Date post: | 11-Jun-2015 |
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Business |
Upload: | connie-wilson |
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www.wavemobilemedia.com
Wave Mobile Media is a mobile consulting firm that offers a full range of services to engineer a successful revenue-enhancing mobile marketing campaign for your business.
MOBILE MARKETING CONSULTING
TechnologyAs experts in the field, we bring cutting-edge mobile technology delivering campaigns that wow customers ensuring top notch conversion rates.
RevenuesWe provide services that are sure to enhance your local exposure in the marketplace and make you stand out above the crowd.
PersonalityWe are real people working with real clients who have real customers. We value each client and create customized products to fit your business.
www.wavemobilemedia.com
WHY THE URGENCY… There are 6.8 billion people on the planet. 5.1 billion of them own
a cell phone, but only 4.2 billion own a toothbrush. (Source: Mobile Marketing Association Asia)
91% of people keep their phone within 3 feet of themselves, 24 hours a day, 365 days per year. Source Morgan Stanley
3 out of 5 searches are done using a mobile phone 70% of all mobile searches result in action within 1 hour.
(Source: Mobile Marketer)
www.wavemobilemedia.com
START SEEING GREEN
If your business is not taking advantage of the Mobile ad space, you’re missing out on the hottest trend that’s getting small businesses seeing Green again.
www.wavemobilemedia.com
INTRODUCTION
www.wavemobilemedia.com
Who we are…
We are a mobile marketing consulting firm that creates campaigns for businesses via various channels to ensure effectiveness and revenue generation. We have built our company around our clients by taking the time to
personalize their mobile marketing campaigns to fit their needs. We are a full-service firm offering SMS text/coupon campaigns, mobile websites and Custom Facebook pages to allow your business to reach customers through multiple channels.
www.wavemobilemedia.com
THE TRIPLE THREAT
www.wavemobilemedia.com
HIT CUSTOMERS FROM 3 ANGLES
SMS Coupon Campaign
Mobile Version of Your Website
Custom Facebook Pages
1
2
3
www.wavemobilemedia.com
DOMINATE THE COMPETITION
Most businesses do not have any of the above Some use a maximum of 1 or 2 of the channels to
reach customers Beat your competitors and dominate the market by
reaching your customers via 3 channels
www.wavemobilemedia.com
MOBILE WEBSITES
www.wavemobilemedia.com
WHY MOBILE? FACT: Customers are using mobile to find your competition.
Source: Google "Understanding Smartphone Users," 2011
www.wavemobilemedia.com
WHERE’S YOUR PHONE?
It takes 26 hours for the average person to report a
lost wallet. It takes 68 minutes for them to report a
lost phone. (Source: Unisys)
www.wavemobilemedia.com
TV
There are MORE mobile phones on the planet than there are TVs. (Source: Jupiter)
www.wavemobilemedia.com
MOBILE SEARCH
70% of all mobile searches result in action within 1 hour. (Source: Mobile Marketer)
Mobile coupons get 10 times the redemption rate of traditional coupons. (Source: Borrell Associates)
www.wavemobilemedia.com
WHERE’S YOUR PHONE?
9%
91%
91% of all U.S. citizens have their
mobile device within reach 24/7.
(Source: Morgan Stanley)
www.wavemobilemedia.com
WHERE SHALL WE GO??
Searching for local businesses is the #1 way people use smart phones (source: google)
…unfortunately normal websites look sloppy and are hard to use on small mobile screens
www.wavemobilemedia.com
BE HONEST… YOUR SITE SU…
www.wavemobilemedia.com
HOW CUSTOMERS BENEFIT User friendly Loads fast Easy to see Easy to read Easy to take action Easy to find your location Special offers and coupons Drives targeted traffic that wants to buy Online retailers - a mobile site can increase
consumer engagement by 85% Website visitors are 51% more likely to do
business with an online retailer with a mobile site.
Non Mobile Website Mobile Website
www.wavemobilemedia.com
SMS COUPON CAMPAIGNS
www.wavemobilemedia.com
SMS MARKETING HOW ARE YOU STAYING IN TOUCH
WITH YOUR CUSTOMERS? Text messaging has been
estimated to be 5 times more effective than direct mail and 10 times more effective than newspaper advertising.
www.wavemobilemedia.com
SMS MARKETING
Unique Features • It has 97% open rates • It’s immediate • It’s personal • It’s targeted • It’s permission based (opt-in)• It’s time sensitive• It’s cost effective• It’s environmentally friendly• It reaches your audience no matter
where they are
SMS Marketing Benefits:• Gain new clients• Increase Customer Retention• Increase brand awareness• Increase loyalty• Engage your customers• Increase sales• Build a mobile database• You can get more traffic to your business in
one hour, from a single TEXT MESSAGE; than in one year from a search engine listing... if you know what you're doing.
www.wavemobilemedia.com
Read in 10 Min Not Read in 10 Min
THE AMERICAN LOVE AFFAIR WITH TEXTING
89% of the Population has a Mobile Phone!
90% Use Mobile Phones for TEXTING
95% of SMS TEXTS are Read in the first 10 minutes!
www.wavemobilemedia.com
YOUR CLIENTS LOVE TO TEXT It takes 90 minutes for the
average person to respond to an email. It takes 90 seconds for the average person to respond to a text message. (Source: CTIA.org)
www.wavemobilemedia.com
GOTTA READ THAT TEXT… Text messaging is 5X more effective than
direct mail and 10X more effective than newspaper advertising
Mobile coupons get 10X the redemption rate of traditional coupons. (Source: Borrell Associates)
www.wavemobilemedia.com
AND MORE TEXTS…
www.wavemobilemedia.com
BUILDING A SUBSCRIBER LIST Offer the customer an sms coupon or freebie
Give customer a “special code” to text to a number to receive the offer
– Example: Text 50PercentPizza to 54390
You now have their number in your database
This will be used to send offers that will get them back in your store
www.wavemobilemedia.com
#1 – CREATE OFFER
Give customers a small card or flyer with their purchase
Have flyers or a big offer sign in front of the store or on the wall in your store
Give customers an immediate reward relevant to their current purchase to have them act immediately
– Example: Receive 10% on your current purchase! Just text 10percent to 87692
Use other channels to build a larger list: – Newspaper, direct mail, radio, print, outdoor, billboards,
magazines, on the internet, Facebook, twitter, email
www.wavemobilemedia.com
#2 – CUSTOMER SENDS TEXT
To: 72727
MSG: 2offpizza
Pizza Hut: $2 OFF any Pizza Delivered right to your door all weekend through Thurs 3/21. 1(555)555-5555 Reply STOP 2end
This automatically puts them in your database so you can now text them offers to entice them back to your store!
www.wavemobilemedia.com
#3 – AUTOMATED SMS OFFERS
Automated but customized SMS service sends coupons to customers to bring them back to spend more money
Limit it to 2-3 promotions per month Each mobile customer in your database will
bring you an average of 2 more transactions!
www.wavemobilemedia.com
CUSTOMIZED SMS MARKETING
Selection of services offered:
Appointment reminders Automated text campaigns Coupons and special offers Customer surveys Product voting SMS broadcasting
www.wavemobilemedia.com
QR CODES Are like “barcodes” in that you scan
them with your mobile phone anywhere that it is placed
Once scanned, customer immediately sees either a coupon, website, or other interactive image
Code is linked to your mobile website Place in Ads, Direct Mail, In-Store,
Magazines, or other medians Used only with SmartPhones
Scan this QR Code with your Smartphone for quick access to our mobile website. Make reservations, see our menu, or order take-out from your mobile phone with click2call ordering!
www.wavemobilemedia.com
SOCIAL NETWORKING APPS
Link customers to Facebook or Twitter fan or follower pages
40% of social media users access sites via their mobile device
www.wavemobilemedia.com
Contact Us Today……and we will put together a totallyaffordable package for you that
works for YOUR business.
www.wavemobilemedia.com
CONTACT US TODAY!
We are passionate about supporting Local Business! Contact Connie Wilson:
– Phone: 503-616-2383– Email: [email protected]– Website: www.wavemobilemedia.com