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What is advertising

Date post: 13-Aug-2015
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What is advertising ? Advertising is a form of communication between producer and consumer.
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Page 1: What is advertising

What is advertising ?Advertising is a form of communication between producer and consumer.

Page 2: What is advertising

What is its purpose?

• Make customers aware of your product or service• Draw customers to your business• Enhance the image of your company• Announce new products or services

Page 3: What is advertising

False advertising?

• false or misleading statements• misrepresentation of the product that may negatively affect many

customers• somewhat illegal and unethical

Page 4: What is advertising

Why some companies still do it?

• to convince customers to buy their products• take advantages of those customers who lack of knowledge and trust

Page 5: What is advertising

Solutions to false advertising

• Strengthen the law to make punishment on those who committed false advertising

• Expose their lies by posting on social media.


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