Date post: | 16-Jul-2015 |
Category: |
Marketing |
Upload: | robbie-fitzwater |
View: | 261 times |
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What are
Networks, and why are they important?
What Networks Look Like
The “Dunbar Number” is a suggested cognitive limit to the number of people with whom one can maintain stable social relationships.
LinkedIn, 1,000+
Us, about 150
Strength of Weak Ties
Mark Grandovetter Sociology Professor at Stanford.
Wrote about the importance of weak ties in the flow of
information, and how his research shows that jobs are
more often found through weak ties than strong ties.
Friends Friends of Friends
Your
Reference
Group
Community World
100’s 1,000’s A lot!
Power of Networks
How do we take this blank canvas and make something of it?
Step 1) Google Yourself
Step 2) Determine your Digital Identity
What are your
personal
strengths?
What are your
professional
strengths?
Step 2) Determine your Digital Identity
Look for overlap
Personal
Strengths
Professional
Strengths
Step 2) Determine your Digital Identity
Which are personal? Which are professional?
Step 3) Reflect on your Identity
• What do you want to be known for?
• How do you want to represent yourself?
• Do you want to be a generalist or a subject matter expert?
• Who do you aspire to be like and why?
• When asked what do you do, can you answer it concisely?
4) Perfect Your Professional Media
Create Your Profile: LinkedIn 1. Add a photo
2. Fill out Summary
3. Claim your custom URL
4. Experience (add Clemson University as
employer), Education, Skills
5. Organizations, honors, certifications,
projects
6. Follow influencers you are interested in
7. Connect with others!!!
8. Engage with and share content in your
news feed
Maintaining Growing
Connecting
Approaching Networking
Internal External
Connecting• What do you do?
• Define what makes you unique (skills, passions, finding your “ness”)
• Define your digital identity (clean up, FB and Twitter, set up LN)
Growing • Telling your story (what’s interesting to you, what are you doing, reading,
etc..)
Maintaining • Keep learning, and growing (Read!!!)
• Share what gets you excited and why (This is your journey, take
everyone else along with you.)
Internal
Connecting• Common Ground (passion, school, work, etc…)
• Do homework (know who your meeting)
Growing • Connect on LinkedIn• Follow Up (thank them for a great conversation)
Maintaining• Share something that makes you think of the
person (article, story, book)
• Introduce them to someone
• Celebrating others (Return on Relationships)
External
Any Questions?
www.linkedin.com/in/robbiefitzwater www.linkedin.com/in/AnastasiaThyroff
Robbie Fitzwater Anastasia Thyroff
Connect with us