Well-executed tiki drinks increase bar pro�ts by adding experience value to the consumer and justifying higher prices.
About Tiki
• Attention grabbing glassware increases purchase frequency.
• Consumers are willing to pay higher prices for drinks that add Instagrammable value.
• Tiki drinks made with Rye combine the popularity of tiki with the thirst for Rye whiskey.
• Having a large resurgence in popularity, often attributed to the Mad Men e�ect.
• Originally popular across the US in the 1940’s & 50’s.
• A whole host of tiki bars have been opening at a rapid rate across the US.
• Three Dots and a Dash, a Tiki-theme bar, “won Tales of the Cocktail’s “2014 Best New American Cocktail Bar.”
Vermont Penicillin
• 2 oz. blended Scotch whiskey
• ¾ oz. fresh lemon juice
• ¾ oz. honey syrup
• ¼ oz. WhistlePig 10 Yr. Straight Rye
• 2-3 quarter slices fresh ginger
Account Requirements
• 96 Points from Wine Enthusiast; one of the highest-rated Rye Whiskeys of all time.
• Straight from the WhistlePig farm in pastoral Shoreham, Vermont.
• Aged for 10 years & 100 proof.
• Made by former Maker’s Mark Master Distiller Dave Pickerell.
• Present a tiki drink featuring WhistlePig on your menu for a minimum of 3 months.
• Serve that cocktail in our WhistlePig Laughing Pig tiki cup.
• Commit to serving real & quality products with a sense of humor.
The Independent Rye Tai
• 1.5 oz. WhistlePig 10 Yr. Straight Rye
• 0.5 oz. Velvet Falernum
• 1 oz. Grapefruit Juice
• 0.5 oz. Lime Juice
• 0.25 oz. Orgeat
The Drinks
WhistlePig 10yr Key Selling Points