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Wave Mobile Media

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http://wavemobilemedia.com Mobile marketing presentation
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www.wavemobilemedia. com Wave Mobile Media is a mobile consulting firm that offers a full range of services to engineer a successful revenue-enhancing mobile marketing campaign for your business. MOBILE MARKETING CONSULTING Technolo gy As experts in the field, we bring cutting-edge mobile technology delivering campaigns that wow customers ensuring top notch conversion rates. Revenues We provide services that are sure to enhance your local exposure in the marketplace and make you stand out above the crowd. Personal ity We are real people working with real clients who have real customers. We value each client and create customized products to fit your business.
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Page 1: Wave Mobile Media

www.wavemobilemedia.com

Wave Mobile Media is a mobile consulting firm that offers a full range of services to engineer a successful revenue-enhancing mobile marketing campaign for your business.

MOBILE MARKETING CONSULTING

TechnologyAs experts in the field, we bring cutting-edge mobile technology delivering campaigns that wow customers ensuring top notch conversion rates.

RevenuesWe provide services that are sure to enhance your local exposure in the marketplace and make you stand out above the crowd.

PersonalityWe are real people working with real clients who have real customers. We value each client and create customized products to fit your business.

Page 2: Wave Mobile Media

www.wavemobilemedia.com

WHY THE URGENCY… There are 6.8 billion people on the planet. 5.1 billion of them own

a cell phone, but only 4.2 billion own a toothbrush. (Source: Mobile Marketing Association Asia)

91% of people keep their phone within 3 feet of themselves, 24 hours a day, 365 days per year. Source Morgan Stanley

3 out of 5 searches are done using a mobile phone 70% of all mobile searches result in action within 1 hour.

(Source: Mobile Marketer)

Page 3: Wave Mobile Media

www.wavemobilemedia.com

START SEEING GREEN

If your business is not taking advantage of the Mobile ad space, you’re missing out on the hottest trend that’s getting small businesses seeing Green again.

Page 4: Wave Mobile Media

www.wavemobilemedia.com

INTRODUCTION

Page 5: Wave Mobile Media

www.wavemobilemedia.com

Who we are…

We are a mobile marketing consulting firm that creates campaigns for businesses via various channels to ensure effectiveness and revenue generation. We have built our company around our clients by taking the time to

personalize their mobile marketing campaigns to fit their needs. We are a full-service firm offering SMS text/coupon campaigns, mobile websites and Custom Facebook pages to allow your business to reach customers through multiple channels.

Page 6: Wave Mobile Media

www.wavemobilemedia.com

THE TRIPLE THREAT

Page 7: Wave Mobile Media

www.wavemobilemedia.com

HIT CUSTOMERS FROM 3 ANGLES

SMS Coupon Campaign

Mobile Version of Your Website

Custom Facebook Pages

1

2

3

Page 8: Wave Mobile Media

www.wavemobilemedia.com

DOMINATE THE COMPETITION

Most businesses do not have any of the above Some use a maximum of 1 or 2 of the channels to

reach customers Beat your competitors and dominate the market by

reaching your customers via 3 channels

Page 9: Wave Mobile Media

www.wavemobilemedia.com

MOBILE WEBSITES

Page 10: Wave Mobile Media

www.wavemobilemedia.com

WHY MOBILE? FACT: Customers are using mobile to find your competition.

Source: Google "Understanding Smartphone Users," 2011

Page 11: Wave Mobile Media

www.wavemobilemedia.com

WHERE’S YOUR PHONE?

It takes 26 hours for the average person to report a

lost wallet. It takes 68 minutes for them to report a

lost phone. (Source: Unisys)

Page 12: Wave Mobile Media

www.wavemobilemedia.com

TV

There are MORE mobile phones on the planet than there are TVs. (Source: Jupiter)

Page 13: Wave Mobile Media

www.wavemobilemedia.com

MOBILE SEARCH

70% of all mobile searches result in action within 1 hour. (Source: Mobile Marketer)

Mobile coupons get 10 times the redemption rate of traditional coupons. (Source: Borrell Associates)

Page 14: Wave Mobile Media

www.wavemobilemedia.com

WHERE’S YOUR PHONE?

9%

91%

91% of all U.S. citizens have their

mobile device within reach 24/7.

(Source: Morgan Stanley)

Page 15: Wave Mobile Media

www.wavemobilemedia.com

WHERE SHALL WE GO??

Searching for local businesses is the #1 way people use smart phones (source: google)

…unfortunately normal websites look sloppy and are hard to use on small mobile screens

Page 16: Wave Mobile Media

www.wavemobilemedia.com

BE HONEST… YOUR SITE SU…

Page 17: Wave Mobile Media

www.wavemobilemedia.com

HOW CUSTOMERS BENEFIT User friendly Loads fast Easy to see Easy to read Easy to take action Easy to find your location Special offers and coupons Drives targeted traffic that wants to buy Online retailers - a mobile site can increase

consumer engagement by 85% Website visitors are 51% more likely to do

business with an online retailer with a mobile site.

Non Mobile Website Mobile Website

Page 18: Wave Mobile Media

www.wavemobilemedia.com

SMS COUPON CAMPAIGNS

Page 19: Wave Mobile Media

www.wavemobilemedia.com

SMS MARKETING HOW ARE YOU STAYING IN TOUCH

WITH YOUR CUSTOMERS? Text messaging has been

estimated to be 5 times more effective than direct mail and 10 times more effective than newspaper advertising.

Page 20: Wave Mobile Media

www.wavemobilemedia.com

SMS MARKETING

Unique Features • It has 97% open rates • It’s immediate • It’s personal • It’s targeted • It’s permission based (opt-in)• It’s time sensitive• It’s cost effective• It’s environmentally friendly• It reaches your audience no matter

where they are

SMS Marketing Benefits:• Gain new clients• Increase Customer Retention• Increase brand awareness• Increase loyalty• Engage your customers• Increase sales• Build a mobile database• You can get more traffic to your business in

one hour, from a single TEXT MESSAGE; than in one year from a search engine listing... if you know what you're doing.

Page 21: Wave Mobile Media

www.wavemobilemedia.com

Read in 10 Min Not Read in 10 Min

THE AMERICAN LOVE AFFAIR WITH TEXTING

89% of the Population has a Mobile Phone!

90% Use Mobile Phones for TEXTING

95% of SMS TEXTS are Read in the first 10 minutes!

Page 22: Wave Mobile Media

www.wavemobilemedia.com

YOUR CLIENTS LOVE TO TEXT It takes 90 minutes for the

average person to respond to an email. It takes 90 seconds for the average person to respond to a text message. (Source: CTIA.org)

Page 23: Wave Mobile Media

www.wavemobilemedia.com

GOTTA READ THAT TEXT… Text messaging is 5X more effective than

direct mail and 10X more effective than newspaper advertising

Mobile coupons get 10X the redemption rate of traditional coupons. (Source: Borrell Associates)

Page 24: Wave Mobile Media

www.wavemobilemedia.com

AND MORE TEXTS…

Page 25: Wave Mobile Media

www.wavemobilemedia.com

BUILDING A SUBSCRIBER LIST Offer the customer an sms coupon or freebie

Give customer a “special code” to text to a number to receive the offer

– Example: Text 50PercentPizza to 54390

You now have their number in your database

This will be used to send offers that will get them back in your store

Page 26: Wave Mobile Media

www.wavemobilemedia.com

#1 – CREATE OFFER

Give customers a small card or flyer with their purchase

Have flyers or a big offer sign in front of the store or on the wall in your store

Give customers an immediate reward relevant to their current purchase to have them act immediately

– Example: Receive 10% on your current purchase! Just text 10percent to 87692

Use other channels to build a larger list: – Newspaper, direct mail, radio, print, outdoor, billboards,

magazines, on the internet, Facebook, twitter, email

Page 27: Wave Mobile Media

www.wavemobilemedia.com

#2 – CUSTOMER SENDS TEXT

To: 72727

MSG: 2offpizza

Pizza Hut: $2 OFF any Pizza Delivered right to your door all weekend through Thurs 3/21. 1(555)555-5555 Reply STOP 2end

This automatically puts them in your database so you can now text them offers to entice them back to your store!

Page 28: Wave Mobile Media

www.wavemobilemedia.com

#3 – AUTOMATED SMS OFFERS

Automated but customized SMS service sends coupons to customers to bring them back to spend more money

Limit it to 2-3 promotions per month Each mobile customer in your database will

bring you an average of 2 more transactions!

Page 29: Wave Mobile Media

www.wavemobilemedia.com

CUSTOMIZED SMS MARKETING

Selection of services offered:

Appointment reminders Automated text campaigns Coupons and special offers Customer surveys Product voting SMS broadcasting

Page 30: Wave Mobile Media

www.wavemobilemedia.com

QR CODES Are like “barcodes” in that you scan

them with your mobile phone anywhere that it is placed

Once scanned, customer immediately sees either a coupon, website, or other interactive image

Code is linked to your mobile website Place in Ads, Direct Mail, In-Store,

Magazines, or other medians Used only with SmartPhones

Scan this QR Code with your Smartphone for quick access to our mobile website. Make reservations, see our menu, or order take-out from your mobile phone with click2call ordering!

Page 31: Wave Mobile Media

www.wavemobilemedia.com

SOCIAL NETWORKING APPS

Link customers to Facebook or Twitter fan or follower pages

40% of social media users access sites via their mobile device

Page 32: Wave Mobile Media

www.wavemobilemedia.com

Contact Us Today……and we will put together a totallyaffordable package for you that

works for YOUR business.

Page 33: Wave Mobile Media

www.wavemobilemedia.com

CONTACT US TODAY!

We are passionate about supporting Local Business! Contact Connie Wilson:

– Phone: 503-616-2383– Email: [email protected]– Website: www.wavemobilemedia.com


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