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Public Relations
ReviewNovember 1-8 2013
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ALBtelecom
E-communication authority to award fourth 3G licence________________________________________________________on page 4
Tirana Times(01.11.2013)o
ALBtelecom and Eagle Mobile light the Durrs Amphitheater________________________________________________________on page 5
News 24, Ora News, InfoAlbania, NOA.al, Durres.Lajm.com,o
Ikub.al, Zri i Popullit, SHQIPTARJA.com, Ballkan(02.11.2013)
ALBtelecom has proposed technical assistance, Partizani projectsTurkish coach
________________________________________________________on page 6
Panorama Sport(03.11.2013)o
AEPC: Albanians relationship with mobile phones, strengthening day byday
________________________________________________________on page 7
Koha Jon(06.11.2013)o
Albanians now keep only one mobile number________________________________________________________on page 8
Scan TV(06.11.2013)o
AEPC proposes lowering the price of SMS________________________________________________________on page 8
TV Scan, Mapo(07.11.2013)o
Scan TVEnglish Edition, Tirana Observer, 55(08.11.2013)o
http://www.infoalbania.org/lifestyle/lifestyle-art-kulture/62483-2013-11-01-14-56-33.htmlhttp://noa.al/artikull/albtelecom-dhe-eagle-mobile-ndricojne-amfiteatrin-e-durresit/376310.htmlhttp://www.durreslajm.com/kultura/albtelecom-dhe-eagle-mobile-ndri%C3%A7-amfiteatrin-e-durr%C3%ABsithttp://time.ikub.al/Lajme/7364d72b90/ALBtelecom-dhe-Eagle-Mobile-ndricon-Amfiteatrin-e-Durresit.aspxhttp://time.ikub.al/Lajme/7364d72b90/ALBtelecom-dhe-Eagle-Mobile-ndricon-Amfiteatrin-e-Durresit.aspxhttp://time.ikub.al/Lajme/7364d72b90/ALBtelecom-dhe-Eagle-Mobile-ndricon-Amfiteatrin-e-Durresit.aspxhttp://www.durreslajm.com/kultura/albtelecom-dhe-eagle-mobile-ndri%C3%A7-amfiteatrin-e-durr%C3%ABsithttp://noa.al/artikull/albtelecom-dhe-eagle-mobile-ndricojne-amfiteatrin-e-durresit/376310.htmlhttp://www.infoalbania.org/lifestyle/lifestyle-art-kulture/62483-2013-11-01-14-56-33.html8/12/2019 Weekly Report 01.11.2013 - 11.11.2013
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Vodafone
Vodafone supports the initiative Lets clean Albania in one day"________________________________________________________on page 9
o Koha Jon, Tirana Observer06.11.2013o Ekonomia07.11.2013
AMC
AMC officially bring the iPhone 5 in Albania________________________________________________________on page 10
o 55, Ballkan, Balkanweb(04.11.2013)o Gazeta Shqiptare,Mapo(05.11.2013)
http://www.balkanweb.com/kryesore/1/amc-sjell-zyrtarisht-iphone-5-n--shqip-ri-113574.htmlhttp://www.balkanweb.com/kryesore/1/amc-sjell-zyrtarisht-iphone-5-n--shqip-ri-113574.htmlhttp://www.balkanweb.com/kryesore/1/amc-sjell-zyrtarisht-iphone-5-n--shqip-ri-113574.html8/12/2019 Weekly Report 01.11.2013 - 11.11.2013
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ALBtelecomE-communication authority to award fourth 3G licence
Albanian-owned Plus Communication is the only mobile operator which does
not offer the 3G service.
Albania's Electronic and Postal Communications Authority has launched
procedures to award the fourth 36 licence, fully liberalizing the service which
offers faster internet. in the Albanian mobile market. The watchdog has already
launched a public consultation procedure ahead of the award of the fourth 3G
licence, expected in the first quarter of 2014.
Currently, Albanian-owned Plus Communication is the only mobile operator
which does not offer the 36 service. Vodafone Albania won the first is-year
licence after offering 31.4 million euros in November 2010. The second licencewas awarded to AMC in October 2011 for 15.1 million euros and the third 36
licence awarded in late 2012 went to Turkey's Eagle Mobile for Euro 4 million.
The electronic communications watchdog says the number of mobile subscribers
having 36 internet access reached 594,000 in 2012, up from 248,000 in 2011. The
number of 36 USB/modem subscribers rose to 55,000 up from 34,000 at the end
of 2011. Currently four companies, AMC, Vodafone Albania, Eagle Mobile and
Plus Communication operate in the Albanian market. Increased competition and
interventions by the Electronic and Postal Communications Authority have
considerably lowered mobile tariffs during the past 3 years in Albania, but still
remain above the average in the region.
Data made available by the Electronic and Postal Communications Authority
(AKEP) shovv the number of mobile phone subscribers in 2012 reached 5.6
million, double compared to the 2.8 million residents in Albania as revealed by
the latest 2011 housing and population census. The number of subscribers is 7 %
higher compared to 2011, revealing that almost every Albanian holds at least twoSIM cards. AKEP says the number of active subscribers (those who have used
mobile services in the past three months) is 3.5 million which is 14 % more
compared to 2011, and a mobile penetration rate of 125 %, almost the same
compared to the EU average.
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ALBtelecom and Eagle Mobile light the Durrs Amphitheatre
ALBtelecom and Eagle Mobile have enabled the professional lighting of the
Durrs Amphitheatre arena and underground galleries. On the initiative of the
Albanian Cultural and Environmental Heritage Foundation, under the auspices
of the First Lady Odeta Nishani, ALBtelecom and Eagle Mobile have made it
possible for the Durrs Amphitheatre to host visitors not only during the
daytime but also in the evenings, by lighting the historical objects located in this
amphitheater.
This lighting was intended to promote the country's cultural heritage and
historical tourism as well as to bring peoples attention on the Durrs
Amphitheatre as a cultural monument of special importance and value.
Attending the inauguration ceremony were the First Lady of the Republic of
Albania, Mrs. Odeta Nishani and representatives of the institution of thePresidency, Vice Minister of Culture Zef uni , Deputy CEO of ALBtelecom &
Eagle Mobile Mr. Osman Dinler and other representatives of the company, the
Mayor of Durrs Mr. Vangjush Dako, the Prefect of Durrs Mr. Rolant Xhelilaj as
well as representatives of the Ministry of Culture, architects, archaeologists,
experts in the field of restoration. In her speech, the First Lady of the Republic of
Albania, thanking ALBtelecom and Eagle Mobile for this project, said that the
monuments are of particular importance and need to be displayed and promoted
better, even being used for various cultural activities.
While the Deputy CEO of ALBtelecom & Eagle Mobile Mr. Dinler Osman
expressed his satisfaction that the company has somewhat contributed to the
lighting of this very important cultural monument and has made it visitable even
in the evenings. Deputy Minister of Culture Mr. Zef uni said that if cultural
monuments were not visitable they would be doomed to destruction, therefore
the maintenance and investment in their preservation is a difficult and necessary
mission. The Mayor of Durrs Mr. Vangjush Dako underlined that these
initiatives should be supported since the Amphitheater is the biggest asset ofDurrs and a very important cultural monument for the entire country. "Now, all
tourists will have the opportunity to visit our Amphitheater at any time. In this
way we will add more value to the country and to our economy", said Dako.
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The Durrs Amphitheatre is the only one of its kind in Albania and one of the
largest in the ancient world. The excavation for its discovery was carried out
upon phases. So far, only half of the monument has been found, represented
from the doorstep, galleries and two maenianums represented by stairs, galleries
and two maenianums. This monument is built with combined walls or with
bricks only. With a long axis by 120 m, short axis by 101 m and arena axis 61 x 42m, in the imperial roman universe, the Durrs amphitheatre is classified the third
in regard to the arena size after the Roman Colosseum and the Verona
amphitheatre in Italy. The seating size of the Dyrrachium amphitheater is
thought to be 15 000 spectators.
ALBtelecom has proposed technical assistance, Partizaniprojects
Turkish coach
This can only happen if the situation does not improve until the January market.
There are reports that Partizani is designing a Turkish coach to lead the team,
certainly if the current situation doesnt improve. From sources close to the Reds
learned that the general sponsor "ALBtelecommanagement has proposed that,
if they need skilled specialists in training, are willing to offer some alternatives
from Turkey and finally select the most appropriate. From the source of news we
learned that the sponsor is willing to assume the financial burden that will have
the team for the Turkish coach. Turkish consortium, owning " ALBtelecom " ,
who initially claimed that the finances are in order to push Partizani team up
where it belongs, that would be good for the" red bulls " and Albanian football
itself . The last sentence, the Director Erkan Tabak expressed on the day of the
presentation was: "Partizani will be champions." If this happens and the direction
of the Reds takes a Turkish coach, current coach Hasan Lika will take another
position at the club.
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AEPC: Albanians relationship with mobile phones, strengthening every
day
Albanians cannot live without using cell phones. And their relationship with
them is strengthening every day. Such an occurrence is confirmed by the latest
information communicated by AEPC, the use of mobile services in their entirety
for the first half of this year.
Two facts are noticed:
1-Number of calls per month for each customer has grown
2-Number of SMSs has grown in the same time
2011 2012 2013/1
Difference between 2013/1 and
2012
SIM Card UsersNo. of Outgoing
calls/month 83 93 107 15%
No. of Incoming
calls/month 94 103 115 12%
MOU* 177 195 222 14%
Outgoing
SMS/month 12 21 26 24%
**Active Users
No. of Outgoing
calls/month 130 152 162 7.00%
No. of Incomingcalls/month 147 168 175 4.00%
MOU* 277 319 337 6.00%
Outgoing
SMS/month 19 35 40 14.00%
*Minutes of Use
**Active users (users who have used SIM cards mobile services in the last 3
months)
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Albanians now keep only one mobile number
Albanians during the first half of this year have used a little less mobile
numbers.
Data of the AECP indicate that the number of active mobile phone users at the
end of June fell to 3.37 million, 5% lower compared to the end of 2012.Penetration scale has fallen to 119% from 125% it was at the end of last year.
These figures show a slight tug of Albanians from using more mobile numbers.
Competition and market regulation have given a positive effect on the reduction
of tariffs by offering packages of communication.
During this year, mobile operators have included in the packages, outside
network communication time, making consumer choices simpler. For 1000 ALL
per month, a prepaid user can benefit almost unlimited communication within
the network and at least 100 minutes of talk time toward other networks. As calls
outside the network are more affordable, users are not required to use several
SIM cards for each network communication. In terms of market share between
operators, the first half of this year has brought great upheaval.
"Vodafone" has expanded its market share in 46% active users, followed by
"AMC" with 37%. "Eagle Mobile" has fallen to 10%, while the "Plus" is up to 7%.
In outgoing call traffic, "Vodafone" owns 50% of calls and "AMC" 39%, the same
report as in 2012. "Plus" has achieved a slight increase and has taken 1% marketshare from "Eagle Mobile". While for the SMS, "Vodafone" has a deeper
dominance, with 73% of the total, versus 20% of "AMC".
AEPC proposes lowering the price of SMS
Prices of messaging and phone calls between mobile networks will decrease overthe next two years. Authority of Electronic and Postal Communications (AEPC )
has prepared an analysis of the wholesale market . In this analysis suggests that
termination fees of messaging, which mobile operators pay to each other should
sit until 0.58 ALL. This initiative aims to strengthen the competitiveness and
creates space for drastic reduction of retail prices. Meanwhile AEPC will soon
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start the orientation process of termination cost for voice calls. In the coming
months is expected to propose a further reduction of the lower wholesale price.
Termination tariff reduction enables mobile operators to offer much cheaper
rates for calls between different networks. Altin Rrapaj, Director of Economic
Adjustment in AEPC, states: AEPC has mentioned that would lower fees taking
into consideration the recommendations of the EC in 2009 for cost-orientation.Technically, pure model of bull rates* brings costs in lower values than those
we have calculated. AEPC is considering this possibility, preparing a document
which will consult with stakeholders.
According to AEPC tariff reduction is the main instrument for market regulators
to promote effective competition between operators.
*Bull markets are characterized by optimism, investor confidence and expectations thatstrong results will continue. It's difficult to predict consistently when the trends in themarket will change. Part of the difficulty is that psychological effects and speculation may
sometimes play a large role in the markets. Mr.Rrapaj explains that even they(as AEPC)
have calculated the SMS costs according to this model, the market prices are higher than
that.
Vodafone
Vodafone supports the initiative Lets clean Albaniain one day"
When the spirit of youth and active participation and technology unite, the result
cannot be anything else but success.
"Let's Do It Albania" is a youth volunteer movement to improve the lives of all of
us, providing for us a cleaner environment and less harmful waste. Movement
"Let's clean Albania in One Day" is part of a broad movement worldwide Lets
Do It World" which is inspired and supported by the voluntary act of responsibleyoung people who believe in the passion of change and advanced technology.
The movement has reached so far 107 countries, with 139 highly successful
actions and 8 million volunteers, which have cleaned thousands of tons of
garbage.
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The move comes in Albania by the "Green Line Albania", which is supported by
the Government of Albania, Vodafone Albania and a number of civil society
organizations . Using the massive spread of intelligent phones (smartphones) ,
especially among young people , this project brings for the first time in Albania
this kind of innovation that is based precisely on technology and volunteerism .
The project uses facilities trash out application, available for mobilesmartphonesin Albanian and free platforms Android, iOS and Windows
Phone. Thanks to this application registered users can more accurately monitor
and report the locations of illegal collection points / landfill enabling the creation
of the first digital map of waste in Albania. After successful completion of digital
mapping, to evaluate the distribution and logistics needed volunteers,
coordination and definition of "collection points".
On 22 November 2013 you can become an active part of this initiative and all
together Letsclean Albania in One Day ". During the preceding weeks the day
on follow on Facebook " Green Bus Tour" - Green Bus will be in all major cities
of the country to inform and raise awareness for participation in the movement "
Let's clean It Albania".
AMC
AMC officially bring the iPhone 5 in Albania
AMC officially brings iPhone 5 to Albania TIRANA - AMC announces offers
with a variety of tariff plans tailored for iPhone 5 subscribers in Albania. IPhone
5 is already available in all AMC in place and covered by a formal guarantee of
one year.
It's hard to believe that such a thin camera can offer so many features: bigger
screen, faster processor, the latest wireless technology, an 8 megapixel iSightcamera, and much more. Everything summarized in a beautiful aluminium
body, designed and manufactured with a level of accuracy unfamiliar until now.
IPhone 5 is just 7.6 millimetres thin and weighs only 112 grams. Such a model is
only achieved by taking care of every detail, even the invisible details.
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