Date post: | 12-Aug-2015 |
Category: |
Business |
Upload: | bromford-lab |
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The Reinvention of Social Housing
1: What if Uber did Housing?
Uber don ' t own any cars . I s i t poss ib le that a fu tu re dominant fo rce in housing won ' t own any homes?
What does on demand housing look l i ke to a generat ion used to
A i rbnb?
What does a one s top accommodat ion shop look l i ke that i s t ru ly focused on the user?
Is i t t ime to shape tenanc ies and ren ta l models a round the user ra ther than the land lord?
Questions we asked
The system we have created is over-complex, ant i -competi t ive and needs radical
reform
If we don’t create a more s imple and f lex ible system someone else wi l l
None of us wanted an Uber – we want to create a new model that preserves our
values
We discussed three opt ions to begin our future model
What we thought
Model One: open homes
All choice based lettings systems replaced with one national homes app
All tenures can be accessed 24/7 and applications completed in less than 5 minutes
Providers rise to the top based on
social recommendation scoring similar to
Tripadvisor
Provides virtual online
assistance for wider
housing options
Model Two: housing as platform
Users are given freedom over where to spend their housing management and maintenance budgetsThis virtual platform rates the very best services available and allows the tenant to procure directly
Gives people the power to select
services they want and choose
who comes through their
front door
Encourages HAs to stop trying to be everything and drives
innovation in select
providers
Model Three: co-housing
A ten year trajectory set to break apart huge HAs and devolve assets to community
A new version of co-op housing established to link local people with entrepreneurs and startups
Makes use of virtual platforms
to procure services - the
model matches local expertise with uber-like
efficiency
Enables peer to peer
support and trading to grow local
infrastructure and support
networks