Why choose an Accredited Senior Agent ?

WHY CHOOSE AN ACCREDITED SENIOR AGENT

What’s In It For You?© Chris Newell 2011

The Accredited Senior Agent (ASA) represents not only an agent who works with mature/senior clients and their family; it also represents an agent who has achieved some longevity in the real estate profession.

What’s In A Name?

Hire Me and I’ll Do Everything AND I’ll Make It Easy; Hire An Average Agent & You’ll Struggle!Hire Me and I’ll Do Everything AND I’ll Make It Easy; Hire An Average Agent & You’ll Struggle!

Longevity

The majority of Realtors who leave the profession, do so within the first 3 years. The most recent data available shows that only 40% of new licensees are still active full-time at the 3-year point.

ASA members have a minimum of 3 years’ experience. The average tenure for ASA members is 15 years. Many ASA members came to real estate from another career where they worked with mature people and seniors on a daily basis.Hire Me and I’ll Do Everything AND I’ll Make It Easy; Hire An Average Agent & You’ll Struggle!Hire Me and I’ll Do Everything AND I’ll Make It Easy; Hire An Average Agent & You’ll Struggle!

Accredited Senior Agent - ASAWhile we like to make a play on words and

say “I’m an ASA – I take the headaches out of your move”,

it is a serious play on words.Holders of the ASA designation not only receive extensive training in all aspects of the mature/senior market, we also receive ongoing updates on changes in all areas of these markets.


To illustrate what makes choosing an Accredited Senior Agent the right choice for you, the following covers a brief background of the designation, followed by a summary of some of the topics covered in the course.

ASA Education


A Brief History

The Accredited Senior Agent program was born out of frustration at the lack of Canadian information for agents wanting to focus on this market.

Founder Barry Lebow, an agent for 43 years, and a group of agents with a combined 350+ years of experience, put the course together.

In 2010 the Accredited Senior Agent Program was awarded the ‘Best In Education’ award by the Real Estate Institute of Canada, Toronto Chapter, and is recommended for the national award this year.

Hire Me AND I’ll Do Everything and I’ll Make It Easy; Hire An Average Agent & You’ll Struggle!Hire Me AND I’ll Do Everything and I’ll Make It Easy; Hire An Average Agent & You’ll Struggle!

Course of Study

Asking the right questions to help my clients make the best choices for themselves

The benefits, for my clients, of a ‘consulting’ business model

Market demographics specific to our area The etiquette of working with

mature/senior clients Understanding, and explaining, complex

Canadian tax laws and estates – in simple terms

By no means an exhaustive list, these next slides will show you some of the areas of study that all Accredited Senior Agent graduates complete.


Course of Study

Recognizing options for people with one or more investment properties

Options to help you stay in their home, if that is what you really want to do

Recognizing when a team of experts is needed

Knowing local members of that team of experts who can help you if needed

How to identify housing and lifestyle options for the mature and senior market segment


Course of Study

How to protect you, and me, from unintended problems

Insurance issues most agents, their clients, and even insurance agents, are not aware of

Working in the sometimes-stressful family environment

Transition Management – helping you with one of the most challenging aspects of the move


A little information on why I am the right choice for your next move, or maybe non-move

About Me


About me

I have been selling homes in Kingston and Area since 1991and have worked with many, many seniors as they sell their family home and buy another or transition to an apartment

I love people from all walks of life, enjoy listening to their stories, try and understand what they are experiencing, genuinely care, and like to help, if asked.

I have always enjoyed working with seniors as they often need guidance. They recognize that I genuinely enjoy assisting them, that I am patient and willing to take the time to point out things that are important to their well-being, in more ways than one.


About Me

I provide straight forward advice regarding how to maximize a home’s sales potential and dollar amount

I encourage and welcome family to be involved as the sale of a property for a senior can be a huge decision

I try to take the stress out of this difficult transition and make the experience fun. Nothing beats laughter and a smile and a sparkle in the eye of a senior!

I know that I am honest, ethical, and trustworthy but you need to be the judge of that! Allow me to meet with you and an opportunity to prove myself.

Selling your home isn’t my job; it’s my responsibility!


As an Accredited Senior Agent, I have some powerful, exclusive tools to help you, and your family if they are involved in the decision-making, through the process

Tools To Help You


A Private Moment

Perhaps the most useful tool I can share with you is titled ‘Should I Move or Stay – Your Personal Survey’

This short, exclusive, survey is really designed to help you understand the pro’s and con’s of staying or moving. I understand that this can be one of the most emotional decisions for you to make, so I encourage you to use this as a private tool. Answer the questions secure in the knowledge you don’t have to share the answers with anyone.


A Private Moment

Here are just a few of the questions on ‘Your Personal Survey’:


A Series of Information Brochures

1. Insurance: What You Need to Know.

If you’re like most people, you don’t really think too much about your various insurance coverages’. In this free brochure, you’ll discover some things that your insurance agent may not have thought to tell you. You’ll also learn a few things to consider regarding your Provincial health coverage, and some good news about life insurance. As you read this report, remember that this is provided for basic thought-provocation only; you need to speak with your insurance expert to get advice specific to your personal situation.

Compiled by consulting with experts in many fields, these exclusive brochures cover many critical topics, most of which are unknown to the average consumer and agent.There are 7 brochures in the series, covering these topics.


Information Brochures

4. The 8 Most Important Questions I Will Ask You

Making a move in the later years of your life is often a daunting, confusion-filled event. It can be emotionally draining, and often creates stress in the least expected parts of your life. Here’s the first question: ‘Do you WANT to move, or do you feel you HAVE to move?’A critical question, for sure.



2. The Top 7 Questions You Need To Ask Any Agent

Your home is typically the biggest investment you have. It’s also the holder of memories, cherished possessions, and so much more. It’s not bricks and mortar; it’s a living, breathing part of you. And now you think it’s time to move on to the next phase of your life. To guide you through this process, you must make sure you are hiring the best agent for your needs. Use these questions; they’ll help you make the right choice. In real estate, as in life, all things are not created equal.



3. What’s Changed In Real Estate?

If you’re like most seniors, you haven’t bought or sold your home in many, many years. Whether that’s the case or not, this free brochure will give you useful insights into the major changes in real estate over the last 20 years. The basics of the business haven’t changed – it’s still all about helping you make your move as smoothly and in as stress-free a way as possible. It’s the legal part of things and the marketing part that have really changed.



5. Retiring Out Of Canada

If you’re like many seniors, you’re planning on spending at least part of your year somewhere outside Canada. For some, it’s heading to warmer climes during the cold Canadian Winter. For other’s, it could be spending a number of months in ‘the old country’. If time beyond ‘a vacation’ is in your plans, there a number of things to be aware of. The items listed are by no means an exhaustive list; they’re a guideline to get you thinking.



6. Transition Management Q & A

What Exactly Is Transition Management?

When someone has been living in their home for a long time, or they are unable to take on the multitude of things needing to be done to make a move, there is a new breed of professional on the scene to help them - Transition Managers. The role of a Transition Manager is to take care of ALL the details involved, from preparing the home for sale, dealing with contents, coordinating any trades people, preparing a summary of available options for your next home - you name it, we can provide the service. Best of all, when you hire Leslie Doe to handle your move, from A to Z, you not only deal with a proven professional; you deal with someone who will make it easy for you.



7. What Do I Do With All My ‘STUFF’?

If you’re like most people, you have accumulated a lot of ‘stuff’ over the course of a lifetime. And, like most people, you don’t know what to do with it. In fact, for the majority of senior clients I work with, this is the most difficult part of the process for them. Quite often, with the exception of a few family heirlooms, neither your adult kids nor your grandchildren will be interested in these items. Here’s a few ideas on what to do with your ‘stuff’ . . .


A brief explanation of the benefits of hiring a consultant compared to hiring the average high-pressure, ‘paid-for-a-sale’ agent.

Consultant vs. Salesperson



Traditional salespeople, by necessity of getting a paycheque, are focused on ‘making the sale’. In fact, ‘making the sale’ is the overriding goal throughout the entire process.

Consultants tell the client ‘how it is’, even if this means making no sale today. This open and straightforward relationship is better for both the client and the salesperson.



Benefits of the Consultant approach, to both you and I, include: Both you and I know that it is the your

agenda, not mine, that is being addressed You are less guarded and less defensive You feel comfortable talking more You take an active part in designing an action

plan to meet your specific needs I am not attached to the outcome of the

initial meeting – whatever happens, happens.


What Questions Do You Have For Me?

Questions


Insert your contact information here, and leave on-screen while you are doing the inevitable ‘post-workshop scrum’ with people.

My Information


Date post:	24-May-2015
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