The Fashion Issue / Autumn 2014

Fashion Quarter

PLUS: DINING, BARS, ART, CULTURE AND FITNESS: WHATS ON IN THE

NEIGHBOURHOOD, AND MEET THE ARTISANS OF SW1

With global labels moving their HQs, designers showing their collections and style mags shooting

their covers here, Victoria is at the cutting edge

@createvictoria facebook.com/CreateVictoria

Ever since Carrie Bradshaw lost her Choo in Sex and the City, Jimmy Choos fashion-icon status has been untouchable,

as far as Im concernedHANNAH JENKINSOn the Create Victoria Facebook wall

One of Victorias most fashionable residents, Belstaff, is celebrating the fashion issue of the Victoria newspaper with a competition to win a once-in-a-lifetime 1,000 shopping experience at one of its stores.

Known for its cutting-edge take on British heritage style, Belstaff is synonymous with elegant, luxurious womenswear; sharp, contemporary menswear; and rugged, handsome outerwear as personified by its current brand ambassador, David Beckham.

The winner will have the chance to browse the latest Belstaff collections in store before selecting the perfect new outfit, selecting those key items for autumn/winter that will set them apart from the crowd so as to start the new season in consummate style.

Visit createvictoria.com/belstaff between 14 and 30 September and enter your details for the chance to win a 1,000 shopping experience at one of Belstaffs standalone stores in London, Manchester or Glasgow. Youll find full terms and conditions there too.

COMPETITION

WIN

THE NEWS OF LONDONT H E L AT E S T O N T H E T R A N S F O R M AT I O N O F T H E N EI G H B O U R H O O D, N E W O P EN I N G S ,

E V EN T S A N D S O C I A L- M ED I A T R EN D S P LU S T H E C H A N C E TO W I N G R E AT S T Y L E P R I Z E S

SOC IAL MEDIA

I love Burberry. The trench coat really

embodies timeless British style@TomCauvain

HOTEL

HERE TO S TAY

Stop press! The InterContinental Hotel is no more! But dont

worry its only been renamed. Known henceforth as the Conrad London St. James, it will continue to offer its

unique brand of luxury, serve some of the finest food in the area and act as a home from home for discerning guests

looking to base themselves in the heart of the capital.

You may well have noticed that a host of the fashion industrys biggest names have relocated their headquarters to Victoria recently, and it s a trend that shows no sign of slowing down. Spanish brand Mango the latest addition to the areas stylish portfolio will open a f lagship store in The Zig Zag Building in spring 2015 and present its womens and childrens collections within a 9,000sq ft two-storey space. Mango already has 23 stores worldwide, but with so many other chic retailers down the street, Victoria will make a great new home.

WHATS HAPPENING IN VICTORIA

Philip Treacy he's a truly iconic designer

and you'd recognise his pieces anywhere

@natashadaniels

@createvictoria facebook.com/CreateVictoria

A 1,000 shopping experience with Belstaff

WHAT S TRENDING

Bienvenido!

ON TWITTER AND FACEBOOK, WE ASKED YOU TO NAME YOUR FAVOURITE VICTORIA-BASED FASHION ICON.

HERE ARE SOME OF YOUR RESPONSES

TH

E F

AS

HIO

N IS

SU

E

U P D AT E

Welcome to the VICTORIA newspaper, your regular update on the transformation of Victoria. The district is fast emerging as one of Londons most vibrant and desirable places to live, work and socialise, and this autumn, the company behind this regeneration, Land Securities, will be hosting a series of events to showcase the vast array of things to do in the area. Its called Inside Out Victoria. From 2 to 5 October, a range of venues, including the new Curzon cinema, St. James Theatre and The Vincent Rooms, will host one-off

talks, demonstrations and workshops and were looking forward to the whole community getting involved. The opening event sees the Cardinal Place Food Market playing host to a Great Victoria Bake-Off, with both local businesses and restaurants displaying

their unique take on the Victoria sponge cake. Land Securities continues to invest in Victoria, creating a place for the future and providing spectacular residential space, great contemporary office locations, an amazing retail hub and Londons freshest

new restaurant quarter, Nova, Victoria, launching in 2016.

Sign up to the Victoria newsletter at createvictoria.com for the latest news and events

GREAT VICTORIA BAKE-OFFHeres a traditional baking

competition with a twist!

The judges will be looking

for the best Victoria

sponge cake in Victoria. Local offices will be invit-

ed to take part and

entries will be showcased

at the weekly Thursday

Cardinal Place food mar-

ket run by Shepherds Mar-

kets. Local professionals

will also be challenged to

submit their contempo-

rary take on the cake,

with a top baker and an

expert from the WI nam-

ing the best.

DJ WORKSHOPA chance to get behind the decks at Victorias new

superclub, The Qube Project (formerly Pacha). Inside

Out Victoria will be taking over a room at the club in the

early evening and hosting a DJ workshop for anyone with

an interest in dropping some beats.

THE BUSINESS OF FASHION Q&AVictoria is fast emerging as one of Londons most

fashion-forward neighbourhoods, so this event will give

style mavens the opportunity to go behind the scenes

at Donna Ida one of the labels thats making SW1 so

on-trend and pose questions to the Jean Queen herself.

SW1 WORKOUTAn early-morning workout with personal trainer Adam

White to get the heart pumping while making the most

of Victorias stunning green spaces.

VICTORIA ART TRAILIn conjunction with the Delf ina Foundation, on Catherine

Place, Inside Out Victoria is creating an interactive art

experience, with participants having the chance to meet

artists-in-residence and share their work online.

Our fashion shoot on location in Victoria was inspired by Sixties pictures by the likes of David Bailey and William Klein, where the city streets are the backdropCYNTHIA L AWRE NCE-JOHN

Fashion director Volt magazine

VICTORIAS HISTORY

AtoZPHYLLIS PEARSALL CONCEIVED THE IDEA FOR THE LONDON A-Z

WHEN SHE GOT LOST BETWEEN HER BEDSIT ON HORSEFERRY ROAD AND A PARTY IN BELGRAVIA. SHE WENT ON TO WALK

3,000 MILES AND WORKED 18 HOURS A DAY TO COMPLETE IT

WITH EVERY NEW OPENING, VICTORIA BECOMES EVER MORE DYNAMIC AND THERE ARE PLANS TO KEEP THOSE EXCITING CHANGES COMING. FROM 2 TO 5 OCTOBER , LAND

SECURITIES IS HOSTING A CELEBRATION OF THIS TRANSFORMATION. INSIDE OUT VICTORIA IS A SERIES OF EVENTS SHOWCASING THE RANGE OF THINGS TO DO IN THE AREA. VENUES

INCLUDING THE VINCENT ROOMS, ST. JAMES THEATRE AND THE NEW CURZON, WILL HOST TALKS, DEMONSTRATIONS AND WORKSHOPS.

VICTORIAS BEST

COFFEE SHOPS A REGULAR RUNDOWN OF THE BEST

THAT SW1 HAS TO OFFER

IRIS & JUNE A recently opened New Zealand-run coffee shop in

Howick Place with a fresh daily selection of delicious

breakfast , lunch and snack options.

1 Howick Place; irisandjune.com

TOMTOM COFFEE Take a seat outside this elegant corner premises

and enjoy a coffee prepared by expert baristas

on a La Marzocco machine.

114 Ebury Street; tomtom.co.uk

FLAT CAP This mobile stand is run by Fabio Ferreira, who,

having come from a family of coffee-growers in Brazil ,

has a passion that really shines through.

Corner of Victoria Street and Strutton Ground@FlatCapVictoria

ROYAL QUARTER CAF At this charming Victoria caf, the freshly ground

coffee is every bit as good as the wholesome

lunches and indulgent afternoon tea.

Wellington House, Buckingham Gateroyalquartercafe.com

UPCYCLING WORKSHOPExperts from Chelsea

College of Arts share their

tips on upcycling, proving

that one persons trash

really is another persons

treasure. Participants will

be shown how to revamp

an unloved item from their

own wardrobe during this

interactive workshop.

COOKERY DEMONSTRATION & ESCOFFIER DINNERFoodies have the chance to

enjoy not only dinner at The

Vincent Rooms, where the

first-class fare is prepared

by students at Westminster

Kingsway College, but also to join in with a scientific cookery

demonstration in the School of Caterings lecture theatre.

ART CLASS IN VICTORIAWith a little help from a local tutor, budding artists will

be able to put their skills to the test in one of Victorias

most unusual locations.

MUSICAL-THEATRE WORKSHOPFans of musical theatre will have the chance to take part

in a not-to-be-missed workshop with West End star

David Bedella, before he takes to the St. James Theatre

stage himself to perform.

FASHION FILM AND Q&AThere will be a special screening of Bill Cunningham New York, the highly acclaimed 2010 documentary about the fashion scene in the Big Apple at the new Curzon

Victoria, alongside a Q&A between two of London's

leading fashion experts.

INSIDE OUT VICTORIA TAKES PLACE 2 TO 5 OCTOBER VISIT

CREATEVICTORIA.COM/INSIDEOUT TO FIND OUT MORE

Styling CYNTHIA LAWRENCE-JOHN Photography WENDELIN SPIESS

Max wears ARMANI COLLEZIONE at 123 Victoria Street

FA SH IO N FO RWAR DW I T H G LO B