An Enterprise Connect Webinar:
How to Implement Desktop
Videoconferencing without Plug-ins,
and Without Killing Your Network
November 9, 2016
Moderator:
Michelle Burbick, Associate Editor, No Jitter;
Program Coordinator, Enterprise Connect
Sponsored by
Logistics:
• Enable pop-ups within your browser
• Turn on your system’s sound to hear the streaming presentation
• Questions? Submit them to the presenters at anytime on the console
• Technical problems? Click “Help” or submit a question for assistance
Sponsored by
Speakers:
Irwin Lazar, Vice President and Service Director, Nemertes Research
Kris Hopkins, Chief Strategy Officer, CaféX Sponsored by
How to Implement Videoconferencing
without Plug-ins and Without Killing
your Network
Irwin Lazar
Vice President and Service Director
@nemertes @imlazar
5
Agenda
Introductions
Video Conferencing Trends
WebRTC to the Rescue, or Not…
Emerging WebRTC Alternatives
Recommendations
© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
6
About Nemertes
© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
Research & strategic consulting firm analyzing the
business impact of emerging technologies
• Founded in 2002
• Founded by IT professionals, for IT professionals
• Emerging Technologies
• Focus on communications,
cloud, security
• Trusted Advisor criteria,
challenges, benefits for both
vendors and IT leaders
Topics we cover
• Benchmarks: Live discussions
with IT leaders
• Surveys: Industry-leading data
integrity methodology
• Vendor discussions: Product,
technology analysis
Research we conduct
• Research advisory service
• Strategy & roadmap consulting
• Vendor & technology
assessment
• Cost Modeling
• Annual conference
Services we provide
7 © Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
Video Conferencing Trends
8
The Digital Transformation Era Arrives
Innovative Application
of Technology
Improves something
To Drive Value
• Cloud
• Mobility
• IoT
• Analytics
• Collaboration
• Security
• Insurance claim filed
via iPhone with photo,
electronic form
• Car tells you what’s
wrong, schedules
service call
• Sensors vs. people
monitor remote oil rigs
• Employees use digital
whiteboard & video to
meet
• Improved customer
experience
• Reduced cost
• Improved productivity
• Higher sales
© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
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Video is Core DT Component
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Improve Customer
Experience Mobile apps
Video collaboration
Security
Analytics
Cloud platforms
Video = highest
correlation:
Cloud video:
• 50.6% using,
planning to use
• 33% evaluating
Video streaming:
• 44% using,
planning to use
• 33% evaluating
10
Video Also Driving Improved Collaboration
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50% Increasing Room Systems
• Cheaper
• Growing awareness of video’s benefits
• Consumer familiarity
User Demand Biggest Driver
• Half say users want more video
• Just 19% cite travel reductions as the primary video driver
Utilization Increasing
• 42% say it’s going up
• Nobody says its falling
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Majority Uses Desktop Video Conferencing
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And Expect Higher Utilization
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Drivers:
• Employee demand
• Improved ease of use /
performance
• Integration with room
systems
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But Most Don’t Measure Utilization
© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
Average weekly utilization,
measured as “what percent
of your employees use it at
least twice a week”
Measuring utilization =
40% higher success than
not measuring
14
Those Who Do, See it Falling
© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
13.80%
9.90%
8.30%
0.00%
2.00%
4.00%
6.00%
8.00%
10.00%
12.00%
14.00%
16.00%
2015 2016 2016
Desktop Video Conferencing Utilization (2014-16)
Desktop
Utilization
defined as
using at least
2x per week
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Split in Desktop / Room System Vendors
© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
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Desktop Replacing Room Use in Nearly 1/4
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Use Cases for Desktop
Instead of Room:
• 1:1 meetings
• Job interviews
• Virtual and distributed
workers
• Quick, ad-hoc conferences
17
Most With Different Room / Desktop Don’t Interwork
© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
Why?
• Too expensive
• Too difficult to implement
and manage
• Too difficult to use
• Lack of demand
• Insufficient IT resources
• Future plans to
consolidate to a single
vendor
18 © Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
WebRTC to the Rescue…Or Not
19
What is WebRTC?
• Nothing to install
• Nothing to update
• Nothing to download
• It’s just there
A built-in, browser-based capability to support voice, video, and potentially other services such as screen sharing
• HTML5-based, javascript
• Any-to-any connectivity (any WebRTC client can communicate directly with any other)
• Able to interface with other UC applications (voice, video)
• Leverages much of the work already done for SIP (Session Description Protocol, ICE for NAT, encryption, etc.)
• G.711, Opus, and RFC4733 tones/signaling for voice
• VP8 for video, H.264 with open source codecs, but no
Key characteristics
© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
Plug-Ins
Apps
Flash
20
Some WebRTC Business Cases
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Remote customer support
Virtual worker
desktops Guest access
Kiosks Telemedicine
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WebRTC Has Failed to Catch-On
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0.00% 0.00%
9.10% 6.80%
4.00%
4.50%
24.20%
32.00% 31.80%
69.00%
64.00%
54.50%
0.00%
10.00%
20.00%
30.00%
40.00%
50.00%
60.00%
70.00%
80.00%
2014 2015 2016
WebRTC Adoption Trends
Using Planning Evaluating No Plans
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Technical Challenges Remain
© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
• Google pushing VP8
• Cisco pushing H.264
No standard video codec
• WebRTC needs to know its public IP address, requires STUN/TURN/ICE
NAT traversal is hard
• Chrome/Firefox/Opera – Yes
• Edge – Sort of
• IE / Safari – Not yet
Browser Support
• No support yet for VP9 / H.265 / SVC
Network Impact
• WebRTC vs ORTC vs WebRTC 2.0
Standards battles
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WebRTC Business Case Still Lacking
© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
Challenge
/Opportunity:
• Accomplish
WebRTC goals
(plug-in less
access to UC)
without WebRTC
challenges
• Drive new
business cases
24 © Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
Emerging WebRTC Alternatives
25
Emerging Alternatives
© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
CaféX Chime
• Javascript based
• Eliminates NAT issues
• Allows endpoints to cluster for reduced network impact
• Dynamically downloadable codecs
• Can eventually support emerging standards
Genband Omni Client
• Runs a WebRTC-compliant browser in a container
• Requires download
Temasys WebRTC Plug-in
• Meant to be a universal browser plug-in for WebRTC, but it’s a plug-in
26 © Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
Recommendations
27
Recommendations
IT leaders should
• Continue to expect increasing demand for desktop video conferencing, not just for collaboration but also for digital transformation
• Focus on ease of use, integration, and reducing network impact to drive adoption / use
• And measure utilization!
• Explore WebRTC and emerging alternatives to ease desktop video conferencing deployments, address previously discussed constraints, and enable integration with room-based systems
• Don’t be constrained by lack of browser support, NAT issues, codec support, or other WebRTC issues!
© Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
28 © Nemertes Research 2016 www.nemertes.com 1-888-241-2685 DN5100
Thank you! [email protected]
@imlazar @nemertes
Achieving the Vision of Pervasive Collaboration
©2016 CaféX Communications | www.cafex.com|[email protected]
Kris Hopkins
Chief Strategy Officer & SVP Product
30
We make Together Happen.
Our software makes it simple for companies to transform online customer engagement and workforce collaboration.
©2016 CaféX Communications | www.cafex.com|[email protected]
©2016 CaféX Communications | www.cafex.com|[email protected] 31
2014
2015
2016
Go to market expansion
#1 digital customer engagement
Disrupt video conference market with Chime
$21M Series B
Global channel
expansion
19 Global
2000 Enterprises
deploy CaféX
4x YoY
growth
TOP 3 CC vendors
use CaféX
74% of CC market
1st
WebRTC SDKs
6 of Top 10 Banks deploy CaféX
Announce
Expand global
channels
Expand
OEMs into cloud CRM providers
for pervasive
collaboration
Win EC 16 Best of Show
Formed in September 2013 105 employees (NY, UK and Boston)
Pervasive collaboration – the vision
“Make multi-party collaboration available to everyone within an enterprise by removing obstacles to adoption”
32
Reduce Cost • Less WAN usage
• Less hardware usage
• Less training
• Less upgrade complications
Reduce Infrastructure • Simple firewall traversal
• Reduced server equipment
• Less variations
Reduce Complexity • Limit MCU growth
• Reduce SBCs
• Reduce custom end points
Improve Access • All browsers
• No custom end points
• All platforms
Pervasive Collaboration
©2016 CaféX Communications | www.cafex.com|[email protected]
WebRTC’s rough edges for the enterprise
©2016 CaféX Communications | www.cafex.com|[email protected]
The
forgotten
browsers
Max. 4-party
peer
conferencing
Complex
Architectures
Signaling
Gateway STUN
TURN
Media
Server
MCU / SFU
.
.
.
.
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Introducing Chime
©2016 CaféX Communications | www.cafex.com|[email protected] 34
Reach everyone! (mobile & web)
Quick to start
Essential collaboration
• Voice, video & chat
• Document & presentation sharing
Beautifully intuitive app
Simply connects into pre-existing Telepresence
Simplicity. Powered by a bit of magic.
Chime Roundtable
Mode
Enterprise benefits
Meetings start on time: No download or install; no failures
right before an important meeting.
Reach everyone securely: connects people outside the
enterprise securely into Skype or Cisco via ANY browser or
mobile app.
Connect more reliably: Participants reach every meeting,
every time.
Ideal for Enterprise IT: Less end user head-aches; simple
architecture; Use existing web security policies; more network
benign; fits with existing telepresence
©2016 CaféX Communications | www.cafex.com|[email protected] 37
38
Ubiquitous Employee Access
In-app Collaboration
Connect Every Guest
How Chime is used in the Enterprise
• External access remains difficult
• Meetings late; downloading update or can’t connect
• Edge VoIP elements often complex & require:
• 9 month approvals for DMZ
• Different security policies for voice, video & web
• Broad UDP port ranges represent security risk
• Constant security revalidation with fixes, updates
#3 #2 #1
• Connect first time
• Traverse firewalls easily
• Single security policy
• Nothing in the DMZ
• No plugins required
• Enables 3rd parties that can’t
install (no admin rights)
• Guests may be standardized on Adobe, Zoom, Gotomeeting, PGi, WebEx, etc.
• Today’s installs, downloads & plugins:
• Delay meetings
• Cause tickets & require IT help
• Frustrate
• Users sometime can’t install plugins or apps because they lack admin rights
• WebRTC implementations are often limited only to Chrome (ex. Polycom, Cisco, BJN)
• Embed voice, video &
collaboration with app (web &
mobile)
• Use ANY browser to get to meetings
• No 2nd app! Embed in existing web app or mobile app.
• Use browsers accessible on any laptop or app on mobile
• One click to enter class or meeting
• Downloads and installs are a massive burden on scarce IT staff
©2016 CaféX Communications | www.cafex.com|[email protected]
RP
Chime software overview
Media (Voice/Video) SIP HTTP
UC Telepresence & Phone
MCU
Voice, Video, Chat,
Sharing
Remote / Wi-Fi Employees
Enterprise Guests
40 ©2016 CaféX Communications | www.cafex.com|[email protected]
Enterprise Employees
Virtual Server
1 2
3
4
5
6 7
Every desktop browser… no new install!
We fixed what WebRTC missed.
• Microsoft Internet Explorer & Apple Safari remain dominant fixtures inside the Fortune 1000
• Microsoft Edge market share now at 5% (doubled since Oct. 2015) & likely to continue
Chime is pervasive Chime = 100% browser coverage
41 ©2016 CaféX Communications | www.cafex.com|[email protected] 41
SAVINGS! - a single MCU port per pervasive cluster
Reduce MCU utilization by 50% - 80%
Up to 75% reduction in WAN bandwidth
Premise or cloud arch
Compatible with Cisco Telepresence & Microsoft Skype for Business
42
Virtual Server
©2016 CaféX Communications | www.cafex.com|[email protected]
Simple for the Enterprise
43
Architecturally simple. • No TURN server • Nothing in the DMZ • A single VM or cloud instance
No new software. • IT uses approved browsers • No updates to re-certify & deploy
Scales easily. • No transcoding or media server
• H.264 AVC in Chrome today • H.264 AVC in Edge today
• ¼ of the MCU ports • ¼ of the WAN bandwidth
52% Savings
> 25%
33%
16%
Savings
> 50%
Savings
> 75%
SOURCE: Fortune 1000 customer survey, N=144 (12/2015)
How much savings would you
need to realize before switching?
©2016 CaféX Communications | www.cafex.com|[email protected]
Q & A
©2016 CaféX Communications | www.cafex.com|[email protected]
Visit us at www.cafex.com or contact us at [email protected].
Thank you.
Download the FREE report at:
http://info.cafex.com/whitepaper-nemertes
©2016 CaféX Communications | www.cafex.com|[email protected]
Visit us at www.cafex.com or contact us at [email protected].