#LongBeachGives
Welcome Everyone!Orientation Session I
1. Introduce yourself and your organization in the chat.
2. Remember to register for Orientation Session II on Thursday, May 28th at 10am because it will cover different topics.
Niko Galvez, Campaign DirectorLong Beach Gives
Julie Meenan, Executive DirectorJosephine S. Gumbiner Foundation
#LongBeachGives
Your webinar presenters and your...Orientation Agenda
Michelle Byerly, Executive DirectorThe Nonprofit Partnership
Christina Kreachbaum, Program ManagerThe Nonprofit Partnership
Welcome
Champions Circle (#ShopTalk)
2019 Success & Learnings
Announcing the 2020 Participants
Steering Committee
Sponsors
Timeline
Trainings
Fundraising Platform
Q&A
#LongBeachGives
What to expect todayOrientation Agenda
Virtual Coffee ☕
Book a meeting
562-645-6476
● Held every other Wednesday at 1:00 pm, starting on June 3rd
● Short (less than 30 minutes)● Optional and will be recorded
#LongBeachGives
Bi-weekly support and opportunity to connectChampions Circle (#ShopTalk)
● Hands-on lessons and walkthroughs● Brainstorm campaign strategy● Guest speakers (fellow Champions & more)● Review and Q&A of previous trainings
...and just talk shop. Register once and then join every other week by clicking HERE. *The password to enter is LBG2020
#LongBeachGives
Learn from last year to create a better 2020Stats & Success from 2019
49% were offline donations
Ask your long time donors for
matching funds
40,000 website visitors
Draft a strong giving day message
$4,000 average raised per org.
Aim high but be realistic when
setting your goal
$218,223 raised by peer2peers
Train your fundraisers and give them tools
871 peer2peer fundraising pages
Tap your network of supporters to
participate
From the 2019 ParticipantsThree Learnings for 2020 Participants
#LongBeachGives
Start Early (earlier than you think)
Identify a Champion & assign them a support team
Plan your promotion ahead of time
The early birds gets the wormLesson One: Start Early (earlier than you think you need to)
#LongBeachGives
Get everyone involved and on board from the start (and start earlier).
Identify early adopters of your campaign efforts and start preparing them for peer fundraising efforts earlier.
Start earlier in asking board members and current donors for matching grants and donor commitments.
Start earlier than originally expected and generate excitement around the campaign among staff, board members, volunteers, followers, etc. The initial workshops emphasized the importance of starting early, but we underestimated the overall amount of time it would take.
Your organization’s Champion needs a support teamLesson Two: Identify Your Champions (early)
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Dedicate a staff member to the campaign in addition to the Development Manager.Motivate and select
staff that already love to do social media.
Create an ad hoc board committee dedicated to this campaign.
Encourage your peer fundraisers to ask their friends and colleagues to also create a peer2peer fundraising page.
Fundraising is marketingLesson Three: Plan out your promo (early)
#LongBeachGives
Start designing and preparing the images and copy for social media posts and emails ahead of time so you are not rushed in the days leading up to the campaign.
Develop a content calendar for email and social media earlier that calls for peer fundraisers to sign-up and not just for donations on the giving day.
Understand that marketing is fundraising and not a separate effort.
Develop a content calendar for email and social media earlier that educates your audience on Long Beach Gives
#LongBeachGives
Congratulations everyone!!Announcing the 2020 Participants
4GIRLS | AbilityFirst |Able ARTS Work | Adventures to Dreams Enrichment | AIDS Food Store | Algalita | Alliance for Housing and Healing | Alpert JCC | Angels Gate Aquarium of the Pacific | Aquatic Capital of America | Arts Council for Long Beach | Assistance League of Long Beach | Associated Students at CSULB | Atlantic ALANO
Club | Bayfront Youth & Family Services | Boys & Girls Clubs of Long Beach | Brave Global | Brockus Project Dance Company | California Conference for Equality and Justice | California Families in Focus | Camp Kesem | Cancer Support Community of Redondo Beach | Casa Colina | Casa Youth Shelter | Catalina Island Conservancy
Centro CHA | Century Villages at Cabrillo | Children's Maritime Institute | Children's Dental Health Clinic | CityHeART | Clothes The Deal | CSULB Speech-Language Clinic | Days Long Beach | Downtown Lions Club Charities | Dramatic Results | Dream Catcher of LA Therapeutic Riding Centers | Elevate Your G.A.M.E. | ESP Education
& Leadership Institute | EXP-ITEP |Extraordinary Families | Fair Housing Foundation | Farm Lot 59 | Filipino Migrant Center | Fix Long Beach | Food Finders | For The Child | Freedom Writers Foundation | Gay For Good | Gems Uncovered | Golden State Humane Society | Greater Long Beach Interfaith Community Organization | GRID
Alternatives | Ground Education | Habitat for Humanity | Harbor Interfaith Services | Helen Sanders CatPAWS | Helpline Youth Counseling | Historical Society of Long Beach | HOPE, Inc. | Humansave | International City Theatre | International Imperial Court of Long Beach | JFCS of Long Beach & West Orange County | Junior League
of Long Beach | Keep LBC Fit | Khmer Girls in Action | KLBP 99.1, Long Beach Public Radio | Latinos In Action | Leadership Long Beach | Life Steps Foundation | Linc Housing | Live Love Animal Rescue | Landmark Theatre Company | Long Beach Bar Foundation | Long Beach BLAST | Long Beach Blues Society | Long Beach
Camerata Singers | Long Beach Century Club | Long Beach Chorale & Chamber Orchestra | Long Beach Community Table | Long Beach Day Nursery | Long Beach Forward | Long Beach Gray Panthers | Long Beach Homeless Coalition | Long Beach Immigrant Rights Coalition | Long Beach Meditation | Long Beach Museum of Art
Long Beach Opera | Long Beach Organic | Long Beach Playhouse | Long Beach Police Foundation | Long Beach Public Library Foundation | Long Beach Residents Empowered | Long Beach Ronald McDonald House | Long Beach Spay and Neuter Foundation | Long Beach Symphony Association | Long Beach Youth Chorus | Los Cerritos Wetlands Land Trust | Love Beyond Limits | Lutheran Social Services of Southern California | Meals on Wheels | Memorial Medical Center Foundation | Mental
Health America | Museum of Latin American Art | Musical Theatre West | Nannette Brodie Dance Theatre | New Hope Grief Support Community | Operation Jump Start | P3 Theatre Company | Pacific Asian Counseling Services | Partners of Parks | Pathways Volunteer Hospice | Pediatric Therapy Network | PFLAG | Pools of Hope
Precious Lamb Preschool | Project Return Peer Support Network | Rancho Los Alamitos | Rancho Los Cerritos | Richard and Karen Carpenter Performing Arts Center Rising TIDE @ MKEC | RiteCare Childhood Language Center | Shared Science | South Coast Chorale | South Coast Interfaith Council | Sparky and the Gang Animal
Rescue | spcaLA | Speak Up Empowerment Foundation | St. Mary Medical Center Foundation | Steel Magnolias | Success in Challenges | TCC Family Health | The 562 Network | The Guidance Center | The Heart of Ida | The Jazz Angels | The Jewel Box Children's Theater Company | The LGBTQ Center Long Beach | The Little Lion
Foundation | The Long Beach City College Foundation | The Long Beach Time Exchange | The MAYE Center | The Salvation Army | Tichenor Clinic for Children Transformational Living Homes | U.S. VETS Long Beach | United Cambodian Community | Urban Community Outreach | Walk With Sally | Women In Non Traditional
Employment Roles | WomenShelter | Wrap the Kids | You Run This Town Foundation | Young Horizons
#LongBeachGives
Who are your fellow Long Beach Gives participantsNonprofit Categories
5Environment18
Youth
20 Arts & Culture
11 Physical Wellness
8 Special Needs
5Seniors
8 Food & Nutrition
9 Social Justice
17 Home- lessness
12 Mental Wellness18
Education
4 LGBTQ+
8Animals
5Families
7Community
#LongBeachGives
Check out the creativity and social media savvy in the groupNonprofits Celebrate their Selection into LBG 2020
Click HERE for a folder with a few assets you can use to create your own image or a save the date flyer to post in celebration of your selection with your audience. Please tag @longbeachgives and use #longbeachgives in your post caption so we can join the celebration.
#LongBeachGives
Your advocates and citywide supportersLong Beach Gives Steering Committee
Julie MeenanExecutive Director
Josephine S. Gumbiner Foundation
Michelle ByerlyExecutive Director
The Nonprofit Partnership
Christina KreachbaumProgram Manager
The Nonprofit Partnership
Gisele FongProgram Manager
The California Endowment
Zayda GarciaExecutive Director
Rudolph J. and Daphne A. Munzer Foundation
Griselda SuarezExecutive Director
The Arts Council for Long Beach
Marcelle EpleyPresident & CEO
Long Beach Community Foundation
Darick SimpsonPresident
Earl B. and Loraine H. Miller Foundation
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The founding supporters that believed in all of our collective potentialLong Beach Gives 2019 Sponsors
Anonymous Family Donor
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The supporters that enable us to continue the work behind the scenesLong Beach Gives 2020 Sponsors
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What to prepare the next few months leading to September 24thThe 2020 Campaign Timeline
Here is a timeline of important dates to calendar and list of monthly goals to focus on leading up to Long Beach Gives Day.Click HERE to view timeline online
Social Media & Digital Marketing
What you will learn over the summerThe 2020 Campaign Trainings
#LongBeachGives
Creating Digital Assets
Platform and Giving Pages Setup
Training for Peer2Peer FundraisersStorytelling
Online Fundraising
Recruiting Peer2Peer’s
Using Data to Make Your Case
#LongBeachGives
What a crowdfunding platform can (can’t do) for your fundraising effortsA preview of CiviCore’s platform
Click here or image to view video
#LongBeachGives
A one stop shop for all your campaign needsChampion Resources Webpage
You can find training registration links, guides, resources, and more.Please note more will be added as they are developed
● Training Webinar Registration Links and Replays● Champion Contact List● Campaign Guide● Digital Assets● (Logos, Images, Templates, etc)● …. and more!
Click HERE to visit the campaign resources page and enter the password LBG2020
#LongBeachGives
Welcome to the campaign team!Long Beach Gives 2020
Orientation Session II AgendaThursday, May 28th, 10am
Participation AgreementDonor Privacy Policy
Campaign GuideA Snapshot of September 24th
…. and more!
Click HERE to register for Orientation Session II. Remember to join both since they cover different topics. (They will be recorded if you are unable to attend)
#LongBeachGives
Welcome to the campaign team!Long Beach Gives 2020
Orientation Session II AgendaThursday, May 28th, 10am
Participation AgreementDonor Privacy Policy
Campaign GuideA Snapshot of September 24th
…. and more!
Click HERE to register for Orientation Session II. Remember to join both since they cover different topics. (They will be recorded if you are unable to attend)