Challenges ahead!
Supply Chain Trends in the European Pharmaceutical Industry
Miebach Pharma Study 2016 June 2016
Miebach Consulting
1
Agenda
1. Company presentation 1
2. Management Summary 6
3. Study Design 10
4. Study Results 12
5. Recommended Actions 20
6. Discussion about serialization: Plenty of open issues 26
7. References 32
Miebach Consulting – 1. Company presentation
2
Offices Worldwide
Bangalore
Barcelona
Berlin
Bogota
Buenos Aires
Dammam
Frankfurt
Guatemala City
Indianapolis
Katowice
Representative Offices
Maidstone (UK)
Leuven (Belgium)
Company Profile
Supply Chain Engineering
in an International Environment
Lima
Madrid
Milan
Mexico City
Montreal
Munich
Santiago de Chile
Sao Paulo
Shanghai
Zug
Miebach Consulting – 1. Company presentation
3
Company Profile
Supply Chain Engineering
in an International Environment
Company Figures Worldwide (2015)
Founded 1973
Employees 320
Sales 42 Mio. €
Offices 20
Legal status Partner Model (GmbH)
Certification (Germany) DIN EN ISO 9001:2008
Miebach Consulting – 1. Company presentation
4
Miebach Services
From Supply Chain Design to Planning and
Implementation of Production and Logistics Systems
Concept
finding economic and
practical solutions
Realization
getting the job done
on time and in budget
Implementation
assuring success by
staff integration
Strategy
reaching company´s
targets by supply
chain optimization
• Supply
• Distribution
• Distribution Centre
• Production Systems
• Transport
• Planning Process
• Organization
• Controlling
Fields of Activity
Miebach Services
• Net (Working Capital)
• Cost
• Availability
• Cycle Time
• Delivery Service
• Flexibility
• Invested Capital
• Transparency
Targets of Optimization
Miebach Consulting – 1. Company presentation
5
Miebach Clients in Pharma
Miebach has worked succesfully for many
pharmaceutical companies
Rank Name Rank Name
1 Pfizer 9 Abbott
2 Novartis 10 Eli Lilly
3 Merck 11 Teva
4 Sanofi 12 Amgen
5 Roche 13 Takeda
6 GlaxoSmithKline 14 Bayer
7 AstraZeneca 15 Boehringer Ingelheim
8 Johnson & Johnson 2013, Source: IMS Health
Miebach Client Miebach Consulting – 1. Company presentation
6
Agenda
1. Company presentation 1
2. Management Summary 6
3. Study Design 10
4. Study Results 12
5. Recommended Actions 20
6. Discussion about serialization: Plenty of open issues 26
7. References 32
Miebach Consulting – 2. Management Summary
7
Growth, takeovers, and high volatility
shape the development of the global
pharmaceutical market.
Facts • Global pharmaceutical market has more
than doubled in the past ten years
• 20 pharmaceutical companies generate
40 % of the global market volume
• Industry remains highly segmented
• Mergers and takeovers in pharma and
biotechnology sector on record level
Industry Overview
Greater importance of supply chain and logistics due to
globalization of the pharma industry 3
,6%
11
,8%
7,9
%
4,5
%
5,7
%
7,8
%
11
,7%
10
,5%
10
,2%
7,8
%
2,4
%
4,1
%
4,9
%
1,9
% 4,3
%
10
,0%
9,1
%
10
,0%
12
,4%
9,9
%
3,0
%
1,4
%
3,0
%
2,0
%
2,2
%
4,9
%
8,4
%
6,0
%
5,4
%
4,8
%
2013
2014
2015
2009 - 2014
2014 - 2019
Annual growth of pharma market
North America Europe
South America
Asia, Africa,
Australia
World
Japan
Source: IMS Health – May 2015 – www.imshealth.com
Miebach Consulting – 2. Management Summary
8
Developed countries: expecting growth due to ageing
population
Developing countries: expecting growth due to raising
middle class
Industry Overview
Pharmaceutical market continues to grow
Revenue development in worldwide pharmaceutical market
from 2008 to 2014
Source: IMS Health – December 2014 – www.imshealth.com
Miebach Consulting – 2. Management Summary
9
Management Summary
Today, the pharmaceutical supply chain is more
professionally managed than in the past
Result highlights • Distribution networks are becoming more European focused, and less national
• Need for more efficient management of suppliers and service providers
• Tools (like KPIs and audits) need to be developed
• Lean approaches and general optimization of logistics in manufacturing and
packaging are being introduced in many pharmaceutical plants
• Forecasting and end-to-end supply chain visibility are still major topics
New Challenges • Cold Chains are becoming increasingly important, many pharmaceutical plants
are not prepared for it. Although GDP-guidelines are in place for over 2 years
• Serialization to prevent counterfeiting, tight timeline for companies to meet
requirements of European regulations
Miebach Consulting – 2. Management Summary
10
Agenda
1. Company presentation 1
2. Management Summary 6
3. Study Design 10
4. Study Results 12
5. Recommended Actions 20
6. Discussion about serialization: Plenty of open issues 26
7. References 32
Miebach Consulting – 3. Study Design
11
Study Design
Worldwide online survey,
with focus on
• Procurement
• Production
• Warehousing
• Cold Chain
• Distribution structures
A total of 256 participants
Germany 53%
Switzerland 8%
France 10%
Spain 12%
Italy 6 % Eastern Europe
11%
Origin of European participants
Miebach Consulting – 3. Study Design
12
Agenda
1. Company presentation 1
2. Management Summary 6
3. Study Design 10
4. Study Results 12
5. Recommended Actions 20
6. Discussion about serialization: Plenty of open issues 26
7. References 32
Miebach Consulting – 4. Study Results
13
“
Supply chain management in the pharmaceutical industry has
become much more professional. We are talking about the
European market in this study and it involves all steps from
supplier to the final distribution. Plenty of challenges but also
plenty of opportunities to improve lie ahead!
Study Results
“ Miebach Consulting – 4. Study Results
14
Study Results: Overview
Top challenges are supply chain visibility and network
optimization
• Counterfeiting, grey markets and illegal
imports/ exports remain a serious problem
of pharmaceutical supply chains
• Serialization might solve some concerns,
but requires a great workload involving all
departments
• Optimization of the distribution network
has grown very much in importance
(76% → 86%)
Not in the ranking, but mentioned by several
participants:
• Temperature controlled supply chains,
number of products requiring certain
temperature conditions is increasing
significantly
• Reduction of costs in supply chain network
Variante 2 Excel
Graphik (Text ist etwas
besser lesbar)
2016 2012
Miebach Consulting – 4. Study Results
15
Procurement and production logistics
Challenges in supplier management, forecasting and
lean approaches
41%
79%
64%
60%
88%
88%
88%
39%
40%
45%
67%
70%
73%
84%
86%
I see no special challenges regardingprocurement logistics and production
logistics
Installation of VMIs (Vendor ManagedInventory) with suppliers
Outsourcing to contract manufacturers
Optimization of production logisticswithin the facility
Implementation of supply chain visibilitysoftware for early identification of supply
chain problems
Optimization of processing time throughlean approach
Improvement of forecast accuracy byoptimizing SCM processes
Improvement of supplier management• Improving supplier management, along
with forecasting and optimization of the
SCM processes are considered top
priorities
There are some lessons to be learnt from
the fast moving consumer goods and
automotive industry
• Potential optimization of processes
through lean approaches, and logistics in
the production facilities are seen as
essential to come closer to a real 24/7
operation
• Outsourcing to contract manufacturers and
installation of VMI are considered much
less important than in previous studies
2016 2012
Miebach Consulting – 4. Study Results
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Warehousing and cold chain
Optimizing warehousing remains a routine task of
Logistics Management
2016 In three years
Expansion, optimization and
outsourcing have become routine tasks
of the pharmaceutical industry.
Development of current warehousing
structures is a major task of most
participants
Optimization through automation,
outsourcing and constructing new
warehouses compliant with GxP-
guidelines are in the same range
32%
59%
43%
64%
43%
63%
42%
49%
54%
62%
64%
64%
I do not see any challenges
Simulation of automated and manualwarehouse processes to identify possibile
weaknesses
Construction of new warehousesconsidering of GxP conformity and
sustainability
Outsourcing of warehouse functions to aservice provider
Optimization of current warehousestructure through automation
Expansion of current warehouse structure
Challenges in warehouse logistics
Miebach Consulting – 4. Study Results
17
Warehousing and cold chain
Strong focus on implementing cold chain
Refrigerated and frozen products are
growing, but also have different
requirements. Biotech and vaccines, but also
other components and products require
specific temperature conditions.
Many pharmaceutical companies do not
follow a complete cold chain, which is
mandatory in the food sector. Even though
the GDP guidelines are in place since more
than two years.
Mean Kinetic Temperature is no longer
allowed to be used as compensation for
insufficient temperature control. It can be
used as a tool to decide if temperature is
critical. The impact depends on stability of
the API and can be influenced by plateau or
peak deviation. Percentage increase from today until 2019
100%
50%
20%
3%
-26% Products not depending on
temperature
Today (2016) 23 %; in three years 17 %
Products with controlled temperature (15°C
to 25°C, ambient)
Today (2016) 58 %; in three years 60 %
Cold Chain products
Today (2016) 15 %; in three years 18 %
Frozen products (-18°C to -40°C
Today (2016) 2 %; in three years 3 %
Deep frozen products (down to -70°C)
Today (2016) 1 %; in three years 2 %
Growing products requiring specific temperature conditions
Miebach Consulting – 4. Study Results
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Distribution
Pharmaceutical industry is moving from national to
European structures
Most pharmaceutical companies see Europe as a slowly but
steadily growing market. The results show:
• A significant shift from national to European distribution
structures can be observed
• Little reason to maintain a regional structure, when customers
can be served within 48h from a national central warehouse
• Cross-docking operations are becoming a potential substitute
to regional warehouses
Reasons • Cost reduction & less complexity
• Simplified management and control
• Ease of regulatory compliance on European level
2016 In three years
Central
Warehouse
Regional
Warehouse
Cross-
Docking
National European
Development of European and National distribution structures
Miebach Consulting – 4. Study Results
19
Optimizing outbound and
inbound transportation to
ensure:
• Compliance
• Control
• Responsibility
• Management of different service
providers
rather than only cost savings
Major tasks
• Optimizing the current
distribution network and
installation of cross-dock
solutions
• Optimizing transportation, regular
tendering of these services 2016 2012
Optimization of the current distribution network and transportation
are key for developing an efficient European supply chain structure.
Distribution
Challenges in distribution logistics
Miebach Consulting – 4. Study Results
20
Agenda
1. Company presentation 1
2. Management Summary 6
3. Study Design 10
4. Study Results 12
5. Recommended Actions 20
6. Discussion about serialization: Plenty of open issues 26
7. References 32
Miebach Consulting – 5. Recommended Actions
21
Recommended actions
Supply chain transformation projects
Most companies have started or even completed the
transition from national to European supply chain and
distribution.
Goal • Simplification of network
• Improve control and compliance
• Improve service
• Reduce costs
Such major projects should be undertaken every 5 – 7
years
Warehouse and distribution audits should be performed
on a more regular base. Similarly for outsourcing and
tendering of transport, warehousing and other logistics
activities.
Positive experience has been made by performing
these activities every 2-3 years.
Miebach Consulting – 5. Recommended Actions
22
Recommended actions
Efficient management of suppliers and service
providers
Some pharmaceutical companies have 20, 30 or
more logistics service providers. Activities are often
outsourced, especially:
• Transport
• External warehouses
• Contract manufacturing
To manage all these partners, efficient tools are very
high in demand. Essential is the ease of gathering all
relevant data, since analysis and improvement is time
consuming.
KPIs should be gathered on regular basis and audits
need to be performed on a regular base
Miebach Consulting – 5. Recommended Actions
23
Recommended actions
Lean approaches & optimization of logistics in
manufacturing and packaging
Working more than one shift makes automation of
material flows and material handling very attractive.
The key to all of this automation is to connect the
logistics with all the other work areas, such as
sampling, kitting, dispensing, transport, palletizing, etc.
The gain in velocity, safety and efficiency can be
remarkable.
To evaluate the potential to automate logistics in the
manufacturing and packaging, a Feasibility Study is a
first step in this direction
Miebach Consulting – 5. Recommended Actions
24
Recommended actions
Cold Chain and Serialization
Serialization Initiatives and projects along the pharmaceutical
operation mean complex work for management and
staff.
The implementation of serialization into production and
especially IT systems might be an underestimated
challenge.
Cold Chain • Limited experience available in most companies
• Discontinued cold chain is common
• Work-arounds to meet GDP
• Implementation of cold store and monitoring of time
out of refrigeration (TOR) are solutions of the past but
not the future
• Regulations might require a complete cold chain in
the future
Miebach Consulting – 5. Recommended Actions
25
Recommended actions
Miebach Pharma Study 2016
With so many challenges ahead, it is
probably wise to enhance the internal
expertise with some external experts.
Miebach Consulting – 5. Recommended Actions
26
Agenda
1. Company presentation 1
2. Management Summary 6
3. Study Design 10
4. Study Results 12
5. Recommended Actions 20
6. Discussion about serialization: Plenty of open issues 26
7. References 32
Miebach Consulting – 6. Discussion about serialization: Plenty of open issues
27
Pharmaceutical industry POV on serialization directive
Why is the global pharmaceutical industry concerned
with the new EU directive on serialisation?
• Process governance / responsibilities handover is
unclear …
• Who decides hierarchy / rules to (access / upload /
verify) data in the systems?
• At which point data must enter / leave system (i.e.
finish goods, when product passes control)?
• … however there are clear penalties (civil and penal)
for “those” stakeholders responsible for non
compliance with the normative
RESPONSIBILITY vs. PENALTIES
New serialization directive while trying to keep a high level of flexibility has left serious gaps
to be closed by national legislations or in the future which is causing concerns in the industry
• Standards for serialization
differ among countries
(GS1 is used in Europe,
Argentina …) but others
have their own standards
(i.e. China)
• Implementation lead-times
also vary (EU 2019, US
2023, Turkey, China, Brazil
already apply it)
SERIALISATION ≠
STANDARDISATION
• Serialisation is increasing
manufacturers production
costs due to higher
packaging costs and more
expensive technology
• Products in scope –different
packaging requirements for
the same product in the EU
• Serialisation for slow
moving, low-cost products is
not cost efficient - is worth
keep producing them?
• Aggregation (yes / no)
• Longer production lead-time
• Systems: technology
provider able to create
codes for different country
requirements
REGULATIVE DISPARITY
ADDING COST
Manufacturers Wholesales / Distributors Pharmacy
3rd party
manufacturers? Importers?
Miebach Consulting – 6. Discussion about serialization: Plenty of open issues
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• What products are included?
• Inclusion criteria is decided at country level
• Same product sold within EU might need to have
a serialization code to be merchandise in a
country and not need it in another
• This is an additional complexity in the SC and
production process
Scope of products
Serialization impact within the SC
Directive must be defined to the next level to close
gaps and address SC complexity
3
2
1
4
5
1
• Who is involved in the process / which are their
responsibilities?
• Global SC have become more sophisticated and
complicated with many agents involved in the
E2E
• What about other agents involved such as 3rd
party manufacturers or importers?
• Will 3rd party manufacturers have to upload
data into the hub? Will importers need to
label packs with new codes?
SC complexity (physical / transactional
flows, agents, etc.) is not fully
addressed
2
Miebach Consulting – 6. Discussion about serialization: Plenty of open issues
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• EU has adopted standard GS1 for serialisation
creating a global and unique identification for each
pack
• However national health systems within the EU work
with their own references which manufacturers must
include
• Adding the national code causes the code to lose its
global reach
• Once product is packed, it can only be
merchandised in a specific country
• This has a knock-on effect on industry since
manufacturers then will lose production and
planning flexibility
Countries specific requirements
Serialization impact within the SC
Manufacturers are losing potential benefits of having a
unique code due to national requirements for serialisation
3
2
1
4
5
3
National code or
reimbursement
number
Serialisation
standard (GTIN +
expiry date + batch
+ series number)
Miebach Consulting – 6. Discussion about serialization: Plenty of open issues
30
Not an end-to-end traceability system
In particular, traceability/ product visibility across SC is
going to become a challenge for logistics agents
3
2
1
4
5
• The system that has been designed for serialization
in the UE is not an end-to-end traceability system
• What are the upstream SC implications of
pharmacies finding out falsified products?
• EU directive only requires verification at
wholesaler / distributor point when at risk
• Without aggregation wholesalers / distributors
can´t trace individual products since only
manufacturers will have this information
• Then, how can wholesalers trace it back in their WH
or systems?
• Wholesalers / distributors will need to adapt
by implementing fit-for-purpose SGAs
Wholesalers / logistics agents lack of
product traceability / visibility 4
Miebach Consulting – 6. Discussion about serialization: Plenty of open issues
31
Serialization impact on multi-channel fulfilment
How is this directive going to accommodate diverse
national regulations on online medicines fulfilment?
3
2
1
4
5
• European legislative landscape on online fulfilment
is very heterogeneous, for example:
• From a Supply Chain perspective, with e-commerce
growing (specifically in the pharma industry for
certain categories of products), cross country
selling, etc., serialisation directive is adding an extra
complexity on the market that needs to be
addressed
What about multi-channel fulfilment? 5
Miebach Consulting – 6. Discussion about serialization: Plenty of open issues
32
Agenda
1. Company presentation 1
2. Management Summary 6
3. Study Design 10
4. Study Results 12
5. Recommended Actions 20
6. Discussion about serialization: Plenty of open issues 26
7. References 32
Miebach Consulting – 7. References
33
International Distribution Study (Europe)
Sales in Packs and Distribution ChannelMapping of Flows - October 20012 to September 2013
Miebach Consulting – 7. References
34
(Germany)
Conceptual study for deep-freeze logistics and
hazardous materials storage
Task
• Integration of decentralized storage units into a
new central Logistics center with frozen- and
hazardous goods storage on factory site
• Responsible for the planning of Logistics,
architecture, building services and refrigeration
technology
• Planning of different temperature zones
2-8°C, -20°C, -40°C, -70°C
Solution
• Facility with optimal space utilization
• Modular construction (Contingency planning)
• Expandability and high flexibility
Benefit
• Logistics concept
• Architectural representation
• Cost estimate Tiefkühlzentrum Tiefkühlzentrum
Gefahrgutzentrum
Tiefkühlzentrum
Miebach Consulting – 7. References
35
(US)
Detail Design for the New Materials Center
and Dispensing
AGV
Palletizing
Vertical
Carousel
s
AGVs
Dispensing AS/RS
Shelving &
Mezzanine
Task
• Detail design and Project Management of Material
Center and dispensing operations
• Comply with FDA and GMP requirements
Method/Proceeding
• Material handling and IT engineering
• Preparation of technical specification for logistics
automation and warehouse control system
• Preparation of RFP documents and managing
awarding process
• Defining Processes for SAP-WM implementation and
interface between SAP-WM & WCS system
Solution
• AS/RS for raw material, packaging components, and
finished goods (15,360 pallets, 32.6 mts. height)
• Automated transport system to link dispensing,
manufacturing and packaging areas (AGV,
conveyors)
Miebach Consulting – 7. References
36
Contact
© Copyright: All decorative graphic elements and graphic layouts of this presentation are the property of Miebach Consulting or registered licenses from Shutterstock. Any copying can cause
violations of copyright.
Martin Eckert München
Tel.: +49 89 2444210-22
Mobile: +49 152 08932748
Miebach Consulting GmbH www.miebach.com
Untermainanlage 6
60329 Frankfurt/Main
Tel.: +49 69 273992-0
Fax: +49 69 273992-20
Katharinenstraße 12
10711 Berlin (Halensee)
Tel.: +49 30 893832-0
Fax: +49 30 893832-90
Theresienhöhe 13
80339 München
Tel.: +49 89 2444210-0
Fax: +49 89 2444210-11
Miebach Consulting Group:
Bangalore, Barcelona, Berlin, Bogotá, Buenos Aires,
Dammam, Frankfurt, Guatemala City, Indianapolis,
Katowice, Lima, Madrid, Milan, Mexico City, Montreal,
Munich, Santiago de Chile, São Paulo, Shanghai, Zug
Pank Bedaux Móvil : +34 620 110 883
Xavier Farrés Móvil : +34 620 909 472
Miebach Consulting – 7. References