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U QUA TERLY ISS E R e-magazine VOLUME I l ISSUE 2 l APRIL 2010 VAGAD INSTITUTE OF MANAGEMENT STUDIES ONE FOR ALL, ALL FOR ONE
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Page 1: Vibranz Second Issue VIMS 2010

U

QUATERLY ISS

E

Re-magazine

VOLUME I l ISSUE 2 l APRIL 2010

VAGAD INSTITUTE OF MANAGEMENT STUDIES

ONE FOR ALL, ALL FOR ONE

Page 2: Vibranz Second Issue VIMS 2010

Editorial

Director’s Chat

Editor’s Message

Successful launch of 1st Issue

VIMS - Vision, Mission & Objective

Committee of VIMS

Madurai Kamaraj University

Venue of MBA Lectures

Visiting Faculty of VIMS

Speaker at VIMS

Community Gains with VIMS

Educational Tour

Projects n Presentations

Mentors & Students

Team Game

FOCUS 2010

VIMS launched its WEBSITE

Articles

Frequently Asked Questions

Sponsor’s - Current & Past

Acknowledgment

Contact us

Vagad Institute of Management Studies

(Established and Managed by Shree Wagad Visa Oswal

Chovisi Mahajan)

CONTENTS

Page 3: Vibranz Second Issue VIMS 2010

EDITORIAL

Page 4: Vibranz Second Issue VIMS 2010

B. Com, LLB, Grad. CWA, FCA, Ph.D.

Dear friends, Greetings for the season!

- Dr. Vijay N. Satra

Your decision to enroll for our MBA course was one of the best choices you ever made. This MBA course is not just to provide you with one more

academic degree but it is a complete life transforming exercise. Management education is not a textbook education. In the modern economic scenario all over the world “Management” as a stream of education and training has acquired new dimensions. Management is an exciting field where you can have an immediate impact on the operations of any business. The field of management is very dynamic in nature. New tools and techniques are continually being introduced to improve the efficiency, productivity and profitability of the organisations.Education in management provides students with the tools and techniques that they will use to influence their organizational life.

Director’s Message

All organisations and their departments, functions, or groups use Management methodologies, which include problem solving techniques

and guidelines for various activities.Education in management increases the understanding of the factors

which influence the conduct of organizations.

Management education enhances managerial skills by sharing and acceptance of ideas for making healthy decisions. Learning from other

approaches is not a natural and a single study process. It has to come with an active participation in a group of people and

it happens in our management courses.

Also, to improve the educational quality of Management education it is necessary for the groups to have a focused approach.

Dr. Vijay N. SatraDirector – Vagad Institute of [email protected]

Page 5: Vibranz Second Issue VIMS 2010

Editor’s Message

Commercial Artist, PGDA & PR, MBA II

Sneha Deepak Visaria

¨KNOWLEDGE

NEVER ENDS

In today's generation, it is important to look beyond materialistic possessions. We need gauge things in a more rational manner. With acquiring the right skills and knowledge, we can broaden our mind sets.

We still have parents who do not understand the importance of education and believe that business is the right way of achieving monetary gains or achieving financial stability. However, the beauty of formal education is that it not only helps to enlarge your attitude but also makes you a wiser person.

This helps to increase the profitability of business we are in or the business we would like to pursue. This can also help us in difficult times when we want to shift from existing business to new business because the world has become very fast and competitive. Today's success is not a guarantee against tomorrow's failure.

In this ever changing business scenario we require extremely high strategic and marketing skill to not only stay in the business but also expand our business. Higher education gives you and indebt understanding of the business you are in and what you should be doing to expand it at a large scale. This is completely different from what it use to be few years back.

VIMS can bridge the gap today by providing higher education not only just to increase our businesses but also enhance in personality development and confidence in an immense way to meet the corporate requirements.

So, all you businessmen's, just graduates, housewives and all those who are interested in gaining knowledge and value higher education, here's a platform to broaden the outlook in both personal and professional life.

Dear friends,

SNEHA VISARIAMBA II & Editor in chief - [email protected]

Page 6: Vibranz Second Issue VIMS 2010

Successful launch of

VIBRANZ e-Magazine

1st Issue

Page 7: Vibranz Second Issue VIMS 2010
Page 8: Vibranz Second Issue VIMS 2010

17th JANUARY 2010

SUCCESSFUL LAUNCH of VIBRANZ e-Magazine

Mr. Khimji Popatlal Shah

unveiled the 1st issue in

the presence of various

dignitaries of Vagad Samaj like

Shri Lakshmichand Charla, Viren Satra, Amrutbhai Chhadwa

(Sundaram), Chhagan Shivji

Nandu, Arvind Savla and others.

Page 9: Vibranz Second Issue VIMS 2010

Students, Professors, Parents and other Vagadities at the launch

EDITOR IN CHIEF Sneha Visaria presenting VIBRANZ

Page 10: Vibranz Second Issue VIMS 2010

Viewer’s Feedback

CIRCULATION COPIES

150students x 100 friends x 100 friends = 15,00,000 copies.

Hello Dr. Satra, My heartiest congratulations to you and the entire VIMS Team on the successful completion of its first year. I am proud and excited to learn about this initiative which will prepare and propel our young minds to achieve new heights in the modern world of business. There is no doubt in my mind that just like the two pillars of our community i.e., Wagad Kala Kendra and Shree Vagad Graduate Association, VIMS will be the third pillar that will hold us high and will promote progress, education and prosperity in the Vagad Community. The e-Magazine that was attached to the email was a great source of information and it definitely served its purpose of inspiring me to connect and communicate with my counterparts in the Vagad Community. As I went through the e-Magazine it was easy to observe the unparallel wisdom of our elders and the radiant energy of our youth, a combination which can only result in success.

It would be my pleasure to share and exchange knowledge with the students of VIMS and I would like to discuss the opportunities on how we achieve that. I believe that we have to leverage technology to its fullest extent for the exchange of information, after all, a cutting edge institute like VIMS should strive to bring down the barriers of distance and make the world a global classroom.

Regards,Kalpesh Shah Bachelors of Science, Arizona State University (USA)Masters of Science, Arizona State University (USA)

Dear Sneha, Hearty congratulations for your sweet E-Magazine.You deserve it for your hard-work and sincerity. Hope you maintain the same in future.

Regards,Dr. Mansukhbhai Jain

Well, good to see that the Vagads are implementing plans to make a better future.

I liked many things written on it specially about positive thinking. I appreciate the lines written to

encourage women in our Vagad Community.

Varun ChhedaMBA

UK, London University

Page 11: Vibranz Second Issue VIMS 2010

Dear Sneha,

Hearty Congratulations for the first issue of your magazine !!!!!It’s really a proud moment for me to share the celebration afternoon with you all.Keep up the spirit and publish the truly global e-Magazine.

LoveRashesh-----------------------------------------------------------------Rashesh M. Rambhia , Founder & CEO(MBA (Australia) Goldmedalist) MAGiTEK Business Solutions ( Marketing and Brand Consultants)Seamour Consulting Inc.(Finance and investments) (Malaysia , CANADA)

Great Idea and even great execution!!!Always remember that we spend time, money and other

resources on upgrading our systems, software, vehicles and technologies. But in this modern age

it is time to upgrade ourself... I wish this magazine gives a variety of materiel not only for

students of VIMS but for all community members to enhance their knowledge and help them to widen their vision.

With Warm Regards!

Prakash ShahDirector

SEJAL INSURANCE BROKING LTD.

Excellent work. Congratulations to all of you. I had heard about VIMS but through this e-magazine, I can know everything about it. I will be willing to share any information as far as my profession or related professions are concerned.

Thanks for the email.Yogesh GalaPharmacy Manager for Walgreens, USA

Hi Sneha,

I was not knowing that you are the editor of this e-Magazine. I just casually opened and read the Editor's Message and got a sweet shock that Sweety(Sneha) is the editor of such a wonderful

magazine..It is really nicely complied, carefully organized and meticulously edited..Great job.Hearty congrats.

If I was UGC, I would have conferred a status of

" A student having great potential for excellence" to you...Keep it up!

Dr. Atul DadheDirector-Bhawan’s Institute

Page 12: Vibranz Second Issue VIMS 2010

Sneha,

Its been a wonderful magazine VIBRANZ! Lot of hard work that seems to have got an icing on the cake through your presentation!

One thing : ACT NOW got me in!Thanks for the wonder!Also, my heartfelt gratitude to all the people who made this magazine a reality!

Vijay Sir pulls off one more gem from within his multiple talents!Thanks to you Dr. Vijay Sir. I feel obliged! I feel blessed!

Best wishes to you all !

Regards,Magic Woman TeamMotilal Hirji Gada, Jayesh Velji Faria, Dipesh Dhanji ShahTejas Harilal Chhadwa & Pratik Motilal Gada

Dear Sneha, I always believe,Coming Together is Beginning, Working Together is Progress &Achieving Together is Success !!! &You have achieved coveted Successby publishing first ever e-Magazine VIBRANZ on 17th January, 2010. Its simply Superb !! Its layout is Excellent !!!!!Its Contents are Outstanding !!!!!! Keep it up !!!! Wish You All the Success and Good Luck For your forth coming issues VIBRANZ... Regards.Bharat GalaMentor – Group 3 (MBA-II)

Dear Vijaybhai, I congratulate the students for coming up with a good magazine and the Vagad Samaj for their foresight in promoting the VIMS MBA Institute. The entire Kutchi Community is indebted to you all for taking up this cause which welcomes students from any Kutchi community. I pray that VIMS becomes the catalyst for shaping up future stars for India in the world of business. With best wishes,Ambrish Chheda

Dear Vijaybhai

I AM IMPRESSED.

To share frankly with you, the student participation is much better in the Vagad

Institute than any other institutes which I have visited.

Enthusiasm is equally seen from female students too.

I have learnt many things while teaching at Vagad and I always proudly mention my

association with the Vagad Institute.

My best wishes for the continued success of this initiative of your community.

Best RegardsGovind Gadiyar <[email protected]>

Freelance ProfessionalVisiting Faculty in HRM,

OB & International Business

Page 13: Vibranz Second Issue VIMS 2010

VAGAD INSTITUTE OF MANAGEMENT STUDIES

VISIONMISSION

OBJECTIVE

Page 14: Vibranz Second Issue VIMS 2010

VIMS Statements

“Help mankind across the globe through the medium of best management practices.”

VISION

OBJECTIVETo turn Vagad Institute of Management

Sudies into a World Class Business School.

To put Vagad Samaj on the World Map in

the field of education

MISSIONTo provide our students with best facilities,

ongoing career support and exclusive academic

programmes aimed at equipping them

with rare skills which are in demand.

Page 15: Vibranz Second Issue VIMS 2010

Commiitee of VIMS

COMMITTEE

MEMBERS

Dr. Mansukhlal Jain Dr. Vijay Satra

Mrs. Kalpana Vijay Satra Mr. Rajesh Dedhia

Page 16: Vibranz Second Issue VIMS 2010

Recently this University was accorded the status of

"University with Potential for Excellence".A status conferred by University Grants Commission so far on 9 such Universities in the

Country.

Madurai Kamaraj University was formally inaugurated on 6-2-1966.

In 1971, the Institute of Correspondence Course and Continuing Education was started. In 1996, it was renamed as Directorate of Distance Education (DDE).

This Directorate of Distance Education has been Recognized by Distance Education Council

( DEC ) New Delhi

Madurai Kamaraj University, established in 1966, has 18 Schools comprising 72 Departments. The Directorate of Distance Education of the University has a student strength of about 1.30 lakhs. The University has 109 affiliated Colleges (9 Autonomous) including other approved institutions and 7 evening colleges. There are centres which promote research potential of teachers. Extension activities are carried out through Department of Youth Welfare, NSS, SC/ST cell and Adult Education programmes.

Madurai Kamaraj University is a Statutory University, established in 1966 by Govt. of Tamilnadu. It is recognized and funded by UGC and is a member of Association of Indian

Universities. It has been reaccredited by NAAC with Grade A.The Directorate of Distance Education of this university was established in 1971 and has a student strength of about 1.20 lakhs. There are Spot Admission Centres and Study Centres outside Tamilnadu across the country and Study Centres outside the country.

The NATIONAL ASSESSMENT AND ACCREDITATION COUNCIL (NAAC) is an autonomous body established by the University Grants Commission (UGC) of India to assess and accredit institutions of higher education in the country

38 9315

Page 17: Vibranz Second Issue VIMS 2010

Venue of MBA Lectures

RUPAREL COLLEGE CAMPUSMatunga (W), Mumbai

Page 18: Vibranz Second Issue VIMS 2010

SPEAKERat

Page 19: Vibranz Second Issue VIMS 2010

DHANEEK SATRA?

Business (CKGSB-Batch 2008)[Shanghai – Beijing, China]

?Exchange Student at Indian School Of Business, MBA (Batch 2010)[Hyderabad , India]

MBA in Cheung Kong Graduate School Of

Guest Speaker

One of the best motivational guest

lecture of the year. He has a great style of

presentation and lucidly covered the finer

points like planning for future in early

days which is essential for developing

the carrier for students in this

professionally run corporate world where

the importance of having a mentor is

high. Further throwing light upon points

like teaching is out but learning is in

shook the students from within.

Learning through real live examples is of

paramount importance .He shared his

experience of live project of International

Dairy Queen company from USA which

is operating in China came up for a

consultancy project to his group which

helped him to broaden his horizon and

gave him confidence

Page 20: Vibranz Second Issue VIMS 2010

His advice to students to We really appreciate his advice that there

remain updated by reading is NO SHORTCUT to anything. Also,

various newspaper, business magazines, there is a need for long term strategies.news channels, journals, attending trade Stressing upon the right kind of friends, shows and networking events will start a we were amazed by the fact that we have new tradition among the youth of gain from the experience of seniors as VAGAD's to broaden their horizon for well as from the innovations of the growth of knowledge. youngsters. We have to learn from everybody. Learning is a continuous It is open secret that process.

internet is panacea His ideas to use technology to its fullest is

(cure of ill) of all our business very much useful in today's world be it

information and updates. Social sms or email or internet. This will help

networking has gone to a new online them with creating USP (Unique Selling

platform with Orkut , facebook , twitter , Proposition) which each one of them

linkedin , Ecademy which is growing in should have for their long term prospects

the western world will definitely get in business and Life.

bugged to Indian business soon. Thus

encouraging them to use these platform I am sure all our reader of this article and

will drive the networks to northward students of VIMS will be benefitted by

direction for sure.your experience of CKGSB, China and

ISB, India in future prospects.While he explained in detail the

importance of business networking

your circular diagram of social Speaker: Dhaneek Satra

networking wheel was great and gave us Location: VIMS Campus,

Ruparel, Matunga.impetus to utilize it further.thDate: March 7 2010

We truly agree with him that action

should speak and target should be

realistic. Self excellence as

benchmark should be fixed. We

fully agree with his view that business

and personal life should be well balanced

which many of the entrepreneurs in our

society fail to do.

Page 21: Vibranz Second Issue VIMS 2010

COMMUNITY

GAINS

from MBA Programme

Page 22: Vibranz Second Issue VIMS 2010

Ranjan Nandu, wife of Dilip Nandu. I am a housewife. My husband is doing his MBA and the knowledge he has shared on his subjects and projects has increased my knowledge too.

Before starting any task, he collects good amount of information. He does his homework perfectly before working on that task.This is the change which has made our lives better.

In short, he has understood the essence of planning which saves our time and gets good outcomes. He has improvised on his Organizing Skill too which had enhanced his pace of functioning.

We both got in tune with Operating Computer which we never knew or had absolute zero knowledge about it and got introduced to e-library at a click.

His Social Status has increased tremendously and mine too.

My warm and heart-felt thanks to VIMS because it is not only educating students but it is educating families

with this great movement.

RANJAN DILIP NANDU

DAMYANTI MADHUSUDAN GALA

“I would congratulate VIMS for bringing modernization in

Vagad Community.”

First step towards success was starting VIMS & second step is starting E - Magazine, VIBRANZ, this just shows " WHERE THERE IS WILL THERE'S WAY ".

The day my daughter's Dimple M. Shah has joined this MBA it have

really helped her in developing her overall personality as well as helped

her in her job. And more important helping her in getting her son’s

admission as it makes the school feel that his Mom is highly educated .

So that really makes her feel proud. Most important she has developed

her own individuality and confidence.

As we all belong to business class, definitely this networking is going to

help everyone in some or other way.

A wife...

A mother...

A father...

A son...

Page 23: Vibranz Second Issue VIMS 2010

Educational Tour

Another motivational “Educational Tour” of Companies situated at Vapi, Silvassa, Surat and Bharuch for 75 students in MBA I & II in March 2010.

Page 24: Vibranz Second Issue VIMS 2010

DAY 1: 10TH MARCHWe set off quite early in the morning and reached Kabootarkhana Dadar west at 5.00 am with Dr. Mansukh Jain – our teacher and guide and also the man who dreamt about VIMS, Deputy Director Mr. Nirmal Joshi and Mr. Rajesh Dedhia. Some of us were excited and looking forward to the trip. There were two buses and since there were around a 75 students. After a very long journey of about 3 hours, being behind the planned schedule (having stopped once), we finally arrived at Sundaram in Vapi at about 10.30. We were all given a visitor's pass and then escorted to a room where we were given an orientation on the company.This is what I learnt from the presentation:

Sundaram Multi pap(India) Ltd.Sundaram is recognized as one of the Mumbai's leading book manufacturer. The Factory visit created a great impact on our minds and how we learn. We saw a couple of different methods of book making that made a lasting impression on us.

Renault Paper Product Pvt. Ltd.This is a Sticker & Label Printing company with state-of-the art machinery and technology.

Delux Recycling Product Pvt. Ltd.It is a Particle Board making company from plastic waste. Totally eco-friendly and it is the only company in India. I wish there were more companies like that and who else but Mother Nature would agree with me on that one.

DAY 2: 11TH MARCHAfter a nice breakfast in the morning, we set off again at quarter to nine arriving at Euro where we were given a tour of a couple of factories selected to give us a holistic approach on learning.

Subhnen Decor Pvt. Ltd. (Euro)Euro is a big company in the vagad samaj. They gave us an in-depth understanding of the production of the mica and veneer sheets. And with the lip-smacking food, the entire episode seemed to have left a very pleasant after-taste.

Alok IndustriesIt is one of the biggest industries in India. Worth more than a whopping 4000 cr., the company employees 5000 people. They specialize in manufacturing and marketing of Cloth Products and one of their biggest buyers is Wall-Mart. On our way back from Alok Industries, we went to Tithal and stayed there in Dharmshahla that belonged to the Jain samaj. The beautiful museum filled with the arte-facts adds up to the serenity and the divinity of the place.

As an integral part of the MBA course, all the students in the first and second year had to on an industrial visit which lasted for four days altogether. We visited a variety of companies ranging from Plywood to Garment, Glass, Stickers, Recycle Material and Milk. This industrial visit provided an insight on how companies (big and small) work and also provided useful information related to the course. This is very difficult for the students to envision by merely attending the lectures. For e.g. the distribution cycle of milk industry in Gujarat was quite an enlightening experience which would not have been possible to learn in Mumbai. However, this did not show any signs of the massive educational depth it had at the beginning of the trip. However, I was in for a pleasant surprise garnished with a lot of fun. I will try my best to transfer the same fun and excitement in a chronological order encompassing all the venues and visits.

INDUSTRIAL VISIT 2010

Page 25: Vibranz Second Issue VIMS 2010

Day 3: 12th MarchLike always, we set off early in the morning after breakfast to reach Paper Company by 10 O'clock. It was a friendly company where we got a warm welcome by everyone along with the workers who needed a much deserved break and a reason to feel proud.

Specialty Paper IndustriesIn the paper mill, we were shown how handmade paper was made from raw cotton, using tradition methods and machinery. A few of us had a go at making paper in this traditional way using a Sieve only to realize that it requires much more than just skills, passion.

Vasudhara DairyMilk is known for not just its nutritional values but also its purity. Vasudhara Dairy has been a major player in the milk industry for a long time and is known for providing a very good and handsome return to the milkmen community even while not taxing the consumer too much. Their strong association with Amul only goes to prove the fact that when people work in unison, everyone is a winner.

Prism Mill Ltd.It is a textile printing firm that is known for having a very good working culture along with a high profitability. To add to the excitement, we met Bandhu Triputi in Morning we set with Kirtichandra Maharaj and learn about Mann Indri, and in evening with Jeenchandra Maharajsaheb he thought us about Life Management. We got more than what we had initially expected. That night, feeling less tired than the first day, we had aam-rus and many item for dinner and decided to have a 'pajama party' (just chatting among friends in pajamas)

DAY 4: 13TH MARCHSejal Architectural Glass (India) Ltd.On our way to the Sejal Glass, we passed through some nice scenery and a little lake view.Sejal is really well organized factory we have seen in Vagad. They provided us all the information through a very magnificently designed presentation. The presentation ended with a Question and Answer session round with top management followed by a lunch in a 5-Star.

Many Thanks to Vagad Chowisi, Mr. Mansukh Jain, Mr, Vijay Satra, Mrs. Kalpna Satra, Mr. Rajesh Dedhia, Mr. Nirmal Joshi and Seniors who made this tour an enlightening one.

-Dhiraj CharlaMBA I

Page 26: Vibranz Second Issue VIMS 2010

Since 1995, the manufacturer and marketeers of paper stationery products Paper maker goes into e-teaching, SUNDARAM EDUSYS PVT LTD.

VASUDHARA DAIRY

It produces and markets milk and ghee (clarified butter) for the local market under the Amul brand name. Its current capacity is 4 lakh litres per day.

SUNDARAM MULTI PAP. LTD.Mr. Amrut Shah, Chairman, MDSUNDARAM MULTI PAP. LTD.Mr. Amrut Shah, Chairman, MD

Page 27: Vibranz Second Issue VIMS 2010

EURO GROUP OF INDUSTRIESThe Euro Group has witnessed a meteoric

rise since inception which was 18 years back. Setting our feet first in the plywood business with

the brand Euro Ply, they later broadened the horizons considerably to offer an array of products.

Manufacturing facility is situated at Taluka Bhachau, District- Kutch, Gujarat.

EURO MICA & EURO VENEER

RENAULT PVT. LTD.Mr. Mahendra Gindra, MD - since 1993Flexo Convertors and Label Industry.

Page 28: Vibranz Second Issue VIMS 2010

Mr. Dilip B. Jiwrajka, MD

ALOK INDUSTRIES LTD.Integrated Textile Solution

Established on 11th March 1991, SejalGlass House is into retailing of glass and glass products

Mr. Amrut Gada,Chairman, MD

The Float Glass project at Bharuch

Page 29: Vibranz Second Issue VIMS 2010

RELIABLE (SPECIALTY) PAPER MILL

DELUXE RECYCLING (INDIA) PVT. LTD.Manufacturing of Particle Boards from Waste

Mr. Nemchand J. Gala, MD

Manufacture of Carbon Base paper, Coated Paper and tissue based papers

PRISM INDUSTRIAL UNIT

Mr. Prem P. Tyagi, MD

Textile bleaching, dyeing, printing and finishing, textile auxiliaries

Page 30: Vibranz Second Issue VIMS 2010

GROUP

DISCUSSIONS

Page 31: Vibranz Second Issue VIMS 2010

GROUP

BEACH WALK at tithal

GAMESSNACKS

Page 32: Vibranz Second Issue VIMS 2010

&

PRESENTATIONS

Page 33: Vibranz Second Issue VIMS 2010

All the 10 group of MBA I & II had to present BUSINESS PLANS of their existing business or new business at its own and it was a great experience for all of us.

BUSINESS PLANMBA IMBA II MBA IMBA II

PARKING SOLUTIONS SIYONA JEWELLERS

BEAUTY SOLUTIONS DIAMOND BAGS

EVENT MANAGEMENT MONARCH

BUSINESS PLAN

Page 34: Vibranz Second Issue VIMS 2010

1. Overview:

The slide is the same as the last Summary slide – “Tell them what you are going

to tell them and then tell them what you told them.” The slide should have about 5 points

hierarchy of messages on it with the number of words minimized. The first two points

should explain the market opportunity. The Company’s leadership role should show up

in the 3rd point. The last point should be the most “specific” e.g. “cash required to

breakeven is X.”

The Overview/ Summary slide will need to be interactively honed as the rest of the

presentation is perfected. (Personally, I like to make a trial cut of this slide at the

beginning of the process of creating these presentations).

2. Market Section:

Getting this section right is about 90% of the hard work of putting together the

presentation. Obviously, this is because it is this section which states the strategic case

for the Company. Why does the world need a new company to do this? Why isn’t this

just a product opportunity, not a company opportunity? The market must be described in

such a way that it has several characteristics (if the company is to be interesting). The

market (segment) must be emergent – i.e. cannot be much larger than your company by

definition. The ultimate market must be open endedly large. The market opportunity

boundaries must be outwardly movable. Your company must be able to be the market

share leader of the defined market.

Four to five slides are the maximum here to describe the “opportunity.” There

needs to be a clear hierarchy of the flow of the messages from the first to last of these

slides (as well as from the top to the bottom of each slide). By the last slide, the

opportunity “market need” should be tightly enough defined that your company’s product

offering is an exact fit.

You will note if you review this format that the emphasis is on the “market”

description and only then the fit of the Company’s product/services, distribution, and

competition. The formula for success in our business (“build the leader of an emergent

large market”) is so simple (if elusive) that we sometimes lose sight of it and do not

always apply it rigorously as an acid test. We all know how hard it is (particularly in

software) to get the “right” market definition (which is both realistic and allows the

company to be the market share leader of an interesting market). The annual money

raising process is the incentive to rethink this market leadership targeting formula. The

rest of the Company’s BPP falls into place if the Market Section can be gotten right (and

vice versa). Looking retrospectively, has there ever been a significant venture success in

IT products that were not “market share leader in an emergent large market?”

BUSINESS PLAND

RA

FT

PRESENTATION FORMAT

Page 35: Vibranz Second Issue VIMS 2010

3. Product Section:

This 3 – 4 page section is a description of the Company’s product. It should be an

exact fit with the needs laid out in the prior market opportunity section.

4. Technology:

This 1 – 2 page section is intended to establish the proprietary nature of product

and the intellectual property of the Company.

5. Distribution:

This 3- 4 slide section should describe how the Company will market and sell its

product. It should cover the sales successes to date (such as partnerships). Pricing

strategy should be covered if especially pertinent in this case.

6. Competition:

This 1 – 2 page section is critical since uniqueness is always paramount. If the

Market Section has been done right, this section is pretty easy and vice versa. Obviously,

we want our companies in the upper right corner and all alone when we draw a Gartner

market map.

7. Management:

This one slide section will need to be located just behind the Overview if the

audience is new and establishing personal credibility is essential before laying out the

Company’s ideas on the market opportunity and product needs.

8. Financials:

This section should include P&L, BS, and Cash Flow information going back two

years and forward three years. Monthly or quarterly for recent and near future periods.

9. Capitalization:

Who owns what and for how much?702:ACP:nlh

10. Risks:

This one page section should attempt to clearly identify the top three or four Risks

to the success of the Company’s plan. Sooner or later investors will understand these so

management should lay them out and address them explicitly.

Business Plan

Page 36: Vibranz Second Issue VIMS 2010

Special Thanks to the Committee Members, Mentors and the most important Students

ON THE WAY TO COMPLETION OF SECOND YEAR

Page 37: Vibranz Second Issue VIMS 2010

Mentors

List of Mentors for MBA part II

LIST OF MENTORS Grp. Name Contact No Emails 1 Rushabh Chheda 9819345560 [email protected] 2 Sanjay Faria (Shah) 9820241518 [email protected] 3 Bharat Gala 9820164163 [email protected] 4 Dr. Jayesh Nishar 9821115731 [email protected] 5 Sameer Dedhiya 9930219978 [email protected] 6 Monica Shah 9833262610 [email protected] 7 Amruti Savla 9821349732 [email protected] 8 Mitesh Gala 9969564665 [email protected] 9 Jitendra Nandu 9324239025 [email protected] 10 Heena Shah (Gada) 9821233299 [email protected]

List of Mentors for PART I MBA

LIST OF MENTORS

Grp. Name Contact No Emails

1 Dhaval N.Gala 9833176708 [email protected] Shreya Chheda 9930513949 [email protected] Sneha Visaria 9870000936 [email protected] Chandrakant Nisar 9819599450 [email protected] Mitesh Shah 9967905700 [email protected] Viren Gada 9820486809 [email protected] Rasik Faria 9892562996 [email protected] Kishore Shah 9820110109 [email protected] Chaya Gala 9930595351 [email protected] Jigar Buricha 9867417815 [email protected] Hemal Nisar 9004703376 [email protected]

Page 38: Vibranz Second Issue VIMS 2010

Student Members

GROUP NO:1Sr No. Name1 Anup Nisar(GL) [email protected] Ashish Salva [email protected] Hitesh Shah [email protected] Krunal Gala [email protected] GROUP NO:75 Nayan Shah [email protected] Pratik Shah [email protected] Sr No. Name7 Vinit Gala [email protected] 1 Bhavin Shah [email protected] Rushabh Chheda [email protected] 2 Chaya Gala(GL) [email protected]

3 Dimple Shah [email protected] Hemal Salva [email protected]

GROUP NO:2 5 Hetal Savla [email protected] No. Name 6 Jigar Buricha [email protected] Chandrakant Nishar [email protected] 7 Kanchan Faria [email protected] Dilip Nandu [email protected] 8 Krupa Gada [email protected] Hiral Faria [email protected] 9 Kushal.C.Shah [email protected] Khamir Nandu [email protected] M Amruti Savla [email protected] Kinjal Gala [email protected] Kinjal Nandu(GL) [email protected] Mayur Nandu [email protected] GROUP NO:88 Shreya Chheda [email protected] Sneha Visaria [email protected] Sr No. Name10 Tarun Nandu [email protected] 1 Deepti Shah [email protected] Sanjay Faria [email protected] 2 Dinkle Faria [email protected]

3 Dipali Salva [email protected] NO:3 4 Dipesh Shah [email protected]

Sr No. Name 5 Hemal Nisar [email protected] Dimple M Shah [email protected] 6 Kirtida Shah [email protected] Hemal M Shah [email protected] 7 Motilal Gada [email protected] Kalpesh M Gala [email protected] 8 Pratik Gada [email protected] Mubin Loladia [email protected] 9 Tejas Chhadwa [email protected] Nikunj Y Gala [email protected] 10 Viren Gada(GL) [email protected] Nipul C Soni (GL) [email protected] M Mitesh Gala [email protected] Sagar D Savla [email protected] Vijay N Shah [email protected] Bharat Gala [email protected] GROUP NO:9

GROUP NO:4 Sr No. NameSr No. Name 1 Dharmesh Rita [email protected] Chetana Gada [email protected] 2 Jasmine Y. Rita [email protected] Deepesh Gala [email protected] 3 Mayur.Nandu [email protected] Dhaval Gala(GL) [email protected] 4 Mitesh.B.Shah(GL) [email protected] Divyesh Nishar [email protected] 5 Mittal N. Nandu [email protected] Kishore C. Shah [email protected] 6 Mittal. Bauva [email protected] Meetesh Gala [email protected] 7 Mukesh Chheda [email protected] Nimit Nandu [email protected] 8 Rasik Faria [email protected] Preeti Nisar [email protected] M Jitendra Nandu [email protected] Dr. JayeshNishar [email protected]

GROUP NO:5 GROUP NO:10Sr No. Name1 Atul Shah [email protected] Sr No. Name2 Dharmesh Chheda [email protected] 1 Ankit Shah (Gala) [email protected] Dhavan Kataria(GL) [email protected] 2 Dipesh Shah(GL) [email protected] Heena Shah [email protected] 3 Hiten Gala [email protected] Nilesh Nisar [email protected] 4 Jigar Buricha [email protected] Piyank Buricha [email protected] 5 Khadija Khan [email protected] Shailesh Chheda [email protected] 6 Khushali Shah [email protected] Uday Shah [email protected] 7 Nehal Bauva [email protected] Vimal Shah [email protected] 8 Nikita Nishar [email protected]

9 Nishit Gala [email protected] NO:6 10 Parin Gala [email protected]

Sr No. Name 11 Priti Nandu [email protected] Ami Dedhia [email protected] 12 Urvi Bauva [email protected] Ankit Gala [email protected] M Heena Shah [email protected] Deepak Nandu [email protected] Jinal Gala [email protected] Lakshmi Gala [email protected] Pranya Chheda [email protected] Sahil Vira [email protected] Monica Shah [email protected]

MBA II. Batch 1

Page 39: Vibranz Second Issue VIMS 2010

MBA I. Batch 2

GROUP NO:1 GROUP NO:7

1 Ankur Gada 9870425857 [email protected] 1 Forum Gada 9920112922 [email protected]

2 Satish Kariya 9322428509 [email protected] 2 Rishabh Nishar 9819104510 [email protected]

3 Dhaval Chheda 9920946194 [email protected] 3 Binal Gala 9833754960 [email protected]

4 Hemal Chheda 9833126068 [email protected] 4 Jagruti Faria 9820348123 [email protected]

5 Ekta Jain 9869325413 [email protected] 5 Ashish Gada 9967632413 [email protected]

6 Khyati 9773509493 [email protected] 6 Mittal Gada 9969108655 [email protected]

7 Jugal Salva 9819460263 [email protected] 7 Hitesh Akria 9821246644 [email protected]

8 Pratik Gada 9773684846 [email protected] Rasik Faria 9892562996 [email protected]

Dhaval N.Gala 9833176708 [email protected]

GROUP NO:8

GROUP NO:2 1 Dinesh Shah 9819151639 [email protected]

1 Jayesh Faria 9833 020 118 [email protected] 2 Bhavin Vora 9892969979 [email protected]

2 Yogita Gada 9892 077 008 [email protected] 3 Bhavika Chhadva 9987272292 [email protected]

3 Jigna Dedhia 9323 041 162 [email protected] 4 Leena Satra 9892393392 [email protected]

4 Hitesh Dedhia 9869 181 743 [email protected] 5 Alpa Gindra 9773414098 [email protected]

5 Parita Shah 9833 708 921 [email protected] 6 Darshana Dedhiya 9773546904 [email protected]

6 Viral Gala 9920 525 285 [email protected] 7 Sumit Dharod 9920201408 [email protected]

7 Robin Shah 9820 875 964 [email protected] 8 Rinku Chhadva 9892460808 [email protected]

Shreya Chheda 9930 513 949 [email protected] Kishore Shah 9820110109 [email protected]

GROUP NO:3 GROUP NO:9

1 Sanjay Gada(GL) 9867266522 [email protected] 1 Navin Shah 9324670486 [email protected]

2 Hetal Nandu 9920819195 [email protected] 2 Paresh Savla 9820176200 [email protected]

3 Mittal Gala 9819764080 [email protected] 3 Meena Gada 9819100211 [email protected]

4 Kiran Nisar 9819325280 [email protected] 4 Harsha Chheda 9221887504 [email protected]

5 Sneha Karia 9930227127 [email protected] 5 Paresh Karia 9833524723 [email protected]

6 Sandeep Gada 9867949960 [email protected] 6 Dimple Gala 98702931303 [email protected]

7 Mikeeta Gala 9892348884 [email protected] 7 Naresh Mahamankar 9773266143 [email protected]

Sneha Visaria 9870000936 [email protected] Chaya Gala 9930595351 [email protected]

GROUP NO:4 GROUP NO:10

1 Amit Gala 9867258687 [email protected] 1 Dhiraj Charla 9821482032 [email protected]

2 Amit Nisar 9820470140 [email protected] 2 Rinkal Nisar 9892820738 [email protected]

3 Ankit Bheda 9820464603 [email protected] 3 Chandrika Gada 9969462210 [email protected]

4 Bhavika Nishar 9892565088 [email protected] 4 Urvashi Dagha 9869619262 [email protected]

5 Chirag Chhadva 9757067843 [email protected] 5 Jigna Chheda 9004192366 [email protected]

6 Kinjal Nishar 9324677809 [email protected] 6 Naresh Nandu 9867060225 [email protected]

7 Rupali Gala 9892793600 7 Chetan 9820733892 [email protected]

Chandrakant Nisar 9819599450 [email protected] 8 Amit Rita 9870926764 [email protected]

Divyesh 9892666549 [email protected]

GROUP NO:5

1 Kunal Dedhia 9773498123 [email protected] GROUP NO:11

1 Vipul Chhadwa 9819576007 [email protected] Neha Shah 9820770335 [email protected]

2 Darshan Rita 9820155036 [email protected] Adesh Shah 9821564374 [email protected]

3 Deepika Shah 9821224997 [email protected] Miten Gala 9892407270 [email protected]

4 Hardik J. N 9820215840 [email protected] Viten Gada 9773253577 [email protected]

5 Khushboo Savla 9930749365 [email protected] Hiren Shah 9819041960 [email protected]

6 Sachin Nandu 9833208845 [email protected] Dhaval Nisar 9892971893 [email protected]

Hemal Nisar 9004703376 [email protected] Shah 9967905700 [email protected]

GROUP NO:6

1 Nimesh Faria 9819059171 [email protected]

2 Jinal Shah 9819697563 [email protected]

3 Harsh Gala 9987993184 [email protected]

4 Mihir Gogri 9869547237 [email protected]

5 Parth Satra 9987309030 [email protected]

6 Kunjal Satra 9819919760 [email protected]

7 Nilesh Gala 9820445231 [email protected]

Viren Gada 9820486809 [email protected]

[email protected]

Page 40: Vibranz Second Issue VIMS 2010

TEAM GAMES

Page 41: Vibranz Second Issue VIMS 2010

Coffee with the Dean

Brainstorming Session üForming communities on orkut, face book etc.

Place: Dr. Vijay. Satra's Residence üLibrary facilities,thDate: 07 Feb 2010 üAwards and appreciation to studentsGoregaon(w). üPlacementsTime: 10:00 AM üNew Ventures üStudents CouncilvAgenda of Brainstorming Session:

üIncreasing student’s participation in all Present at the Session:activities of institute

1) Dr. Vijay. Satra.üMaking institute self funding in working2) Mrs. Kalpana. Satra.üAdd on courses to be introduced to make 3) Dr. Hemant. Rita.the MBA more useful to students in real 4) Mr. Nirmal. Joshi.life.5) 23 students from Part I and üPossibilities of awarding Certificates and

Diplomas to our students, Part II MBA.üForming Alumni association

Page 42: Vibranz Second Issue VIMS 2010

Session started sharp at 10:00 AM and after F) For now no screening methods to having a three hour brainstorming on the agenda, be introduced. However, Interview between the members present the following points method of screening would be were concluded upon:

used for outsiders to check their A) Knowledge enhancement sessions to be

basic eligibilities. Other methods of carried out regularly in presence of a guest,

screening would be introduced if who will screen the presentation and the

required.presenter and give them the feedback, it will

G) VIMS to launch its own Website. It be compulsory for every student. A schedule

will be inaugurated during Focus on presentations would be fixed in advance so

2010. Dipesh Shah, MBA II as to make them interesting.

student has taken the initiative for B) Lectures on Sunday will be held from 9:00 am

the website development.to 12:00 noon. After 12, one hour will be for

H) For library, right now there are students for extra activities like management

plans to tie up with some private games, debates, book review etc. Every

libraries depending on our Sunday it will be made compulsory for

requirements.students to wear formals. Boys will have to

I) Awards and appreciation to be wear a Tie and girls either salwar kameez or

introduced for students for their business formals with scarf.

extra ordinary efforts in any field.C) Fees from next year not to be increased and

J) Website will contain the placement also no concessions to be given. However,

portal, and if anyone wants the extra amount of Rs.1000 would be taken as

placement may register their name activity fees, which will be utilized for picnics,

to Mr. Nirmal Joshi.short Industrial visits and other activities.

K) Students' council to be formed for D) Funding is possible through sponsors and

various activities. Everything by companies doing research projects. This will

students and for the students.give student the chance for experience and

give them monetary incentives. Also, full fees L) is

will be charged from the students who are not scheduled on last Sunday of April,

eligible but want to sit lectures for knowledge. depending on the availability. It is

A different bank account on the name of VIMS planned to have Business Plan

is proposed for this.Competition in Focus 2010. Some

other activities are also planned E) to be introduced to make the

such as Panel Discussions, course more meaningful were suggested.

Debates etc.These are courses in Foreign Language,

M)Journalism, Art of living, Communication skills,

to be launched after Lateral thinking, I.T. training, copy-writing etc.

Industrial Visit. Group no.9 both Also some courses post MBA to be started,

from part I and II MBA, have to and certificate and diplomas to be awarded by

give articles for E-Magazine.the name of VIMS to such courses. Also live

projects and social service projects to be Vote of thanks was given by Mitesh.B.Shah. concluding that its upon undertaken by students.the students to come forward and take the initiative and plan the activities which will bring out overall development of

Focus 2010

Add-on’s

Second issue of E-Magazine

Page 43: Vibranz Second Issue VIMS 2010

2010

Page 44: Vibranz Second Issue VIMS 2010

Venue: Navinbhai Thakkar Auditorium, Vile Parle

Date: 25th April 2010

SEMINAR ON INNOVATIVE MARKETING

Day ProgrammeVAGAD INSTITUTE OF MANAGEMENT STUDIES

Chief GuestShri Nagji Keshavji Rita (Lakadia)

(CMD Inventure Growth & Securities Ltd.)

Guest of Honour Shri Chimanlal Ramji Savla (Suvai)(Benzer Group)

FOCUS

2010

You have seen “FOCUS-2010” programme. The programme was about celebrating completion of two year of the

institute. It was grand success. The programme was highly appreciated by each one who was present in the function.

Over 600 persons attended the programme. The secret of success was the “Team Game”. I am very happy to say that

all of you without any exception played as a true “One Team” and contributed towards victory. Most of the student

whether from a committee member or not, contributed in a positive manner.

What is true for yesterday's “FOCUS-2010” is true in the real life business situation. When the entire organisation works

towards one focused purpose, the goal is bound to achieved.

Vagad Institute of Management Studies is established to provide quality management education to Vagad and Kutchi

Community students at an affordable cost. It aims to bridge the gap between full time MBA course and not doing MBA

course altogether and giving up study after graduation.

“One for All, All for One”

Page 45: Vibranz Second Issue VIMS 2010

FOCUS 2010

Innovative Marketing was the heart of FOCUS 2010 concentrated on Non-Internet and Internet Marketing to enhance your business with minimum cost with maximum profits margins and brand building

Various Ways to Marketing

Well painted Name Board Visit / Tourist Guide in Hotels WeekNeat and Clean look of the Community Newsletters RecipesShop (Patrika) Pair up Slow Moving Items Well stacked Products Mailer Campaign with Related ProductsCatalog advertising Voice Mail Window DressingCalendar Bulk SMS Product to Purchase

InfluencersBright Coloured Envelopes Lucky Draw for Data CollectionFree SamplesCoupons PresentationThank You CardArticles in Magazines Workshop for customersCustomer FeedbackCar Ads Include Brochures with your

Invoice Surprise GiftsT- Shirts to StaffTestimonial Send Greetings on OccasionsTag LineProduct Demo Charity of Your ProductsWindow DisplayTie Up With Non Competing Volunteer for Non – Profit Just Dial ServiceBusiness OrganizationPublicationsDiscount for Each Referral Schools & College Annual Radio Ads

Book / ProgrammeCross Sell to CustomersCableContest for New IdeasHouse CallBargains in AdsTrade Show, Fairs & EventsFamily CardTrade journals

Pick the Slowest Day of the Outdoor advertising

Simple Easy to Use 50 Marketing Tips:

Various Ways to E-Marketing

Bulk SMS E-Magazine Free Classified Ad’sBulk Email Chat Engines Youtube and other Video Listing on B2B and B2C Communities and Groups WebsitesOwn Website Blogs Discount Websites

Social Networking Referral WebsitesWebsite

Page 46: Vibranz Second Issue VIMS 2010

Co

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to a

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ose

, w

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ou proved it right. When a team plays together as one unit, success is bound to come. All our students displayed remarkable achievement by making FOCUS-2010 GRAND SUCCESS. Some students were very prominent in the entire vent while a few chose to Y

work behind the scenes.

The Core Committee worked hard for overall supervision and execution. Chandrakant Nishar, Dilip Nandu, Shailesh Chheda, Mitesh Faria, Rasik Faria and Chetana Gada did remarkable job.

Event management committee students Hemal Nishar, Dhaval Gala, Navin Shah, Nilesh Gala and Dimple Shah worked hard to make the PowerPoint for the 50 Marketing Tips and presented it very nicely. PPT was not only well prepared it was also well researched.

Other event management committee members Chhaya Gala, Heena Shah, Amit Nishar, Mitesh Gala, Mukesh Chheda, Jigar buricha, Viren Gada, Dhiraj Charla and others really worked hard to make the programme successful.

Dimple Shah (R) presentation style on 50 marketing tips was great. Style was lucid and graceful.

Dipesh Shah (L) had a double duty of preparing presentation on Internet Marketing itself and also presenting it in the

seminar. He was a winner. He could successfully discharge both the duties. His Presentation on Internet Marketing was

par excellence.

Prof. Rashesh Rambhia inspired all students with his presence.

We were honoured by the presence of our Mentor who are acting as our friend philosopher and guide. Mentors Jitendra Nandu, Amruti Savla, Heena Gada, Rushabh Chedda, Sanjay Faria, Dr. Jayesh Nishar, Sameer Dedhia, Monica shah and our well-wisher Dhaneek Satra attended the function.

Nirmal Joshi, Prashantbhai and Sanjay were deservedly called on the stage to express our thanks to them.

Page 47: Vibranz Second Issue VIMS 2010

Sneha Visaria single handedly worked hard to meet the set deadlines and successfully released the second issue of VIMS e- magazine VIBRANZ.

Sneha's felicitation at the programme was to compliment her for all she had done for the college and her mates and also to motivate other people to perform as well as her.

VIMS successfully launched its Website called vagadinstitute.com which is now a registered

domain name. The credit for preparing and launching our website again goes to Dipesh Shah.

He single handedly prepared and launched it. He was felicitated for his work of website.

The Magic Woman group under the leadership of our student Motibhai Gada

volunteered to sponsor and bear the cost of preparing and hosting the website and

maintaining our website for next three years. Really VIMS and all its students

are indebted to the magicwoman group, comprising (L-R)Tejas, Motibhai, Pratik,

Jayesh and Dipesh. Motibhai who accepted our felicitation for this noble

cause.

Big Thanks to all of you for all good things you have contributed directly and indirectly for the success of programme.

Compere’s Heena

Shah, Amit Nisar and

Dhiraj Charla (L-R) did

managed to keep the

crowd at the edge of

their seats with their

charm and spell.

FOCUS-2010 a Super Success!

Page 48: Vibranz Second Issue VIMS 2010

First of all I would like to thank the entire VIMS team and especially Dr.Vijay Satra for coordinating this presentation and giving me the opportunity to share my thoughts.

But more importantly I would like to congratulate each and everyone in the audience, because by coming to this presentation and willing to learn a new approach you have already taken the first step towards improving and advancing your business and the NEXT STEP is implementing this new approach

About two months ago I contacted Dr. Satra to congratulate on the successful completion of first year of VIMS and that's when he suggested that I have been in US for over 9 years and that I should share my observation on some of the approaches that US companies have towards marketing their products and generating a brand image. A conversation that I have had often with my father regarding is “WHAT ARE THE USA COMPANIES DOING SO DIFFERENT?” How are they selling a Rs. 200 shirt for $80 (Rs. 4000)

I will tell you one thing …they are NOT DOING MAGIC!!!! But what they ARE doing is using technology quickly and wisely to attract and keep customers. In US management program there is good emphasis on marketing and managing customers. They say that you could have billion dollar product to sell but if you don't have marketing skills it will never sell but if you have great marketing approach you could even sell stones.

There is a lot of emphasis on technology in marketing in USA. For example: during lunch time I can order a burger online and beat the rush during lunch, the convenience of ordering from my desk or I-phone. I can even order an entire car online, example Honda. From ordering a burger TO picking my seat on the flight TO buying a car you can do it online. The focus of this example is not what is being sold online but the fact that companies big and small are realizing importance of technology and incorporating that in their business strategies.

Customer's preference and convenience is rewriting the way they do business. Customer has access to lots of information and OPTIONS!!!! For example, shopping for clothes, the customers are before hand checking out the new stuff online before they actually go to the store. Receive discount coupons in email.

You Need to Change with the Changing needs of the Customer and remain Competitive. As I mentioned earlier, US companies are quickly and wisely using technology. They are constantly analyzing their customers and their preferences and based on that they create their marketing campaign. Example Amazon.com giving customer other things that they may like based on what they just bought.

All the approaches mentioned will not work for everyone. Based on your customer profile you need to pick appropriate technology for marketing your product. They also use technology to retain customers by creating customer loyalty program. Example the airline sky miles program, which is systematic and organized technology use to retain customer and provide good service.

Thank you for listening to me and if you have any questions please let Dr.Satra know and he will call me.

Guest appearance speech by Kalpesh

Kheraj Shah (MS Comp. Sc.) live from USA

on using the technology to attract and retain

customer was befitting the programme.

Page 49: Vibranz Second Issue VIMS 2010

GUEST OF HONOURS

We express our gratitude to Shri Nagji Keshvaji Rita CMD Inventure Growth and Securities Ltd. for sparing his

valuable time and chairing the session as President of function.

We are also thankful to Shri Chimanlal Ramji Savla, Benzer group, for honouring us by remaining present as

guest of honour and sharing his valuable experience with us and revealing his secret of success.

Shri Laxmichand Charla, president Shri Chovisi Mahajan graced the occasion. He was accompanied by other

committee members Shri Chhaganbhai Nandu, Shri Talakshbhai Patani and Shri Shantilal Satra.

The auditorium was packed to more than its capacity with quite a few people neglecting the stress on their

knees for the overwhelming programs and ideas being presented. Around 600 people attended the programme.

They took back with them over 50 simple yet effective marketing techniques to increase their business. They

learnt the art of internet marketing to attract and retain the customers. The love and the affection of the students

was an icing on the cake that had a plethora of ideas embedded in it.

We are also thankful to all our invited guests who accepted our invitation and attended the programme.

We are also thankful to various shops who helped us in distribution of passes they are Shri Dilip Nandu of Silver

stores, Kirti Gala of Milan Timber Mart, Madhusudan Gala of Vimco (Rangwala), Vinod Gada of Ceramic

Plus,Bharatbhai of Jyoti Mouldings, Navin Savla of Style, Dharmesh Rita of Kaveri Design Studio, Bharat shah

of hina Optics, Rasik Faria of Dollar Shop.

We express our sincere gratitude to Shri Rameshbhai Virji Furia, CMD Zodiac Developers Pvt. Ltd. And Zodiac

Ventures Ltd. for their support by sponsoring programme. Shri Rameshbhai's son Jimit and daughter Yesha

attended the programme.

Page 50: Vibranz Second Issue VIMS 2010
Page 51: Vibranz Second Issue VIMS 2010

VIMS successfully launched its Website called

which is now a registered domain name.

vagadinstitute.com vagadinstitute.com

vagadinstitute.com

Page 52: Vibranz Second Issue VIMS 2010

Dipesh Shah has single handedly prepared and

launched the website at FOCUS 2010.

Magic Woman group under the leadership of student Motibhai Gada

volunteered to sponsor and bear the cost of preparing and hosting the

website and maintaining our website for next three years.

Guest of Honors page wise commenced the website at the

VIMS annual programme FOCUS 2010

Page 53: Vibranz Second Issue VIMS 2010

EN

TR

EP

RE

NE

UROUR

EXPERIENCES

Page 54: Vibranz Second Issue VIMS 2010

Navin ShahSIYONA, MDMBA I

Page 55: Vibranz Second Issue VIMS 2010

PARAS BAGSMfg. & dealers in Soft Luggage & College Bags

PARAS BAGS

anufacturing more than 300 products like college bags, school bags, back-packs ,traveling bags, office bags, pouches & many more. MProducts are made up of Indian and Imported material, specialty

water proof material are used like pvc coating matty, nylon ,cord material, material used is very sturdy and long lasting. We also make complimentary item like gift bags are made for corporate with their name and logo printed on it. Each and every bag that is produced is being checked by quality control team, maintaining high standard of quality.

For marketing our product we have more than 300 dealers across Mumbai. We are also supplying to many wholesaler who are forwarding our product to all over India through their channels. Our dealers are directly dealing with individual consumer as we have more than 300 plus product range, so we design product catalogue which is very convenient and easy for customer as well as our sales executive to recollect all the product every time they visit for booking orders. Our very strong USP is that most of the product in which we deal, we have the ready stock available, so that we can satisfy our customer. All our product have tags and labels which caries our brand name for branding purpose .We are providing to our dealers various branding items such as banners , calendars ,stickers etc.. We market our product with brand name “PARAS”.various schemes are being offered to our dealers on target achievement and discount are given on bulk orders.

As like other business we also have healthy competition from other brands. Now days we also have strong competition from imported bags coming from Hong Kong, Taiwan and China. Now a day big corporate like V.I.P., and SAMSONITE also emerge as our strong competitor like many companies product, our product .Design is being duplicated by small venders with law quality material and fittings.

Our strength is that having so many years' hard work we had developed reliable and trust worthy brand. We have wide range of product under one roof .any time availability of product is our strong USP, we have special division for after sales service to develop strong trust among our customer.

Our weakness is our major focus is still on local market. small vendors are duplicating our product with minor changes and doing competition .political drama and high cost of living in Mumbai, we are facing shortage of skilled labor trend is changing very fast so we are facing dead stock problem.

New opportunities is that we can expand our business to all over India and world can be our market .we can also import bags directly from foreign countries and marketing through our channels .their is huge opportunities lies in the new product like trolley bags And ladies purse .In corporate world huge opportunities waiting for us to use our product for promotion and gifting purpose .people are using more types of bags for different purpose office, gym, picnic bags are treated as fashion statement and style

Our threat is that product design changes very fast so we have to be very alert. As labor intensive job people are not ready to work hard so employee turnover is very

high .We are in production business, our raw material prices are changing very fast but our finished product prices we cannot change at that speed. We are not getting any support from government, very high vat tax and excise duty.

Our future plan is to capture new markets, making new products .designing better products which are easy to carry and handle, using sturdy materials .we are also planning to tie up with retail chains to sell our product

Always listen to your customers carefully, at any point of time don't make him wrong. In business always give importance to people who work for you because with good team of people you can make wonders in business. branding is long term process you have to invest in it to reap the benefit in future .next time whenever you think of bags think “PARAS BAGS “.

MUKESH M. CHHEDAPARAS BAGS, MD.MBA II Mob.- [email protected]

Page 56: Vibranz Second Issue VIMS 2010

ARTICLES

Page 57: Vibranz Second Issue VIMS 2010

VIMS Articles

It was a dream come true...It was a dream-come-true when I was accepted by a US University for a Master's Program. It

was something which every student in a professional field aspires of. It was something everybody

used to talk about. Right from HSC (Science), I had set up a goal. It was a systematic and

planned approach but certainly needed a lot of perseverance and dedication. Finally now, being

here for almost a decade, I feel accomplished, I feel satisfied, even though there is a lot more to

do in future.

My journey in USA started as a student in Masters in Organic Chemistry in Central Michigan

University. Yes, I was home-sick for the first couple weeks. I used to miss home, family and most

importantly our food. I couldn't stand the bland food they have here in almost all restaurants. All

one finds here is burgers, salads and subs, especially, vegetarian people like me. Even if one had

a craving for Chinese food, he/she had to give up the craving because the Americanized Chinese

food is very bland and subtle as compared to Indian Chinese. Forgive me, my American

counterparts for this anecdote. But, it is a matter of getting used to the circumstances. Besides

food, there were no compromises to be made. Within my heart, I knew that I have come to the

best nation, the nation who has always been known as a “land of opportunities”.

Page 58: Vibranz Second Issue VIMS 2010

Here I focused on utilizing the State of the art program, CMU has,

towards my development. CMU is blessed with lots of resources in

academics. Here I saw analytical tools like IR spectrometer, NMR

spectrometer, etc. in the labs. I was not only able to learn them but

use these applications towards my research projects. Besides, the

affluent libraries organized with tons of computers, databases and

books gave me all the information I needed for my projects. After

completing my degree, I started working for a small research

company who makes “Dendrimers”, wonderful nano-molecules who

now have lots of applications in pharmaceuticals, electronics and

defense. I was given an opportunity to be sent to train US army

laboratory the art to make dendrimer molecules as a collaborative

effort between US army and our company. To me, that was

something to celebrate. I still cannot forget the honor I got from this

company when I left it for a better opportunity. The CEO had a lunch

session with me and other colleagues as a farewell party.

I got a better job in the field of community clinical pharmacy in the

nation's biggest pharmacy giant, Walgreens. Here, I grew into a

pharmacy manager and aspiring to grow more. Life has never been

better than this. Meanwhile, I got married to Parisha and from her, I

got a wonderful and adorable son, Aryan. As I am writing this, we

are about to have an addition to the family in a few months. I have

been blessed with a good life so far by God's grace. I owe all this to

the dreams I see and to the belief in God. Also, I owe a lot to this

country and I try to pay back by being a morally sensible, law-

abiding resident and contributing to donations in catastrophic

events.

Having mentioned about all of my American life and experiences, I

would like to admit that India has always been in my thoughts. Even

though, I am here, I am associated with my motherland in lots of

ways. Here is my message to all the young aspiring youths who

want to be successful in life.

Yogesh Gala, Rph, M.S. (USA),

Pharmacy Manager,

Walgreens

"Dream lofty dreams, and

as you dream, so you shall

become. Your vision is the

promise of what you shall

one day be; your ideal is

the prophecy of what you

shall at last unveil."

–James Lane Allen

Page 59: Vibranz Second Issue VIMS 2010

Selling of merchandise directly to the consumer. Retailing began several thousand years ago with

peddlers hawking their wares at the earliest marketplaces. It is extremely competitive, and the failure

rate of retail establishments is relatively high. Price is the most important arena of competition, but

other factors include convenience of location, selection and display of merchandise, attractiveness of

the establishment, and reputation. The diversity of retailing is evident in the many forms it now takes,

including vending machines, door-to-door and telephone sales, direct-mail marketing, the Internet,

discount houses, specialty stores, department stores, supermarkets, and consumer cooperatives.

Small business owners can easily get too involved in the day-to-day operations of their retail stores to

spend any time brainstorming marketing ideas or promotional events. Some retailers worry that

marketing is too expensive, others may find it too time consuming. Without announcing who you are

and what you sell, how will anyone know?

VIMS Articles

50 Retail Marketing or Retailing

MARKETING IDEAS

FOR RETAILERS

Page 60: Vibranz Second Issue VIMS 2010

1. Create a classy calendar for customers with your firm name 30. Donate your product or service to a charity event or

and contact details on it. auction.

2. Print a products brochure to sell or services offered along 31. Have a Yellow Pages ad listed under your main industry and

with your business cards. in related categories.

3. Always carry business cards with you. Give them freely and ask 32. Volunteer your time to a charity or non-profit

permission to leave them in places your target market may visit. organization.

4. Join a trade association or organization related to your 33. Create a loyalty program to reward existing customers.

34. Create an opt-in email or print newsletter for your industry.

5. Have a drawing for a product or a gift certificate. Use the entry customers. Fill each edition with specials, tips and other

forms to collect customers' database. timely information.

6. Develop a presentation of services your shop offers. 35. Send hand-written thank you notes to important customers

7. Conduct monthly workshop about a product or service you offer every chance you get.

or schedule semi-annual seminars on related "how-to" information 36. Use brightly colored envelopes and unique stationary

for your industry. when sending direct mail pieces.

8. Print a tagline for your business on letterhead, fax cover 37. Show product demos or related videos on a television on the

sheets, e-mails and invoices. sales floors during store hours.

9. Develop a website to showcase your products, services and 38. Book a celebrity guest for an event at your store. Use

location. Use a memorable URL and include it on all marketing people in your industry or television news anchors or local

materials. authors.

10. Include customer testimonials in your printed literature. 39. Create window displays in locations away from your shop.

11. Promote yourself as an expert by writing articles or tips on Airports, hospitals, and large office buildings occasionally have

topics related to your industry. display areas they rent to local businesses.

12. Submit to the local newspaper, trade journal or other 40. Team up with a non-competing business in your area to

publications. offer a package promotion.

13. Host an after-hours gathering for your employees and their 41. Pick the slowest day of the week to hold a one-day sale.

friends/relatives. 42. Create a warm, welcoming waiting area for your

14. Provide free t-shirts with your logo to your staff to wear customers.

as a brand building exercise. 43. Provide extra customer service training for your staff.

15. Send newsworthy press releases as often as needed. 44. Sign up for a newsletter or join online discussion groups

16. Create an annual award and publicize it. in your industry.

17. Develop your own TV show on your specialty and present it to 45. If possible, loan your facilities to other groups for a meeting

your local cable station or public broadcasting station. place.

18. Create a press kit and keep its contents current. 46. Create a unique lapel pin based on the products you sell

19. Use an answering machine or voice mail system to catch to wear at meetings.

after-hours phone calls. Include basic information in your outgoing 47. Choose a regular customer to spotlight as a Customer of the

messages such as business hours, location, website, etc. Month. Create a brief write up to submit to the local newspaper

20. Join a Chamber of Commerce where you can network about the customer and be sure to give he or she a copy of the

with area business owners. article as well as have one framed to hang in the store.

21. Hold an open house. Invite prominent city officials and the 48. Pair up slow moving items with related products and

press. repackage as a special buy.

22. Get a memorable local or toll-free phone number. 49. Start a blog. Write about your industry or detail in-store

23. Place ads in publications your market reads. Be sure to reach happenings.

the non-English speaking market as well. 50. Offer your customers discounts for each referral they

24. Distribute specialty products such as steel pens, mouse provide.

pads or mugs with your store's logo or name printed. Marketing is most effective if done in coordination with other

25. Advertise in creative locations such as park benches, buses exposure. Enhance the above efforts with additional signage,

and popular Web sites. newspaper ads, displays and radio ads. Remember to tailor each

26. Improve your building signage. event for your target audience. If your message isn't being

27. Get a booth at a trade show or expo attended by your target delivered to the right person, it may be a wasted effort.

market.

28. Give a speech or volunteer for a career day at a high Article Source: Management Website, Google

school.

29. Sponsor an Adopt-a-Highway area in your community to keep

roads litter-free.

Here are 50 marketing ideas for retailers.

-Mittal Bauva - MBA [email protected]

Page 61: Vibranz Second Issue VIMS 2010

MARKETING IDEAS

It's time to stir the pot, so to speak. While other businesses and perhaps some of your competing VARs are panicking or sitting back waiting for something positive to happen with the economy, it's time for you to step up. And I mean step up. No more using marketing tactics in the tried and true ways. Forget about pulling out last year's marketing plan and “tweaking it.” And if you think your customers are going to call you and say, “Just put me down for what I ordered last year,” forget it. It's a new world out there in this down economy.

But those resellers who become innovative thinkers and get creative about the way the plan to do business in 2009 and beyond will be the ones who thrive for years to come. How are you going to connect with your customers in a different way than you have in the past? How are your customers doing business differently these days? Those answers will affect your new shift in thinking. Customers today are demonstrating different buying behaviors than in the past. They are facing challenges that have no solutions. Provide those solutions. You won't be able to solve their problems using outdated methods. How are you going to set your own internal stage so that it has positive effects for your customers? Now is the time to “get busy”, and probably for the first time, put that thinking cap on for real – like your life depends on it, because it does.

an Innovative Thinker?How to Become

Page 62: Vibranz Second Issue VIMS 2010

MAKE A GOALS BOARD. Now is the time to stay once per quarter, reach out to your vendors and focused at the task(s) at hand for optimum find out what resources, ideas, and promotions efficiency and effectiveness. Hang a dry erase they have available for you. Check on additional board in your office. Mark off spaces for short- training they offer to help you sell their products term (weekly, monthly) and long-term (quarterly, more effectively. Ask about promotions annual) goals. Be sure that they are measurable. (giveaways, premiums, rebates, bundles) that For example, don't set a goal of “adding more you can use to boost sales in the upcoming customers”. Get specific: “Add 10 new customers quarter. These are your partners, folks, so work next month.” By making your goals measurable, together!there will never be any question about whether THINK OF A BRILLIANT VALUE-ADD IDEA TO you succeeded in meeting them. Give yourself BETTER SERVE YOUR CUSTOMERS. What would goals in every category. Make a list of five things make your customers stand up and take a fresh you can do today to get closer to achieving those look at your business? The broad answer is: desires. What will it take to stay on task and exceed their expectations. Give them something meet – or beat! – those goals? that they will value without charging them for it. CALL FIVE CUSTOMERS. Your best source for new Add convenience to their lives. What can you do sales and enhanced market knowledge and to tempt your customers with something of business trends comes from your existing value that will provide a good ROI? If you don't customers. Today, pick five – any five. Call each try, you will likely lose them to those competitors one. Ask about their business. What are they who are taking this advice. And you'll miss out on working on? What's selling well? What isn't? the priceless value of that viral word-of-mouth Identify a need that you can address (either right advertising that goes along with exceeding your then and there, or do a little homework and get customers' expectations!back to them). Find a problem you can solve. Then solve it. These ideas are really just the tip of the iceberg when it

comes to “thinking forward.” You must encourage yourself SURVEY YOUR CUSTOMERS. If you want to know to be innovative, to think differently, and to take action in what your customers need, want, and aren't new and unique ways. Your customers will take notice. Your

getting, ask them! Call five of your regular extra efforts will show that you are genuinely interested in customers today and ask what they would like to how this recession is affecting them – and that you're

doing something to help them. Think of your own tips and see added or improved on your site. “How can tricks. For a few more ideas to jump start your our site be more valuable and useful to you?” brainstorming, you'll find more in my ebook, “50 Smart, Then call five customers who have fallen off your Easy and Effective Ideas to Boost Your Business Today.” All

radar and ask them what you can do to bring it takes is one idea to get things rolling. But if you don't roll them back! They will all appreciate your earnest now, you're quickly going to be left behind.

interest. And you will unlock the answers as to how their changing their business model during

A dedicated marketing professional, this down economy – and then you can change has been helping technology companies with them.

develop award-winning channel partner ANSWER QUESTIONS ON LINKEDIN. Go to programs and marketing strategies for over 10 LinkedIn's “Answers” tab and click on “Answer years. Michelle has worked extensively with Questions.” Here you'll find a vast array of small businesses throughout North Americaproblems just waiting for the right solution. Step

Michelle has an MBA from the J.L. Kellogg Graduate School in so you can become a knowledge expert! Now

of Management (Evanston, Ill.)it's your turn to be the thought leader.

Article Source: Talk to your vendors. You're not alone in your business. You can – and should – rely on your vendors to support your sales efforts. At least

Michelle Kabele

http://EzineArticles.com/?expert=Michelle_Kabele

-Mittal Bauva - MBA [email protected]

So let's look at some these ideas that you can put into motion today:

Page 63: Vibranz Second Issue VIMS 2010

By Gautam Gandhi

Editor's Note: In this week's Reader Discussion, Google's Gautam Gandhi suggests that problems drive business development and growth rather than ideas.

I had coffee with an entrepreneur last week who was worried that business was stagnant at her small, 20-person IT services company in New Delhi. She was looking for new ways to grow and asked me: Do you have any good business ideas I can use?

I get asked this question almost everyday. So here is my advice to everyone:

Stop looking for good ideas. That's right, you read this correctly. Please don't tell me about another good

idea ever again. Instead tell me about good problems. They will most likely bring a business opportunity,

Where are the problems?

If you look around there are problems everywhere. Question things you take for granted and think to

yourself: Is there a better way? When you have your next business meeting, whether it is with a client or

customer, ask them what their biggest problems are. You will be surprised by what people tell you.

Hopefully, you will start to notice patterns and will soon identify a problem to solve. Better still, if it is a

problem that affects you directly.

How do you identify a big problem?

Sometimes it takes an outside perspective to even identify the problems. Sean Blagsvedt, for example,

worked with Microsoft and moved to the India office in 2004. While working in India, he noticed that many

from the household services sector could not find jobs because they did not have the 'right' referrals or

connections.

On one hand, people complained that they could not find a good driver or maid and on the other hand if you

look outside we are surrounded by people desperately looking for a good job. Hiring usually happens

through word-of-mouth and referrals. But when Sean asked around, he noticed that there were many who

had similar problems. Born was , a company that connects employers with workers via web and

SMS. He left Microsoft in 2007 to run the company full time, which now has 15 employees and 37,000 job

profiles in the system. It took a foreigner with fresh eyes to identify the problem and come up with a

solution.

Another example is Ashish Chand and Dhruv Agarwal, who noticed that a lot of families were bringing their

children to their casual-dining Chinese restaurant in Gurgaon. When they talked to customers about it, he

realized they didn't have many smart casual dining places to take the whole family. They were looking for

something nicer than the cafeteria-style Haldirams but was still kid-friendly. So they turned the restaurant,

Crazy Noodles, into that kind of place, with crayons, puzzles, and free caricatures for children. Even the

glasses, which have rounded bottoms so they bounce around, are fun. They now have several restaurants

with two in the NCR region and are starting to set up additional franchises.

babajob.com

Stop Looking for Ideas,

Look for Problems to Grow Your Business

Page 64: Vibranz Second Issue VIMS 2010

Do you have the skills needed to solve this problem?

Once you have identified your problem, assess your skills fairly and make sure that you have the capability to

solve it. It's okay, if you don't, you just have to find somebody on your team that does. (Refer to my previous

on teams)

How do you know that a problem presents a business opportunity?

Always remember to look for some type of existing solution for the problem. If no one has tried to solve it, I often

wonder how big of a problem it is. One of my former start-ups created a product to track surgical sponges used

during surgery to make sure they weren't left behind in the patient's body. The other solutions on the market

included manual hand counting, or putting bar codes on the sponges. We embedded passive RFID tags in the

sponges.

If a solution does exist, that does not mean there is not a better one waiting. Perhaps there is an opportunity to

make a more efficient or elegant solution, or a faster or cheaper one. Electricity and water shortages are big

problems in Delhi all the time, but many of us who can afford to, have solutions in diesel generators and water

storage tanks. When my water tank runs empty (and if my neighbors don't have any extra water to spare) I can call

a water truck to come and fill my tanks. Unfortunately, there is no comparable service for electricity. So if my

generator goes out for some reason and it is a hot summer day in Delhi, I have to keep cool the old fashioned way,

and take a cold bath with a bucket of water.

When you think of the problem that you are going to solve, ensure that:

1. You are tackling it for a sizable market

2. People are willing to pay for your solution

3. You assess your rivals

The last one is important. Never think: “I don't have any competition.” I cringe every time I hear those words

because you always have competition! Sometime it is just the current, inefficient or expensive way and having a

better solution does not always win. Your solution needs to be attractive enough that people are willing to make

the investment in your product or service and change to the 'new' way.

So the next time you hear yourself or your friends complaining, stop and think. You may have found “your”

problem to solve. Now that you have your idea, go forth and build your solution.

post

Dhaneek SatraMBA, CKGSB [Beijing,China]

Exchange Student at ISB, MBA [Hyderabad, India]

Page 65: Vibranz Second Issue VIMS 2010

QU

OTA

TIO

N O

F F

AM

OU

S P

ER

SO

NA

LIT

IES

SNEHA VISARIAMBA II

Source: desicolours.com

Page 66: Vibranz Second Issue VIMS 2010

FREQUENTLY ASKED

QUESTIONS: VAGAD INSTITUE OF MANAGEMENT

Page 67: Vibranz Second Issue VIMS 2010

1. Why Vagad Institute of Management?A. The Institute is established to provide at affordable cost quality management education to Vagad Community students. It aims to bridge the gap between full time MBA course and not doing MBA course altogether and giving up study after graduation. The ultimate objective is to turn it into a world class management school.

2. Who is managing the institute?A. The Institute is established by Shri Wagad Visha Oswal Chovisi Mahajan. Hence Shri Chovisi Mahajan is the apex body. MBA Committee is formed for smooth functioning of Institute. Dr. Mansukh Jain, Dr. Vijay Satra, Mr. Rajesh Dedhia, Mrs. Kalpana Vijay Satra are the committee members. Dr. Vijay Satra is the honorary director of our institute.

3. Is the Institute recognized by Government?A. The Institute works as only a tuition and training providing academy and hence does not need any recognition. Neither our institute is agent of any university. We help students to enroll for the Distance Learning Education Course of Madurai Kamaraj University. Madurai Kamaraj University is full fledged University with “A” grade awarded by NAAC.

4. Is the MBA degree recognized?A. Yes, students will appear for MBA exams conducted by Madurai Kamaraj University. This MBA degree is fully recognized. On passing the exam degree will be awarded by Madurai Kamaraj University.

5. Which MBA is better? From Vagad Institute or say Welingkars, Bajaj, Somaiya etc?A. We recommend students to join full time 2 years MBA course offered by other institutes like Welingkars, Bajaj, Somaiya, NMIMS etc. They have more time to conduct and complete the study. They have better infrastructure, but for any reason students cannot join full time 2 years MBA, then they should go in for part time 3 years MBA offered by Mumbai University. But if students cannot join either of the above two, then our institute's MBA is recommended.

6. Is there any job guarantee?A. Since ours is a part time course; normally there are no placements from institute's side. Though we intend to assist students by inviting a few reputed employers for the benefits of our students. Our aim is to make student as entrepreneur of future than working for somebody.

7. What will be the pay package after completion of course?A. It depends on the student's graduation degree and student's caliber, intelligence and experience.

VAGAD INSTITUE OF MANAGEMENT

FREQUENTLY ASKED QUESTIONS:

Page 68: Vibranz Second Issue VIMS 2010

8. What are the subjects?A. The list of subjects of MBA Part-I: Semester I

1. Managerial Economics2. Organisational Behaviour3. Management Accounting4. Principles of Management5. Quantitative Methods

Semester II

1. Research Methodology2. Fundamentals of Computers3. Management of Information and Data Processing4. Marketing Management5. Business Environment & Law

List of subjects of MBA Part-II

1. Financial Management2. Operations Management3. Personnel Management Industrial Relations4. Operations Research5. Strategic Management6. Relational Data Base Management System7. Entrepreneurship and Management of Small Business8. Elective - I9. Elective – II10. Elective – II11. Project Work

Elective Subjects:

1. Marketing1. Marketing Research2. Product Management3. Advertising & Sales Promotion

2. Finance

1. Management of Financial Institutions2. International Trade, Finance & Documentation3. Investment & Portfolio Management

3. Retail Management

1. Introduction to Retailing2. Store Operations & Management3. Retail Buying & Merchandising

We intend to offer Marketing or Finance as Elective.

Page 69: Vibranz Second Issue VIMS 2010

9. Where are the lectures conducted?A. The lectures are conducted at Ruparel College Campus, Matunga (West). Lectures timings are Saturday 6 pm – 9 pm and Sunday 9 am – 1 pm. 10. What is the study method?A. We have regular class room lectures, case studies, presentations and GD's. It is supplemented by various company visits and outstation study tour. 11. Who are the faculties?A. Institute works with various eminent visiting faculties who are attached with various renowned management colleges in the city. Guest faculties and other eminent speakers are also invited form time to time. 12. What is the cost?A. University fees are about Rs. 10,000/- per year. Vagad Institute's tuition fees are Rs. 10,000/- per year. Needy Vagad students are given scholarship in the tuition fees by Shri Chovisi Mahajan. Exam fees are payable separately by students. The fees are subject to revision. 13. How to take admission?A. Student should visit Mahajan's office between 2.00pm to 6.00pm and meet course

rdco-ordinator at 301, Pragati Shopping Centre, 3 floor, Daftari Road, Opp. Station, Malad (East), Mumbai-400097. Tel. No. 28824710. Take the admission form, pay the required fees and submit necessary documents. 14. Who can join the MBA course?A. Graduates in any faculty. 15. Whether non Vagad and Kutchi students can join?A. Yes. 16. Is there any entrance exam?A. No, students can directly take admission. 17. Where will be the exam centre?A. Mumbai Western Suburb. 18. If required where can we get more information?A. Mail your query at [email protected]

Prof. Nirmal Joshi Deputy DirectorVagad Institute of ManagementTel. No. 28824710

Page 70: Vibranz Second Issue VIMS 2010

Intr

ZODIAC DEVELOPERS LAUCHES:

ZODIAC GALAXY

Page 71: Vibranz Second Issue VIMS 2010

SATRA PARK—Shimpoli, Borivali (west)Contact Us : Sales Office Site Address: Shimpoli Road, Borivali (West) Email: [email protected]

Contact Person: Mr. Vinay Mistry : 09967004525, Mr. Kevil : 09967004537

t· Located at strategic location Shimpoli Road, Borivali (West ), the self -contained Western Suburb.

t· Connected with major road and rail routes, like Link Road, the Western Express Highway.

t· Borivali station is just 5 minutes away.

t· Proximity to Schools, Colleges, Hospital, Temple

t· Cinema , Shopping malls, Restaurants are added pleasure.

t· The Kanheri Caves and Sanjay Gandhi National Park, located at Borivali (E), are also easily accessible.

t· Proximity to Gorai will give you access to such envious weekend Resorts like Essel World and Water Kingdom.

t· Famous nearby landmarks include the Veer Sawarkar Garden

t· Aesthetically designed 16 floors residential towers.

t· Spacious 2 & 3 BHK apartments.

t· 3 wings.

t· 5 levels of parkings.

t· Club house.

t· Swimming pool.

t· Podium garden with children play park.

t· High street shops to fulfill all your day to day needs.

t· Jain Temple

Corporate Office:

Satra Properties (India) Limited.

2nd floor, Dev Plaza,

Opp. Andheri fire station,

S.V. Road, Andheri (west),

Mumbai – 400 058.

Contact No. 022-26719999

Website: www.satraproperties.in

SATRA PROPERTIES (INDIA) LTD. launches...

Page 72: Vibranz Second Issue VIMS 2010

SUNDARAM MULTI PAP. LTD. launches...

Page 73: Vibranz Second Issue VIMS 2010

ANNOUNCEMENT

A d m i s s i o n s f o r A c a d e m i c Y e a r

2 0 1 0 - 2 0 1 1

STARTING FROM 10th MAY 2010

Please contact Prof. Nirmal Joshi +91 9967955317

Page 74: Vibranz Second Issue VIMS 2010

ACKNOWLEDGMENT

Interdependence is a higher value independence.

This work is a synergistic product of many people. I am grateful for the inspiration and wisdom of many thinkers and for the trans-generational sources and roots of this wisdom.

I am also grateful to many students, friends and mentors at VIMS and who have contributed to VIMS indirectly for a thousand of adults, parents, youth, executives, teachers and other clients who have added material and have given feedback and encouragement.

The material and arrangement has slowly evolved and has imbused those who have been sincerely and deeply immersed in it with the conviction that VIMS e-magazine represents a holistic, integrated approach to personal and interpersonal effectiveness, and that, more than in the individual habits themselves, the real key lies in the relationship management among them and in how they are sequenced.

For the development and introduction of this e magazine I feel a deep sense of gratitude:

- to our honorable Director Dr. Vijay Satra and his wife Kalpana Satra for integrity and service and support and involvement for its success.

- to my fellow friends who provided me with articles, images, presentations, etc to feedup.

Page 75: Vibranz Second Issue VIMS 2010

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