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Web Accessibility and Older People - not as straighforward as you think?

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An overview of age related accessibility issues, research and best practice in web accessibility for older people, and an argument why we need to consider social issues relating to ageing and focus on reducing cognitive difficulties in completing web-based tasks. Presentation given at a11yLDN, 21st September 2011, City University, London.
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Older people and web accessibility not as straightforward as you think? David Sloan @sloandr 21 st September 2011 a11yLDN, City University, London
Transcript
Page 1: Web Accessibility and Older People - not as straighforward as you think?

Older people and web accessibility –not as straightforward as you think?

David Sloan@sloandr

21st September 2011a11yLDN,

City University, London

Page 2: Web Accessibility and Older People - not as straighforward as you think?

(Good to be in the warm south!)

David Sloan 21 September 2011 2

http://www.flickr.com/photos/kreidphotography/4258012264

Page 3: Web Accessibility and Older People - not as straighforward as you think?

Overview:

1. Web accessibility and older people2. Existing best practice3. Current and future research directions

David Sloan 21 September 2011 3

Page 4: Web Accessibility and Older People - not as straighforward as you think?

Older Web Users and Accessibility:

it’s important!

Population increase in UK – projections for mid 2008-2033Source: Office of National Statistics

David Sloan 21 September 2011 4

Page 5: Web Accessibility and Older People - not as straighforward as you think?

Two main UK policy challenges:

1. Encouraging older people to become web users (lots of attention so far – Race Online etc)

2. Supporting older web users in sustaining access, minimising disengagement (less attention)

David Sloan 21 September 2011 5

Page 6: Web Accessibility and Older People - not as straighforward as you think?

Age-related accessibility issues

1. Sensory: Vision, Hearing2. Motor: Dexterity3. Cognitive– Fluid intelligence (relating to processing and

reasoning, aptitude for learning, working memory, visual attention)

David Sloan 21 September 2011 6

Page 7: Web Accessibility and Older People - not as straighforward as you think?

Understanding age-related accessibility issues

1. Chronological age is not a reliable indicator of capability or performance. Also consider:

– Ability– Aptitude– Attitude

Chisnell and Redish (2004) Designing Web sites for Older Adults: Expert review of Usability for Older adults at 50 web sites.

David Sloan 21 September 2011 7

Page 8: Web Accessibility and Older People - not as straighforward as you think?

Understanding age-related accessibility issues

2. Issues highly individual, in terms of:– The accessibility issue(s) a person may have– The way in which these issues were acquired– The rate that these issues change in severity– The impact of these issues individually and in

combination

David Sloan 21 September 2011 8

Page 9: Web Accessibility and Older People - not as straighforward as you think?

Understanding age-related accessibility issues

3. Some capabilities are less prone to decline over time:

– Crystallised intelligence – knowledge acquired through learning and life experience

– May help explain older people’s relatively high success levels in ill-defined search tasks

David Sloan 21 September 2011 9

Page 10: Web Accessibility and Older People - not as straighforward as you think?

Research and development

• Lots of HCI and cognitive science research on ageing and technology use

• Output from organisations supporting older people – e.g. US National Institute on Aging

• Some commercial interest in sharing findings (Nielsen-Norman Group, WebCredible)

David Sloan 21 September 2011 10

Page 11: Web Accessibility and Older People - not as straighforward as you think?

Output? Lots of guidelines!

• Some of them extremely prescriptive; some at odds with modern web development

• Some may introduce new issues• Sign of a gulf between

ageing/technology research and the people designing the technology?

David Sloan 21 September 2011 11

Page 12: Web Accessibility and Older People - not as straighforward as you think?

WAI-AGE: trying to bridge the gap

David Sloan 21 September 2011 12

Page 13: Web Accessibility and Older People - not as straighforward as you think?

Social nature of accessibility and ageing

David Sloan 21 September 2011 13

Page 14: Web Accessibility and Older People - not as straighforward as you think?

Social acceptability of accessibility solutions

• Some are mainstream, and accepted…some are not

David Sloan 21 September 2011 14

Page 15: Web Accessibility and Older People - not as straighforward as you think?

Ways forward: for authors and developers• Follow WCAG; look at age-related guidelines• Focus on reducing cognitive load – usability is

key• Be sensitive to additional needs of older

people – involve older people throughout user experience design

• Be sensitive to perceptions and awareness of “accessibility”

David Sloan 21 September 2011 15

Page 16: Web Accessibility and Older People - not as straighforward as you think?

Ways forward: Supporting changing access needs• Simplifying the browsing experience– HTML 5 Form elements; AJAX for usability– Desktop and mobile apps – remove the browser UI!

• Accommodating age-related capability change– Capability detection and gradual accessibility

adaptation – e.g. SUS-IT project http://sus-it.lboro.ac.uk

• Better involvement of accessibility in part of older people browsing skills acquisition

David Sloan 21 September 2011 16

Page 17: Web Accessibility and Older People - not as straighforward as you think?

Ways forward: Involving older people more effectively in web design• Taking advantage of the crystallised knowledge

of older web users– Involving older people in participatory design– User interface paradigms and metaphors that are

recognisable and appropriate• Understanding more about how older people

acquire and apply skills to use the Web– Ethnography of older people as Web learners and users

• Cognitive modelling of specific behavioursDavid Sloan 21 September 2011 17

Page 18: Web Accessibility and Older People - not as straighforward as you think?

Summary• Older web users are not a homogeneous group• Older web users may have accessibility needs –

but may not know it or have the appropriate technology

• Focus on reducing cognitive demand on browsing

• This problem won’t go away unless we all work to evangelise and practice UCD with older people (including our future selves)

David Sloan 21 September 2011 18

Page 19: Web Accessibility and Older People - not as straighforward as you think?

Acknowledgments• Paula Forbes (photos)• Sergio Sayago (insight from ethnography with

older web users)

David Sloan 21 September 2011 19

Page 20: Web Accessibility and Older People - not as straighforward as you think?

THANKYOU!

email: [email protected]: @sloandr

blogs: www.58sound.com --- blog.dundee.ac.uk/eaccessibilitywork: www.dmag.org.uk --- www.computing.dundee.ac.uk

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