© 2015 Conferma Ltd. | Confidentiality: Public
WHITEPAPER
VIRTUAL CARD NUMBERSA TRAVEL MANAGER’S GUIDE
How VCNs can help travel managers respond to their company’s challenges
POWERING BUSINESSPAYMENT FORWARD
TRAVEL MANAGER’S GUIDE — WHITE PAPER 2
© 2015 Conferma Ltd. | Confidentiality: Public
CONTENTS
3 Introduction4 Whatisavirtualcardnumber(VCN)?5 Everyoneinyourcompanygains7 WhatareVCNsusedfor?8 WhatarethebenefitsofVCNs? 8 Bettercontrol 9 Betterefficiency 10 Betterdata12 HowdoVCNswork?14 HowfastareVCNsgrowing?15 HowtointroduceVCNsintoyourtravelprogramme
TRAVEL MANAGER’S GUIDE — WHITE PAPER 3
© 2015 Conferma Ltd. | Confidentiality: Public
Arevolutioninpaymentcontrolandsimplicity,virtualcardnumbers(VCNs)arethenewstandardforcorporatepayments.Theyareasdramaticanimprovementinthewaypeoplepayeachotherastheintroductionofchequesinthe17thcenturyorplasticcreditcardsinthe20thcentury.
VCNsareincreasinglydrawingattention,butanynewconcepttakestimetobedinandbeunderstood.ThiswhitepaperisdesignedtohelpyouunderstandeverythingyouneedtoknowaboutVCNs–whattheyare,howtheyareused,howtointroducethemand,aboveall,howtheyimproveyourbusiness.
AtConferma,wehatejargon,sowehaveavoideditasfaraspossible.Thatseemsfitting,becauseVCNsaremainlyaboutsimplifyingover-complicatedprocesses,especiallyintravelpayments.Bymakingthingssimpler,wecanalsomakethemlessexpensive,sotherearemajorwinstobegainedbyadoptingVCNs.Wehopethispaperwillexplainexactlyhow.
If,havingreadthiswhitepaper,youwanttofindoutmoreorstartimplementingVCNsintoyourcompany’stravelprogramme,pleasespeaktoyourbank,travelmanagementcompany,orself-bookingtoolprovider.
Simon BarkerChiefExecutiveConferma
INTRODUCTION
1950sCreditcards
1650sCheques
700BCCash
TodayVirtualCardNumbers(VCN)
Other names for VCNsThevirtualpaymentsindustrydoesnotyethaveastandardisednameforthevirtualnumbersitgenerates.AtConferma,welabelthemvirtualcardnumbers(VCNs),butelsewhereyoumayseethemcalled:
—Single-useaccounts—Single-useghostaccounts—Virtualcreditcards—Virtualaccountnumbers—eCards—vCards
Thenamesaredifferent,buttheyallmeanthesamething.
Virtual card numbers
Your essential guide to VCNs
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© 2015 Conferma Ltd. | Confidentiality: Public
Avirtualcardnumber(VCN)isa16-digitnumber.Itisusedinthesamewayasthenumberonthefrontofaplasticcreditcard.ThedifferencewithaVCNisthat:—Itisgenerateddigitallyatpointofsale—Thenumberisusedforthatsingle
paymentonlyandisthendiscarded.
Ifrequired,avirtualcardsecuritycode,alsoknownasCVV,CVV2orCVC,thethree-digitnumberprintedonthebackofaplasticcard,canbegeneratedatthesametimeastheVCN.YoucanalsoplacerestrictionsonwhattheVCNisusedfor–includingthesupplier,theamountandthedaterangeinwhichtheVCNcanbecharged.
Issuers,usuallybanks,generatethenumbersfromtheirownlicensedrangesoftrillionsofcardnumbers,knownasBINs(orBankIdentificationNumbers).Allthemajorschemes(e.g.Visa,MasterCardandAmericanExpress)andmajorcorporatebanksnowofferVCNs.Theircustomershaveavarietyofpaymentoptionswiththemfromfullcredittodebitandpre-paid.Inthecaseofcorporatetravel,theVCNpaymentisusuallycentrallybilledtowhatisoftenknownasalodgeaccount.Unliketraditionallodgeaccounts,whichhavebeenaroundforover40years,VCNaccountsapplyauniquecardnumbertoeachtransaction.
Furthermore,traditionallodgeaccountscarrysomesecurityconcerns.Insomecases,thelodgeaccountdetailsmaybeknowntonumerousindividualsattheTMCbooking(andpayingfor)travelonyourbehalf,whetheritbestoredwithinprofiles,writtenonstickypaperor,evenworse,memorisedbymultipletravelagents.Becausethatlodgeaccountisusedformultipletravelbookings,itcarriesalargeenoughcreditlimittocoverallyourcompany’shotelbookings,airticketsetc.leavingyourcompanyexposedtothepossibilityofcardmisuseorevenfraud.WhenadifferentVCNisusedforeachtransaction,thecreditlimitavailablecanbelockeddowntothepennyorcent.
WHAT IS A VIRTUAL CARD NUMBER?
Where do the numbers come from?
TRAVEL MANAGER’S GUIDE — WHITE PAPER 5
© 2015 Conferma Ltd. | Confidentiality: Public
Travel manager—Faster,moreaccurate,more
detaileddataontravelspend—Bettercompliancewithtravelpolicy—Potentialtosupportopenbooking
strategies—Bringsspendofinfrequent
orirregulartravellers(e.g.contractors)intomanagedglobaltravelprogramme
—Noneedtochangeprocesseswithusualsuppliersandintermediaries
HR—Closercontrolofemployeespend—Compliantpaymentprocessforall
personnel,includingcontractorsandtrainees
—Saferpaymentmethodfortravellers
—Abilitytolinkeachtransactionbyemployeenumber
—Globalsolution
IT/Information Security—LimitedworkinvolvedforIT
department—Improveddatasecurity
EVERYONE IN YOUR COMPANY GAINS
VCNstickmanyboxesformanydifferentfunctionswithinyourcompany.Hereareafewexamples:
Finance department—Automatedreconciliationof
purchasesandpayments—Reducedriskoffraudoroverspend—Fullcompany-specificdataforcost
reallocations—Automatedintegrationwithexpense
management,generalledgerorERPsystems
—Lowerprocessingcostsfortravelandfinancepartners
—Improvedcashflow—Canbeusedwithexistingbanksand
otherfinancialservicespartners—Earnrevenueshare/rebatesfrom
yourbankonpayments
Travellers—Noneedtocarry(andlose)cards—Nopersonalliability—Swift,automatedpaymentwith
automateduploadtoonlineexpensetools
—Touchless–inessencethecorporatetravellerneednotevenknowaboutthemethodofpaymentbeingused
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© 2015 Conferma Ltd. | Confidentiality: Public
How VCNs solve the top priorities of travel managers
EachyearaleadingTMCCarlsonWagonlitTravelsurveystravelmanagersgloballytounderstandtheirmajorprioritiesfortheyearahead.VCNshelpaddressthetopsixprioritiesidentifiedfor2014:
1 2 3
4 5 6
Find innovative ways to generate savings HowVCNshelp:—Betterdataforbetternegotiations
withsuppliers—Lowerfeesforprocessessuchas
billback—Lowadmincosts(e.g.eliminating
reconciliation)
Further promote the travel programme
HowVCNshelp:—Bringstravellerswithoutplastic
corporatecardsintothetravelprogramme
—Enablespaymentsindestinationswhereusingplasticcorporatecardsmaybeconsideredunsafe
—Allowstheoptionofopenbookingthroughtraveller’schoiceofbookingchannelsolongastheypaywithacompanyVCN
Drive growth in online adoption
HowVCNShelp:—Asadigitalprocess,VCNsarethe
idealpaymentsolutionforonlinebooking
Redesign the travel policy
HowVCNshelp:—Ratherthantravellershaving
torememberwhatthepolicyis,therulesareembeddedintothepaymentprocess.Thatmakesnon-complianceimpossible
Optimise end-to-end travel processes
HowVCNshelp:—VCNsmaketravelpurchase-to-pay
seamlessbyprovidingauniqueIDthatrunsthrougheverystepoftheprocess
—Post-travelexpensereportingiseliminated,asisreconciliationofbookingsandtheirpayments
Develop a mobile strategy
HowVCNshelp:—VCNsaretheperfectpayment
methodformobilebookingasthereisnorequirementtostorepermanentcardnumbersonthedevice,providingaddedsecurity.Moreover,asNearFieldCommunicationbecomeswidelyaccepted,mobileVCNscanbeusedforancillaryspend(restaurantbills,taxisetc.),improvingexpensereporting
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© 2015 Conferma Ltd. | Confidentiality: Public
Theanswerisverysimple.VCNscanbeusedtopayANYsupplierwhichacceptscardpayments–fromstationerytomedicalsupplies.Theyareespeciallyhelpfulinindustrysectorswithfrequent,recurringelectronictransactions.
The travel connectionVCNswereoriginallycreatedtosolveparticularpaymentchallengesinthetravelindustry,suchashotelbillback(seebelow)andlow-costcarrierbookings.Today,VCNscanpayforanykindoftravelbooking,including(seediagramright):
SuppliersacceptVCNsdirectlyfromcustomersandalsofromTMCsandotherintermediaries.Forexample,onlinetravelagentsoftenuseVCNstopayhotels,especiallyforpre-paidroomreservations,andlow-costcarriers.
Flights(bothIATAandlow-cost,viaaGDSoronline)
Accommodation
Rail
Car rental
Ferries
WHAT ARE VCNs USED FOR?
TRAVEL MANAGER’S GUIDE — WHITE PAPER 8
© 2015 Conferma Ltd. | Confidentiality: Public
VCNs’ killer appAuniquenumberforeverytransaction
WHAT ARE THE BENEFITS OF VCNs?
Better controlEliminatefraudandunauthorisedspending
Control what employees spendYoucansetwhateverparametersyoulikeoneverypurchasemadewithaVCN.Tailoredcontrolsinclude:—Themaximumorexactamountthatcan
bepaid—Whoispaid—Whenthepaymentismade
Minimise fraudAconventionalplasticcardcanbestolenorlost.Andevenifyouremployeehangsontotheircard,thenumbercanstillberecordedandmisusedbyfraudsters.WithVCNs,fraudisalmostimpossiblebecausethenumberisusedonceonly,andonlywhen,whereandfortheamountyouspecified.
Maximise transparencyVCNsgiveyourcompanyaclearaudittrail,throughtheuniqueIDofthecardnumber,ofexactlywhopaidforeachpurchase.Traceabilityisanincreasingpriorityaspressuremountsoncompaniestoimprovecorporategovernanceandprocesscontrols.
Control without interferenceVCNsletyoustayinchargewithoutgettinginthewayofyouremployees.Apartfromhavingtosupplymandatorycompanyinformation(suchasemployeenumberandcostcentre),therearenonewordifferentprocessestheyhavetogothroughtomakeaVCNpayment.
Maintain PCI compliance InthecaseofConferma,allourVCNtransactionsareLevel1PCI-compliant.
ThemanybenefitsofVCNscanbedividedintothreemaingroups:—Bettercontrol—Betterdata—Improvedefficiency
UnderneathallthesebenefitsisthekeyadvantageofVCNs:usingacardnumberonlyoncegiveseverypurchaseitsownuniqueidentifier.Thatallowsdatatobecustomisedandtrackedallthewaythroughthelifecycleofthebooking.
TheuniqueIDmakespaymentsbothsimplerandmoreflexible:
Simpler—thepaymentcanbetrackedinstantly.More flexible—eachpaymentcancarrymorecustomisedrulesanddatawithoutanyadditionalwork.
Allthebenefitslistedbelowarevariationsonthesetwothemes.
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Plasticcardswereabrilliantmid-20thcenturyinvention–buttodaytheystillbringmid-20thcenturyadminchallengeswiththem.Takingpaymentsvirtualsweepsawaythoseproblems.
Automate reconciliationOr,moreaccurately,getridoftheneedforreconciliation.Allcompaniesdislikethelengthymanualchoreofreconcilingpurchaseordersandpaymentstatements.Nottomentionit’ssubjecttohumanerror.WithVCNs,theuniquepaymentnumbergeneratedatpointofsalemeansthepurchaseandpaymentareinherentlyreconciledassoonaspaymentismade.
Achieve guaranteed matchingEvenaftermanyhoursofwork,manualreconciliationisrarely100percentaccurate.ThankstotheuniqueIDoftheVCN,yourmatchingcannowbeperfectforthefirsttime,leadingtobettermanagementinformation.
Reduce head countEliminatingmanualreconciliationreducesheadcountinsideyourownbusiness,allowingyoutoredeployresourceelsewhere,whileprocessefficiencieslikeautomatedhotelbillbackreduceheadcountforyourTMCandotherserviceproviders.Thisshouldleadtolowerfees.
Integrate seamlessly with your other processesVCNdataflowsautomaticallyintoyouraccountingorERPsystemswithminimalornoimpactonyourusualworkflows.Thesameistrueforyourserviceproviders–theycarryonworkingalmostexactlyasbefore.
Manage all travellersCompaniesdon’tlikegivingcorporatecardstoeveryonewhotravelsforthem.Examplesincludenewhires,interns,temporarystaffandcontractors.Therearealsosomecountrieswhereplasticcardsareinappropriateforculturalandeconomicreasons.VCNsprovideanefficientwaytopayforallthesetravellerswithoutcomplicatedinvoicingandbillbackprocedures.
Improve cashflowBringingmoretravellersundertheumbrellaofcorporatepaymentsolutionsthroughVCNsalsoimprovescashflow.That’sbecauseVCNsoftenreplacelesscashflow-friendlypaymentmethodssuchasinvoicing,cashadvancesandperdiemallowances.Cardpaymentsalsoenableyoutobeincontrolofwhenyoursuppliersreceivepayments,unlikemoreclunkypaymentmethodssuchasBACSorcheques.Thiscanleadtoimprovedrelationshipswithsuppliersastheyreceivepaymentquickeranditalleviatesanycashflowconcerns.
Cut down on post-trip expense reportingVCNpaymentscanbefeddirectlyintoautomatedexpensereportingsystemsatpointofsale.Thatleavesfewerexpensestobereclaimedretrospectivelyafterthetrip,savingtimefortravellersandfinanceadminsalike.AVCNisonlyinsertedintothebookingorprocurementchannelatPOSoncealldatamandatedbyyourcompanyispresent.
Gain a universal payment solutionVCNsareaccepted:—Inanycountrywhereplasticcardsare
accepted—Bymillionsofserviceprovidersand
suppliers—Acrossawiderangeofcurrencies
Better efficiency Ditchoutdatedmanualadminprocesses
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Gain detailed data Gain complete dataWhenitcomestohotelbookings,billedvolumeisaround25percenthigheronaveragethanbookeddatabecauseoftaxesandextras.Thatgivesyouamuchhigherspendfiguretouseinnegotiationswithhotelsuppliers.
Thedifficultyofreconcilingtraditionalcardpaymentsmeanssomedataalsogetslostintheprocess.WithVCNs,theuniqueIDofthecardnumbermeansthedatacanneverbelost.
Dataisalsomorecomprehensivebecausethespendonirregulartravellers(temporarystaffetc.)iscapturedalongsidemoreregulartravellerswhocarryplasticcards.
—Forbothoffline(throughtravelagentsusingGDSs)andonlinetravelbookings
WhyVCNsgiveyoumorechoiceofsuppliersandintermediariesYetanother,oftenoverlooked,benefitofVCNsisthattheygivecompaniesmorechoice,moreflexibilityandmoreindependence,bothintheirtravelandbankingrelationships.
MaintainbankingrelationshipsANDindependenceAllbankswithcorporatedivisionsnowofferVCNs,soexistingbankingrelationshipscanberetainedornewonestakenonwithnodisruption.
MixandmatchyourtravelserviceprovidersVCNsareauniversalpaymentsolutionwhichcanbeusedwithmostbookingtools,TMCsandotherserviceprovidersacrosstheworld.ThatmeansyoucanmixandmatchyourchoiceoftheseserviceprovidersbecausedatafromallofthemcanbeconsolidatedthroughdeployingVCNsasacommonpaymentmethod.
Better data More,richer,faster
Traditionally,travelmanagersgathertheirdatafromtwomainsources.Bothhavetheirshortcomings:
Traditional ways—TMCdataisdetailedbutonlyshowswhat
wasbooked,notwhatthefinalbillwasafteramendmentsandextras
—Carddatashowswhatthefinalbilledamountwasbutisusuallyverythinondetail
VCN wayVCNdataisthebestofbothworlds,becauseitisbothworlds:itisbothbookedandbilleddatathankstotheuniqueVCNrunningthroughoutthebookingandpaymentprocess.Forthefirsttimeyouhavedatathatisbothdetailedandshowswhatwasactuallypaid.
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Gain richer dataYoucanboltlargeandvarieddatafieldsontoeachVCNtogivetravelmanagers,purchasersandCFOsalikethedetailedmanagementinformationtheyneed:—Purchase/bookingdata–allthedetails
capturedatpointofsaleonthepurchasesystem/bookingtoolorbythetravelagent
—Paymentdata–alltheinformationprovidedbythecardissuerwhenthepaymentismade
—Invoicedata–someVCNproviders,includingConferma,canalsotakeadirectinvoicefeedfromthesupplier,includingfullcostitemisation(alsoknownasLevel3orfoliodata)andVATdetails
—Companydata–thecompany-specificinformationyourequiretobeenteredatpointofsale–e.g.employeenumber,projectcodeetc
Traditional paymentsWithtraditionalcorporatepayments,theclientreceivesamonthlystatementcontaininglimiteddetail(usuallyjustsuppliername,dateofpaymentandtotalprice).Often,moretimeisneededafterreceivingtherecordstoreconcilethepaymentdatawiththeoriginalbookingdata.
VCN paymentsVCNscanprovidenext-dayreporting,withpurchaseandpaymentdataalreadyreconciled.
The Three Vs: why better management information from VCNs boosts your businessDataprofessionalstalkabouttheThreeVsofbusinessintelligence:—Volume—Variety—Velocity
Aswehavejustseen,VCNsimprovealloftheThreeVs.Thatimprovementcangivetravelmanagerstheedgeinallsortsofways,including:
Suppliermanagement—Armyourselfwithamoredetailedunderstandingofyourspendwhengoingintopreferredvendornegotiations.
Employeemanagement—Monitoremployeespending,notonlytocheckforcompliancebuttoensuretheyaremakingthewisestbuyingchoices.
Movefaster—Identifyandcorrectunexpectedbehaviourortrendsbeforetheybecomeasustainedproblem.
Speed up reporting
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InthecaseofVCNsprocessedbyConferma,thewayatravellerwouldnormallypaybycardisalmostunchanged.
HOW DO VCNs WORK?
Paying for an air ticket
Step 1 — The booking
Thecustomerusestheirselfbookingtool(KDS,GetThere,etc)OrTheTMCconsultantbookstheflightasnormalthroughaglobaldistributionsystem(Abacus,Amadeus,SabreorTravelport).OrThereservationismadeviaadirectbookingsite.
Step 2 — The payment
Traditionally,theconsultantwouldcopyandpasteineitherthetraveller’splasticcreditcardnumberortheiremployer’scentralaccountlodgenumber.Instead,withVCNs,theagentdoestwothings:
KeyinemployeeinformationPaymentcannottakeplaceuntilrequiredfieldssuchasemployeenumberandclientcodearecompleted.
GenerateaVCNTheagentclicksanoptionontheirbookingscreentogenerateaVCN.Theprocesstakeslessthanonesecond.Theagentacceptsthenumberasa“CardholderNotPresent”transactionandpaymentiscompleted,asitflowsthroughthestandardcardacceptancenetwork.
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Hotelpayments(usinganymethod)areslightlydifferent.Guestsdon’tusuallyknowattimeofbookingwhattheirfinalbillwillbeonceextrasandtaxesaretakenintoaccount.
Step 2 – The booking guarantee
SameasStep2forair,excepttheVCNisgeneratednottocompletepaymentbuttoguaranteethebooking.
Step 3 – The tolerance level
TheTMCorself-bookingtoolcommunicatestothehotelamaximumamountthatcanbechargedtotheVCN.Normally,thisisthebookedroomrateplusanadditional“tolerance”leveltoallowforextras,suchasfoodandbeverage,andtax.Forexample,ifthetravellerisstayingatahotelatLondonHeathrowforarateof£200,theiremployercansetatoleranceof20percent,sothemaximumpayablethroughtheVCNwillbe£240.
Step 4 – Payment at check-out
Atcheck-out,theguestverifiesthebillandthenthehotelreceptionistcompletespaymentusingtheVCNprovidedattimeofbooking.Iftheguesthasexceededthemaximumamountauthorisedonthecard,thecardwillbedeclinedandtheywillbeforcedtoeitherpaythedifferenceoutoftheirownpocketor,ifthereisanacceptablereasonfortheoverspend,theycancontacttheTMCtoissueasecondVCN.
Paying for a hotel booking
Step 1 — The booking
ThecustomerusestheirselfbookingtoolOrTheTMCconsultantbooksthehotelasnormalthroughtheirchosencontentprovider(GDS,Hotels.com,etc).
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1Conferma’sProgress,IntegrationsEmblematicofRapidlyMaturingSector,TravelProcurement,November20142Interview:AirPlusInternationalU.S.CEOYaelKlein,BusinessTravelNews,6August20143VirtuallyAnywhere,BuyingBusinessTravelcorporatecardssupplement,May/June20144Travelport’seNettExpandingVirtualCardPaymentsToSeveralNewMarkets,TheBeat,3March2014
Rapid expansionTherearenoindustry-widefigures,butallprovidersofVCNtechnologyreportstronggrowth.
Conferma saidinNovember2014thatithandled265percenthighervirtualpaymenttransactionvolumeinSeptember2014thaninSeptember2013.1
AirPlus InternationalsaidinAugust2014thatgrowthinitsvirtualcardbusinesswasup50-60percentyearonyear.2
Citibank saidinMay2014thatitsvirtualcardtransactionvolumedoubledin2012andtrebledin2013.3
TravelportsaidinMarch2014thatitsvirtualpaymentssubsidiaryeNettexperiencedtriple-digitpercentagegrowthin2013.4
A worldwide phenomenonAnadditionalbenefitofVCNsformultinationalcorporationsisthattheprocessforusingthemisconsistentworldwide.ConfermaalonehasfacilitatedVCNpaymentstosuppliersin184differentcountries.
The infrastructure for growth is in placeAllthemajorpillarsofthecorporatetravelindustryarenowconnectedtoVCNs,providingaplatformforrapidgrowth.AsofJanuary2015,forexample,allfourmajorglobalTMCsareusingVCNs,aswellasallthemajorGDSsandnearlyallmajorcorporatebookingtools,includingAmadeuse-TravelManagement,GetThere,KDSandTraveldoo.
HOW FAST ARE VCNs GROWING?
Mapshowingall184countriesinwhichconfermahashandledaVCNpayment
Evolvingmarket
AcceptVCNpayments
DonotacceptVCNpayments
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Easy to convince senior managementVCNsaretheclassic“no-brainer”.Withmanyadvantagesandnodisadvantages,theonlyreasonseniormanagementmightresistislackoffamiliaritywithVCNsandacultureofdislikeofchange.
ForadetailedlistofbenefitsofVCNs,seeabove.However,thekeyadvantageswhichusuallyappealmosttoC-levelmanagementare:—Governance,e.g.fraudreduction,better
audittrail—Controloverwhatcanbepaidtosuppliers
andwhen—Visibilitythroughqualityandquantityof
data,especially(fortheCFO)theabilitytobreakdownandallocatecoststocostcentres
—Nodisruptiontoexistingtravelandfinancialintermediaries
Speak to your TMCTheeasiestandmosteffectivewaytointroduceVCNsistorequestthemthroughyourTMC.TheTMCwilltakeonthetaskofliaisingwiththerelevantstakeholders,including:—Yourbank—YourVCNtechnologyprovider—Youronlinebookingtoolprovider—YourTMC’sGDSprovider
AgreeatimelinewithyourTMCandyourrespectiveresponsibilities.NearlyallthetasksshouldbeyourTMC’sresponsibility,notyours.
Speak to your bankYourbankwillprocesstheapplication,setupavirtualcardaccountandconfirmthenecessarycredentialsthroughtoConfermaorotherVCNtechnologyprovider.
What the VCN technology provider will doThetechnologyproviderwillsetupthelinkswiththeTMC,GDSandbookingtoolandtesttheprocessbeforegoinglive.
No need to inform travellers and bookersGenerally,thereisnoneedtoinformtravellersorbookers,forwhomthechangeislargelyinvisible.ThemainexceptionisifintroducingVCNsmeansyouaremovinghotelpaymentsfromplasticcardstobillback.Ifthisisthecase,amendyourpolicytoreflectthisnewruleandcommunicateitverybrieflytotravellers.Youwillencounterlittleresistancebecausebillbacksavesthemadmintime.
HOW TO INTRODUCE VCNs INTO YOUR TRAVEL PROGRAMME