Date post: | 20-Aug-2015 |
Category: |
Business |
Upload: | diana-derval |
View: | 3,070 times |
Download: | 1 times |
; #""$ &-69+3)-7-+6,0
“European, American and Asianconsumers are exposed to severalhundred advertisements a day. Inorder to reach them, it becomescrucial to communicate at the rightmoment at the right place.”
*+18 ’+62-814/%: (65.! &1+4+ &-69+3
www.wait-marketing.com
“A TV commercial broadcasted athome is memorized by 17% of theconsumers. The same commercialdisplayed in a doctor’s waiting roomis memorized by 27% of theconsumers.”
*+18 ’+62-814/%: (65.! &1+4+ &-69+3
www.wait-marketing.com
“Every media is potentiallyeffective provided it is applied at theright moment: when consumers arereceptive, which is the case whilethey are waiting.”
*+18 ’+62-814/%: (65.! &1+4+ &-69+3
www.wait-marketing.com
“The question is «When andwhere are my customers the mostavailable for interacting with mybrand?» ”
*+18 ’+62-814/%: (65.! &1+4+ &-69+3
www.wait-marketing.com
“There are multiple waiting times.The objective of Wait Marketing isto identify the best one for a specifictarget group based on theirbehavior, preferences and contour.”
*+18 ’+62-814/%: (65.! &1+4+ &-69+3
www.wait-marketing.com
“It is more effective to target andto locate consumers according totheir preferences. Thus 100% of theconsumers waiting in a veterinaryclinic have a pet.”
*+18 ’+62-814/%: (65.! &1+4+ &-69+3
www.wait-marketing.com
“Even firms with limited budgetscan make a difference by focusingon the most effective ways ofinteracting, on top of which you findof course contacts established inwaiting situations.”
*+18 ’+62-814/%: (65.! &1+4+ &-69+3
www.wait-marketing.com
“Wait Marketing helps companiesturn consumers’ waiting time intothe perfect opportunity tocommunicate in an innovative,effective and «consumer-friendly»way.”
*+18 ’+62-814/%: (65.! &1+4+ &-69+3
www.wait-marketing.com
Prof. Diana DervalTel +31 61 824 0803
Contact the Author
Wait Marketing is available on Amazon.com!