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Website & Proposal for
Optimum Energy Services
All logos, designs and information contained within this presentation is property of Albert Niebla and cannot be used or reproduced without prior written consent. Copyright 2006. All rights reserved.
Agenda Logos designs Website designs Fees Marketing a Optimum Energy Services Marketing Examples Sales Support Services Offered Cost Analysis Options
Logos
Website Concepts
Fees
Website = $2000 Edited until approved Site Maintenance (webmaster) at
hourly rate Rate = $100/hour
Launching and Marketing a New Company
Owning a concept Sales
Marketing Optimum Energy Services
Key Messages Promotions
Press Releases Advertisements Public Relations Collateral (print & electronic)
Marketing Examples Car companies
Volvo Mercedes
Fast Food Burgers Grey Poupon Dijon Mustard
What do you want your customers to believe of you?
OES Sales Support Key Messages
A, B, C Canned PPT Presentation
Used by Everyone Client Packet
Brochure/Product Sheet FAQ WIIFM
Cost Analysis In the first 6–12 months OES will
need… Web development 60-80 Logo 8 Market/client analysis 30 (3) Press Releases 10 Pub negotiations 5 Message development 15-20 Presentation development 20 Media analysis 20 Direct mail 10-15 Graphic design 80 Collateral development 80 Ads 80
Approx. Hrs. 448
At regular rate
$44,800
Services Market Analysis
Strategic marketing Press Releases Presentation
Development & Training
Media Analysis, buying & negotiations
Employee development, resume analysis
Graphic Design Website Collateral
Development Brochures, Ads, Sales
Support Ad Development
Print, TV, Radio Media Analysis,
buying & negotiations
Options Website & logo development only
Maintenance as needed at reg. rate.
On retainer 10 hrs week for any services 6 month engagement (260 hrs) $12,000 Or 1 year at $20,000
Questions?
