
Static Media > 4,000 displays
Digital Media 2,029 screens
Viewer reach 772,132 people/day
Merchandising space > 8,000sqm.
I. TRAIN (40.3%)
II. STATION (35.8%)
III. MERCHANDISING & OTHER (24.0%)
TRANSIT MEDIA PROFILE OUR PRODUCTS (% OUT OF 2016/17 TRANSIT MEDIA REVENUE)
• Exclusive rights to manage advertising space on BTS Sky Train network:
RIGHTS & NETWORK
• 23 core network: 18 May 2012 – 4 Dec 2029• 7 extensions: 6 May 2015 – 4 Dec 2029
EFFECTIVE PERIOD
• 23 core network: 5%-20% of BTS revenues/year (an increase of 5% every 5 years)
• 7 extension's: fixed rate
CONCESSION FEE (PAYABLE TO BTSC & BMA)
• First right of refusal for Core Network and new extension lines that BTS secures post 2029
7 YRS CAGR: +11.2%
KEY FINANCIAL HIGHLIGHTSDespite frequent interruptions, ridership growth drives continuous revenue growth of BTS-related media.
889 934 1,143
1,422 1,679 1,805 1,793 1,865
2009/10 2010/11 2011/12 2012/13 2013/14 2014/15 2015/16 2016/17
coupd’etat
ShutdownBKK
floodsRedshirt
Yellowshirt
Section 4.1: Transit Media
3Q 2017/18Revenue Contribution
Transit media revenue (THB mn)
56.1%
16
Prepared by Investor Relations DepartmentVGI Global Media Plc
ROUTE DISTANCE NO. OF
STATIONOPERATING
DARK GREEN MO CHIT 17.0 17 DEC-99
(CORE) – ON NUT
LIGHT GREEN NATIONAL STADIUM 6.5 6 DEC-99
(CORE) – SAPHAN TAKSIN
LIGHT GREEN SAPHAN TAKSIN 2.2 2 MAY-09
(EXTENSION) – WONGWIAN YAI
DARK GREEN ON NUT – BEARING 5.3 5 AUG-11
(EXTENSION)
LIGHT GREEN WONGWIAN YAI 5.3 3 DEC-13
(EXTENSION) – BANG WA
DARK GREEN(EXTENSION)
BEARING – SAMRONG 1.8 1 APR-17
EXISTING LINES AS OF 2016 EXISTING LINES BY OPERATOR
BANG YAI – BANG SUE23.0km
NATION. STADIUM – BANG WA14.0km
MO CHIT – SAM RONG24.1km
PHAYATHAI – SVB28.5km
BANG SUE – HUA LAMPHONG20.0km
ROUTE DISTANCE NO. OF
STATIONOPERATING
BLUEBANG SUE – HUA
LAMPHONG20.0 18 JUL-04
PURPLE BANG YAI – BANG SUE 23.0 16 AUG-16
ROUTE DISTANCE NO. OF
STATIONOPERATING
AIRPORT LINK (RED LINE)
PHAYATHAI –SUVARNABHUMI
28.5 8 AUG-10
Existing Bangkok Mass Transit NetworkAt 109.6km Bangkok’s Network is immature
35.0 34.0 8.0
38.1 43.0 28.5
TOTAL DISTANCE: 109.6KM
772,132 273,637 61,500
BTS BEM SRT
TOTAL AVG. DAILY RIDERSHIP: 1,107,269
TOTAL STATION: 77
Section 4.1: Transit MediaSource: BTSC, BEM and State Railway of Thailand (SRT)
17
Prepared by Investor Relations DepartmentVGI Global Media Plc
137.3 124.4
113 71
1,000,000 2,900,000
BTS OTHER
ADDITIONAL LINES IN THE NEXT 5 YEARS FUTURE LINES IN THE NEXT 5 YEARS
BTS’SFOCUS
ROUTE DISTANCE NO. OF
STATIONOPERATING
GREEN (SOUTHERN)
BEARING- SAMUT PRAKARN
12.6 9 2018
GREEN (NORTHERN)
MO CHIT – SAPHAN MAI – KHU KHOT
18.2 16 2020
PINKKHAE RAI – PAK GRED
– MIN BURI34.5 30 2021
YELLOWLAD PRAO
– SAM RONG30.4 23 2021
GREEN EXT. (WESTERN)
BANG WA - TALING CHAN
7.0 6 2021
LRT BANG NA - SUVARNABHUMI 18.3 14 2022
GREY (I) WATCHARAPHON – THONG LO 16.3 15 2022
OTHER ROUTE DISTANCE NO. OF
STATIONOPERATING
BLUEHUA LAMPHONG
- BANG KHAE14.0 11 2020
BLUE BANG SUE - THA PRA 13.0 9 2020
BLUEBANG KHAE –
BHUDHAMONTHON 48.0 4 2021
DARK RED BANG SUE - RANGSIT 26.3 8 2021
DARK RED BANG SUE – HUA LUM HONG 6.5 5 2020
LIGHT REDBANG SUE – PHAYATHAI – MAKKASAN – HUAMAK
19.0 9 2020
GREEN (SOTHERN)
SAMUT PRAKARN - BANGPU 7.0 4 2021
GREEN(NORTHERN)
KHU KHOT – LUMLUKKA 7.0 4 2021
PURPLE(SOUTHERN)
TAO POON – RAT BURANA 23.6 17 2022
Future Bangkok Mass Transit NetworkBTS is well positioned to secure additional 137.3km
TOTAL DISTANCE: 261.7KM
TOTAL AVG. DAILY RIDERSHIP: >3,900,000
TOTAL STATION: 184
BEARING – SAMUT PRAKARN12.6km
MO CHIT – SAPHAN MAI – KHU KHOT18.2km
WATCHARAPHON – THONG LO16.3km
LAD PRAO – SAM RONG30.4km
BANG NA – SUVARNABHUMI18.3Km
KHAE RAI – MIN BURI34.5km
BANG WA - BOROMMARATCHACHONNANI7.0km
Section 4.1: Transit Media
Source: MRTA & Systra MVA (Thailand)Note: Pink, Yellow, Grey and LRT’s ridership is based on Systra MVA
18
Secured by BTSC Under negotiation
Prepared by Investor Relations DepartmentVGI Global Media Plc
2.0MN TARGETED ADVERTISING VIEWERS
Solid Growth OpportunitiesUpside from BTS rail mass transit expansion and monetization of Rabbit’s data
4.0X EXPECTED INCREASE IN BTS TRAIN CAPACITY 4.9X EXPECTED INCREASE IN BTS STATION CAPACITY
FIRST PHASE OF MONETISING RABBIT’S DATA AND PLATFORM
2016/17 2021/22 E
CORE + EXTENSION 208 236
GREEN (SOUTHERN) NONE 60
GREEN (NORTHERN) NONE 84
PINK NONE 168
YELLOW NONE 120
GREEN EXT. (WESTERN) NONE 32
LRT NONE 64
GREY (PHASE I) NONE 72
TOTAL 208 4.0X 836
TOTAL SECURED 208 3.2X 668
2016/17 2021/22 E
CORE + EXTENSION 30 34
GREEN (SOUTHERN) NONE 9
GREEN (NORTHERN) NONE 16
PINK NONE 30
YELLOW NONE 23
GREEN EXT. (WESTERN) NONE 6
LRT NONE 14
GREY (PHASE I) NONE 15
TOTAL 30 4.9X 147
TOTAL SECURED 30 3.6X 108
New extensions are expected to add more than 1 million passengers daily. Together with our existing networks, the exposure to VGI advertising is expected to increased by 2.9X.
772,132 932,000
1,065,000
2016/17 2021/22
2.6X increased
Ridership from VGI’s existing network
Ridership from New extensions
To create targeted media through Rabbit’s data across BTS’s existing and future media platform
Improved occupancy by monetisingrabbit’s data and BTS platform
80%
95%
20%
5%
3YRS AVG. 2017/18 - 2020/21
Successful case: 11 STREET Station Sponsorship(launched in February 2017)• Innovative Rabbit Media has
partnered with 11 STREET, which stimulates the 3 key senses – touch, sight and sound.
• Leveraging on the data analysis of travel behavior coupled with strategically selected VGI’s media
Occupiedinventory
Unoccupiedinventory
1,997,000
Section 4.1: Transit Media 19
Prepared by Investor Relations DepartmentVGI Global Media Plc
Transit Media in MalaysiaReplicating our successful BTS-related media business model into an international market
TITANIUM COMPASS PROFILE
RIGHT AND NETWORK
• Exclusive right to manage advertising space across SBK line
INVESTMENT & ACCOUNTING METHOD
Investment: 19.0% in Titanium CompassAccounting Method: Equity sharing
No. of station 31 stationsNo. of trains 58 trains No. of carriages 232 carriagesLine length 51 kilometersViewer reach >140,000/dayOperation date 17 July 2017
Expand our presence into an international market by setting up a JV, Titanium Compass Sdn Bhd, with three major leading advertising players in Malaysia.
• 10 years (Dec 2016 – Dec 2026)
LENGTH OF CONTRACT
TITANIUM COMPASS SHAREHOLDING STRUCTURE
SBK LINE INFRASTRUCTURE
VGI is entitled to subscribe for addition share of 30% in Titanium Compass .
TITANIUM COMPASS
VGIPuncakBerlian
UtusanAirtime
IkantanAsli
19% 51% 20% 10%
Section 4.1: Transit Media 20
Prepared by Investor Relations DepartmentVGI Global Media Plc
636 732 725
622 694 735
932
2011 2012 2013 2014 2015 2016 2017
Outdoor MediaNo.2 in Outdoor Media
MACO’S PRODUCTS (% OUT OF 2017 MACO REVENUE)
I. BILLBOARD (63%)
II. STREET FURNITURE (37%)
III. CREATIVE PRODUCTION
INTERNATIONAL NETWORK
• Expand its footprint to Malaysia by investing 100% in MACO Outdoor SDN BHD (MACO Outdoor)
• Currently, MACO Outdoor has 10 panels located in main express way and gateway to KL international airport
INVESTMENT & ACCOUNTING METHOD
OUTDOOR MEDIA PROFILE
KEY FINANCIAL HIGHLIGHT
Section 4.2: Outdoor Media
Investment: 30.3% in Master Ad Plc (MACO; a listed in SET)Accounting Method: Consolidation
MACO’s revenue (THB mn)
21
DOMESTIC NETWORK
3Q 2017/18Revenue Contribution
27.1%
Mega billboard 264 panelsNetworking billboard 735 panelsPTT poster 240 panelsLED screen 35 screensLCD screen 250 screensStreet furniture 494 panels under 20 BTS Sky Train stations, 20
major flyovers and public transit hubs
• Billboard and street furniture covering all provinces in Thailand
Prepared by Investor Relations DepartmentVGI Global Media Plc
MACO Strategic RoadmapGrowth drivers from existing media and acquisition opportunity
Existing Network Target 2018
LED SCREEN IN UPCOUNTRY (HATYAI PROVINCE) BILLBOARD IN MALAYSIA
KEY GROWTH AND DEVELOPMENT
Section 4.2: Outdoor Media 22
2.INTERNATIONAL MARKET EXPANSION
Invest in additional potential companies in Malaysia within 2017 by establishing a strategic alliance with a strong local partners.
10 panels in portfolio
Expand media coverage in Malaysia
3.STRATEGIC PARTNERSHIP
Strengthen alliance and partnership network to
build our competitive advantage 1-2 additional M&A
After combined with Multi Sign & Comass, MACO now have 30% market share in
outdoor media
1.DIGITISATIONTo convert static media to digital media in potential areas in order to reach customers’ need and gain more interaction with audiences.
100%static
To have 50 digital screens in our portfolio
21 screensIn 2017
50 screensIn 2018
4.ADAPTIVE MEDIA CAMPAIGN
Create value added media through Rabbit’s data driven
Multi-platform Big Data
MACO VGI GROUPMulti SignComass
RABBIT
Prepared by Investor Relations DepartmentVGI Global Media Plc
No. of location 172 office buildings
Digital Media 1,334 screens
Viewer reach >500,000 people/day
Office Building & Residential MediaNo.1 in Office Building and Residential Media
OFFICE BUILDING AND RESIDENTIAL MEDIA PROFILE OUR PRODUCTS
• Exclusive rights to manage advertising space in office buildings throughout Bangkok CBD:-
RIGHTS & NETWORK
• Office buildings: 3-5 years• Residential buildings: 3 years
LENGTH OF CONTRACT
• Office buildings: Revenue sharing & fixed rates• Residential buildings: Revenue sharing
CONCESSION FEE
KEY FINANCIAL HIGHLIGHTS
• Exclusive sale agent for ARTISTA media:-No. of location 281 residential buildingsDigital Media 650 screens
Viewer reach >180,000 people/day
19
76 79
145 149 163201
227
2009/10 2010/11 2011/12 2012/13 2013/14 2014/15 2015/16 2016/17
I. MEDIA INSIDE ELEVATORS AND OFFICE BUILDING AREAS
II. MEDIA INSIDE ELEVATORS AND RESIDENTIAL BUILDING AREAS
REVENUE CAGR (7 YRS) : 42.5%
VGI bundled office building networks and sold in package. The sale strategy has proven to be successful as evidence in historical revenue record.
Section 4.3: Office Building & Residential Media 23
3Q 2017/18Revenue Contribution
8.3%
Prepared by Investor Relations DepartmentVGI Global Media Plc
• Working people and Family• Middle Income• Grade B residential buildings in Bangkok
• White collar workers• Middle – High Income• Grade A& B office buildings in Bangkok
• Grade C office and residential buildings• Middle Income• Upcountry market
Office Building & Residential MediaUpside from our existing office assets base and new office & residential supply
NEW OFFICE SUPPLY IN BANGKOK
Expected of 484,300 sq.m. new office supply during 2017 – 2019
TO DOMINATE OFFICE BUILDING MARKET IN BANGKOK
Our network is currently concentrated in CBD
WELL-POSITIONED TO SECURE PARTNER’S REMAINING CONDO.
Expand the media coverage through all partner’s condominiums comprising of LPN, AP and Grand U as well as new partners
CAPTURING ALL CONSUMER PROFILE INCOME AND GEOGRAPHIC
Expand our viewer based by tapping into Grade C and upcountry market
Office Building
Residential
TO BE CAPTURED
VGI’s office building network
Bangkok CBD
Section 4.3: Office Building & Residential Media
Potential buildings
50%
50%
Total 439 Buildings
ARTISTA’s network
Source: Artista Media
484,300 sq.m.
-
50
100
150
200
250
2009 2010 2011 2012 2013 2014 2015 2016 2017F 2018F 2019F
CBD ('000 sq.m.) Non CBD ('000 sq.m.)
Source: CB Richard Ellis (Thailand) Co., Ltd.
24
Prepared by Investor Relations DepartmentVGI Global Media Plc
39 42 45 49 50 43 49 57 61 7598
122137 148
2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
Strong growth is expected mainly driven by an increasing in air traffic which will directly facilitating Aero Media’s performance.
HISTORICAL NUMBER OF PASSGENGERS
Source: Airport of Thailand PLC and Department of Airport, Thailand
AERO MEDIA’S PRODUCTSAVIATION MEDIA PROFILE
No. of location 14 airports
Digital Media 343 LEDs screens
Static Media 57 jet bridges
2,500 trolleys
12 buggy service cart wrap
Media on plane 30 planes of Thai Lion Air30 planes of Air Asia20 planes of Nok Air
Website management All websites of AOT airports
Viewer reach >400,000 people/day
RIGHTS & NETWORK
• Rights to manage advertising space across 14 airports, including Suvanabhumi and Don Mueng airport
INVESTMENT & ACCOUNTING METHOD
Investment: 30.0% in Aero Media Group Co., LtdAccounting Method: Equity sharing
• 3 – 5 years on average
LENGTH OF CONTRACT
13YRS CAGR: 10.7%
I. LEDS SCREEN
III. JET BRIDGES
IV. TROLLEYS V. WEBSITE MANAGEMENT
Aviation MediaNo. 2 in Aviation Media
Section 4.4: Aviation Media 25
II. MEDIA ON PLANE
Prepared by Investor Relations DepartmentVGI Global Media Plc
Activation MediaNo. 1 in Asia
Section 4.5: Activation Media
ACTIVATION MEDIA PROFILE
RIGHT AND NETWORK
• Right to manage the entire process of demonstration service in a thousands of locations nationwide.
INVESTMENT & ACCOUNTING METHOD
Investment: 40.0% in Demo Power (Thailand)Accounting Method: Equity sharing
DEMO POWER SERVICES, PARTNERS AND BRANDS
Non-exclusivity location: > 650 stores
Exclusivity locations: > 360 stores
I. SERVICES
II. BUSINESS PARTNERS
III. BRANDS
No. of location >1,000 stores
Clients >300 brands
Audience interaction >40mn people/ year
Consumer journey Retail (Supermarkets & Hypermarkets)
Transit (BTS & MRT)
Work (Offices, Factories and Exhibitions)
Leisure (Malls & Cinemas)
Demo Power is the largest trial and demonstration service company in Asia, covering a nationwide network in Thailand with more than 10 years experience in demonstration business.
UPSIDE: ADDITIONAL CONSUMER INTERACTION (PEOPLE/DAY)
Potential expansion on VGI’s existing network both commercial space on BTS stations and office buildings
109,589 109,589
720,155
740,000
Demo Power Demo Power + Upside from VGI
14.3X increased
BTS
Office Building
Demo Power
1,569,744
26
Prepared by Investor Relations DepartmentVGI Global Media Plc
Digital Services BusinessRabbit: Payment Business
OFFLINE PAYMENT: RABBIT CARD
INVESTMENT & ACCOUNTING METHOD
Investment: 90.0% in Bangkok Smart Card System (BSS)Accounting Method: Consolidation
PAYMENT PRODUCTS
I. RABBIT CARD
II. RABBIT LINE PAY
A contactless smart card to make electronic payments across Bangkok’s mass transit network and participating brick-and-mortar merchants.
A mobile e-wallet solution embedded in the leading chat messenger application.
Current 2020
Rabbit Cards 8.5mn >15.0mn
Active Cards 3.2mn > 8.0mn
Retailer Points > 5,200 points >10,000 points
Current 2020Line Users 45.0mn >55.0mn
Rabbit Line Pay Users 2.6mn >10.0mn
Online Merchants > 600 merchants >600 merchants
CURRENT VS FUTURE’S RIGHT AND NETWORK
ONLINE PAYMENT: RABBIT LINE PAY
INVESTMENT & ACCOUNTING METHOD
Investment: 24.0% in Rabbit Line Pay1
Accounting Method: Equity sharing
CURRENT VS FUTURE’S RIGHT AND NETWORK
1 The JV between Rabbit Pay System 50% and other 50% held by 1) 24.99% held by LINE Biz+ Pte. Ltd. 2) 25.01% held by LINE Company (Thailand)
Section 4.6: Digital & Data Business 27
Prepared by Investor Relations DepartmentVGI Global Media Plc
Digital Services BusinessRabbit: Service Business
ONLINE INSURANCE BROKER SERVICE PRODUCTS
I. ONLINE INSURANCE BROKERInsurance aggregator services on Rabbit Finance website and also a licensed broker for insurance products.
INVESTMENT & ACCOUNTING METHOD
Investment: 27% in Rabbit Internet (RI)Accounting Method: Consolidation1
1 BSSH can consolidate RI financial performance as they invested 25% in equity and 30% in convertible loan.
CURRENT VS FUTURE’S SERVICE AND NETWORK
• Rabbit offers personal insurance comprised of Car, Life, Health and Travel insurance
MICRO LOAN THROUGH THE JOINT VENTURE WITH AEON
INVESTMENT & ACCOUNTING METHOD
Investment: 46% in ATSAccounting Method: Equity sharing
CURRENT VS FUTURE’S SERVICE AND NETWORK
• Rabbit offers micro loans through its partnership with AEON
II. AEON RABBIT MEMBER CARD
Insurance companies in-services
Current 2020
Gross written insurance premiums/ month
>THB 16mn >THB 100mn
Current 2020
Outstanding Loan >THB 1,300mn >THB 4,000mn
Section 4.6: Digital & Data Business 28
Prepared by Investor Relations DepartmentVGI Global Media Plc
Digital Services BusinessRabbit: Media Business
WEB PORTAL BUSINESS
INVESTMENT & ACCOUNTING METHOD
Investment: 23% in Rabbit Internet (RI)Accounting Method: Consolidation1
CURRENT VS FUTURE’S SERVICE AND NETWORK
RABBIT DAILY WEBSITE
I. RABBIT DAILY, LIFESTYLE WEBSITE
• Manage web portal under the brand “Rabbit Daily”, which provides links to websites and articles, and online web-based application business
1 BSSH can consolidate RI financial performance as they invested 25% in equity and 30% in convertible loan.
Current 2020
No. of visitor 3mn monthly visits >30mn monthly visits
No. of media format 50 >300
Online lifestyle publisher, providing social news and entertainment content and advertorials
RABBIT MEDIA
The media solution, integrating Offline & Online media platform with Rabbit’s data.
OFFICE OUTDOOR AVIATIONTRANSIT ACTIVAION
OFFLINEOut-of-Home Platform
AWARENESS ENGAGEMENT
ONLINEDigital Platform & Data
CONVERSION
O2O
Data driven full integrated offline-to-online (and vice versa) media solution platform, to stimulate and capture call to actions
FacebookInstagramGoogleApp networks
Mobile networksRabbit Line PayRabbit Daily
RABBIT DATABASE
Section 4.6: Digital & Data Business 29
Prepared by Investor Relations DepartmentVGI Global Media Plc
Agenda
Section 1 Company at a Glance 4
Section 2 3 Years Strategy: O2O Solutions 10
Section 3 VGI #1 in OOH and Expanding Our Business Around Data-driven Sector 13
Section 4 Business Profile by Segment and Potential Upsides
Section 4.1 Transit Media
BTS-related Media 16
SBK-related Media, Malaysia 20
Section 4.2 Outdoor Media 21
Section 4.3 Office Building and Residential Media 23
Section 4.4 Aviation Media 25
Section 4.5 Activation Media 26
Section 4.6 Digital Services Business 27
Section 5 2017/18 Target 31
Section 6 2016/17 Financial Performance 33
Section 7 3Q 2017/18 Financial in More Detail & Business Update 35
Appendices
30
Prepared by Investor Relations DepartmentVGI Global Media Plc
2017/18 Target
31
Transit 54%
Outdoor 24%
Office Building & Other 8%
Digital services 15%
2017/18 EXPECTED REVENUE CONTRIBUTION
THB 4,000mn
KEY GROWTH DRIVERS
• Increase in price and occupancy • Kick in synergies from Rabbit Media
Transit
• Full year effect of Multisign’s consolidation and additional M&A
• Digital conversionOutdoor
• Full year revenue recognition from BSSH’s subsidiaries
• Additional revenue from Cross Media campaign
Digital services
• 10 additional office buildings and price increase
Office Building & Other
TOTAL CAPEX (THB MN)
700
250 210
150 90
Total CAPEX Transit Outdoor Digital services Office Building& Other
VGI TARGET REVENUE (THB MN)
4,000
2,150
950 600 300
Total Revenue Transit Outdoor Digital services Office Building &Other
Section 5: 2017/18 Target and Strategic Update
Prepared by Investor Relations DepartmentVGI Global Media Plc
Agenda
Section 1 Company at a Glance 4
Section 2 3 Years Strategy: O2O Solutions 10
Section 3 VGI #1 in OOH and Expanding Our Business Around Data-driven Sector 13
Section 4 Business Profile by Segment and Potential Upsides
Section 4.1 Transit Media
BTS-related Media 16
SBK-related Media, Malaysia 20
Section 4.2 Outdoor Media 21
Section 4.3 Office Building and Residential Media 23
Section 4.4 Aviation Media 25
Section 4.5 Activation Media 26
Section 4.6 Digital Services Business 27
Section 5 2017/18 Target 31
Section 6 2016/17 Financial Performance 33
Section 7 3Q 2017/18 Financial in More Detail & Business Update 35
Appendices
32
Prepared by Investor Relations DepartmentVGI Global Media Plc
VGI Financial Performance
1
2
3
4
Revenue expansion driven by M&A in MACO, Rabbit Group as well as 2% from organic growth.
1
Consolidated Outdoor media from MACO started in June 20162
Total of 27 additional buildings were added in our media portfolio, surpassing our year-end target
3
Growth was driven by 1) BSS from card issuing fee, improvement in marketing and co-promotion from Rabbit cards and 2) increase in insurance commission revenue.
4
2013/14 2014/15 2015/16(restated)
12016/17 YoY (%)
INCOME STATEMENT (THB mn)
Operating Revenue 3,149 2,963 2,341 3,052 30.4%
Transit Media 1,679 1,805 1,793 1,865 4.0%
Outdoor Media - - - 550 n/a
Office Building & Other Media 175 189 240 266 10.2%
Modern Trade Media2 1,295 969 50 - n/a
Digital Services - - 258 371 43.8%
Cost of sales 1,342 1,325 881 1,269 44.1%
Gross profit 1,807 1,638 1,461 1,783 22.0%
EBITDA 1,510 1,225 1,391 1,356 -2.5%
Net profit 1,146 838 941 826 -12.1%BALANCE SHEET (THB mn)
Total assets 2,741 3,286 5,563 7,985
Total liabilities 788 1,457 1,728 4,880
Interest bearing debtNo
leverage762 446 2,957
Total shareholders' equity 1,953 1,829 3,835 3,105CASH FLOW (THB mn)
Cash from operating activities 1,292 1,070 732 957
Capital expenditures (510) (521) (207) (311)PER SHARE DATA (THB/ share)
Earnings per share 0.3 0.1 0.1 0.1
Dividend per share 0.3 0.2 0.1 0.1
Book value per share 0.6 0.3 0.6 0.5KEY RATIOS
Gross profit margin (%) 57.4% 55.3% 62.4% 58.4%
EBITDA margin (%) 47.9% 41.4% 59.4% 44.5%
Net profit margin (%) 36.4% 28.3% 40.2% 27.1%
Debt to equity (times)No
leverage 0.3x 0.1x 1.0x
ROA (%) 43.1% 27.8% 19.1% 12.2%
ROE (%) 60.7% 44.3% 31.6% 23.8%
Section 6: 2016/17 Financial Performance 33
Weaker margin was mainly due the mourning period effect and one-time SG&A related to restructuring and integration efforts.
5
5
1The Company restated 2015/16 financial performance after the consolidation of Rabbit Group under the common control basis.2The Company terminated the Modern Trade Media business in 4Q 14/15. Therefore, this business unit will no longer generate revenue from 2Q 15/16 onwards.
Office & Other Media
Digital Services
Transit Media
THB 3,052mn
Outdoor Media
61.1%
18.0%
8.7%
12.2%
Prepared by Investor Relations DepartmentVGI Global Media Plc
Agenda
Section 1 Company at a Glance 4
Section 2 3 Years Strategy: O2O Solutions 10
Section 3 VGI #1 in OOH and Expanding Our Business Around Data-driven Sector 13
Section 4 Business Profile by Segment and Potential Upsides
Section 4.1 Transit Media
BTS-related Media 16
SBK-related Media, Malaysia 20
Section 4.2 Outdoor Media 21
Section 4.3 Office Building and Residential Media 23
Section 4.4 Aviation Media 25
Section 4.5 Activation Media 26
Section 4.6 Digital Services Business 27
Section 5 2017/18 Target 31
Section 6 2016/17 Financial Performance 33
Section 7 3Q 2017/18 Financial in More Detail & Business Update 35
Appendices
34
Prepared by Investor Relations DepartmentVGI Global Media Plc
TRANSITTHB 549mn
56.1%
PROFIT AND LOSS STATEMENT
3Q 2017/18 Overview
35Section 7: 3Q 2017/18 Financial in More Detail & Business Update
• Revenue expansion by 26.8% driven by OOH media business and synergies from offline to online (O2O) solutions.
• Better Gross profit margin from operational efficiency and cost management especially in Outdoor media segment. (Cost to sales ratio decreased to 39.4% from 42.8%).
• EBITDA rose as a result of the considerably improved revenue.
• Adjusted net profit increased by 53.3%, despite 1) an increase in concession fee of Transit media from 5% to 10% and 2) higher interest expenses.
1Adjusted for share of investment in JV and associates and non-recurring expenses.2 As shown in financial statement, excluding minority interest. 3Net profit excludes minority interest, is adjusted for amortisation of acquisition in MACO, share of investment in JV and associates, non-recurring expenses, tax on gain from sales of MACO’s shares in 2Q 2017/18 and reclassification of
tax gain from sales of MACO’s shares in 3Q 2017/18.
KEY FACTORS3Q 17/18 REVENUE CONTRIBUTION
8.5%
DIGITAL SERVICESTHB 83mn
8.3%
OFFICE & OTHERTHB 81mn
27.1%
OUTDOORTHB 265mn
THB 978mn
(THB mn) 3Q 16/17 2Q 17/18 3Q 17/18 QoQ (%) YoY (%)Operating revenue 772 978 978 0.0% 26.8%Gross profit 442 591 593 0.4% 34.3%EBITDA 248 444 372 -16.2% 49.8%Adjusted EBITDA1 273 451 433 -4.1% 58.2%EBIT 151 333 260 -21.7% 72.7%
Interest expenses 10 25 22 -10.7% 116.6%Tax 47 83 37 -55.4% -20.4%
Net Profit2 126 202 181 -10.3% 43.8%Adjusted net profit3 157 227 240 5.9% 53.3%
Gross profit margin 57.2% 60.4% 60.6%EBITDA margin 32.1% 45.4% 38.0%Adjusted EBITDA margin 35.4% 46.1% 44.2%Net profit margin 16.3% 20.6% 18.5%Adjusted net profit margin 20.3% 23.2% 24.5%
Prepared by Investor Relations DepartmentVGI Global Media Plc
180 161 170
232 265
3Q 4Q 1Q 2Q 3Q
TRANSIT MEDIA REVENUE (THB mn) OFFICE & OTHER MEDIA REVENUE (THB mn)
Revenue by Business UnitsBroad and resilient portfolio
36
OUTDOOR MEDIA REVENUE (THB mn) DIGITAL SERVICES REVENUE (THB mn)
+46.8% YoY
10697 97 87 83
3Q 4Q 1Q 2Q 3Q
-21.7% YoY
Section 7: 3Q 2017/18 Financial in More Detail & Business Update
459 489 465
60 87 84430
535 519 576 549
3Q 4Q 1Q 2Q 3Q
+27.7% YoY
2016/17 2017/18
NEW SYNERGIES ON TRANSIT MEDIA
5571 66
83 81
3Q 4Q 1Q 2Q 3Q
+47.3% YoY
Successfully secured 10 additional contracts (a total of 172 office buildings), thereby achieving this year’s target.
Benefitted from higher utilisation of 21 digital screens.
2016/17 2017/18
2016/17 2017/18 2016/17 2017/18
Lower revenue from system and project management fee.
Driven by strong organic growth, price increases of static media, as well as the increasingly popular roll-out of O2O solutions via ‘station sponsorship’ campaigns.
Prepared by Investor Relations DepartmentVGI Global Media Plc
Balance Sheet & Cash Flow
37
ASSETS BREAKDOWN (THB mn)
CASH FLOW (THB mn)
LIABILITY & EQUITY BREAKDOWN (THB mn)
5,372 5,870
2,613
3,694
31 March 17 31 December 17
38.6%
61.4% Non-current assets
Current assets32.7%
67.3%
9,564
7,985
Target
9M 17/18 17/18
Transit Media 118 250
Office & Others Media 34 90
Total VGI 152 340
Outdoor Media 249 210
Digital Services 39 150
Total VGI, MACO & Rabbit 440 700
CAPEX (THB mn)
799
1,581
793* 1,038 1,029**
Beginning cash(Restated)
(31/3/2017)
CFO CFI CFF Ending cash(31/12/2017)
*After tax and net tax refund (THB 246mn) and interest expense (THB 65mn)**Included translation adjustment of THB -1.3mn
Equity
3,105
5,799
2,072
1,8422,808
1,923
31 March 17 31 December 17
Non-current liabilities
Current liabilities
38.9%
25.9%
35.2%
9,564
7,985
60.6%
19.3%
20.1%
Section 7: 3Q 2017/18 Financial in More Detail & Business Update
IB Debt THB 2,957mn THB 2,074mn
D/E ratio 1.0x 0.4x
Prepared by Investor Relations DepartmentVGI Global Media Plc
Business Update
38
OUT OF HOME KEY DEVELOPMENTS
TRANSIT MEDIA
Bangkok’s Network
• OPPO brand at Mo Chit, Ploenchit and Saladang
• AEON brand at Asok
• COMICO brand at Victory Monument
• Aquarius at Chong Nonsi
• AIS at Siam
• McDonald’s at National Stadium
• Netflix at Phaya Thai
Malaysia’s Network
• >200,000 ridership in SBK Line
• Media on 5 stations and 20 trains
OFFICE MEDIA
Office buildings portfolio has achieved this year’s target
• Total 172 office buildings (additional 10 buildings)
OUTDOOR MEDIA
• Fully operated 35 digital screens/ 51 screens
AVIATION MEDIA
• 14 airports (additional 1 airport)
• 343 digital screens (additional 1 screen)
• 80 media on planes of Air Asia, Thai Lion Air and Nok Air (additional 4 planes)
ACTIVATION MEDIA
• Demonstrate on 34 BTS stations
Transit Media in Bangkok
Transit Media in Malaysia
Section 7: 3Q 2017/18 Financial in More Detail & Business Update
Prepared by Investor Relations DepartmentVGI Global Media Plc
Business Update
39
DIGITAL SERVICES KEY DEVELOPMENTS
OFFLINE PAYMENT
• 8.5mn cardholders
• 5,200 retail points
• 145 brand partners
ONLINE PAYMENT
• 2.6mn Rabbit LinePay members
• 600 merchants
MICRO LOAN SERVICES
• THB 1,335mn
Section 7: 3Q 2017/18 Financial in More Detail & Business Update
Prepared by Investor Relations DepartmentVGI Global Media Plc
Agenda
Section 1 Company at a Glance 4
Section 2 3 Years Strategy: O2O Solutions 10
Section 3 VGI #1 in OOH and Expanding Our Business Around Data-driven Sector 13
Section 4 Business Profile by Segment and Potential Upsides
Section 4.1 Transit Media
BTS-related Media 16
SBK-related Media, Malaysia 20
Section 4.2 Outdoor Media 21
Section 4.3 Office Building and Residential Media 20
Section 4.4 Aviation Media 23
Section 4.5 Activation Media 24
Section 4.6 Digital Services Business 25
Section 5 2017/18 Target 31
Section 6 2016/17 Financial Performance 33
Section 7 3Q 2017/18 Financial in More Detail & Business Update 35
Appendices
40
Prepared by Investor Relations DepartmentVGI Global Media Plc
Company and Organisation Structure
Board of Directors
Company Secretary
Audit Committee
Executive Committee
Nomination and Remuneration
Committee
Internal Audit Office
Deputy Chief Executive Officer
Chief Operating
Officer
Chief Sales Officer
Chief Technology
Officer
Chief Financial Officer
Chief Legal and
Compliance Officer
ORGANISATION STRUCTURE
Advisory Board
Corporate GovernanceCommittee
COMPANY STRUCTURE
BTSG
VGI
VGI Advertising Media
100%
888 Media100%
POV100%
MACO30.7%
Aero Media30%
• 41.0% Kanjanapas Family• 59.0% BTSG’s Minorities
BTSC97.5%
22.8%48.6%
BSS90%
BSSH90%
• 0.5% Kanjanapas Family
• 28.1% Public
Demo Power40%
Titanium Compass
19%
Appendix: Company and Organisation Structure 41
Chief Executive Officer
VGI Malaysia100%
The ICON VGI25%
Prepared by Investor Relations DepartmentVGI Global Media Plc
52.2%
10.5%
10.5%
1.8%
20%
49%
30%
80%
51%
49%
49%
33.3%
33.3%
33.3%
51%
51%
Rabbit’s Company Structure
Rabbit Internet
Rabbit Pay System
ATS
Rabbit Insurance Broker
ASK Direct Group
Theory
Mavericks
Som-O 1984
Mr. Pongpaichayont T.
Kerry Logistics(Thailand)
AEONTS
Rabbit Line Pay
BTSG
BTSC
VGI
BSS Bangkok Bank97.5%
22.8% 90%
90% 10%
10%
BSSH
LINE Biz + PteLINE Company (Thailand)
AIS/ mPay
Appendix: Rabbit’s Company Structure 42
Prepared by Investor Relations DepartmentVGI Global Media Plc
Transit Media Products
43
I. TRAIN
II. STATION III. MERCHANDISING
Appendix: Transit Media Products
Prepared by Investor Relations DepartmentVGI Global Media Plc
Transit Media ProductsStation Sponsorship Campaign
44Section 2: Business Update
Prepared by Investor Relations DepartmentVGI Global Media Plc
SBK Line Products
45Appendix: SBK Line Products
Prepared by Investor Relations DepartmentVGI Global Media Plc
Office & Residential Media Products
46
I. MEDIA INSIDE ELEVATORS AND OFFICE BUILDING AREA
II. MEDIA INSIDE ELEVATORS AND RESIDENTIAL BUILDING AREA
Appendix: Office & Residential Media Products
Prepared by Investor Relations DepartmentVGI Global Media Plc
Outdoor Media Products
47
II. STREET FURNITURE III. CREATIVE PRODUCTION
I. BILLBOARD
Appendix: Outdoor Media Products
Prepared by Investor Relations DepartmentVGI Global Media Plc
Aviation Media Products
48
I. LED SCREEN
II. JET BRIDGES III. WEBSITE MANAGEMENT
Appendix: Aviation Media Products
Prepared by Investor Relations DepartmentVGI Global Media Plc
Activation Services
49Section 2: Business Update
Prepared by Investor Relations DepartmentVGI Global Media Plc
Bangkok Rail Mass Transit Master Plan515km* by 2029, 23.8% share of mass transit commute by 2037
Sources: Office of Transport and Traffic Policy and Planning, Bangkok Metropolitan Administration
Appendix: Bangkok Rail Mass Transit Master Plan 50
Seoul 51% Hong Kong 46% Singapore 40% Tokyo 36% Guangzhou 17% Bangkok 6%
RAIL MASS TRANSITMARKET SHARE
Source: OTP, Singapore’s Land Transport Authority, Hong Kong’s Transport Department, MTR Corporation Limited, SMRT Corporation Limited, Japan Statistic Bureau
Hong Kong 35.0 Singapore 35.6 Tokyo 42.0 Bangkok 10.2
RAIL TRACK LENGTH PERVASION(per million population)
Source: United Nations Statistics Division, BTSC, BMCL, MTR Corporation Limited, SMRT Corporation Limited, official websites of rail mass transit system in major cities
Prepared by Investor Relations DepartmentVGI Global Media Plc
Potential Developer of Mass Transit ExtensionBTSG focused on new lines: total length of 137.3km
Appendix: Potential Developer of Mass Transit Extension 51
PINK LINE• Khae Rai – Min Buri (34.5km)• Target operation: 2021
DARK GREEN NORTH LINE• Mo Chit – Saphan Mai – Khu Khot (18.2km)
• Status: under construction• Target operation: 2020
GREY LINE• Watcharaphol – Rama 9 Bridge (26.0km)• Awaiting EIA approval• Expected bidding (phase I): 2017• Target operation (phase I): 2022
Phase I: Watcharaphol – Thong Lo (16.3km)
LIGHT RAIL TRANSIT (LRT)• Bang Na – Suvarnabhumi (18.3km)• Expected bidding: 2017• Target operation: 2022
DARK GREEN SOUTH LINE• Bearing – Samut Prakarn (12.6km)• Status: under construction• Target operation: Late 2018
LIGHT GREEN LINE• Bang Wa –
Borommaratchachonnani (7.0km)• Expected O&M award: 2017• Target operation: 2020
YELLOW LINE• Lad Prao– Sam Rong (30.4km)• Target operation: 2021
Prepared by Investor Relations DepartmentVGI Global Media Plc
Malaysian Mass Transit Map
SBK Line
Operated
Line
Appendix: Malaysia Mass Transit Map 52
Prepared by Investor Relations DepartmentVGI Global Media Plc
VGI and MACO Top20 Customer Profile
VGI: CUSTOMER TYPE
MACO: CUSTOMER TYPE
77.4%
22.6%
Agency
Direct customer
70.0%
30.0%
VGI: TOP BRAND
MACO: TOP BRAND
Appendix: VGI and MACO Top20 Customer Profile
Agency
Direct customer
53
Prepared by Investor Relations DepartmentVGI Global Media Plc
Warrant Issuance and Stock Dividend
WARRANT ISSUANCE: KEY TERMS & CONDITIONS STOCK DIVIDEND
TICKER VGI-W1
TERMS 4 Years
EX-RIGHTS DATE 9 July 2014
ISSUANCE DATE 1 Aug 2014
EXPIRATION DATE 1 Aug 2018
EXERCISE PERIOD Quarterly basis
WARRANT PRICE Free
ALLOCATIONTo existing shareholders at the ratio of 4 VGI existing shares : 1 VGI-W1
NO. OF WARRANTS Up to 1,715,572,328 Units
EXERCISE RATIO 1 VGI-W1 to 1 ordinary share of VGI
EXERCISE PRICE THB 7.00
Free warrants Preferential right to existing shareholders Funding to be used for potential acquisitions/ CAPEX
RATIONALE
Expected maximum proceeds THB 12,011,067,698
1:1 STOCK DIVIDEND (INCREASING CAPITAL)
No. of allocated shares 3,431,975,575 shares
Total shares after increasing capital 6,863,978,450 shares
STOCK AND CASH DIVIDEND
Ratio of stock dividend payment 1 VGI existing share: 1 stock dividend or at rate of
THB 0.10 per share
Cash dividend payment THB 0.011111111111
per share
XD Date 17 Mar 2015
Payment Date 31 Mar 2015
Appendix: Warrant Issuance and Stock Dividend 54