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CONTENTSCONTENTS

Introduction Overview History

About Richard Branson Financial Report Growing rivalry with British Airways Destinations Fleet Slogans Features

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INTRODUCTIONINTRODUCTION

y Virgin Atlantic Airways Ltd. is aBritish airline which is owned by RichardBranson's Virgin Group (51%) and

Singapore Airlines (49%). It operates long-haul routes in every part of the world,from its main bases at London HeathrowAirport and Manchester Airport. Virgin

Atlantic carried around 5.1 millionpassengers and made an annual profit of46.8 million in 2007.

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OverviewOverview

y VIRGIN Founded1984

y Hubs London Heathrow AirportLondon Gatwick Airport

y Fleet size 38 (+27 orders)

y Destinations 30y Parent company Virgin Group

y Headquarters Crawley, Englandy Key people Richard Branson (President)

Stephen Murphy (C

hairman)Steve Ridgway (CEO)

y Website: http://www.virgin-atlantic.com

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HISTORYHISTORY

y In 1982, Randolph Fields, an American-bornlawyer, and Alan Hellary, a previous chief pilotfor Laker Airways, set up British AtlanticAirways as a direct successor to Laker Airways.Fields met Richard Branson at a party inCentral London during which he proposed abusiness partnership between Branson andhimself to get his fledgeling airline off the

ground. Fields agreed to a reduced stake of 25%in the airline (renamed Virgin Atlantic) andbecame Virgin Atlantic's first chairman.

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y Sir Richard Charles Nicholas Branson (born 18 July1950) is an English entrepreneur, best known for his Virginbrand of over 360 companies. Branson's first successfulbusiness venture was at age 15, when he published amagazine called Student. In 1972, he opened a chain ofrecord stores, Virgin Records, later known as VirginMegastores in late 2007.

y

Branson's Virgin brand grew rapidly during the 1980s - ashe set up Virgin Atlantic Airways and expanded the VirginRecords music label. Richard Branson is the 236th richestperson according to Forbes' 2008 list of billionaires as hehas an estimated net worth of approximately $7.9 billionUSD.

PRESIDENT

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FINANCIAL REPORTFINANCIAL REPORT

y Virgin Atlantic Group reported a final pre-

tax profit of 15.7 million ($25.3 million)

for the year ended last April3

0.y The airline lost 92.6 million in the

previous financial year.

y Profit before tax and exceptional items was

48.7 million, a significant increase over

1.8 million in the previous year.

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Growing rivalry with British AirwaysGrowing rivalry with British Airways

y Virgin Atlantic has been a bitter rival of BritishAirways since its inception.

y Background to opening up HeathrowIn January 1991, the UK Government openedthe door for Virgin to operate from LondonHeathrow Airport when it decided to abolish

the so-called "London Air Traffic DistributionRules" in response to growing pressure fromthe industry.

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DestinationsDestinations

Africa

y Kenya, South Africa

Asia

y China, India, Japan

America

y California, Florida, New York, New Jersey

Caribbean and Australia

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FleetFleet

y Virgin Atlantic's fleet is composed of both Airbus

and Boeing aircraft with an average age of 6.7 years

as of March 2008.

y

Boeing 747-400s are used on all routes fromGatwick and Manchester. Boeing 747s and Airbus

A340s are used interchangeably on routes from

Heathrow.

y

Virgin Atlantic also has both Boeing 787-9 andAirbus A380-800 aircraft on order that will be

delivered beginning in 2011 and 2013, respectively

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SLOGANSLOGAN

yWE NEVER FORGET YOURFIRST TIME.

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FEATURESFEATURES

y First airline in the world to use the BIO

FUEL.

y Its major engine parts are manufactured

by HAL, LUCKNOW.

y First airline which provided the facilities

equivalent to premium class in cost of

service class.

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CONLUSION

CONLUSION

yVirgin Atlantic is the name in the

world which has ability to changecampus of the any business.

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