+ All Categories
Home > Marketing > Why hire an advertising agency?

Why hire an advertising agency?

Date post: 14-Apr-2017
Category:
Upload: catherine-maino
View: 89 times
Download: 1 times
Share this document with a friend
2
Why hire an advertising agency? 1. You gain an objective viewpoint It can be difficult for you, the business owner to remove yourself and see your business from a customers perspective. Your own habits and developed relationships/friendships you have with media reps can make objective decisions to market your business difficult. 2. Your time is valuable Business owner = multi-tasking. You need to make the most of your time, growing your business. Meeting with media reps, tracking invoices, creating the right message and ensuring you stay within your budget takes time. What is the best use of your time? 3. Gain specialization and professional service You know your business! Expecting yourself to be a marketing specialist is a lot to ask. You and your business will benefit from a partner that has experience in marketing, knowledge on how to secure return on investment, great relationships with media vendors and a professional to keep you on budget.
Transcript
Page 1: Why hire an advertising agency?

Why hire an advertising agency?1. You gain an objective viewpointIt can be difficult for you, the business owner to remove yourself and see your business from a customers perspective. Your own habits and developed relationships/friendships you have with media reps can make objective decisions to market your business difficult.

2. Your time is valuableBusiness owner = multi-tasking. You need to make the most of your time, growing your business. Meeting with media reps, tracking invoices, creating the right message and ensuring you stay within your budget takes time. What is the best use of your time?

3. Gain specialization and professional serviceYou know your business! Expecting yourself to be a marketing specialist is a lot to ask. You and your business will benefit from a partner that has experience in marketing, knowledge on how to secure return on investment, great relationships with media vendors and a professional to keep you on budget.

Page 2: Why hire an advertising agency?

Main Opt as your partner

•  Help  create  a  budget  •  Provide  a  monthly  budget  

summary  •  Field  all  media  calls  from  account  

representa9ves  •  Review  all  proposed  

opportuni9es  •  Nego9ate  and  secure  all  contracts  •  Financial  benefit  from  collec9ve  

placement  of  Main  Opt  •  Explore  exis9ng  and  new  media  

for  applica9on  and  effec9veness  •  Assist  and  create  your  business  

branding  plaDorm  

•  Provide  excellence  in  crea9ve  and  experienced  commercial  messaging  

•  Traffic  all  commercial  placement  •  Offer  digital/social  media  

assistance  and  management  •  Reconcile  all  media  invoices  for  

accurate  placement  per  nego9a9on  and  accurate  commercial  applica9on  

•  You  receive  one  summarized  invoice  monthly  

•  You  provide  one  check  for  all  media  placement  

•  Main  Opt  fields  individual  payment  to  media  partners.  


Recommended