Date post: | 24-Dec-2015 |
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Upload: | rodney-jefferson |
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Welcome to your customizable sales collateral deck! Use this to pitch effective campaigns and drop leave-behinds for your visits to advertisers. If you have any questions about this collateral, contact Chris Bohn at [email protected]
How to change out logos in the sales deck:
1. For main page
1. On the first page, right click on the “insert logo here” image and click Change Picture.
2. Choose your logo and open to insert.
2. For all other pages
1. click the “View” tab , then Slide Master.2. You will see a Master Layout with two Sub Layout
Styles. Choose the first Sub Layout.3. Right click on the logo in the upper right hand corner
and choose Change Picture. 4. Choose your logo and open to insert.
Don’t forget to delete this page when finished (or
don’t print it!)
Immediate Results Program
Insert Price Here
Drive Traffic to Your Website with our Featured Links
How does it work?We present a point earning link to your website to our consumers
Consumers click through and earn their points
You receive a weekly results report
BenefitsQuickly increase traffic to your website or web-based promotion
Increase brand exposure
Much higher response rate compared to traditional banners
Use our Audience as a Research Panel with Surveys
How does it work?Consumers earn points to take a custom survey designed to help you understand their buying brand preferences, attitudes about you and your competitors, and more
A detailed report showing results is provided at the end of the campaign
BenefitsFast, affordable consumer research designed to help you better understand your target customer
Enables the creation of more targeted marketing messages
Increase brand exposure and build goodwill with consumers
Insert Price Here
Drive Sales with Special Offers
How does it work?A point earning opportunity is presented to our consumers to print your coupons
Consumers print the coupon and are awarded their points
You receive a results report when the campaign closes
BenefitsCost effective method to get your offer in the hands of potential customers
Increase brand exposure
Drive Traffic to Your Website with Trivia
How does it work?Consumers are presented with a weekly trivia question about informationpresent on your website
They visit your site to find the answer and earn their points
BenefitsQuickly drive deep interaction and traffic to your website
Much higher response rates than traditional banner advertising
Increase brand exposure
Build Warm Lead Lists with Surveys
How does it work?Consumers earn points to take a custom survey that identifies their needfor your product or service
A list of consumers who are qualified and opt-in are delivered to you each week
BenefitsQuickly identify specific consumers who want more information about your business
Enables you to shorten the sales cycle by finding consumers who are ready to buy in the near future
Increase brand exposure
Drive Traffic to Your Store/Event with our Code Promotions
How does it work?Consumers come to your store or event and pick up a code card containingan alpha numeric sequence
Consumers input this sequence on-line to earn points
BenefitsIncrease traffic to your store or event
Increase brand exposure
Get More Info – Build Your Email Database
How does it work?Members choose the Get More Information feature and agree to have their emailaddress shared with your business. The member will receive points for opting-in.
A list of members who opt-in are delivered to you each week.
BenefitsA working list of members interested in your products, services, or even special offers is built
Quickly identify specific members who want more information about your business
Grow your email database and increase brand exposure
Slot Machine Sponsorship
BenefitsOur average slots player plays for 10 minutes per visit, which provides extensive exposure to your brandingand advertising messages
The Slot Machine background graphic and your banner advertisement will feature links to drive our slotsplayers to your website. Your banner advertisement can be rotated throughout your sponsorshipto keep your call-to-action fresh
How does it work?
We customize our Slots Machine with your branding and advertising, providing an immersive brand experience for slots players
Our audience visits your website to play Slots and earn reward points, which can be redeemed for opportunities to win tens of thousands of dollars in cash and prizes
Each time they play, our audience is engaged again and again with your branding and advertising messages
Blackjack Game Sponsorship
BenefitsOur average Blackjack player plays for 10 minutes per visit, which provides extensive exposure to your branding and advertising messages
The Blackjack background graphic and your banner advertisement will feature links to drive ourplayers to your website. Your banner advertisement can be rotated throughout your sponsorshipto keep your call-to-action fresh
How does it work?
We customize our Blackjack with your branding and advertising, providing an immersive brand experience for our players
Our audience visits your website to play Blackjack and earn reward points, which can be redeemed for opportunities to win tens of thousands of dollars in cash and prizes
Each time they play, our audience is engaged again and again with your branding and advertising messages
Scratch & Win Sponsorship
BenefitsOur average scratch and win player plays for 10 minutes per visit, which provides extensive exposure to your branding and advertising messages.
The Scratch and Win background graphic and your banner advertisement will feature links to drive our players to your website. Your banner advertisement can be rotated throughout your sponsorship to keep your call-to-action fresh.
How does it work?
We customize our Scratch and Win with your branding and advertising, providing an immersive brand experience for players
Our audience visits your website to play Scratch and Win and earn reward points, which can be redeemed for opportunities to win tens of thousands of dollars in cash and prizes
Each time they play, our audience is engaged again and again with your branding and advertising messages
Digital Ivy – User Generated Contests
CAMPAIGNDETAILS
Attract new users and grow your database
Increase brand exposure through social sharing, viral marketing and access to new channels like Facebook and Mobile
Leverage the size of your collective audience across assets and channels to attract more sponsors and revenue
Benefits
CAMPAIGNDETAILS
CAMPAIGNDETAILS
A custom photo/video/audio/text submission contest is created that can be accessed and entered in through a standalone site, loyalty club, Facebook or mobile
Ignite participation by awarding existing members points to play the contest or by giving away prizes, as well as incentivizing sharing virally to their social network
Syndicate contests to multiple sites, Facebook pages, and/or loyalty clubs to increase your reach
How does it work?
Immediate Insights – Enhanced Research Platform
CAMPAIGNDETAILS
Get Real-Time results from your audience about any subject
Gather data from your loyalty program or from a link you post to Facebook or Twitter
Advance reporting filters and charts to help you analyze data
Benefits
CAMPAIGNDETAILS
CAMPAIGNDETAILS
You create questions that you would like to ask your audience
You choose where and when your users will take the survey
We provide you with powerful reporting data from the survey
How does it work?
Every campaign includes a detailed report that quantifies the consumer response generated. Depending on your campaign, report details include high level demographic information on respondents through contact lists of those consumers that want more information
BenefitsHigh levels of accountability make your investment easy to justify
Summarizes actionable information to help you make better marketing decision
Reporting – Measurable Results
CAMPAIGNDETAILS
On-Line Exposure with Presenting Sponsorship
Our rewards program is destined to become one of the most heavily trafficked areas of our website…and our sponsor will be prominently integrated into every page!
Just like Coke with American Idol, you will become an endemic, integrated sponsor into one of the most important programming features and marketing initiatives ever launched by our station.
Build tremendous good will with our audience as you are credited with the perks and prizes we give away through ourincentive programs
Beyond extensive on-line and on-air branding, we will also provide direct incentives to motivate measurable engagement with your business!
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CAMPAIGNDETAILS
Sponsorship Investment
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Standard IAB ad sizes available:
• 300x250• 728x90• 160x600• 120x600
Banner AD space size options