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Website copywriting

Date post: 20-Jun-2015
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We at MPULL think these are some of the most important ideas when it comes to great website copywriting
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TOP TIPS FOR WEBSITE COPYWRITING
Transcript
Page 1: Website copywriting

TOP TIPS FORWEBSITE

COPYWRITING

Page 2: Website copywriting

WE AT MPULL THINK THESE ARE SOME OF THE MOST IMPORTANT IDEAS WHEN IT COMES TO GREAT WEBSITE COPYWRITING

Page 3: Website copywriting

FIRSTLY MAKE SURE YOU HAVE WEBSITE“NOT HAVING A WEBSITE OR HAVING A WEBSITE THAT IS NOT “CRAWLABLE” IS THE BIGGEST MISTAKES”

– MATT CUTS (HEAD OF GOOGLE WEB SPAM TEAM)

Page 4: Website copywriting

IT CAN BE USEFUL FOR IT TO CONTAIN KEYWORDS RELATING TO YOUR PRODUCT

CHOOSE YOUR DOMAIN NAME

Page 5: Website copywriting

BUT THIS IS NOT A MUST. THINK OF BRANDS LIKE:

SHORT CATCHY AND EASY TO REMEMBER

Page 6: Website copywriting

MAKE SURE THAT ESSENTIAL CONTENT IS EASY TO FIND. MANY

BUSINESSES MAKE THE MISTAKE OF DISPLAYING THEIR CONTENT IN FORMATS THAT ARE NOT ACCESSIBLE TO EVERYONE

Page 7: Website copywriting

GEAR YOUR WEBSITE COPYWRITING TOWARDS UX 

THE BEST PRODUCTS DON’T FOCUS ON FEATURES, THEY FOCUS ON CLARITY.— JON BOLT

 

Page 8: Website copywriting

AVOID ACRONYMS

AND INDUSTRY JARGON.

 UX = USER EXPERIENCE 

Page 9: Website copywriting

YOUR WEBSITE NEEDS TO BE RESPONSIVE TO DIFFERENT SIZED SCREENS 

Page 10: Website copywriting

PAY ATTENTION TO THE WORDING OF META TAGS

 

Page 11: Website copywriting

CONTENT NEEDS TO BE CURRENT AND CONSTANT.FRESH CONTENT IS BEST.

Page 12: Website copywriting

WE CREATEWELL-OILEDMARKETING MACHINES

[email protected]


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