What Keeps a CTO Up @ NightIbrahim Gedeon

Member of the TELUS Team

February 5th 2009

One Telcordia Drive – New Jersey

Region 1 Southern Area Industry Day 

for today and tomorrow

TELUS corporate overview

our values

We embrace change and initiate opportunity . We have a passion for growth . We believe in spirited teamwork . We have the courage to innovate.

we give where we live

Committed to being Canada’s premier corporate citizen, at TELUS we give where we live. Since 2000, TELUS, our team members and alumni have contributed $113 million to charitable and not-for-profit organizations and volunteered more than 2.1 million hours of service to local communities. Eight TELUS CommunityBoards across Canada lead our localphilanthropic initiatives.

corporate profile

TELUS is a leading national telecommunications company in Canada, with $9.1 billion in annualrevenue and 11.1 million customer connections including 5.6 million wireless subscribers, 4.4 million wireline network access lines and1.2 million Internet subscribers. As a result of our national growth strategy, in 2007, revenue grew by 4.5 per cent and total connections increased by 432,000. TELUS provides a wide range of communications products and services including data, Internet protocol (IP), voice, entertainment and video.

our strategic intent

To unleash the power of the Internet to deliver the best solutions to Canadians at home, in the workplace and on the move.

our strategic imperatives

Focusing relentlessly on growth markets of data, IP and wireless . Building national capabilities across data,IP, voice and wireless . Partnering, acquiring and divesting to accelerate the implementation of our strategy and focus our resources on core business . Providing integrated solutions that differentiate TELUS from our competitors . Investing in internal capabilities to build a high-performance culture and efficient operation . Going to market as one team, under a common brand, executing a single strategy.

who we are

What Keeps me up @ Night!

1970’sR D&1980’s R D1990’s R D I&

Changing Landscape of Engineering & Technology

2000’s R D I2010’s ? ? ?

Customer Focus - Enabling an evolution of compelling services & customer

experience

Share Pictures, Music and Video

Increase productivity by accessing information on your fingertips

Multimedia Messages

InternetBrowsing

Seamless voicePush to TalkRich Call

VideoDownload

Set-top-boxesTTV

Interactive on-line gaming

Rich MediaDelivery

Real Time Video Sharing

TELUS’ Vision of Converged Services AcrossFixed/Mobile, Home/Business, Public/Private Networks

Enterprise Access

Residential Access

Application - Sam

Mike@ Mike: Chance to look at the doc?Sam: Yes.

Interactive Presence

Paul@

Application - Mike

Sam@

Chance to look at the doc?

Mike@

Location info

Voice

QOS

Bandwidth

Capability

Security

Public Access

Mike

Application - Paul

Mike@ Mike: Chance to look at the doc?Paul: Yes.

Public Access

Vision for the Home

Access Infrastructure

ADSL2+

VDSL

ETTS

WiMax II

GPON

DoRA

Modular Gateway

Ethernet WiFi

PC/ClientsVoice TV/Video Media Server/NAS Service End Points

NAS

Femto Cell

ATA

UPnP Enabled IP TVs

FMC

IP Phone

STB

Home Monitoring

Distributed Network Media

Player

PC

Thin Client

Mobile Server Virtualization

HCNA

HomePlug AV

All services and devices are IP based – One broadband

“pipe” to the home with all

services on top

Who is the service provider?

• Battle to own the customer relationship

• Over-the-top providers around

• Loosely defined demarc

The Service Provider Redefinition

Devices & Local Network

Access Network (s)

Packet Core (IP-Optical)

Common Core Systems

Resource Management

Service Management

Applications Services

Customer Management

What about personal privacy?

Service Providers and the Consumer . . .

Open Consumer Eco-Systems

Devices & Applications

Customer care and Support

Presents challenges in regulations and governance

The Web and IP . . .

• Broadcast TV – Technology allows businesses to know what you are tuned to and for how long . . .

• Video on Demand – Technology allows businesses to know what you like to watch and for how long and what you record . . .

• HSIA Services – Technology allows businesses know what sites you view and for how long . . .

• Web services – Technology allows businesses to know what games you played and what applications you are running . . .

“…I realized that Canadian Tire isn't really selling its services to Londoners and New Yorkers. It has merely bought ads on foreign websites that Canadians might frequent - ads that will only be shown to Canadian readers.” Ivor Tossell

9/11 & “Abuse” . . .

Deep packet inspection

• sites and trends• applications• not $5 / request

Wire tapping

The requirements: National security Child Porn Hate Fraud

Are ready for the future?

technology

Everyone Else !!!

regulationsconsumers

• Government . . .

• IT Security . . .

• Client Care . . .

• Legal . . .

• etc.

Complexity of Stakeholders . . .

IEEE TELUS Innovation

Competition

15 March 2005

New contest challenges senior technical students

Vancouver, B.C. – TELUS and the Institute of Electrical and Electronics Engineers (IEEE) are encouraging Canada’s emerging technical minds with a new annual contest featuring a cash prize money plus the opportunity to present projects to a panel of industrial, academic and media experts.

The IEEE TELUS Innovation Award invites IEEE Canada student members in their final year of an engineering or technology program at a Canadian undergraduate institution to enter a significant Information Computing and Telecommunication Technologies project for which they are receiving education credits. Teams will present their projects in writing and verbally to a panel of experts.

“Canadian researchers continue to make significant contributions to advances in electronics, computing and communications technology,” says Ibrahim Gedeon, TELUS vice president and chief technology officer. “I hope this contest stimulates interest in fields such as wireless and photonics, which are important technologies to the future of telecommunications.”

NEWS RELEASE

The judges will be looking for projects with strong design and research components that embody the spirit of innovation and have a realistic chance of

actually being applied in industry in the foreseeable future.

The solution

“I think we should be more explicit here in Phase Three.”