Is Viral effective enough?

Quality of attentionvs

Quantity of attention

My 1st Viral

QuickTime™ and a decompressor

are needed to see this picture.

257,687 views

Enough people has certainly seen it.

But how many was actually affected by

it?

Top 10 videos with the most views on youtube?

Which of the top 10 videos actually

motivated a realistic change in behavior?

Shouldn’t it be a question of how many

people being convinced by your

message as opposed to how many hearing

your message?