Date post: | 21-Jun-2015 |
Category: |
Investor Relations |
Upload: | proactive-capital-resources-group |
View: | 1,037 times |
Download: | 0 times |
1 Introducing Facetones ™ November 2011
Privileged and Confidential
Founded in 2006, investors include Benchmark and DAG Ventures
Mobile application pioneer and Video Ringtone leader with over 22 filed patents and 3 issued
Worldwide Commercial Deployments including OEM software solutions for handsets, global Tier 1 operators, major media and brand partners
Over 1 million beta users and 325,000+ paying customers
Compatible with 400+ handsets, including Android, iPhone, Symbian, BlackBerry, J2ME
Vringo At-a-Glance
Vringo’s Four Video Service Platforms
3
•Launched in 10 territories •More on the way •$1 - $5 monthly subscription
Video Ringtones Platform
•Designed for “Idol” format: video and voting •Ad opportunities and co-sponsorships •Over 200,000 users in first 3 months •Launched with Nokia and Star Academy
Fan Loyalty Platform
•Supports Android and iOS—looks great on iPad •T-Pain launch hits #14 in iTunes music apps •New artists expected to launch + brand sponsorship
Video ReMix Platform
•Animates social network photos •Live on app stores and select carriers •Subscription, ad-supported or a-la-carte purchase
Facetones™ Platform
Best mobile service for social community and user generated content - October 2007
Best use of phone functionality - December 2007
Always On Top 100 Media winner - January 2008
Best mobile social networking service, 2nd place - January 2008
Finalist - March 2008
Best mobile community/fan content - November 2008
Winner Red Herring 100 - April 2009
Best ringtone innovation - June 2008
Industry Recognition
Press Coverage
5
“offers an eyeful…has to be seen to be believed”
“Vringo has something that others lack…the caller has the power”
“the next level ringtone…this company’s fun and unusual product is just getting better and better”
“every call thus becomes an opportunity to share content and to establish identity…Vringo has a head start over competitors”
“the service aims to tap consumer’s obsession with creating their own content”
“the next big thing in ringtones… soon everyone could have a Vringo, a personalized video ringtone”
“Next big thing in the ringtone wave”
Core Technology Proven with World’s Largest Carriers
6
Rapidly Expanding Markets and Trends
• Mobile Video has Arrived
– Mobile video data usage to grow at 131% CAGR from 2009–2014 (1)
– 534 million global mobile video subscribers by 2014 (2)
• Mobile Social is Growing Exponentially
– Facebook® and Twitter at the forefront of the phenomenon
– Mobile social growing from $1.8 billion to $11.8 billion from 2008-2013 (3)
7
(1) Cisco Visual Networking Index (2) Pyramid Research (3) Juniper Research
All Communication Is Going Social
Next Generation Communications: Rich, Social Media
(Video)
Facebook® Skype
• Recently announced partnership
of Skype and Facebook® represents future of communications - Socially connected, content rich, immediate, free + more than 50% of Skype calls are video
• Skype and Facebook understand the importance of integrating the call within the social networks.
8
Growing Strategic Relationships with Handset Manufacturers
• First bundle deals announced with Asus and INQ
(CarPhone Warehouse)
• Multiple deals with Nokia, the world’s largest Handset manufacturer, with huge global reach
• Vringo’s social personalization offers unique handset features
– Growing realization by handset makers that Vringo should be included out of the box
– Becoming a strategic direction for future distribution of applications
9
Hot off the Press
10
November 10th, 2011
• Vringo announces global agreement with ZTE, world's 4th largest handset maker, to preload Facetones™ on Android mobile devices sold around the world
• The handsets will be sold via mobile phone operators and
through various OEM contracts to brand name handset makers.
• Said Jeffrey Fan, Vice President of ZTE terminal equipment unit, ZTE Handsets Europe CEO: “….We believe the Facetones app offers a unique experience utilizing some of the most innovative social media features available on an Android interface.”
Facetones
Privileged and Confidential
Facetones
• Facetones is the Social Mobile VideoTone that redefines the calling experience
• The global leader in video ringtones now brings you the world’s first integrated Social VideoTone.
• Vringo’s next-generation ringtone turns heads every time your phone rings by transforming your friends’ FB pics into a unique video mashup.
What is Facetones?
• The Definitive Mobile Social Experience for Phone Calls
– Video Ringtone technology on every call maximizes the “wow” factor on-screen, transforming what was a static Caller-ID into a media-rich experience.
– Facebook integration and auto-login enable automatic matching of contacts to their corresponding profile pics.
– Dynamic slideshow creation and transcoding of FB Friends Photos makes for a unique Animoto-esque experience on the fly.
– See your friends’ latest pics on both incoming AND outgoing calls.
– Light application footprint makes installation and getting started a snap!
Facetones™ Platform at a glance
• Innovative. Unique. Cool.
– Facetones delights users with updated slideshows of their friends latest Facebook pics without any user intervention, so the experience is always new, always engaging, and a natural extension of the Facebook behavior in a totally unique format.
– The application adds a much needed social context to phone calls by showing users what their friends are up to before they even answer.
– Facetones provides the only integrated social networking experience in a video ringtone, anywhere.
Facetones™ Platform at a glance
Facetones™ Platform – User Experience 1. User installs Facetones and logs into Facebook. Facetones automatically matches Facebook friends and phone contacts.
15
2. If a contacts name doesn’t match their name on Facebook the user can manually match them in 2 clicks.
3. That’s it! You’ll now enjoy a video slideshow of your friends latest Facebook pictures whenever they call your or you call them!
Facetones™ Platform
• Facetones Goes Viral – With the addition of the Facebook Post feature, which
posts on the users’ wall when they download the app, Facetones installation has increased dramatically
16
Initial User Acquisition Data and Goals for Facetones™
17
Current: Sept. 2011 Goal: Nov. 2011 Goal: Jan. 2012
Daily Downloads 5,000 10,000 20,000
Total Downloads 100,000 350,000 1,000,000
Facetones Growth:
18
Android Market Download Statistics – November 2011
We have exceeded 350,000 Downloads of Facetones in under 3 months on Android alone
Privileged and Confidential
Portfolio Products
Video Ringtones Platform
• High Quality Video and Social Functionality Meets Ringtones
– Video Ringtones app on Android, BlackBerry & Symbian
– App covers more than 400+ popular handset models
– Any data connected device can get Vringo via WAP
– Instantly share videos via Facebook®, email and SMS
– VringForward™ goes viral by letting users send favorite videos just by calling!
– Vringo can build custom apps for ANY mobile platform
20
Proprietary Distributed Application Architecture
– Patent-pending infrastructure syncs all video ringtone content with social networks and friends’ phones…
21
Web/WAP
Social Nets
Vringo Buddies
Exclusive VringForward Technology
– When a Vringo user calls a friend, their video ringtone gets sent to the friend’s phone!
– It’s the opposite of a ringback – and can only be done with Vringo
22
Video ReMix Platform
23
• Vringo’s Video ReMix platform lets consumers create their own audio-visual remix
• Tapping different elements activates beats to remix a song on iPhone, iPad or Android
• The video can be uploaded to YouTube and shared on Facebook®, Twitter and Email
• First Sponsorship announced with Heineken
• Huge viral potential may lead to significant sponsorship opportunities
Successful ReMix Applications
24
• Booty Symphony
– Developed for T-Pain and Nappy Boy Entertainment
– Peaked at #14 on the Apple App Store
– 10,000 downloads in 24 hours
• Star Mix
– Developed for Heineken
– Used as a Brand engagement tool
– Deployable as turnkey solution
Fan Loyalty Platform
• Creating a Unique Mobile Experience for Reality TV and Talent Shows
– Vringo creates a high value proposition by exposing consumers to rich branded content during live shows
– Fan Loyalty platform allows users to:
• Review past performances
• Set clips as their video ringtones
• Receive pushed content exclusive to the app
• Vote for their favorite contestants
• Get info on the contestants
25
Star Academy Success
26
• Vringo partnered with Nokia and Rotana to launch a custom app for the reality TV show "Star Academy”
• 150,000 users downloaded the application, 2X the target set at start of the campaign
• Vringo launched 2 subsequent promotions with Nokia around its applications
• Planning next reality TV show/Event to replicate success of Star Academy