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WARREN MILLER ENTERTAINMENT CLIMB TO GLORY PROMOTIONAL PACKAGE
WARREN MILLER ENTERTAINMENT CLIMB TO GLORY PROMOTIONAL PACKAGE
INDEPENDENT PROMOTIONS PROGRAM
For the past 64 years, Warren Miller Entertainment (WME) has been the leader in producing the world’s most renowned feature-‐length ski and snowboard films, becoming an annual tradiRon for so many world wide.
Our Independent Promoter (IP) Program offers theaters, clubs, groups, organizaRons, schools or individuals the opportunity to show our documentary, Climb to Glory, in their own community.
Screening the movie offers a dynamic opportunity to build revenue, club membership and overall awareness while markeRng your organizaRon and partnering with other businesses. With your iniRaRve and our support, a great event can take place and a tradiRon can begin in your community!
§ 360° Partnerships § Our Audience § PromoRonal Support
§ On-‐Site Sponsorship Benefits
§ How much does it cost
§ Contact InformaRon
PROGRAM OVERVIEW
360° PARTNERSHIPS By leveraging Warren Miller’s experRse and brand cache within the winter sports community, our promoters are able to capitalize on 360° integrated pla]orm.
FAMILY EVENT
INDUSTRY NETWORKING
CLUB MEMBERSHIP
CLUB & COMMUNITY PARTICIPATIO
N
MARKETING SUPPORT
CUSTOM PROMOTIONS
FUNDRAISING
“WME… never cease to amaze me at the "extra" they provide an independent promoter like
myself, that allows me to give the same professional presentaRon as Warren Miller corporate shows. The common compliment we get from regulars and new adendees to our show in Klamath Falls each year is... It's as good as the big city shows and GREAT with the
family atmosphere before, during and at intermission. We'll see you
next year at the same Rme!” -‐Kah3k Produc3ons: Klamath
Falls, Oregon
“Our Local Ski Club put on a great event last year, and was able to reach a lot of new people, raise some much needed funds and
create an event that we could do every year turn key.”
-‐Erie Ski Club: Erie, Pennsylvania
“For our ski club WME has been on top of every aspect of the
presentaRon. Materials arrive on Rme in good condiRon and in
quanRRes as needed. Our event offers us a venue to promote the ski/snowboard industry in our area with the benefit of having the Warren
Miller name as the draw. The shows have always been top shelf with
excitement from the beginning to the end. I recommend being a promoter to any ski club wanRng to reach their
local area.” -‐Algonquin Ou:i;ers: Huntsville,
Ontario, Canada
“The Warren Miller Ski film is not only the best fundraiser for the Bogus
Basin Ski Club but it is a tradiRon and community event. The event supports Ski Club events, RecreaRon Unlimited (handicapped program) and the High School Racing Program. Warren Miller consistently delivers a quality film that always provides the official start of
winter.” -‐Bogus Basin Ski Club: Boise, Idaho
STANDARD PROMOTIONAL PACKAGE WME will provide each Independent Promoter with the following materials to aid the IP in promoRon of their event.
§ Posters and Flyers - Customizable Posters & Flyers
§ Digital Ad Slicks
§ Event on WarrenMiller.com - Hi-‐Res PR Photos, film and WME logos, film blurbs, etc.
§ Climb to Glory Film delivered on Standard DVD or BluRay
The Climb to Glory Film Tour creates a fesRval-‐like atmosphere. Promoters will be able to leverage mulRple opportuniRes for venue exposure and consumer engagement through sponsorship support.
Get local and regional sponsors involved with IP shows by offering brand awareness on-‐site through the following sponsor benefits:
§ Brand Exposure § Emcee MenRons § Commercial Spot § On-‐Site AcRvaRon § On-‐Screen Logo Exposure § RotaRng ads on-‐screen
§ Product Demo/Sampling § Video and Digital Content Delivery § ExecuRon of Contests or Sweeps
§ Prize DistribuRon § Database § Current Database Usage § Future Data Capture § Media Exposure § E-‐mail Blast Exposure
§ Direct Mail Piece Exposure § Ticket Sales Outlet § Fundraising Support
SPONSORSHIP OPPORTUNITIES
HOW MUCH DOES IT COST?
-‐In most cases contracts are set up on the following basis: Guaranteed Minimum (only half due at contract signing) vs. Percentage of Gross Sales, whichever is higher
-‐Contracts are negoRable based on a few factors: Market, number of showings, Rcket price, seaRng capacity, etc
-‐Things to answer before asking for a price quote: -‐How many seats do I think I can fill? (Average first year adendance: 350) -‐What is the appropriate venue to host my event? (bigger seaRng capacity=higher rent) -‐High School Auditorium, Movie Theater, Stage Theatre, Film FesRval, etc -‐How many shows am I going to host? (at one locaRon or mulRple locaRons) -‐What am I using the show for? (fundraiser, charity event, profit, private event) -‐How much do I think I can/should charge? -‐depending on show value, Rcket prices range from $5-‐25 -‐add value to your show with sponsor offers, giveaways, etc -‐rent/seaRng capacity should dictate how much you charge -‐ex. $5 Rckets in a venue with 100 seats and $500 rent doesn’t make sense
*WME reserves the right to negoRate contracts on individual basis. The outline above is a general guide for new I.P.s to gauge how much a show
might cost them.
For more informaEon please contact:
John Shafer Independent Promotions Manager
[email protected] [email protected]
303-253-6342
Warren Miller Entertainment 5720 Flatiron Parkway
Boulder, Colorado 80301 www.warrenmiller.com
