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Academic Strategies for the Business Professional

Unit 6 SeminarRobert Sullivan

Agenda• Unit 5 Summary• Unit 6 Prelude• Seminar Case History• Becoming an Effective Writer• Major Categories of Professional Audiences• The Writing Process• Plagiarism Policy• Questions

Unit Five Summary

• In Unit Five you will read about the elements of effective writing and you will learn how to construct powerful paragraphs. You will also visit the Kaplan University Writing Center and learn about Kaplan's plagiarism policy and how to avoid the pitfalls of plagiarism.

• There is a Discussion Board worth 50pts an Assignment (Writing) worth 60pts and a Plagiarism Quiz worth 20pts associated with this unit.

Unit Six Prelude

• As a recap, In Unit Six you read about the elements of effective writing and you learned how to construct powerful paragraphs. You also visited the Kaplan University Writing Center and learned about Kaplan's plagiarism policy and how to avoid the pitfalls of plagiarism.

• There was a Discussion Board worth 50pts an Assignment (Writing) worth 60pts and a Plagiarism Quiz worth 20pts associated with this unit.

Seminar Case HistoryDid anyone have a chance to view/read the Seminar Case

History for Unit Six?

Seminar Case HistoryDid anyone have a chance to view/read the Seminar Case

History for Unit Five?

Basically the Case History stated, six years ago, Carmen graduated from high school and found a job as a receptionist at an accounting office. She has become a valuable asset to the small company, helping with accounting issues in addition to greeting customers, but her salary has remained too low to meet today’s living costs. Most of her co-workers either have a college degree or are working on one, so she has decided that in order to advance; she should also go back to school.

But Carmen is concerned about her writing abilities for college work. In high school she did most of her writing last minute, and since then has only written short memos and sent e-mail. She knows there will be writing in her classes and is concerned.

Seminar Case History

One of the connections important in this week’s reading material is the connection between clear and concise writing and the ability to communicate effectively with others.

Seminar Case History

One of the connections important in this week’s reading material is the connection between clear and concise writing and the ability to communicate effectively with others.

How can time management help Carmen become a better writer?

Seminar Case History

One of the connections important in this week’s reading material is the connection between clear and concise writing and the ability to communicate effectively with others.

How can time management help Carmen become a better writer?

Why do believe accountants and other business professionals need good writing skills?

Becoming an Effective Writer

Writing is often a challenging and frustrating experience; however, the ability to express your ideas clearly, carefully and professionally will be important to you throughout your college career and in your chosen career field as well.

Becoming an Effective Writer

Writing is often a challenging and frustrating experience; however, the ability to express your ideas clearly, carefully and professionally will be important to you throughout your college career and in your chosen career field as well.

How many of you already have experience writing papers?

Becoming an Effective Writer

Your Course Reading States:Although writing mechanics “spelling, word choice,

sentence structure, subject-verb agreement, and the like“ are certainly important to conveying your messages well, there is more to writing than just using correct English.

Becoming an Effective Writer

Everything that is written is done with a purpose. When you are given a writing assignment for school, you should first determine the purpose of the writing (other than to get a passing grade, another logical purpose).  

Becoming an Effective Writer

Some papers will be designed for simple research, which may include informing, explaining, describing a process, etc. Position papers require that you persuade, argue, and analyze an issue.  

Becoming an Effective Writer

There can be more than one purpose for a paper.   The more focused your purpose; however, the better you can directly communicate your intention to your audience.

Becoming an Effective Writer

Your writing audience is the person or persons who will read what you write.   It could be a specific person, a general group, or people who fit a certain demographic (such as education, online students, or people of a certain age bracket). For coursework, your audience might be your instructor – Me :)

Categories of Professional Audiences

Your Course Reading States:There are three major categories of professional

audiences:

Categories of Professional Audiences

Your Course Reading States:There are three major categories of professional

audiences:

The Lay Audience has no prior knowledge or experience with your topic. They tend to understand the "human aspect" more than technical details.

Categories of Professional Audiences

Your Course Reading States:There are three major categories of professional

audiences:

The Managerial Audience tends to have some knowledge about your topic but may not understand or care about too many details.   They would like to know how the information fits into the world around them.

Categories of Professional Audiences

Your Course Reading States:There are three major categories of professional

audiences:

The Expert Audience already supposedly knows the basics, so you can use more specific terminology in your explanations.

Categories of Professional Audiences

Your Course Reading States:There are three major categories of professional

audiences:

The Expert Audience already supposedly knows the basics, so you can use more specific terminology in your explanations.

Any questions at this point and time?

The Writing Process

Your Course Reading Also States:Writing is not just a product; it's a complete process

that involves prewriting, drafting, revision and editing.

The Writing Process

Prewritten: In the prewriting stage, you should begin to think about your writing assignment, determine your purpose and topic, analyze your audience and begin brainstorming to generate ideas.

Prewritten

The Writing Process

Drafting: In the drafting stage, you should begin to put your ideas into paragraph or essay form. Think about ways to connect ideas and begin supporting main ideas with specific examples, illustrations, facts, etc.

Prewritten Drafting

The Writing Process

Revising: In the revising stage, you should take another look at what you have written. Think about ways you might make your writing better, stronger and clearer!

Prewritten Drafting Revising

The Writing Process

Editing: In the editing stage, you should double-check your spelling, punctuation and sentence structure. Your main focus here should be careful proofreading!

Prewritten Drafting Revising Editing

The Writing Process

Editing: In the editing stage, you should double-check your spelling, punctuation and sentence structure. Your main focus here should be careful proofreading!

Students have a tendency to “rush” through the editing stage or even overlook the editing stage. Why do you think this occurs?

The Writing ProcessTIPS

The Writing ProcessTIPS

The Writing Process

The Writing Process

The Writing Process

The Writing Process

Plagiarism Policy

Kaplan University considers academic honesty to be one of its highest values. Students are expected to be the sole authors of their work. Use of another person's work or ideas must be accompanied by specific citations and references.

Plagiarism Policy

Plagiarism is the theft of someone else's ideas and work. A discussion thread, computer program, marketing plan, PowerPoint presentation, and other similar work produced to satisfy a course requirement are, like a paper, expected to be the original work of the student submitting it.

Plagiarism Policy

Kaplan University subscribes to a third-party plagiarism detection service, and reserves the right to check all student work to verify that it meets the guidelines of this policy.

Plagiarism Policy

Academic dishonesty is a serious offense and may result in the following sanctions:

• 1st offense: Failure of the assignment in which the action occurred.

• 2nd offense: Failure of the class in which the action occurred.

• 3rd offense: Expulsion or permanent dismissal from the University.

Plagiarism Policy

Plagiarism Policy

Before moving on to the next unit, take the short quiz on plagiarism.  The information you learn in order to take the quiz will help you avoid plagiarism as you do your school assignments.

When you are ready to take the quiz, click on the Plagiarism Quiz from eCollege window

Questions?Questions?Thank you for attending!