Date post: | 10-Nov-2014 |
Category: |
Education |
Upload: | frithjof-petscheleit |
View: | 138 times |
Download: | 4 times |
Frithjof [fridge-off]Petscheleit
What to Say?
WHAT DO I WRITE ABOUT•what you know that they
don’t
•what you have access to that they don’t
• “original” isn’t required… just be interesting and relevant
HOW MUCH IS ENOUGH
LESSIS MORE.FOCUS. 38%
WHAT DO I WRITE ABOUT• repurpose + reuse
6
post + video = 100% more engagement
GOT PICS?
post + picture = 120% more engagement
post + photo album = 180% more engagement
Source: Facebook, “Best Practices for your Page and media strategy” (March 2012)
38%
Answer Questions!Video interviewsBackstage storiesCase studies
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