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Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd,...

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Weis Mystery Tours FREE interactive, 90-minute field trips offered at more than 60 select Weis locations. Teach 2 nd , 3 rd , 4 th grade students how to make sensible food choices & encourage daily physical activity. Content developed by Weis Markets Registered Dietitians; support USDA Dietary Guidelines for Americans. Mission: Combat childhood obesity.
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Page 1: Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd, 4th grade students how to make sensible food choices & encourage daily physical

 Weis  Mystery  Tours  •  FREE interactive, 90-minute field trips

offered at more than 60 select Weis locations.

•  Teach 2nd, 3rd, 4th grade students how

to make sensible food choices & encourage daily physical activity.

•  Content developed by Weis Markets

Registered Dietitians; support USDA Dietary Guidelines for Americans.

•  Mission: Combat childhood obesity.

Page 2: Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd, 4th grade students how to make sensible food choices & encourage daily physical

Weis  Mystery  Tours  •  Students venture into supermarket

aisles in search of clues to solve a mystery, while learning how to make nutritious choices in a real-world setting.  

Key areas

•  Fruits & Vegetables •  Meats & Beans •  Grains •  Beverages •  Dairy

Page 3: Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd, 4th grade students how to make sensible food choices & encourage daily physical

Play  the  Role  of  Weis  Detec5ves  •  Students gear up with

-neon detective hat -shiny badge -magnifying glass -clue pad -pencil to venture into the aisles to gather clues

Page 4: Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd, 4th grade students how to make sensible food choices & encourage daily physical

The  Case  of  the  Missing  Energy  •  N.R. Getic George used to

be full of energy but now feels weak and tired. He cannot stay focused at school and does not feel like playing with his friends.

•  Students help N.R. Getic George solve the mystery of why he lost his energy.

Page 5: Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd, 4th grade students how to make sensible food choices & encourage daily physical

Solve  the  Case  

•  After stopping at all 5 stations in the store, reading nutrition labels, & sampling new foods, students uncover the clues they need to solve the Case of the Missing Energy.

Page 6: Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd, 4th grade students how to make sensible food choices & encourage daily physical

Take  Home  Messages  Fruits & Vegetables Eating a variety of colorful fruits and vegetables gives you energy and special health benefits.

Meats & Beans Meats and beans provide plant and animal protein for growth.

Grains Grains provide energy. Look for whole grains as natural sources of fiber and vitamins.

Beverages Active kids need water. Choose water most often and read labels for added sugars.

Dairy To build strong teeth and bones, choose milk, yogurt and cheese.

Page 7: Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd, 4th grade students how to make sensible food choices & encourage daily physical

Weis  Mystery  Tours  Since 2010 we have toured thousands of students in Pennsylvania, New York, New Jersey and Maryland.

Page 8: Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd, 4th grade students how to make sensible food choices & encourage daily physical

Mystery  Tours  microsite  weismarkets.com/mysterytours

–  About the Tour –  Trip Reviews –  Teacher & Classroom

support materials –  News Room –  Tour Locator –  Flickr photo sharing site

Page 9: Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd, 4th grade students how to make sensible food choices & encourage daily physical

Student  -­‐  Take  Home  

Page 10: Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd, 4th grade students how to make sensible food choices & encourage daily physical

Parent  Pack  

     

Page 11: Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd, 4th grade students how to make sensible food choices & encourage daily physical

Pilot  to  Expansion  

3-­‐Store    Pilot  Launch    2007    

 Expansion  Proposal  2008  

 Full  Program  Launch  2010  

Page 12: Weis%Mystery%Tours% - Oldways · offered at more than 60 select Weis locations. • Teach 2nd, 3rd, 4th grade students how to make sensible food choices & encourage daily physical

Tour  Feedback  The best aspect of the tour was the chance for students to be actively involved. They loved marching to each station and searching the shelves! When they needed to look themselves for what was being discussed, it helped them remember it. It gave them a concrete experience of what could just remain abstract concepts. The students enjoyed the tour very much and were talking about it for a long time! They have now been analyzing their family grocery items when shopping.”

-Stephanie 3rd grade teacher

State College, PA


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