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Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Digital MediaVideo Editing and Production
1
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Bonus Chapter: Title Sequences
2
http://commons.wikimedia.org/w/index.php?title=File%3AA_Farewell_to_Arms_(1932_film)_title_sequence.ogv
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Saul Bass
3
http://www.youtube.com/watch?v=nLtRcd-BXQ8
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Saul Bass
4
http://www.youtube.com/watch?v=jIlqatMQSgI
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
History of Title Sequences
5
http://www.youtube.com/watch?v=ec7t25HSxwc
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
History of Title Sequences
6
http://www.youtube.com/watch?v=gaLDyrun_Cc
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Dexter – Digital Kitchen
7
http://www.youtube.com/watch?v=cSjvLWHgaPI
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
True Detective – Antibody Article
8
http://www.youtube.com/watch?v=m6Y7E6EBhvQ
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Lost – ?
9
http://www.youtube.com/watch?v=QWsGuiu07MA
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Production checklist
10
-Story
-Fill all the gaps in your story
-Avoid any illogical or unexplainable
situations
-Be aware of audience engagement with
your story
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Production checklist
11
-Storyboard
-Does my storyboard depict what I need?
-Are there enough camera angles?
-Are there enough variations?
- If something goes wrong, can I still shoot
the sequence? If not, I need to plan it even
better.
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Production checklist
12
-Location
-Scout the locations where you want to
shoot, and make a list
-Be aware of the light conditions during the
day
-Be aware of the sound conditions during
the day
-Get necessary permissions from the
property owners.
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Production checklist
13
-Production schedule
-Define a shooting calendar
-Organize the equipment
-Charge your batteries
-Format the SD cards
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Production checklist
14
-Shooting Day
-Set the lights
-Define your angles
-Rehearse the scene without filming
-Set the white balance (for each room)
-Set the exposure (for each room)
-Set your focus
-Press record
-Shoot at least 5 seconds before and 5
seconds after the action is complete.
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Production checklist
15
-Shooting Day
-Repeat until you have the best shot.
-Write down the best shot.
-Preview the shot with a large screen.
- If you are using ambient audio, listen to it
with good headphones
-Be sure you have done everything right
before moving to the next scene.
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Production checklist
16
-Editing
- Import all the audio/video material
(bad and the best shots)
-Watch the best shots once again.
-Edit your timeline.
Once you finish the editing videos
-Add audio.
-Add text
-Export your video in low quality and preview
Once you are sure that it is the final cut
-Color correction
-Add transitions/effects at last
-Export with HD quality
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Production checklist
17
DOs and DONTs
Follow a structured approach
Be aware of every changing asset in your scene.
Avoid too long sequences, angle variations are often better.
Avoid shaky-cam
Avoid zoom in/out during shooting
Avoid extensive use of Camera Stabilization effects
Avoid irrelevant background sounds
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Production checklist
18
HINTS
Record the room tone.
Use additional light/reflectors.
Use thoughtful angles.
Document your process and decisions very well.
Prepare your paper/video-paper about your
project.
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Workshop Assignment
19
Choose an object
Choose a commercial video that is absolutely
not relevant to the object
Analyze the video
- Shooting angles
- Timing
- Light
- Sound
Re-shoot the commercial video with your object
Time: 100 minutes.
Thursday 3 April 14
Institut für Wirtschaftsinformatk / Institut Visuelle Kommunikation – Safak Korkut 18.03.2014
Nail Clipper Air
20
http://www.youtube.com/watch?v=EaKWHvUASgk
Thursday 3 April 14